cover
Contact Name
NICHOLAS RENALDO
Contact Email
nicholasrenaldo@lecturer.pelitaindonesia.ac.id
Phone
+62761 24418
Journal Mail Official
jabt@pelitaindonesia.ac.id
Editorial Address
Institut Bisnis dan Teknologi Pelita Indonesia Jend. Ahmad Yani Street No. 78-88, Pekanbaru, Riau, Indonesia 28127
Location
Kota pekanbaru,
Riau
INDONESIA
Journal of Applied Business and Technology
ISSN : 27225372     EISSN : 27225380     DOI : https://doi.org/10.35145/jabt
Core Subject : Economy, Science,
JABT (Journal of Applied Business and Technology) is a media for exploration and discussion about Business Management and Technological problems arised in the society. It includes scientific articles in the form of research results, theory application, analytical studies, and literature studies on both areas. JABT also accumulates the literature reviews and critiques in improving theories and researches and offer contributions in delevoping educational methodology in the area of Business Management and Technology.
Articles 147 Documents
Marketing Mix on Customer Satisfaction at the Tax Consulting Office Dr. Sudarno, S.Pd., M.M., BKP and Colleagues Pekanbaru Suyono, Suyono; Lestari, Dania Ayu; Rusilawati, Ermina; Kudri, Wan Muhamad; Renaldo, Nicholas
Journal of Applied Business and Technology Vol. 4 No. 3 (2023): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v4i3.135

Abstract

Research is to identify and analyze the effect of the marketing mix on customer satisfaction partially and simultaneously at the tax consultant office of Dr. Sudarno, S.Pd., M.M., BKP and partners Pekanbaru. The research sample was all clients of the tax consultant office of Dr. Sudarno, S.Pd., M.M., BKP and partners in Pekanbaru city as many as 86 clients consisting of 44 corporate income tax and 42 income tax clients. Determination of the sample using the census method or saturated sampling. The data analysis technique used is multiple linear regression with SPSS Windows 19. The independent variables are product, price, place, promotion, people, process, and physical evidence while the dependent variable is customer satisfaction. The results showed that product, promotion, people, process, and physical evidence had a significant positive effect both partially and simultaneously on customer satisfaction. However, the results of the study also show that the price variable has a significant negative effect on customer satisfaction and the location variable has an insignificant negative either partially or simultaneously on customer satisfaction at the tax consultant office Dr. Sudarno, S.Pd., M.M., BKP and colleagues Pekanbaru.
Current Ratio, Firm Size, and Return on Equity on Price Earnings Ratio with Dividend Payout Ratio as a Moderation and Firm Characteristic as Control Variable on the MNC 36 Index Period 2017-2021 Renaldo, Nicholas; Rozalia, Dwi Kirtapati; Musa, Sulaiman; Wahid, Nabila; Cecilia
Journal of Applied Business and Technology Vol. 4 No. 3 (2023): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v4i3.136

Abstract

This study aims to determine the effect of the Current Ratio, Company Size, Return on Equity, and Dividend Payout Ratio on the Price Earnings Ratio on the MNC36 index for the 2017-2021 period. The population and samples used in this study were to use the purposive sampling method which was selected based on specific criteria in accordance with the purpose of the study. Thus, the number of samples in this study was 77 companies. This study used secondary data. The analysis method in this study is multiple linear regression analysis using SPSS 22.0 and Smart PLS 4.0 software. The results of the research obtained are that DPR has a positive and significant effect on the Price Earnings Ratio. In contrast, the Current Ratio, Company Size, and Return on Equity do not have a significant effect on the Price Earnings Ratio.
Development of Web-Based Advertisement Media on Sahrul Home Car Care Bakhtiar, Yohan; Izzah, Abidatul; Cinderatama, Toga Aldila; Nugroho, Benni Agung; Susanto, Riswan Eko Wahyu
Journal of Applied Business and Technology Vol. 4 No. 3 (2023): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v4i3.138

Abstract

Amidst the ongoing Covid-19 pandemic, non-essential activities have shifted mainly to the safety of people's homes. This includes remote work (Work From Home) and shopping for basic needs online. However, service workers, particularly those in the service sector like Muhammad Sahrul, have faced significant challenges navigating the pandemic's impact. Sahrul, who owns an all-brand car repair shop, experienced a decline in customers visiting his workshop due to the outbreak. Recognizing the need for a fresh approach, Sahrul created "Sahrul Home Car Care," offering car repair services at customers' residences. To support this initiative, a team of researchers proposed technology-based solutions to improve his advertising strategy. The researchers developed a user-friendly digital portal, www.sahrulhomecarcare.com, showcasing Sahrul's services and implementing an appointment booking system. Additionally, they guided leveraging digital marketing channels to expand his outreach. Thanks to these digital innovations, Sahrul's business gained traction, attracting more customers and positive feedback. Embracing technology proved instrumental in overcoming the pandemic's challenges and ensuring the continued success of "Sahrul Home Car Care" in this ever-evolving digital era.
The Mediating Role of the Participatory Leadership Style on the Effect of Job Stress on Job Performance Abd, Ibraheem Mohammed; Zuhairi, Mustafa Mohammed Kleban; Kamil, Ghaith Hasan
Journal of Applied Business and Technology Vol. 4 No. 3 (2023): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v4i3.139

