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AGRI-SOSIOEKONOMI

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Published by Universitas Sam Ratulangi

ISSN : 19074298 EISSN : 2685063X DOI : https://doi.org/10.35791

Core Subject : Economy, Agriculture, Social,

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

Focus and Scope The aims of this transdisciplnary journal is to provide a venue for academicians, researchers and practitioners for publishing the original research articles or review articles. The scope of the articles published in this journal deal with a broad range of topics, including: Agriculture (Plant Cultivation, Plantation, Forestry, Animal Husbandry, Fisheries), Social Economy

Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)

Articles 1,054 Documents

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KARAKTERISTIK SOSIAL EKONOMI PEDAGANG SEKTOR INFORMAL DI PASAR BERSEHATI KOTA MANADO Suwito La Uto; Nordy F. L. Waney; Agnes E. Loho
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

This study aims to examine the social economic characteristic of informal sector traders. The research took place from October to December 2017 at Market of Bersehati Manado, Calaca Urban Village, Wenang Sub-district, Manado City. Collection method in this research is primary and secondary data. Sampling method in this research is done by Accidental Sampling. The number of samples were taken in this study were 30 respondents consists of 15 respondents of vegetable sellers and 15 respondents of spice merchants. The research results showed that vegetable sellers and spice merchants who working in the informal sector, most of them have a simple background, both traders are able to meet the needs of everyday families with their own capital and basic capital of trust. They earned an average income of vegetable sellers IDR 63,868 and spice merchant IDR 276,950.

NILAI TAMBAH DARI USAHA PENGOLAHAN TEPUNG TERIGU MENJADI MARTABAK MARKOBAR KOTA MANADO Amar ., nfn; Tommy F. Lolowang; Nordy F. L. Waney
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

This study aims to determine the magnitude: (1) the added value of flour business into martabak Markobar Manado (2) profit from flour processing business into martabak Markobar Manado City. The study was conducted in October to December 2017, located in Markobar Kota Manado. Data collection method is done by using primary data. Primary data was obtained through interviews with relevant parties based on a prepared list of questions, as well as on-site observations. Data analysis in this study using: 1) value-added analysis and 2) profit analysis with the formula Ï€ = TR - TC. The results showed that Markobar Manado process 3 types of martabak martabak 2 flavors, martabak 4 flavors and martabak 8 flavors. Number of martabak 2 taste processed ie 96 pieces with selling price per fruit of Rp. 50,000 so the total revenue is Rp.4.800.000. Number of martabak 4 flavors processed ie 144 fruit with the selling price per fruit of Rp. 80,000 so that the revenue received by Markobar is Rp.11.520.000. Number of martabak 8 taste processed ie 240 fruit with selling price per fruit of Rp. 100.00.000 so that the revenue received by Markobar is Rp.24.000.000 Profit business martabak 2 taste of Rp. 485,116.71, business profit martabak 4 taste of Rp. 5,297,675.07 and business profit martabak 8 taste of Rp. 9,322,791.78. Processing business martabak 2 flavors produce value added Rp 2,357,116.71, processing martabak 4 flavors produce value added Rp. 8,105,675.07 and martabak processing 8 flavors produce added value of Rp. 14,002,791.78.*eprm*.

PERILAKU KONSUMEN DALAM KEPUTUSAN PEMBELIAN MARTABAK ITANG DI PAKOWA MANADO Peggy Nurhayati Suleman; Leonardus R. Rengkung; Juliana R. Mandei
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

This study aimed to determine the consumer behavior based on individual, environmental, and marketing strategy factors in the buying decision of Martabak Itang in Pakowa, Manado. This study was expected to be the source of information to entrepreneurs about the consumers behavior in buying Martabak Itang in Pakowa, Manado, so that companies can determine and improve the strategy in dealing with the competition.The data used in this study were primary data and secondary data. The sampling method in this study was Accidental Sampling, which was taking the sample that accidentally met with the researcher. The total of sample taken in this study was 60 people. The sampling process was conducted in 6 days, which was the number of samples taken was 10 buyers for day for a week, from Monday until Saturday. The result of this study showed that individual factors measured by need and motivation did not affect the buying decision. Environmental factors measured by family and friends influencethe buying decision. While marketing strategy factors measured by product, price, promotion, location, and service influencethe buying decision.*lrr*.

