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<![CDATA[Analisis Peran Influencer dan Brand Awareness terhadap Sales Pada Usaha Mikro Kecil Menengah ]]>
<![CDATA[Busman, Aqilah Luthfiah]]>;
<![CDATA[Muthmainna, Nafisah]]>;
<![CDATA[Alimuddin, Firman]]>
<![CDATA[ Jurnal Ilmiah Multidisiplin Amsir Vol 3 No 1 (2024): Desember ]]>
Publisher : <![CDATA[AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada ]]>
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DOI: 10.62861/jimat amsir.v3i1.474
<![CDATA[The use of influencers marketing had become a popular strategy for UMKM to increase brand awareness and sales. This research aimed to analyze the role of influencers on brand awareness and sales in UMKM in Indonesia especially in Parepare UMKM namely Amaryllis Hijab. This research was qualitative research with the type of field research. The researcher used this research approach because of the problem that the researcher raised. The appropriate problem solving technique for finding answers to this research was to use a qualitative research approach, where data must be obtained through direct open interviews which were not enough if answered with just one question. This research was conducted in Parepare. Research subjects were objects, people, places, data for the object in question. In this case, the research was the Amaryllis Hijab shop in Parepare which has used the services of influencers to help increase brand awareness and product sales. Several related studies have found that influencers as business communicators via social media will significantly influence brand awareness and sales.]]>
<![CDATA[Factors That Cause Students Reluctant to Speak English at STKIP Tomakaka Tiwikrama ]]>
<![CDATA[Taufan, Muhammad Ybnu]]>;
<![CDATA[Damier, Wahyunida]]>
<![CDATA[ Jurnal Ilmiah Multidisiplin Amsir Vol 3 No 1 (2024): Desember ]]>
Publisher : <![CDATA[AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada ]]>
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DOI: 10.62861/jimat amsir.v3i1.576
<![CDATA[This research tried to find out factors that cause students reluctant to speak English at STKIP Tomakaka Tiwikrama. Reluctance to speak can cause difficulties in a student’s life as troubling in expressing her opinion and troubling in giving information to the other. In the condition of understanding a factor causing reluctance, the students to speak is an alternative to solving the event. The objective of this research is to find out factors that cause students reluctant to speak English at STKIP Tomakaka Tiwikrama. This study used a qualitative approach because it generated the data through the use of instruments such as field notes and transcriptions from observations and interviews. This study also used data from observation and interviews from students in STKIP Tomakaka Tiwikrama Academic year 2020 and 2021. After conducting this research entitled “The factors that cause the students‟ reluctance to speak English at STKIP Tomakaka Tiwikrama” some conclusions can be drawn. Based on the data analysis from the research, it could be concluded that there are two factors of students'‟ reluctance to speak English at STKIP Tomakaka Tiwikrama. The first one was the language factor, namely: pronunciation, vocabulary and grammar. The second one was psychological factors, which are: lack of confidence, shyness, anxiety and motivation.]]>
<![CDATA[Analysis on Students’ Verbal Communication at English Education Study Program of Tomakaka University Mamuju ]]>
<![CDATA[Fatmawati, Fatmawati]]>
<![CDATA[ Jurnal Ilmiah Multidisiplin Amsir Vol 3 No 1 (2024): Desember ]]>
Publisher : <![CDATA[AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada ]]>
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DOI: 10.62861/jimat amsir.v3i1.581
<![CDATA[This research tries to investigate the Analysis of Students’ Verbal Communication in the English Education Study Program of the Tomakaka University of Mamuju. By answering these questions What kind of errors are made by students when committing verbal communication in the classroom at the English Education Study Program of the Tomakaka University of Mamuju? What are the causes of the errors? to achieve the aims, the researcher implemented research to analyse verbal communication by the Qualitative Descriptive method. This research was conducted at Tomakaka University Mamuju. English language students at Tomakaka Mamuju University, have many problems occurring at the same time In the framework of overcoming the problem, the researcher intends to carry out an analysis of the verbal communication of students. This analysis will be a reference to correct errors that often occur.]]>
<![CDATA[Perbandingan ARMA dan Single Exponential Smoothing pada Peramalan Harga Ayam Broiler di Jawa Barat ]]>
<![CDATA[Sabastya, Alfian]]>;
<![CDATA[Simbolon, Ani Ngalemisa]]>;
<![CDATA[Fatimatuzzuhra]]>;
<![CDATA[Agustina, Neli]]>
<![CDATA[ Jurnal Ilmiah Multidisiplin Amsir Vol 3 No 1 (2024): Desember ]]>
Publisher : <![CDATA[AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada ]]>
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DOI: 10.62861/jimat amsir.v3i1.585
