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Bincar Nasution
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+6285360415005
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Sumatera utara
INDONESIA
International Journal of Economics (IJEC)
ISSN : -     EISSN : 2961712X     DOI : https://doi.org/10.55299/ijec
Core Subject : Economy,
International Journal of Economics (IJEC) E-ISSN. 2961-712X is a refereed publication that comes to address the Economic and Administration challenges that economic units of various nature face in today’s rapidly changing international economic environment. It is designed to publish original and high quality research work that will cast light in contemporary issues and will pave the way for the application of mould-braking solutions. IJEC’s general scope is to stimulate, promote and disseminate contemporary research that will have a significant impact on the theory and practice of Businesses, Public Organizations and other Institutions. IJEC’s aims to bridge the gap between theoretical developments and applied, policy-oriented research, becoming the ideal vehicle of advancing innovative ideas in the framework of entities’ economic management and general administration. In this context, the International Journal of Economics (IJEC) is bound to have a distinctive interdisciplinary profile, destined to cover a wide variety of topics spanning from Business Economics to Management, Finance, Accounting, Insurance, Risk Management, Auditing, Banking, International Economics, and Social Science. The ultimate mission of the International Journal of Economics (IJEC) is to constitute a valuable resource of scientific knowledge and applied research results for academics, practitioners and policy-makers becoming an indispensable ally in tackling modern economy’s challenges.
Articles 107 Documents
Search results for , issue "Vol. 4 No. 1 (2025): January-June" : 107 Documents clear
HR Strategies to Support Creativity and Innovation: Evaluation Based on Ambidextrous Organisational Theory and Knowledge Management Paroli, Paroli
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1307

Abstract

Innovation and creativity are important keys to the sustainability and competitiveness of organisations, especially in the face of rapid change and global competition. This study aims to evaluate the role of Human Resource (HR) strategy in supporting organisational creativity and innovation, by relating it to the theory of ambidextrous organisation and knowledge management. The type of research used is qualitative descriptive research with a literature review approach. The research population includes articles and previous studies relevant to the research topic, obtained from leading academic databases such as Google Scholar, Scopus, and JSTOR. The sampling technique used is purposive sampling, with a total of 30 literature samples selected based on the relevance and quality of the sources. The results show that HR policies that support exploration and exploitation can create a culture of sustainable innovation. In addition, effective knowledge management, both explicit and tacit, plays an important role in accelerating the innovation process and increasing the organisation's capacity to adapt. This research provides practical implications for organisations to formulate more flexible HR strategies and encourage effective collaboration through knowledge sharing between employees.
The Role of Electronic Word of Mouth in Mediating the Influence of Social Media on Brand Image and Brand Trust Evelyn, Patriciaa; Arief, Muhammad; Baskara, Ika
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1315

Abstract

The rapid development of technology and information currently encourages coffee shop entrepreneurs to utilize social media as a marketing platform, especially through electronic word of mouth (E-WOM), in conveying information about their products and business premises. An effective viral marketing strategy through social media plays an important role in building a brand image that can influence brand trust. This study aims to analyze the influence of social media, E-WOM, and brand image on increasing brand trust. This study was conducted in Bekasi with a descriptive causality research design, using a quantitative approach and purposive sampling technique. The research data were collected from 175 respondents targeting active Instagram users as the general population and Kopi Tuku lovers in Bekasi as the specific population. The conceptual model analysis was conducted using Path Analysis using the Statistical Package for the Social Sciences (SPSS). The results showed that social media significantly increased E-WOM and brand image. E-WOM was proven to increase brand image and brand trust, while brand image also directly increased brand trust. In addition, social media has a positive influence on brand image and brand trust through E-WOM mediation. This study provides an important contribution for coffee shop entrepreneurs in developing social media-based marketing strategies. By utilizing E-WOM and building a strong brand image, business actors can increase brand trust, which ultimately encourages interest in purchasing products and visits to business premises.
Economic Preferences of Medicinal Plants and Chemical Medicines by Communities in the Working Area of Dolago Tanggunung Forest Management Unit Gaibu, Jein Trivena; Umar, Syukur; Pribadi, Hendra; Anwar, Anwar; Rachman, Imran; Hamzari, Hamzari
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1316

