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Bincar Nasution
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INDONESIA
International Journal of Economics (IJEC)
ISSN : -     EISSN : 2961712X     DOI : https://doi.org/10.55299/ijec
Core Subject : Economy,
International Journal of Economics (IJEC) E-ISSN. 2961-712X is a refereed publication that comes to address the Economic and Administration challenges that economic units of various nature face in today’s rapidly changing international economic environment. It is designed to publish original and high quality research work that will cast light in contemporary issues and will pave the way for the application of mould-braking solutions. IJEC’s general scope is to stimulate, promote and disseminate contemporary research that will have a significant impact on the theory and practice of Businesses, Public Organizations and other Institutions. IJEC’s aims to bridge the gap between theoretical developments and applied, policy-oriented research, becoming the ideal vehicle of advancing innovative ideas in the framework of entities’ economic management and general administration. In this context, the International Journal of Economics (IJEC) is bound to have a distinctive interdisciplinary profile, destined to cover a wide variety of topics spanning from Business Economics to Management, Finance, Accounting, Insurance, Risk Management, Auditing, Banking, International Economics, and Social Science. The ultimate mission of the International Journal of Economics (IJEC) is to constitute a valuable resource of scientific knowledge and applied research results for academics, practitioners and policy-makers becoming an indispensable ally in tackling modern economy’s challenges.
Articles 657 Documents
Customer Experience and Customer Satisfaction on Blibli Customer Loyalty in the City of Surabaya Prima Luhur Pambudi; Nuruni Ika Kusuma Wardhani; Zawawi
International Journal of Economics (IJEC) Vol. 2 No. 2 (2023): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v2i2.540

Abstract

The development of the digital world is currently very rapid, progress in the online world every year cannot be doubted. One of the sectors that has been affected by this progress is digital business, namely e-commerce or electronic commerc. eThe user's text is too brief to be rewritten academically. The main aim of this study was to investigate the influence of customer experience and customer satisfaction on customer loyalty, specifically focusing on the Blibli.com platform in the urban context of Surabaya. The present study employed a quantitative methodology, utilizing a purposive sample technique. The research population is loyal customers from Blibli in the city of Surabaya. The sample in this study are customers aged 26-35 years who live in the city of Surabaya, customers who have made purchases at Blibli with a minimum of 2 purchases, and customers who have used the Blibli application for at least 1 year. While the sample in this study were 112 Blibli customer respondents according to the criteria. All tests using the SmartPLS Application show that all tests get scores above the required values so that the tests are declared reliable. The findings of the research indicate that customer experience exerts a substantial and favorable impact on customer loyalty. Similarly, the variable of customer satisfaction exhibits a noteworthy and favorable impact on customer loyalty.
The Influence of Perceived Price and Customer Satisfaction on Customer Loyalty for Shopee E-Commerce Online Shopping Airlangga Kusuma Agung; Hery Pudjoprastyono
International Journal of Economics (IJEC) Vol. 2 No. 2 (2023): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v2i2.541

Abstract

This study aims to determine the effect of Price Perception and Customer Satisfaction variables on Customer Loyalty for Shopee E-Commerce Shopping partially. This type of research is quantitative. The population in this study were Shopee consumers in Surabaya, aged 17-25 years who had made at least two purchases at Shopee e-commerce. The sample of this research is 78 respondents. The sampling technique used in this study was no change sample. Collecting data using a questionnaire as a source of primary research data. While the data processing technique used is Partial Least Square (PLS). Based on the results of the study it can be concluded that Price Perception has a significant positive effect on Customer Loyalty, Customer satisfaction has a positive effect on Customer Loyalty.
The Influence Quality Products and Quality Service to Satisfaction Consumer Indihome in Bekasi M. Fairuz Najmuddin Adya; Zumrotul Fitriyah
International Journal of Economics (IJEC) Vol. 2 No. 2 (2023): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v2i2.543

Abstract

The objective of this research is to assess the impact of independent variables, namely service quality and product quality, on customer happiness with Indihome goods in the Bekasi region. The study intends to examine the correlation between the dependent variables and customer satisfaction. The study was carried out on individuals living in the Bekasi region who utilized Indihome products. A total of 112 individuals were included in this research, employing a purposive sampling strategy. The data collection method employed in this research involved the distribution of questionnaires. The sample criteria for this study were individuals who are Indihome users living in Bekasi, have been using Indihome services for a minimum of one year, and are at least 17 years of age. The present study used the partial least squares (PLS) analysis technique. The conducted analysis reveals that there exists a favorable correlation between product quality and customer happiness. The positive impact of service quality on customer satisfaction is evident.
The Effect of Brand Image, Packaging, and Price Perception on Consumer Purchasing Decisions of Generation Z for Silverqueen Chocolate Valentine Edition in Surabaya Amalia Tasya Salsabila Suyanto; Ugy Soebiantoro
International Journal of Economics (IJEC) Vol. 2 No. 2 (2023): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v2i2.544