<![CDATA[Fluctuations in broiler chicken prices require farmers to predict prices to plan production and optimize business profits. This study aims to predict broiler chicken prices in West Java to help farmers plan their budgets and business income. This study compares the accuracy of the ARMA (Autoregressive Moving Average) model with the Single Exponential Smoothing method in predicting broiler chicken prices in the West Java region. The results show that the ARMA (0.1) model has the best performance with the smallest measurement error rate, namely MAPE 4.48, MSE 49.27, and RMSE 2427.38. The price prediction for January 2025 is 35,043.63. These results are expected to help farmers in budget planning and improve business efficiency.]]>
<![CDATA[Organisasi Pembelajar Pada Biro Organisasi Tata Laksana Sekretariat Daerah Provinsi Sulawesi Barat ]]>
<![CDATA[S, Muhammad Akbar]]>;
<![CDATA[Salman, Rara Novrayanti]]>
<![CDATA[ Jurnal Ilmiah Multidisiplin Amsir Vol 3 No 1 (2024): Desember ]]>
Publisher : <![CDATA[AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada ]]>
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DOI: 10.62861/jimat amsir.v3i1.586
<![CDATA[Learning organizations have not gone well because complaints about bureaucratic performancestill color in every service provided by the government. This study aims to see the implementationof discipline of the five learning organizations according to peter senge to determine the strategyof organizational performance improvement. This study used a quantitative approach with asample of 31 employees selected by sample saturated. Data were collected throughquestionnaires, observations and documentation. Descriptive statistical analysis used for dataprocessed into tables and interpreted through observation and documentation. The results of thestudy indicate that of the five disciplines of the learning organization are (1) Personal skills 3.04including good category (2) Mental model 3.13 including good category (3) Shared vision 3.05including good category (4) Teaching 3, 15 including good category (5) Thinking 3.09 system isgood category. The five disciplines have an average grade of 3.09 including either category. It isconcluded that the five disciplines of learning organizations already exist and generally run wellbut there are still employees who are less able to apply due to low morale to learn new things andleadership commitment in creating a learning organizational climate so that employees alwayswant to increase the capacity individually or as a team.]]>
<![CDATA[Sistem Informasi Pendataan Masyarakat Tidak Mampu Berbasis Website Pada Kelurahan Binanga, Kecamatan Mamuju, Kabupaten Mamuju ]]>
<![CDATA[B, Syaifuddin]]>;
<![CDATA[Syaharuddin, Syaharuddin]]>
<![CDATA[ Jurnal Ilmiah Multidisiplin Amsir Vol 3 No 1 (2024): Desember ]]>
Publisher : <![CDATA[AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada ]]>
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DOI: 10.62861/jimat amsir.v3i1.587
<![CDATA[The design of a website-based application for the Information System for Data Collection on Disadvantaged Communities in Binanga Mamuju Subdistrict, among other things, is to simplify the process of data collection on underprivileged communities in Binanga subdistrict, which was previously done manually so it was inefficient. The impact is that many files or documents are lost due to the absence of a system that manages this data. The aim of this research is to build an application system that can be accessed from anywhere using an internet connection so that data collection on people who cannot afford it can be done or accessed online. The research location is located at the Binanga Mamuju subdistrict office. The method used in research design is the Watervall method. This application system design was built using the Visual Studio Code application as a code editor with the PHP programming language and MySQL as the database. The results of the research are in accordance with the initial design where the application for data collection on disadvantaged communities in the Mamuju sub-district has run according to the initial design. The conclusion of this research is that the resulting application is able to operate well and is able to streamline the tasks of sub-district employees in the input process and the data is stored properly in the system database.]]>
<![CDATA[Deteksi Dini Polutan: Menggunakan Geokimia untuk Memantau Logam Berat dalam Air Tanah ]]>
<![CDATA[Hasan, Haslinda]]>
<![CDATA[ Jurnal Ilmiah Multidisiplin Amsir Vol 3 No 1 (2024): Desember ]]>
Publisher : <![CDATA[AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada ]]>
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DOI: 10.62861/jimat amsir.v3i1.589
<![CDATA[This research examines the use of geochemical approaches for early detection of heavy metals in groundwater, a crucial issue in water resources management and environmental protection. Using qualitative research methods with a literature study approach, this research analyzes various secondary data sources to understand the effectiveness, challenges and opportunities for developing geochemical methods in monitoring groundwater quality. The research results show that the geochemical approach has significant advantages in detecting subtle changes in the chemical composition of groundwater, which can be an early indicator of heavy metal contamination. Geochemical parameters such as pH, electrical conductivity, and total dissolved solids (TDS) have proven to be effective as indicators of the presence of heavy metals. Additionally, stable isotope analysis allows identification of pollution sources, opening up opportunities for more targeted mitigation strategies. This research also reveals the importance of integrating geochemical methods with Geographic Information Systems (GIS) for spatial pollution risk mapping. However, gaps were found in the applicability of this method in various geological conditions, indicating the need for the development of more adaptive models. In conclusion, geochemical approaches offer a promising solution for early detection of heavy metals in groundwater, but require further research to overcome implementation challenges, especially in developing countries. This research makes an important contribution to efforts to protect groundwater resources and supports the achievement of sustainable development goals related to clean water and sanitation.]]>