Abstract

This research investigates the economic patterns of expenditure and preferences regarding medicinal plants and chemical drugs by people living around the forest in the working area of ​​the Dolago Tanggunung Forest Management Unit. This research aims to analyze people's economic preferences in the use of medicinal plants and chemical drugs by identifying the types of medicinal plants used, their economic value, and comparison of expenditure between the two types of drugs. This research used the Stratified Random Sampling method with 100 respondents, and data analysis was carried out using the paired t-test and multiple linear regression with the t test to measure the influence of various factors on the frequency of use of medicinal plants. The results of the research show that there are 60 types of medicinal plants from 35 families that are used by the local community. The effectiveness factor (β=0.30, p=0.003) has the strongest influence on the frequency of use of medicinal plants, followed by reasons for use (β=0.15, p=0.035) and the price of chemical drugs (β=-0.25, p=0.007). The high price of chemical drugs encourages people to turn to medicinal plants as an alternative. On the other hand, the level of trust in medicinal plants (p=0.215) did not have a significant effect on the frequency of use. Thus, economic and effectiveness factors are more dominant in determining people's preferences for medicinal plants compared to trust factors. Integration between traditional and modern medicine can be a solution to improve public health in a sustainable manner.
The Influence of Human Capital, Infrastructure Availability and Minimum Wages on Labor Absorption in Eastern Indonesia Aisyah, Siti; Suharto, Rahcmad Budi; Jiuhardi, Jiuhardi; Amalia, Siti
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1319

Abstract

This study aims to determine and analyze the influence of health factors, education, infrastructure availability and minimum wages on labor absorption both directly and through private investment and economic growth. This study uses secondary data in the form of life expectancy data, average length of schooling, distributed energy, provincial minimum wages, private investment (PMA and PMDN), GRDP, economic growth, and the number of working population in each province in Eastern Indonesia. The data is in the form of N The results of the study show that directly health factors, education, and provincial minimum wages have a negative and significant effect on labor absorption while infrastructure availability has a positive and significant effect. Indirectly health factors, infrastructure availability and minimum wages are able to increase labor absorption both through investment and economic growth in contrast to the education factor which has not maximized labor absorption both through investment and economic growth. This is in line with the conditions of KTI which are still dominated by informal sector employment.
Factors Influencing the Realization of Smart and Comfortable City Development Study of Balikpapan City Suharto, Rahcmad Budi; Mas’ud, Rahmad; Jiuhardi, Jiuhardi; Roy, Juliansyah
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1320

Abstract

This study aims to determine and analyze the influence of health factors, education, infrastructure availability and minimum wages on labor absorption both directly and through private investment and economic growth. This study uses secondary data in the form of life expectancy data, average length of schooling, distributed energy, provincial minimum wages, private investment (PMA and PMDN), GRDP, economic growth, and the number of working population in each province in Eastern Indonesia. The data is in the form of N The results of the study show that directly health factors, education, and provincial minimum wages have a negative and significant effect on labor absorption while infrastructure availability has a positive and significant effect. Indirectly health factors, infrastructure availability and minimum wages are able to increase labor absorption both through investment and economic growth in contrast to the education factor which has not maximized labor absorption both through investment and economic growth. This is in line with the conditions of KTI which are still dominated by informal sector employment.
Product Diversification Strategy in Agribusiness to Increase Farmers' Profits and Economic Stability Rahmasari, Liisa Firhani; Abidin , Zainal
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1322

Abstract

Product diversification in agribusiness is an important strategy in increasing farmers' profits and economic stability, especially amidst the challenges of commodity price fluctuations, climate change, and dependence on one type of product. This study aims to analyze the effectiveness of product diversification in agribusiness and identify the most appropriate strategy for farmers to increase their profitability and economic resilience. Using a descriptive qualitative approach, this study was conducted in Berastagi , North Sumatra, as one of the areas with a rapidly growing agribusiness sector. Data were collected through observation, interviews, surveys, and literature studies, then analyzed using a thematic approach to understand diversification patterns and their impacts on farmers' economy. The results of the study indicate that the diversification strategies implemented in Berastagi include horizontal diversification (planting various types of commodities), vertical diversification (processing agricultural products into value-added products), and lateral diversification (development of agrotourism and livestock businesses). Diversification has been shown to increase farmers' income, reduce business risks due to price fluctuations, and expand market access. The success of this strategy is influenced by several main factors, namely access to markets, availability of capital, application of technology, and support from the government and related institutions. However, challenges such as limited capital, lack of skills in product processing, market uncertainty, and complex regulations are still obstacles in implementing diversification. Therefore, a more targeted strategy is needed, such as strengthening sustainable agricultural systems, technological innovation in processing and marketing, and collaboration between farmers, the government, and the private sector. The results of this study are expected to provide insight for farmers, policy makers, and agribusiness actors in developing more effective and sustainable diversification strategies, so as to improve farmer welfare and the resilience of the agribusiness sector as a whole.
The Influence of Social Structure and Behavior and Investment on Poverty in East Kalimantan Province Gregorius, Gerry; Suharto, Rahcmad Budi; Jiuhardi, Jiuhardi; Setyadi, Djoko
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1324