KAJIAN PERSEPSI KONSUMEN TERHADAP USAHA NASI KUNING SAROJA DI KOTA MANADO Nur Hijriyana Jusuf; Leonardus R. Rengkung; Ribka M. Kumaat
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

This study aims to identify the consumer perception of â€œNasi Kuning Sarojaâ€ from aspects of price, taste, service, cleanliness, packaging and color. This study was conducted for 2 months by taking 70 respondents. The sampling process is conducted by purposive sampling. The results showed that the â€œNasi Kuning Sarojaâ€ has advantages in several aspects such as color, cleanliness, packaging, service and taste. While the price aspect is categorized as expensive.*lrr*.

PENGARUH STRATEGI PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN ULANG PADA PRODUK SHARE TEA DI MANADO TOWN SQUARE 3 KOTA MANADO Dhea Octaviani Sumaila; Joachim N. K. Dumais; Ellen G. Tangkere
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

This study aims to determine the effect of marketing strategy on purchasing decisions on Share Tea products in Mantos 3 City Manado. This research is carried out for 3 months from February 2018 until April 2018. Data is done by using primary data and secondary data. Primary data was obtained by interview based on list of questionneire. Sampling method is Accidental Sampling. The total number of samples taken in this research is 60 people. The sampling process is conducted for 3 days conducted on Tuesdays, Wednesdays and Saturday by taking 20 sample per day. The results showed that product measured by number of varieties, quality and brand influence the buying decision. Place measured based on the location of the strategic place and the arrangement of interior decoration also affect the purchasy decision. The promotion measured based on the promotion given to the consumer influences the buying decision. While, the variable price measured by price, price of purchasing power, and price of quality product do not influence the repurchase decision.*lrr*.

IDENTIFIKASI STRATEGI PEMASARAN TEMPE SUCIPTO DI KOTA MANADO Nurfadila ., nfn; Juliana R. Mandei; Lorraine W. Th. Sondak
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

The purpose of this study is to find out the marketing strategy of Tempe Sucipto in Manado. This study uses descriptive analysis based on Likert scale. This study is conducted from November until January 2018 located in MultiMart, Jumbo, Golden, Fiesta Ria, Transmart Carrefour, and Indomaret Plus Manado. The data used are primary data and secondary data. Primary data is obtained from interview towards 12 respondents of customers of Tempe Sucipto who have ordered Tempe Sucipto in November 2018. Secondary data is data obtained from the related literature. Results indicate that respondents are satisfied to the product Tempe Sucipto in terms of quality. Packaging, durability, and features.*lrr*.

ANALISIS BIAYA PANEN DAN PASCA PANEN CENGKEH DI DESA KAWENG KECAMATAN KAKAS KABUPATEN MINAHASA Rain ., Panekenan; Caroline B. D. Pakasi; Lyndon R. J. Pangemanan
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

This study aims to analyze the cost of harvest and post-harvest cloves. This research was conducted in Kaweng Village Kakas Subdistrict of Minahasa Regency and lasted from July until September 2016. The research method used in this research is survey method. Data collection method in this research is by using primary data and secondary data. Sampling method is by using simple random sampling method. The data analysis used is the data collected tabulated by using cost analysis. The results of this study was that each harvest activity costs vary, it is issued in accordance with the needs of farmers to support harvest and post-harvest activities for 2-3 months during the 1st harvest and post harvest period. The largest average is at the cost of picking of Rp.222.352.500. Each production was influenced by variable costs and fixed costs at one time of production at the price of the cloves present at harvest, where the variable cost amounts to Rp.360.243.500 and fixed costs Rp.1.866.000 in production amount of 8.677 kg with an average price of Rp.106.050 per kg.*jnkd*.

ANALISIS STRATEGI PENGEMBANGAN PARIWISATA KAWASAN SELAT LEMBEH DI KOTA BITUNG Ellen R. Sutrisno; Charles R. Ngangi; Caroline B. D. Pakasi
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

This study aims to analyze the strategy of tourism development of Lembeh Strait Region in Bitung City. The study was conducted in the Lembeh Strait Area of Bitung City, which covers the Lembeh Island region and the mainland of Bitung City. The study took place in March 2018. This research used kuantitatif descriptive method. The data source consists of primary data and secondary data. Primary data is obtained directly from the field through the respondents who have been determined, while secondary data obtained from agencies or institutions - related institutions such as the Tourism Office, BPS Bitung, libraries and other relevant SKPD ie Tourism Office, Bappeda, Investment and One Stop Service Office. Sample collection used technique of Accidental and Purposive Sampling. Data collection technique used in this research is Field Survey. Researchers prepare and retrieve data through surveys, questionnaires, document studies, interviews, documentation. This study uses SWOT data processing analysis through process analysis of Internal factors and External factors. The result of this research shows that the strategy of tourism development of Lembeh Strait area in Bitung City based on SWOT analysis is in the first quadrant between external opportunity and internal strength where the result of analysis obtained by total score of Internal Factor Analysis (IFAS) is 3.076 and External Factor Strategic Analysis Summary (EFAS) is 3.396. The main strategy in developing Lembeh Strait area tourism that must be implemented is to develop and improve the factors of Attraction, Accessibility and Amenities as follows: (1) Maintaining the beauty and uniqueness of nature Lembeh Strait as the main Attraction and adding new artificial attraction object; (2) Completing and improving public facilities and tourism facilities and facilities and infrastructure; (3) Make intelligent use of social media communication information technology as a cheap and efficient means of promotion.*eprm*.

