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International Journal of Economics (IJEC)
Published by PT Inovasi Pratama Internasional
ISSN : -     EISSN : 2961712X     DOI : https://doi.org/10.55299/ijec
Core Subject : Economy,
Economics, Econometrics & Finance
International Journal of Economics (IJEC) E-ISSN. 2961-712X is a refereed publication that comes to address the Economic and Administration challenges that economic units of various nature face in today’s rapidly changing international economic environment. It is designed to publish original and high quality research work that will cast light in contemporary issues and will pave the way for the application of mould-braking solutions. IJEC’s general scope is to stimulate, promote and disseminate contemporary research that will have a significant impact on the theory and practice of Businesses, Public Organizations and other Institutions. IJEC’s aims to bridge the gap between theoretical developments and applied, policy-oriented research, becoming the ideal vehicle of advancing innovative ideas in the framework of entities’ economic management and general administration. In this context, the International Journal of Economics (IJEC) is bound to have a distinctive interdisciplinary profile, destined to cover a wide variety of topics spanning from Business Economics to Management, Finance, Accounting, Insurance, Risk Management, Auditing, Banking, International Economics, and Social Science. The ultimate mission of the International Journal of Economics (IJEC) is to constitute a valuable resource of scientific knowledge and applied research results for academics, practitioners and policy-makers becoming an indispensable ally in tackling modern economy’s challenges.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 150 Documents
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Search results for , issue "Vol. 3 No. 2 (2024): July-December" : 150 Documents clear
The Impact of Strategic Management on Organizational Performance: An Empirical Study Usmany, Paul; Anna M. Ngabalin; Utami, Try Wahyu; Jasmin; Putrianti, Flora Grace
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.969

Abstract

In today's era of globalization and intensifying market competition, business leaders, particularly in the food and beverage (F&B) industry, are compelled to pursue continuous innovation and implement effective strategic management practices to remain competitive and succeed in an increasingly complex market. In this study, we will delve deeply into the implementation of strategic management in an F&B enterprise, namely Ayam Guling Mister (AGM). It is the aim of this research to provide readers with an understanding of the concepts and basic principles of strategic management and their applicability to the F&B industry. Furthermore, the factors influencing the successful implementation of strategic management will be discussed. This research employs a qualitative approach, which is particularly suited to the investigation of the application of strategic management in the context of food and beverages production. This enables the perspectives of organisational leaders on the management of strategic initiatives to be elucidated, thereby facilitating an understanding of the processes involved in maintaining the viability of a product. The findings from this research indicate that the implementation of strategic management at AGM is crucial to ensure business success and sustainable growth.
The Influence of Work Environment and Workload on the Performance of Production Department Employees at CV. Tirto Agung Rejoso Pasuruan Al Kahfi, Mufarrij; Irbayuni, Sulastri
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.972

Abstract

Using the CV research object, the purpose of this study is to elucidate how workload and work environment affect employee performance. Rejoso Tirto Agung Pasuruan A quantitative methodology is used in this study. Employees of CV made up the study's population. Rejoso Tirto Agung Pasuruan. Forty responders from CV's production division served as the study's sample in the meanwhile. Rejoso Tirto Agung Pasuruan. Using the SmartPLS program, all tests demonstrate that all tests receive scores higher than the required values, indicating that the test is deemed trustworthy. This study employs a quantitative research design, PLS analysis, and descriptive statistics for data analysis. The findings of the study indicate that the workload is unable to improve CV workers' performance. Tirto Agung Rejoso Pasuruan, however CV personnel' performance might be encouraged by their work environment. Pasuruan Tirto Agung Rejoso.
Analysis of Husband-Wife Interaction, Financial Vulnerability, and Objective Well-Being in Sandwich Generation Families Jihan Apikasari Putri; Johan, Irni Rahmayani; Yuliati, Lilik Noor
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.975

