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Jurnal Al-Fatih Global Mulia
Published by Sekolah Tinggi Ekonomi dan Bisnis Islam Global Mulia Cikarang
ISSN : 25808036     EISSN : 27467058     DOI : 10.59729/alfatih
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Al fatih Global Mulia P-ISSN 2580-8036, E-ISSN 2746-7058 published by STEBI Global Mulia Cikarang, is a peer-reviewed open access international journal published twice in a year. Jurnal Al-fatih Global Mulia welcomes high-quality manuscripts resulted from a research project in the scope of Islamic Economics, Islamic Finance, and Islamic Banking, which includes, but is not limited to the following topics: Islamic economics, Islamic finance, Islamic Banking, Islamic microfinance, Islamic insurance, Islamic Agricultural fields, Halal industry, Zakah, waqf, Islamic social finance, and poverty alleviation, Islamic law and sharia issues in economics and finance, Securitization and sukuk, Islamic capital markets, Macroprudential Regulation, and Other topics related to this area. The manuscript must be original research, written in English or Indonesian, and not be simultaneously submitted to another journal or conference.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 65 Documents
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PENGARUH KUALITAS PELAYANAN DAN NILAI KONSUMEN TERHADAP LOYALITAS PELANGGAN PADA JASA PENCUCIAN PAKAIAN LAUNDRY SYARIAH DI MJ LAUNDRY CIKARANG Masruri, Yeni
Jurnal Al-fatih Global Mulia Vol. 7 No. 1 (2025): Jurnal Al-Fatih Global Mulia
Publisher : STEBI Global Mulia Cikarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59729/alfatih.v7i1.124

Abstract

The laundry business is a business engaged in the service sector. Human needs for the existence of laundry. Laundry business is a business that follows the changing lifestyle. This study aims to analyze and partially determine the effect of Service Quality on Customer Loyalty and Consumer Value. Customers and Consumer Value have an effect on Customer Loyalty and analyze and know simultaneously Service Quality and Consumer Value have an effect on Customer Loyalty at Sharia Laundry. Analysis using multiple linear regression tests and hypothesis testing using the t-test and f-test with hypothesis testing using the t-test and f-test with the help of the spss version 2.0 program. Based on hypothesis testing it can be concluded that Service Quality Service has t-count>t-table, namely 1.851> 1.701 with a significance level of 0.001 <0.05. significance level 0.001 <0.05. Likewise with Consumer Value, Consumer Value has t-count> t-table namely 2.557> 1.701 with a significance value of 0.002 <0.05. significance of 0.002 <0.05 means that each variable partially has a significant effect on Customer Loyalty. Likewise with the results of the f test state that in multiple linear regression testing shows the results of f count> f table, namely 5.697> 3.354 with a significance level of 0.000 <0.05, meaning that each variable partially has a significant effect on Customer Loyalty. significance level of 0.000 <0.05, so it is proven that the two variables of Service Quality and Consumer Value simultaneously have a significant effect on Customer Loyalty. Keywords: Service Quality, Consumer Value, Customer Loyalty.
PENGARUH LABELISASI HALAL, E-MARKETPLACE, DAN GRATIS ONGKOS KIRIM TERHADAP KEPUTUSAN PEMBELIAN PRODUK Zaini, Muhammad Zaini; Yoyo, Yoyo Hambali; Aditia Yuski Fahlevi
Jurnal Al-fatih Global Mulia Vol. 7 No. 1 (2025): Jurnal Al-Fatih Global Mulia
Publisher : STEBI Global Mulia Cikarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59729/alfatih.v7i1.127

Abstract

This study aims to determine the effect of halal labeling, e-marketplace and free shipping on purchasing decisions for Go-Milku SR12 milk at the Qasrina Store, Sekumpul Complex, Bukit Pinang Village, Samarinda Ulu District, Samarinda City. This type of research is quantitative research conducted in April - May 2025. The sample used was 80 respondents from the Sekumpul Complex, Samarinda City with a purposive sampling technique. Data collection was carried out by distributing questionnaires online (google form). Data analysis in this study used the IMB SPSS 30 software application. The results of the study found that: (1) Halal labeling has a positive and significant influence on purchasing decisions. (2) Free shipping has a positive and significant influence on purchasing decisions. However (3) E-marketplaces do not show any influence which is positive and significant towards purchasing decisions. Further research is suggested to explore other variables and expand the scope of the area to see whether similar results apply outside the Sekumpul Complex, Bukit Pinang Village, Samarinda Ulu District, Samarinda City.
PERAN FINANCIAL TECHNOLOGY DALAM MENINGKATKAN KUALITAS LAYANAN PADA PERBANKAN SYARIAH DI INDONESIA Nur Ainia, Risna
Jurnal Al-fatih Global Mulia Vol. 7 No. 1 (2025): Jurnal Al-Fatih Global Mulia
Publisher : STEBI Global Mulia Cikarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59729/alfatih.v7i1.134