ANALISIS PENDAPATAN RUMAH TANGGA PETANI CENGKEH DI DESA TULAP KECAMATAN KOMBI KABUPATEN MINAHASA Meidita Christine Kerap; Caroline B. D. Pakasi; Mex L. Sondakh
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

This study aims to identify the source of household income of clove farmers in Tulap Village, Kombi Sub-district, of Minahasa Regency. This study was conducted from February to March 2018. The data collection method used were primary data and secondary data. Primary data was obtained directly from the source through a survey by using questionnaires as the main instrument to collect data to clove farmers who also plant other crops such as peanuts, corn, and caberawit. The secondary data includ data published by the Central Bureau of Statistics as well as various literature related to the research topic. The results showed that the source of income of clove farmer household in Tulap Village, Kombi Sub-district, consisted of clove farming, other farming business, and those outside of farming business. The income pources outside farming were divided into farmers' and household members of farmers income. The highest income of clove farmers was obtained by the farmers' households, which meet the four sources of income, namely from clove farming, other farming, non-farm income and family members income with an average of Rp. 113,476,641 per year with a percentage of 15.22%. This proves if clove farmers have other farming businesses, have jobs outside the farm business, and household members have jobs and contribute to household income, the household will be more prosperous.*Ghmk*.

DISTRIBUSI PENDAPATAN ANTAR DAERAH DI PROVINSI SULAWESI UTARA Bella Fitria Laloan; Gene H. M. Kapantow; Oktavianus ., Porajouw
AGRI-SOSIOEKONOMI Vol. 14 No. 2 (2018)
Publisher : Sam Ratulangi University

This study aims to determine the distribution of income among regions in North Sulawesi Province. This research was conducted for 4 months from October 2017 until February 2018 in North Sulawesi Province. In this study the data used were secondary data obtained from the Central Bureau of Statistics (BPS) of North Sulawesi Province. The data was processed using Gini Index analysis method (calculated BPS data) and Williamson Index and presented in tabular form. The results of the research showed that the level of the uniformity of the income distribution among regions in North Sulawesi tended increase as incated by the value of Williamson Index which raised from 0,475 in 2012 to 0,543 in 2016. While the income distribution in North Sulawesi was relative even indicated by the value of Gini Index in 2012 0.43 dropped 0,39 in 2016.

Page 33 of 106 | Total Record : 1054

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Contact Name
Elsje Pauline Manginsela

Contact Email
elsjeprm@unsrat.ac.id

Phone
+6281341445138

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agrisosioekonomi@unsrat.ac.id

Editorial Address
Jurusan Sosial Ekonomi, Fakultas Pertanian Universitas Sam Ratulangi Jl. Kampus Unsrat Kleak, Manado 95115 Sulawesi Utara, Indonesia

Location
Kota manado,

Sulawesi utara

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Elsje Pauline Manginsela

Contact Email elsjeprm@unsrat.ac.id

Phone +6281341445138

Journal Mail Official agrisosioekonomi@unsrat.ac.id

Editorial Address Jurusan Sosial Ekonomi, Fakultas Pertanian Universitas Sam Ratulangi Jl. Kampus Unsrat Kleak, Manado 95115 Sulawesi Utara, Indonesia

Location Kota manado, Sulawesi utara INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Elsje Pauline Manginsela

Contact Email
elsjeprm@unsrat.ac.id

Phone
+6281341445138

Journal Mail Official
agrisosioekonomi@unsrat.ac.id

Editorial Address
Jurusan Sosial Ekonomi, Fakultas Pertanian Universitas Sam Ratulangi Jl. Kampus Unsrat Kleak, Manado 95115 Sulawesi Utara, Indonesia

Location
Kota manado,

Sulawesi utara

INDONESIA