Abstract

In sandwich-generation families, there are individuals who simultaneously support the financial needs of children and the elderly. This is a quantitative study with a cross-sectional design using an online survey as a data collection tool. The study was conducted in Indonesia with a research population including sandwich families living in one house consisting of three generations: husband and wife, children, and elderly. The research sample consisted of working wives from the sandwich generation. Of the 223 respondents who participated, 106 met the criteria for further analyses. The results show that spousal education and income play important roles in reducing financial vulnerability and improving family welfare. Harmonious interactions between husbands and wives can reduce financial vulnerability and improve family welfare. Conversely, high financial vulnerability can disrupt a family's objective welfare if not properly managed. The conclusion is the need to improve financial literacy, create a good financial management strategy, and maintain open and harmonious communication between husband and wife to reduce financial vulnerability and improve the welfare of sandwich-generation families.
Perceptions of Students at Andalas University's Payakumbuh Campus Regarding the Security of Academic Information Systems Yindrizal
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.976

Abstract

Higher Education is one of the public service providers that wants to provide the best service to internal and external parties who need information, namely by utilizing academic information systems. The use of academic information systems is prone to data and information crimes, which are problems experienced by many system users and this also occurs in Indonesia. The method in this study uses a qualitative description method in this study and data collection is obtained using triangulation techniques. The results of the study, that it is necessary to improve information security from various threats, thus ensuring the security of valuable information assets. Information security using The International Organization for Standardization (ISO)/IEC 27001. In addition, it is also necessary to perform two-factor authentication which adds a two-step verification process to access the account.
Determining Factors in Decision Making for Online Cash Waqf Among the Millennial Generation Nashir, Fathin Kemala; Huda, Nurul; Indra
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.993

Abstract

The realization of cash waqf is currently still very limited. Waqf literacy is still very minimal, especially for millennials. The millennial generation is a generation that is very close to technology, judging from the daily life of millennials, it is very closely related to activities carried out with technology. Factors that affect the online cash waqf generally previous researchers limited only to a few factors such as some discussed only limited to Social Influence (SI), and Religiosity or factors of Knowledge, Belief, Religiosity, Attitude, Subjective Norms and Perceived Behavioral Control (PBC ). This study aims to analyze the influence of perceived usefulness, perceived ease of use, religiosity, trust, social influence, information, attitude, subjective norm, perceived behavioral control, and waqf literacy on the intentions or desires of millennials to do online cash waqf. The data analysis method in this study uses the Structural Equation Model – Partial Least Squares (SEM-PLS). The research sample used in this study was the millennial generation who were born in the period from 1981 to 1996. The data used in this study was through field research, in this case data collection was carried out by distributing questionnaires that were distributed through online media (google form) to the millennial generation. The first result in this study is that perceived usefulness, religiosity, trust, social influence, information, attitude, perceived behavioral control greatly influence the millennial generation in making money online. While waqaf literacy, Perceived Ease of Use and Subjective Norm do not greatly affect millennials in online cash waqf.
Analysis of the Influence of Consumer Behavior on Purchasing Decisions in the E-Commerce Industry Nasti, Nilawati; Lubis, Ahmad Husin; Rasyid MS, Abdul
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.996

Abstract

Purchasing decision-making represents a crucial aspect of consumer behaviour prior to the act of purchase. The decision to purchase is made subsequent to an evaluation of the array of available products or services. Online shopping sites appear to offer a convenient and expedient means of fulfilling consumer shopping desires. E-commerce is a commercial activity conducted via the Internet, offering a diverse range of products to consumers. The objective of this research is to ascertain the process by which consumers make purchasing decisions in the context of e-commerce. This research employs a descriptive qualitative approach. This research is situated in the city of Karawang. The informants are four students enrolled in a management studies programme at Buana Perjuangan Karawang University who utilise the e-commerce application on a regular basis. The data was collected through the use of interviews, observation, and documentation. The analysis was conducted by categorising the data into two distinct groups: primary data obtained from direct interviews and secondary data derived from relevant articles. The findings of the study indicate that discount promotions, free shipping promotions, prices, and product quality play a significant role in influencing consumers' online purchasing decisions in e-commerce. The consumer buying decision-making process encompasses five stages: the introduction of needs, information search, evaluation of alternatives, purchasing decisions, and the post-purchase behaviour stage. It can be concluded that students frequently utilise e-commerce platforms to fulfil their needs and desires.
The Influence of Hedonic Motivation and Influencer Marketing on Purchasing Decisions with FOMO (Fear of Missing Out) as A Mediating Variable (Empirical Study: Cupika Online Store Customers) Stephanus Solaiman; Christian Haposan Pangaribuan
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.1006