Abstract

Financial Technology (fintech) is one of the main drivers of innovation in the financial services system, creating new opportunities to improve efficiency, accessibility, and customer satisfaction. This study aims to analyze the role of fintech in improving the quality of Islamic banking services, as well as to evaluate the extent to which the integration of this technology is in line with Islamic principles. The research method used is a qualitative approach with literature studies and secondary data analysis from various related publications. The results of the study indicate that the implementation of fintech, such as Islamic mobile banking, digital payment services, and Islamic-based peer-to-peer financing, has made a positive contribution to increasing the speed of service, transparency, and customer convenience.
ANALISIS FAKTOR - FAKTOR YANG MEMPENGARUHI KEPUTUSAN NASABAH MEMILIH BANK SYARIAH: ANALISIS FAKTOR - FAKTOR YANG MEMPENGARUHI KEPUTUSAN NASABAH MEMILIH BANK SYARIAH Sri Hendrawati
Jurnal Al-fatih Global Mulia Vol. 7 No. 1 (2025): Jurnal Al-Fatih Global Mulia
Publisher : STEBI Global Mulia Cikarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59729/alfatih.v7i1.293

Abstract

Penelititian ini bertujuan untuk menganalisis persepsi nasabah terhadap Bank Syariah Indonesia (BSI) KCP Brebes Bumiayu serta mengidentifikasi fakto-faktor yang mempengaruhi pengambilan keputusan nasabah dalam memilih bank syariah. Penelitian menggunakan pendekatan kualitatif dengan metode observasi dan wawancara terhadap 10 nasabah aktif. Faktor - faktor yang dianalisis meliputi faktor religius, ekonomi, sosial dan lingkungan, promosi dan informasi, serta pelayanan dan telnologi. Hasil penelitian menunjukan bahwa faktor religius merupakan motivasi utama nasabah dalam memilih bank syariah, diikuti oleh faktor pelayanan dan teknologi yang mendukung kenyamanan transaksi. Faktor sosial dan promosi juga berperan dalam membentuk persepsi positif terhadap layanan perbankan syariah. Temui ini memberikan implikasi penting bagi pengelola bank syariah untuk memahami preferensi dan kebutuhan nasabah secara komprehensif serta mengembangkan strategi pelayanan dan pemasaran yang selarasa dengan nilai-nilai syariah dan ekspektasi masyarakat modern Kata kunci: Keputusasan nasabah, bank syariah, faktor religius, pelayanan, promosi
PERAN SISTEM INFORMASI MANAJEMEN DALAM MENINGKATKAN KUALITAS PELAYANAN NASABAH: STUDI KASUS DI BANK BJB SYARIAH TAMBUN Prayoga, Anggi Setya; Ibrohim, Afifah Nur; Firdaus, Kayla Salsabila; Huriah, Revina; Zakiah, Lulu; Rosita, Nyai
Jurnal Al-fatih Global Mulia Vol. 7 No. 1 (2025): Jurnal Al-Fatih Global Mulia
Publisher : STEBI Global Mulia Cikarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59729/

Abstract

Transformasi digital telah menjadi kebutuhan utama bagi lembaga keuangan, termasuk perbankan syariah, dalam meningkatkan efisiensi, akurasi, dan kualitas layanan. Penelitian ini bertujuan untuk menganalisis peran Sistem Informasi Manajemen (SIM) dalam menunjang pelayanan nasabah di Bank BJB Syariah KCP Tambun. Metode yang digunakan adalah deskriptif kualitatif dengan pendekatan studi kasus, melalui wawancara semi-terstruktur dan dokumentasi, dianalisis menggunakan model Miles dan Huberman. Hasil penelitian menunjukkan bahwa implementasi SIM melalui layanan digital seperti Mobile Maslahah, Digital Onboarding, dan QRIS telah meningkatkan efisiensi operasional, kemudahan transaksi, dan kepuasan nasabah. SIM berperan strategis tidak hanya dalam mendukung operasional internal, tetapi juga dalam memperkuat loyalitas nasabah. Keberhasilan ini didukung oleh kemudahan penggunaan sistem dan tingkat penerimaan teknologi oleh pengguna. Temuan ini menegaskan bahwa SIM adalah faktor penting dalam meningkatkan daya saing bank syariah di era digital.

Page 7 of 7 | Total Record : 65

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