<![CDATA[Design of Android-Based Reading and Arithmetic Learning Application for Children Aged 4-6 Years ]]>
<![CDATA[Muzdalifah, Muzdalifah]]>;
<![CDATA[Hidayat, Indar Kusmanto]]>;
<![CDATA[Hidayat, Hidayat]]>
<![CDATA[ Jurnal Ilmiah Multidisiplin Amsir Vol 3 No 1 (2024): Desember ]]>
Publisher : <![CDATA[AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada ]]>
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DOI: 10.62861/jimat amsir.v3i1.591
<![CDATA[The purpose of this study is to find out how to design and implement an Android-based Learning to Read and Count application for children aged 4 to 6 years, this application is made to facilitate interesting reading and counting amidst the addiction to using mobile phones for children aged 4 to 6 years. This application or system is made using the Java and MySQL programming languages, where this application is used to facilitate learning that is full of modern education by following current technological developments. And based on the results of the implementation, it has succeeded in helping parents in facilitating the use of Android properly.]]>
<![CDATA[High Order Thinking Skill (Hots) dalam Pembelajaran Membaca di SMK Tiwikrama Mamuju, Apakah Efektif? ]]>
<![CDATA[Tolayuk, Abner]]>
<![CDATA[ Jurnal Ilmiah Multidisiplin Amsir Vol 3 No 1 (2024): Desember ]]>
Publisher : <![CDATA[AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada ]]>
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DOI: 10.62861/jimat amsir.v3i1.594
<![CDATA[This study aims to determine the effectiveness of the implementation of High Order Thinking Skill (HOTS) in improving the reading skills of grade XI students at SMK Tiwikrama. HOTS is a high-level thinking approach that involves analysis, evaluation, and creation of new information. The research method used is a quantitative method with an experimental design. The population of this study was all grade XI students at SMK Tiwikrama with a total of 24 students, who were also the research sample. The instrument used was a reading test consisting of 15 multiple-choice questions. This study was conducted in three stages, namely pre-test, treatment with the HOTS method for six meetings, and post-test. The results showed that the average pre-test score of students was 65, while the average post-test score increased to 82. The results of the t-test showed a significant difference between the pre-test and post-test scores, which proved that the implementation of the HOTS method was effective in improving students' reading skills. The main factors contributing to this improvement were the interactive learning approach, critical thinking exercises, and discussions and reflections during learning. Thus, the HOTS method is recommended to be applied in reading learning to improve students' understanding of the text in depth.]]>
<![CDATA[Implementation of K-means and Weight Product (WP) Methods in Determining Work From Home (WFH) Priorities in the New Normal Period in Indonesia ]]>
<![CDATA[Eddy, Hadryan]]>
<![CDATA[ Jurnal Ilmiah Multidisiplin Amsir Vol 3 No 1 (2024): Desember ]]>
Publisher : <![CDATA[AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada ]]>
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DOI: 10.62861/jimat amsir.v3i1.595
<![CDATA[Covid-19 (SARS-CoV-2) is a new type of virus that began in the city of Wuhan, China in late 2019. Over time, the development of the Covid -19 Virus has greatly increased so that it has an overall impact on an organization. Currently, there are various methods in organizations that have been carried out to reduce the development of COVID-19, one of which is working from home during the New Normal period. This research aims to apply the K-Means and Weight Product (WP) methods in determining the priority of giving WFH schedules to all employees depending on the conditions of each employee. The K-Means method is used to group a number of covid-19 patient case data based on age and disease history. The output results of the process will be used as input criteria and criteria importance in the WP method. The use of the Elbow method makes it easy to determine the value of K in the clustering process on various data used. In this study, the best K value is 3 based on the evaluation results using the elbow method. The use of 2 criteria from the results of clustering covid-19 patient data in making decision models with the WP method provides more objective and precise decision results based on data / facts that have occurred. The functionality aspect of the system is very good after going through the process of testing the calculation results manually and using the system, both have the same results.]]>