Abstract

This study investigates the influence of hedonic motivation and influencer marketing on purchase decisions, with Fear of Missing Out (FOMO) as a mediating variable, in the context of Cupika online store customers. The research employs a quantitative approach using structural equation modeling (SEM) with a sample of 132 respondents who have purchased from Cupika's e-commerce platforms. The findings reveal significant direct effects of hedonic motivation (β = 0.206, p = 0.017) and influencer marketing (β = 0.317, p < 0.001) on purchase decisions. FOMO demonstrates a strong direct effect on purchase decisions (β = 0.470, p < 0.001). Furthermore, the study identifies significant indirect effects of hedonic motivation (β = 0.243, p = 0.001) and influencer marketing (β = 0.149, p = 0.006) on purchase decisions, mediated by FOMO. These results highlight the complex interplay between emotional factors, social influence, and psychological states in shaping online consumer behavior. The study contributes to the growing body of literature on digital consumer behavior and offers practical implications for e-commerce marketing strategies. It underscores the importance of leveraging hedonic appeals, influencer partnerships, and FOMO-inducing tactics to drive online sales. However, it also emphasizes the need for ethical considerations in implementing such strategies. Future research directions include exploring these relationships across various product categories and cultural contexts, and investigating the long-term impacts of FOMO-driven purchases on consumer satisfaction and brand loyalty.
The Influence of Compensation and Work Flexibility on Employee Retention with Employee Engagement as A Mediating Variable in The Millennial and Z Generations in Tangerang Yossi Fitriani; Chandra Wibowo Widhianto
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.1007

Abstract

This study investigates the influence of compensation and work flexibility on employee retention among Millennial and Generation Z workers in Tangerang, Indonesia, with employee engagement serving as a mediating variable. Utilizing a quantitative approach with structural equation modeling, data were collected from 152 employees through online questionnaires. The results reveal that both compensation and flexibility significantly impact employee retention, with compensation exhibiting a stronger effect. Employee engagement was found to partially mediate these relationships, amplifying the impact of both factors on retention. Notably, compensation demonstrated a more pronounced influence on both engagement and retention compared to flexibility. These findings provide crucial insights for organizations seeking to retain younger talent, emphasizing the need for competitive compensation strategies balanced with flexible work arrangements. The study contributes to the understanding of evolving workforce dynamics in emerging markets and offers practical implications for human resource management in the context of generational workplace preferences.
Marketing Communication Strategy for Youth Creations Breakfast Market (PASAR KAMU) in Increasing Visitor Enthusiasm Mufida, Dwi Nanda; Batubara, Abdul Karim
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.1012

Abstract

This research aims to reveal the facts of the phenomenon to the marketing communication strategy carried out by Pasar Kamu in increasing visitor interest. This type of research is field research with a qualitative approach. Data collection techniques are carried out by interviews, observation, and documentation. Data analysis uses the Miles, Huberman, and Saldana model, namely by collecting data, condensing data, presenting data, and drawing conclusions. The results of this study indicate that Pasar Kamu carries out a marketing communication strategy using several components of the marketing communication mix in increasing visitor interest, namely advertising activities, sales promotion activities, interactive marketing activities, and public relations activities. The implementation of marketing communication strategies increases visitors to Pasar Kamu, which is around 1,000 to 2,500 visitors per week and has attracted visitors from within and outside the country.
TikTok live Streaming: The Role of Influencers in Shaping Consumer Purchase Decision Nadia, Nadia; Indri, Marta
International Journal of Economics (IJEC) Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i2.1017

Abstract

This study aims to determine the role of influencers in TikTok live streaming, promotion and trust in purchase urchase intention. The research method used in this research is descriptive quantitative. The sample in this study were 100 people. The sampling technique used is nonprobability sampling with saturated sampling. The approach used in this study was accidental sampling. The types of data used in this study are primary data and secondary data, where secondary data is used to strengthen the background of the problem. The measurement scale used is a questionnaire with a Likert scale of 1-5. The tests carried out in this study are validity and reliability tests, hypothesis testing, inner model, outer model and r square. The tool used to test the hypothesis is the Structural Equation Model (SEM) with the SPSS. The results of this study are that promotion and trust have a positive and significant effect on TikTok Live influencers in Yogyakarta, while promotion and trust have a positive effect on TikTok consumer buying interest, while the Influencer variable mediates the relationship between promotion and consumer buying interest TikTok Live in Yogyakarta.

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