Abstract

The aim of the current study is to shed light on the impact of workplace stress on job performance in Iraqi public sector universities through the mediating role of leadership style. Where stresses in the workplace were measured through three types: role conflict, role burden and work conditions, job performance was determined as a dependent variable, the participatory leadership style was tested as a mediating variable for the relationship, the structural equation modeling method was applied to test the study model. A sample of professors of public universities in Iraq-Baghdad was selected, and 120 answers were collected that were valid for analysis. The study concluded that conflicting roles and working conditions are the factors that have an impact on academic performance. In contrast to the workload, which did not have a statistically significant effect on the performance of university professors. As for the mediation role of participatory management, it was contrary to expectations. It was not a contributing factor in reducing the effects of work stresses on the performance of university professors. These results are attributed to the fact that the university work environment affects its leaders and professors and is governed by the instructions and regulations of higher authorities.
Analysis of System Requirements and Architecture for Facilitating Table-Based Data Clustering for Non-Technical Users Yoppy Yunhasnawa; Toga Aldila Cinderatama; Candra Bella Vista
Journal of Applied Business and Technology Vol. 4 No. 3 (2023): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v4i3.140

Abstract

Clustering is one of the key techniques in unsupervised learning analysis, aimed at grouping similar data objects into clusters based on shared characteristics. The broad benefits of clustering are evident across various sectors, such as business, marketing, finance, and many others. However, the complexity of implementing clustering, especially for those without a background in statistics or programming, poses a barrier. The appropriate selection of clustering methods and accurate interpretation of results require a solid understanding of statistics. This research aims to address this issue by crafting a detailed Software Requirements Specification for a user-friendly clustering application, equipped with an intuitive interface and effective tools, based on comprehensive literature study, which finally allowing non-experts to engage in the clustering process without in-depth knowledge of statistics or programming. As such, this study endeavors to provide a practical solution for utilizing clustering without excessive technical impediments.
Analysis of the Application of Transaction Data with Association Techniques using the Apriori Algorithm in Pharmacy Nasutioni, Wahyudi; Abidin, Dodo Zaenal; Rasywir, Errissya
Journal of Applied Business and Technology Vol. 4 No. 3 (2023): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v4i3.141

Abstract

The development of information technology influences the rapid growth in the amount of data collected and stored in large t. Dimas Pharmacy, located at Jl. Segara Kec. Nipah Panjang is one of the public health services that sells various medicines, medical devices, and so on. This study is expected to provide positive benefits for owners of Dimas Nipah Panjang Pharmacy in Providing information about the pattern of medicine purchases made by consumers and Facilitating pharmacy owners to know the available medicine supplies in the warehouse so as not to experience emptiness when needed. Problem Formulation, Literature Study, Data Collection, Calculation and Analysis of Associations with Priori Algorithms, Results Evaluation and Analysis and Report Making. Based on the results of interviews and observations that have been made, the authors obtain data from the Dimas Pharmacy sales transaction. Data held ± 1000 sales transaction data for the period of May and June. But the author only entered 216 sales transactions in May and 141 sales transactions in June. After knowing the method of data selection, the authors conducted data selection by taking 6 items of significant data specifications in certain contexts, namely Anti Serotonin / Allergy, Antacid / Ulcer, Antibiotics, Antipyretics, Inflammation, Hypertension Each of these items had different brands. From these results it can be explained that the sales transaction of the Dimas Pharmacy in May and June generates or generates relationships between shopping product items. With the calculation of the Apriori Association Algorithm, a Market Basket Analysis relationship was found between Medicinal Pronicy and Dexa items. With the Rule "IF Buy Pronicy, THEN Buy Dexa". The rule is generated from the highest support and confident values of the overall support and confident items. The highest support value is 0.15 and the highest confident value is 0.5 ".
Application of the Forward Chaining Method in Diagnosing Tomato Fever Edi Susanto; Gustientiedina, Gustientiedina; Siddik, Muhammad
Journal of Applied Business and Technology Vol. 5 No. 1 (2024): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v5i1.143

