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Nia Sarinastiti
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nia.sarinastiti@atmajaya.ac.id
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interact@atmajaya.ac.id
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INDONESIA
Jurnal InterAct
Published by Universitas Katolik Indonesia Atma Jaya
ISSN : 22524630     EISSN : 26141442     DOI : https://doi.org/10.25170/interact
Core Subject : Humanities, Education, Art, Social,
Arts Humanities Education Languange, Linguistic, Communication & Media Social Sciences
Jurnal InterAct is published twice a year (May and November). Each edition discusses materials and current issues on corporate communication, marketing communication, media and communication. These are including, but not limited to: Corporate Communication - Public relations - Media relations - Investor relations - Government relations - Corporate Social Responsibility - Customer relations - Organizational communication - Cross-cultural communication - Digital corporate communication Marketing Communication - Branding and image development - Consumer perception - Promotions - Digital marketing communication Media and Communication - Communication technology - New media - Social media - Advertising message analysis - Media placement - Political communication Each edition receives original articles that will be reviewed by internal and external editors through a blind review based on their expertise. After the editing, a reviewer is assigned based on relevancy and related article. Jurnal InterAct will publish selected paper(s) under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 6 Documents
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Search results for , issue "Vol. 9 No. 2 (2020): Jurnal InterAct" : 6 Documents clear
Komunikasi Suportif Orang Tua: Konsep, Pengembangan, dan Validasi Shanti, Theresia Indira; Suryani, Angela Oktavia; Ajisuksmo, Clara R.P.
Jurnal InterAct Vol. 9 No. 2 (2020): Jurnal InterAct
Publisher : School of Communication - Atma Jaya Catholic University of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/interact.v9i2.2027

Abstract

Perceived supportive communication by adolescence and emerging adulthood influence how they develop their autonomy and independency and in the same time still have opportunity to gain support from their parents when they need it. The aim of this study is to develop instrument that measure perceived parents’ supportive communication by adolescence and emerging adulthood. The instrument development consists of three stages: 1) Focus group discussion (FGD) to find out the description of perceived parents’ supportive communication (35 respondents from three universities). The result of this stage is the items of the instrument; 2) Validity and Reliability testing (326 respondents of high school and university students). The result of this stage is the valid and reliable instrument; 3) Factor Analysis from 600 respondents. The result of this stage is the dimentions of the instrument; dan 4) Confirmatory Factor Analysis (CFA) from 1065 respondents. The result of this stage is the same as final result of the whole study, that is perceived parents’ supportive communication instrument, which consists of two dimentions (empathy and confidentiality).
The Spotify Effect: Peranan Spotify for Artists dalam Industri Musik 4.0 Fadryona, Riesti
Jurnal InterAct Vol. 9 No. 2 (2020): Jurnal InterAct
Publisher : School of Communication - Atma Jaya Catholic University of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/interact.v9i2.2188

Abstract

Digitalization of music has been considered to give artists more damage from issues like piracy to artist’ royalties. Spotify claims their platform has the ability “to unlock the potential of human creativity— by giving a million creative artists the opportunity to live off their art”. Spotify has launched the app Spotify for Artists as a tool to let people in the music industry, not just musicians but also songwriter, producer, even manager, to manage their cultural contents in one platform while making revenues. Using the “Spotify Effect” concept from Vonderau (2019) and secondary data analysis, this research wants to explain the feature in Spotify for Artists that can be used to support musicians in industry 4.0. This study found that Spotify is a form of asynchronous CMC with features like direct upload, new release promotions, playlists, merchandising, tours, and statistics, that allow for interactivities between musicians and audiences.
Glass ceiling pada Jurnalis Perempuan di Newsroom Media Online Silaban, Martha Warta; Septiana, Rizka
Jurnal InterAct Vol. 9 No. 2 (2020): Jurnal InterAct
Publisher : School of Communication - Atma Jaya Catholic University of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/interact.v9i2.2234

Abstract

The arrival of the internet has no doubt affected the media business. As of now, the amount of online media outnumbers print media. However, the presence of female journalists across online media newsrooms has not shown significance, especially in decision-making levels. This study examines female journalists working in online media. The glass ceiling theory is used in this study and coupled with the concept of jender and organizational communication. Phenomenology will be the methodology used to examine the journalists’ experience to reach the editorial leader level, editor, or assistant editor. The result of this study also showcases that media outlets with an equal amount of female and male journalists will have equal reporting duties and script editing regardless of jender. The tasks are adjusted to work schedules even with jender- related training programs given to anyone. Meanwhile, media outlets with more male journalists compared to female counterparts provide greater chances for male workers to reach the top level. Despite not annulling the chances for female journalists to reach decision-making levels. Female journalists who succeed in breaching this glass ceiling can do it by showing exceptional work performances. Female employees must be able to penetrate the patriarchal culture that still exists in several Indonesian media because the existence of female journalists provides balanced coverage regarding women.
Fragmentation and Audience Activity on Video-on-Demand Platform: Netflix and the ‘Binge-watching’ Reisa, Steffiani; Irwansyah, Irwansyah
Jurnal InterAct Vol. 9 No. 2 (2020): Jurnal InterAct
Publisher : School of Communication - Atma Jaya Catholic University of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/interact.v9i2.2235