Abstract

The purpose of this research was to determine the effect of brand perception, packaging, and price perception on Generation Z consumers of SilverQueen chocolate in Surabaya. This quantitative research technique utilized a community of customers who have purchased the unique SilverQueen Valentine's Edition chocolates in Surabaya, Indonesia. Non-probability sampling method and purposive sampling methodology were used to collect 112 research samples from the population. An online survey was used to collect data, and a Likert scale was used to assess responses. Partial Least Square (PLS) analysis was used. The findings indicated that each variable had a significant effect on Generation Z consumers of SilverQueen chocolate in Surabaya, who make purchasing decisions based on brand image, packaging, and price considerations.
The Effectiveness of Free Halal Certification Services Through the Scheme Self Declare for SMEs in Lampung Province Astrid Aprica Isabella; Pipit Novila Sari
International Journal of Economics (IJEC) Vol. 2 No. 2 (2023): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v2i2.562

Abstract

Based on the demands of the law that all products circulating in Indonesia must be halal certified, including products produced by MSEs. Food products, beverages, medicines, slaughter services and slaughter must be halal certified. Products that are not yet halal-certified in October 2024 will be subject to sanctions, sanctions ranging from written warnings, administrative fines, to the withdrawal of goods from circulation in accordance with the provisions in PP No. 39 of 2021 (Republic of Indonesia's Ministry of Religion). Therefore, BPJPH as the Halal Product Assurance Organizing Agency is mandated by law to provide convenience for MSE actors, namely by facilitating free halal certification (Sehati) through a self-declared mechanism. The purposes of this research are (1) to find out how far self-declaring halal certification services have been absorbed by UMK actors, especially in Lampung Province, (2) to analyze BPJPH performance regarding self-declaring in accordance with the target given, namely in October 2024 UMK products are already certified legal. In this study used qualitative methods. The approach used in this study is an approach through a normative approach through sample testing and MSME data as the main data which is then processed qualitatively based on existing data. The research samples that became the object of this study were the UMK of Bandar Lampung City, UMK of South Lampung Regency, and UMK of Mesuji Regency. The number of respondents who were sampled in the study were 30 respondents from 10 UMK in Bandar Lampung City, 10 UMK in South Lampung Regency, and 10 UMK in Mesuji Regency. The results of the study show that in the past year self-declared halal certification has been well socialized, but UMK hopes that the free halal certification quota will be extended/added so that it is absorbed evenly both in cities and in remote districts.
The Effect of Market Value, Profitability, and Solvency to Return of Shares in Automotive Companies Listed on the Indonesian Stock Exchange Farraniza Artha Ridha; Nurjanti Takarini
International Journal of Economics (IJEC) Vol. 3 No. 1 (2024): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i1.564

Abstract

This study aims to determine the effect of market value, profitability and solvency of stock returns of automotive companies listed on the IDX. The method used in this study is a type of quantitative method with purposive sampling technique. The research sample is 70 companies. The analytical tool used in this study is the SPSS model. The secondary source used in this study was obtained from an automotive company listed on the Indonesia Stock Exchange, namely www.idx.co.id. The results of this study indicate that market value has a positive and insignificant effect on stock returns in automotive sector companies in 2018-2022. Market value (Earning Per Share/EPS) is often considered as one of the important factors influencing stock returns. EPS reflects the profit generated by the company for each outstanding share. However, there are situations where the EPS market value does not have a significant effect on stock returns. Profitability has a positive and significant effect on stock returns of automotive sector companies in 2018-2022. This is because a high profitability ratio can attract investors, increase trust, and cause an increase in demand for company shares. Solvability has a positive and significant effect on stock returns of automotive sector companies in 2018-2022. This is because debt as business capital will help maximize the company's operations so that the profits obtained will also be maximized.
The Influence of Store Atmosphere, Price Perceptions, and Service Quality on Customer Satisfaction at Kedai Semoga Sukses Cantika Eva Dialoka; Ugy Soebiantoro
International Journal of Economics (IJEC) Vol. 3 No. 1 (2024): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i1.568