Abstract

Health is a factor that always needs to be taken care of by each personal. Some things you can do to stay healthy are eating nutritious foods, exercising, taking care of the environment, etc. However, a person can experience health problems due to communicable diseases and non-communicable diseases. A communicable disease is a disease that can be transmitted from one person to another, directly or indirectly. One of the infectious diseases discussed some time ago in India was tomato flu. Tomato flu is an illness that results from a red rash and blisters that look like tomatoes caused by the flu. This disease is contagious in children under five years old. Tomato flu has some symptoms that are common with other infectious diseases, so people can be infected with other infectious diseases. The role of experts is necessary, but the number of experts cannot be compared with the number of victims. Therefore, an expert system is needed to diagnose these infectious diseases by the method of Forward Chaining. This method was chosen because it can diagnose infectious diseases based on a set of established data. Expert system testing is done using Black Box Testing, where each tested item generates a succesfull state.
Entrepreneurial Orientation and Strategy Channel Distribution to Success Entrepreneurship with Superiority Compete as Mediation on Center Coffee Muria Kudus Setiyanto, Aji; Lusianti, Dina; Faidah, Faridhatun
Journal of Applied Business and Technology Vol. 5 No. 1 (2024): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v5i1.144

Abstract

This study analyzes the influence of entrepreneurial orientation and distribution channel strategy on entrepreneurial success with competitive advantage as mediation in the Muria coffee center Kudus, Central Java, Indonesia. This research is descriptive statistically by testing hypotheses. The sample was 110 business actors. Sampling technique using Purposive Sampling The data collection used in this study is a questionnaire method. Test Instruments use validity tests, reliability tests, and normality tests. Analysis of data used Structural Equation Modeling operated through the AMOS program. The results are entrepreneurial orientation does not have a significant direct effect on competitive advantage. Distribution channel strategy directly affects competitive advantage, and entrepreneurial orientation has no significant direct effect on entrepreneurial success. Distribution channel strategy has a direct effect on entrepreneurial success. Competitive advantage has a direct effect on entrepreneurial success. Competitive advantage can mediate the influence of entrepreneurial orientation on entrepreneurial success, and competitive advantage can mediate the influence of distribution channel strategy on entrepreneurial success as partial mediation.
Implementation of Fuzzy Expert System to Detect Parkinson's Disease Based on Mobile Chen, Jacky; Gustientiedina, Gustientiedina
Journal of Applied Business and Technology Vol. 5 No. 2 (2024): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v5i2.145

Abstract

Parkinson's disease is a neurodegenerative disorder characterized by classic motor symptoms, namely bradykinesia, rigidity and tremor, where this disease attacks nerve cells gradually in the midbrain part which regulates the movement of the human body. This disease is one of the most common diseases found in old age with a prevalence of around 160 per 100,000 population. Among the general public knowledge about the diseaseparkinson considered to be minimal, as a result many sufferers parkinson which is not handled properly. Therefore the authors built an application to detect and provide information on Parkinson's disease withFuzzy Expert System. This application was built based on Android mobile to make it easier for users to operate it. In this research method Fuzzy Expert System aims to find out whether the patient has Parkinson's or not based on the input value of each symptom displayed. Symptom data were obtained from experts through interviews and appropriate literature. This system begins by entering the symptoms of Parkinson's disease that have been obtained from experts into the system. Symptoms included include: Tremor/vibration, Rigidity/Rigidity, Akinesia/Bradykinesia, Autonomic Dysfunction, Gait as if about to fall. After the symptoms are entered, the system will calculate the setFuzzy, each symptom is divided into 2 (two) criteria/sets, namely: rarely, and often. After forming the setFuzzy, The system will match the rule base obtained from the expert. The results of this system detection whether the user has Parkinson's disease or not. In building the system the author uses the waterfall method, which means sequential and systematic. The database used is the MySQL database. Testing this research using the Black Box Testing method. From the research that has been done, this system has succeeded in achieving a percentage value of 70% for accuracy results based on 20 trials from respondents, there are 6 experiments that are not in accordance with expert opinion. On testingusability obtaining a percentage of 40% for very good and 60% for good, with these results showing that the expert system that has been built can run well and is easy for users to use. Keywords: Parkinson's Disease, Detecting, Fuzzy Expert System, Mobile
Employee Attendance System Using Rapid Application Development Method Based on Location Based Service Nazara, Elvin Meiwati; Nasien, Dewi
Journal of Applied Business and Technology Vol. 5 No. 2 (2024): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v5i2.148

Abstract

Employee attendance is the main benchmark in assessing employee performance and discipline, as well as providing important data for company management. The use of information technology, such as computers, has helped companies make decisions effectively. However, some companies face obstacles in the employee attendance process, especially in manual or finger print situations, and absence management. By utilizing GPS technology or similar LBS technology to detect employee presence. In this context, mobile technology, especially smartphones, has an important role in providing fast and accurate access to information. The RAD method is used in making application prototypes with repeated iterations, enabling fast development and efficient improvements. The aim of this research is to apply the LBS method to support absenteeism. This application allows employees to take attendance on time via their smartphones, with attendance data directly stored in the company's servers and databases. In addition, the Global Positioning System (GPS) feature allows tracking the location of employees who are on external service. It is hoped that the results of this research can help companies minimize the problem of employee absenteeism, increase the efficiency of work processes, and provide faster and more accurate access to information. The RAD and LBS methods have proven their effectiveness in overcoming absenteeism problems and speeding up work flow. Apart from that, this research also underlines the importance of employee discipline in achieving company goals.

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