Abstract

This study aims to analyze and test the influence of 1) Community Structure on Community Behavior and Poverty; 2) Community Behavior and Investment on Poverty; 3) Investment on Community Welfare and 4) Welfare on Poverty in East Kalimantan Province. This study uses a descriptive quantitative approach with panel data of nine (9) districts/cities in East Kalimantan in 2011-2023. The data used are population density, open unemployment rate, Domestic Investment, Foreign Investment, length of schooling, expected length of schooling, PMDN, PMA, life expectancy data, average length of schooling, gross regional domestic product, human development index, percentage of poor population, depth of poverty and severity of poverty in East Kalimantan. Data analysis used SEM ( Structural Equation Modeling ) analysis using WarPLS 8.0 software. The results of the study indicate that population structure has a positive and significant effect on community behavior and a negative and significant effect on poverty. Community behavior has a negative and significant effect on poverty, in contrast to insignificant investment, investment has a positive and significant effect on welfare directly and welfare has a negative and significant effect on poverty.
Analysis of Regional Financial Management Performance Ratios on Economic Growth in the Era of Fiscal Decentralisation in Karanganyar Regency Central Java Wijayanti, Ratna Ayu; Huda, Syamsul
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1325

Abstract

Economic growth is a crucial aspect of development, especially in developing countries, as it has a direct impact on people's welfare. Welfare improvement cannot be separated from the role of the government in managing regional finances optimally. Regional financial management that applies the concept of value for money can encourage economic growth, so as to improve people's welfare. This study aims to analyse the effect of regional financial performance on economic growth. The object of this research is Karanganyar Regency using data for the period 2013-2023. The analysis method used is multiple linear regression with the help of SPSS IBM 26 software. The results showed that the regional independence ratio had a positive but insignificant effect on economic growth. Meanwhile, the effectiveness ratio has a negative and significant effect on economic growth. The efficiency ratio is proven to have a positive and significant effect on economic growth. The ratio of the degree of fiscal decentralisation has a negative but insignificant effect on economic growth.
The Influence of Green Human Resource Management on the Corporate Sustainability through Green Innovation Mediation and Corporate Social Responsibility Moderation in PDAM Surya Sembada Surabaya City Pratama, Raditya Yuniar Alfani; Riyadi, Slamet; Sumiati, Sumiati
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1336

Abstract

This study examines a company involved in the processing and distribution of clean water for the public in Surabaya. Globalization and climate change are increasingly interconnected, impacting corporate sustainability. Companies must adapt to market demands while maintaining environmental responsibility. This research aims to analyze the relationship between green recruitment and selection, green training and development, green performance assessment, green reward and compensation, and corporate sustainability. The study employs SmartPLS for outer and inner model test analysis. The findings indicate that green recruitment and selection significantly affect green innovation but not corporate sustainability. Green training and development significantly influence green innovation but do not directly impact corporate sustainability. Green performance assessment also has a significant effect on green innovation but not on corporate sustainability. Meanwhile, green reward and compensation do not significantly affect green innovation but have a significant impact on corporate sustainability. Green innovation contributes to corporate sustainability. Furthermore, green recruitment and selection, green training and development, green performance assessment, and green reward and compensation significantly influence green innovation through corporate sustainability as an intervening variable. However, corporate social responsibility does not significantly moderate the relationship between green innovation and corporate sustainability. These findings highlight the need for companies to integrate green human resource practices to enhance innovation and long-term sustainability.
Smart City Strategy in Urban Development Management: Effectiveness Study in Banjarbaru City Ambarwati, Riris; Azahrarty, Azahrarty; Amelia, Citra; Suryani, Khalisa Rahmina; Permana, Yudi
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1337

Abstract

The concept of a smart city has emerged as a key paradigm in modern urban management, particularly in enhancing public service efficiency, governance, and environmental sustainability. This study explores the smart city strategy in the urban development of Banjarbaru City, aiming to evaluate the implementation and effectiveness of related policies and technologies that support digital innovation. Employing a qualitative approach, data were collected through in-depth interviews, field observations, and document analysis involving stakeholders such as local governments, academics, and community members. The findings reveal that smart city initiatives in Banjarbaru have positively impacted public service efficiency, especially in digital governance, technology-based transportation, and urban environmental management. Nonetheless, several challenges persist, including inadequate digital infrastructure, limited public technological literacy, and insufficient readiness of human resources to adopt new technologies. Resistance to change and a lack of system integration across sectors further hinder progress. This study recommends enhancing data-driven policy formulation, strengthening technological infrastructure, improving human resource capacity, and fostering collaboration between government, private sectors, and the community to support digital transformation. Moreover, innovative financing models such as public-private partnerships (PPP) and green bonds are proposed as viable strategies to accelerate sustainable smart city development. The study also highlights the need for future research on evaluating the sustainability of smart cities, developing measurable performance indicators, and mitigating risks in urban technological implementation. With an inclusive and innovation-oriented approach, Banjarbaru demonstrates significant potential to become a model smart city that is efficient, sustainable, and adaptive to contemporary urban challenges.

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