Abstract

The purpose of this study was to determine the effect of Store Atmosphere, Price Perception, and Service Quality on Consumer Satisfaction at Kedai Selamat Sukses. This research method uses quantitative research, where the dependent variable is customer satisfaction and the independent variables are store atmosphere, price perception, and service quality. The population in this study are consumers who have visited and made purchases at Kedai Selamat Sukses. The number of samples taken was 108 respondents. Sampling using non-probability sampling method with purposive sampling technique. This research analysis technique uses the partial least squares (PLS) method. The results of this research analysis are: 1) Store Atmosphere influences customer satisfaction at Kedai Selamat Sukses, 2) Price Perception influences customer satisfaction at Kedai Selamat Sukses, 3) Service Quality influences customer satisfaction at Kedai Selamat Sukses.
The Influence Attribute Product to Loyalty Consumer Through Satisfaction Consumer as Intervening Variables (Case Study on Players Games Online Valorant in Surabaya City) Raihan Hafifi; Nurul Azizah
International Journal of Economics (IJEC) Vol. 3 No. 1 (2024): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i1.569

Abstract

Various new games have emerged with the changing times. Riot Games is a video game development company that has successfully produced a First Person Shooter (FPS) game named “ Valorant ”. Despite being relatively new, this game has managed to capture the interest of FPS enthusiasts. This study aims to determine how the effect of product attributes consisting of product quality, product features, and product style and design through customer satisfaction as an intervening variable on Valorant consumer loyalty in Surabaya. The method used in this research is a quantitative method with a descriptive approach. This study uses purposive sampling technique with population provisions including 17 years and over, domicile in Surabaya City, and playing and purchasing virtual products in Valorant since the last 2 years, so that a sample of 100 respondents was obtained. The data collection used a questionnaire distributed online. The data analysis method uses path analysis and is processed using Statistical Program for Social Science (SPSS) software. The results obtained in this study indicate that the influence of product quality variables, product features, and product style and design each have a significant influence on consumer loyalty. Variable Customer satisfaction has a significant effect on customer loyalty. The product quality variable does not have a significant effect on consumer loyalty. The variables of product features and product style and design each have a significant influence on consumer loyalty.
The Impact of Exchange Rate Changes on Indonesian Exports Denny Saputera; John Henry Wijaya; Rizqi Muttaqin
International Journal of Economics (IJEC) Vol. 2 No. 2 (2023): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v2i2.571

Abstract

This study delves into how Exchange Rates and Gross Domestic Product (GDP) have shaped Indonesian exports over the past 17 years, from 2006 to 2022. On the whole, Indonesian exports have generally shown a positive trajectory during this period, although there have been occasional drops in specific years. The main countries that receive Indonesian exports are China, the United States, Japan, India, and Malaysia, and the primary export goods include coffee, animal and vegetable fats and oils, Crude Palm Oil (CPO), and coal. When we look at long-term model analyses, it becomes evident that exchange rates play a significant role in negatively affecting Indonesian exports. This means that, over an extended period, an increase in the value of the Indonesian currency can lead to a reduction in export volumes. Furthermore, GDP also exerts a notable negative influence on Indonesian exports, suggesting that the overall economic growth of the country can impact export levels. In the context of short-term model estimations, it is apparent that fluctuations in currency exchange rates have a substantial negative impact on Indonesian exports in the immediate term, assuming all other factors remain constant. The results of these estimations also indicate that GDP has a considerable negative effect on Indonesian export performance in the short run.
The Effect of Transformational Leadership and Organizational Culture on Employee Performance with Work Environment as Mediation Variable (Study at PT Japura Inti Pangan) Cindy Chintya Aristarini; Slamet Riyadi; Abdul Halik
International Journal of Economics (IJEC) Vol. 3 No. 1 (2024): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i1.574

Abstract

Employee performance is a result of effort, perception and task ability given to achieve organizational success with the level and mastery of skills possessed by subordinates with the responsibilities given. There are several factors that affect the level of performance of an employee including transformational leadership, organizational culture, and work environment. The approach used is quantitative withthe data collection method using a questionnaire. In this study the population was all employees of the marketing division of PT Japura Inti Pangan with a saturated sampling technique of 45 employees. The analysis technique used is Path Analysis through SmartPLS version 4 software. The measurements used include outer model measurements, mediation tests and inner models. The field findings show that Transformational Leadership significant effect on the work environment with a coefficient value of 1,195 pvalue 0.000. Organizational culture has no significant effect on the work environment with a coefficient of -0.382 p-value 0.000. The work environment has a significant effect on employee performance with a p-value of 0.003 for a coefficient of 0.601. Environment work is able to mediate between the influence of transformational leadership on employee performance. While the work environment has not been able to mediate between the influence of organizational culture on employee performance.