Abstract

One of digital transformation of television systems is an interactive service called video-on-demand (VOD). VOD provides full control to its users, by allowing viewers to enjoy, choose, store, and even download the desired audio-visual content anytime and through any electronic communication device. The presence of Netflix and other VOD service providers is transforming people's behavior patterns in watching television. People are beginning to switch to watching audiovisual content and episodes the same televisions or programs known as binge-watching through online streaming. This study focused on the concept of audiences’ activities based on Levy and Windahl’s typology model. The study also explored the motivation that was a part of uses and gratification theory. This new audience habit and motivation were explored by qualitative approach. The interview was conducted to the Netflix subscribers in Jakarta to discover the behavior activities and motivation of binge-watching. The thematic analysis was applied to analyze the process of fragmentation and audience activity that occurs in a very active new media society.
Strategi Humas Badan Narkotika Nasional Jawa Barat dalam Mensosialisasikan Program Rehabilitasi Novianti, Silvia; Abidin, Yusuf Zaenal; Muchtar, Khoiruddin
Jurnal InterAct Vol. 9 No. 2 (2020): Jurnal InterAct
Publisher : School of Communication - Atma Jaya Catholic University of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/interact.v9i2.2236

Abstract

This study aimed to determine the Public Relations strategy of Badan Narkotika Nasional West Java Province in disseminating the rehabilitation program. This study discusses the rehabilitation programs socialization related to data collection, planning and programming, implementation, and evaluation. This study used a qualitative descriptive analysis method and the four-step public relations concept with a qualitative approach and constructivism paradigm. Data collection was carried out through interviews and observations. The results showed that the Public Relations strategy of BNN West Java Province in socializing the rehabilitation program was carried out by searching for data using survey methods, planning and programming by determining objectives, determining targets, determining messages and determining time, selecting implementers, and the use of media used, and evaluating with see success in socializing.
Digital Communication in Organization for Millennial Employees: Need for Guidance from Direct Supervisors Dahesihsari, Rayini; Kartikawangi, Dorien
Jurnal InterAct Vol. 9 No. 2 (2020): Jurnal InterAct
Publisher : School of Communication - Atma Jaya Catholic University of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/interact.v9i2.2239

Abstract

Salah satu ciri generasi milenial adalah penggunaan teknologi ekstensif dalam kehidupan mereka, karena sejak lahir mereka sudah mengenal teknologi. Di dunia kerja, banyak perusahaan berupaya menyediakan sistem teknologi canggih, termasuk dalam komunikasi organisasi, untuk membuat karyawan milenial mereka lebih produktif dan loyal terhadap perusahaan. Penelitian ini bertujuan untuk mengeksplorasi pandangan karyawan milenial tentang bagaimana komunikasi digital bagi mereka serta kebutuhan komunikasi mereka di tempat kerja. Data penelitian diperoleh melalui dua sesi diskusi kelompok terarah dengan delapan belas karyawan milenial di salah satu perusahaan Badan Usaha Milik Negara. Analisis tema digunakan untuk mengidentifikasi aspek-aspek yang menonjol dalam diskusi kelompok terarah tersebut, berdasar pendekatan induktif. Hasil penelitian menunjukkan karyawan milenial berpandangan jumlah program aplikasi digital yang diberikan oleh perusahaan terlalu banyak, karena mereka hanya menggunakan satu hingga dua program yang dibutuhkan saja. Program lain yang disediakan hanya dimiliki untuk memenuhi kewajiban yang ditetapkan oleh manajemen tanpa pernah dimanfaatkan secara optimal. Di sisi lain karyawan milenial berpandangan mereka minim mendapatkan arahan dari atasan langsungnya. Mereka mengharapkan informasi yang tersedia secara digital dapat didiskusikan bersama dengan atasannya sehingga mereka mendapatkan arahan yang membantu mereka bekerja secara lebih efektif dan produktif. Mereka juga mengharapkan arahan dari atasannya terkait bagaimana mereka dapat meningkatkan kinerja dan arah pengembangan karirnya. Hasil penelitian ini menunjukkan peran penting komunikasi dari atasan dalam mengarahkan dan memotivasi karyawannya, melengkapi media komunikasi digital yang tersedia, Bentuk dan dinamika komunikasi dengan atasan yang sesuai dengan karakteristik kedua pihak dan bisa melengkapi komunikasi digital yang ada perlu digali lebih lanjut dalam penelitian berikutnya.

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