cover
Contact Name
Vivi Herlina
Contact Email
journal.ebisma@gmail.com
Phone
+628117422182
Journal Mail Official
journal.ebisma@gmail.com
Editorial Address
Jl. Pancasila Jambi
Location
Kota jambi,
Jambi
INDONESIA
Economics, Business, Management, & Accounting Journal
Published by Haka Vyza Media
ISSN : -     EISSN : 29622999     DOI : https://doi.org/10.61083/ebisma.v3i1
Ebisma is available for free (open access) to all readers. The articles in Ebisma include topics in microeconomics, macro economics, human resources management, financial management, marketing management, business, entrepreneurship, accounting and other related articles.
Articles 92 Documents
Menelisik Determinan Invisible Barriers terhadap Pengembangan Karir Perempuan Pink Collar Jobs yang Dimediasi oleh Womens Skill Development dan Dimoderasi oleh Family Support Rahmaniati; Nia Ramadani; Nurbaity; Kartin Aprianti
Ebisma (Economics, Business, Management, & Accounting Journal) Vol. 6 No. 1 (2026): Economics, Business, Management, & Accounting Journal (Ebisma)
Publisher : Haka Vyza Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61083/ebisma.v6i1.164

Abstract

This study aims to identify the level of determinants of invisible barriers and women's career development and examine women's career development strategies. The sample in this study was 300 women in pink collar jobs. This research uses a quantitative design with data collection techniques through online and offline surveys and desk studies. The analysis uses SEM Partial least Square to analyze the 12 proposed hypotheses. The results of the study indicate that individual-level barriers, organizational-level barriers, social & cultural barriers become invisible barriers to Women’s Skill Development, and women's career development even in the pink collar jobs sector, and Family Support is a strengthening factor for women when working. The results of this study are recommendations that open opportunities for women in pink collar jobs to actively empower themselves, especially in pink collar jobs, so they can obtain equality and the same career development opportunities as men
Menguji Peran Kapabilitas Inovasi sebagai Necessary atau Sufficient Condition dalam Menciptakan Keunggulan Bersaing UMKM: Pendekatan Fuzzy-Set Qualitative Comparative Analysis (fsQCA) Muhammad Faiq; Tiara Iskandar
Ebisma (Economics, Business, Management, & Accounting Journal) Vol. 6 No. 1 (2026): Economics, Business, Management, & Accounting Journal (Ebisma)
Publisher : Haka Vyza Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61083/ebisma.v6i1.168

Abstract

SME competitive advantage is influenced by multiple interacting conditions in shaping organizational outcomes. This study explores the roles of innovation capability, entrepreneurial competency, and business network in shaping competitive advantage using the fuzzy-set Qualitative Comparative Analysis (fsQCA) approach. Data were collected from SMEs in Jambi Province involving business owners or managers as respondents. The findings reveal that no single necessary condition determines competitive advantage. Innovation capability emerged as the dominant condition across all sufficient configurations, yet it did not operate independently without the support of entrepreneurial competency or business network. The analysis identified three sufficient configurations, namely the combination of innovation capability and entrepreneurial competency, the combination of innovation capability and business network, and the simultaneous combination of all three conditions. The configuration combining innovation capability, entrepreneurial competency, and business network demonstrated the strongest result in generating competitive advantage. The findings confirm that SME competitive advantage is shaped more by combinations of multiple conditions than by a single condition operating independently.
Penguatan Kinerja dan Kepemimpinan Karyawan melalui Pelatihan, Pengembangan, dan Strategi Manajemen Sumber Daya Manusia Fajar Wilandra Suntara; Reza Adriantika Suntara
Ebisma (Economics, Business, Management, & Accounting Journal) Vol. 6 No. 2 (2026): Economics, Business, Management, & Accounting Journal (Ebisma)
Publisher : Haka Vyza Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61083/ebisma.v6i2.113

Abstract

Artikel ini membahas secara mendalam tentang pentingnya strategi, pelatihan, dan pengembangan SDM dalam penguatan kinerja dan kepemimpinan karyawan. Dewasa ini dalam perkembangan zaman di era globalisasi, perusahaan tidak dapat berhasil tanpa pekerja yang terampil. Upaya menjadikan tempat kerja sebagai tempat yang lebih produktif dan aman untuk bekerja menjadi suatu keniscayaan. Urgensi itu berimplikasi pada pentingnya berinvestasi dalam pelatihan dan pengembangan kualitas diri karyawan. Tinjauan kinerja, analisis kebutuhan SDM, pengembangan staf, dan perekrutan merupakan komponen dari strategi SDM yang efektif. Penelitian ini dilaksanakan dengan metode studi kepustakaan untuk menyelidiki hubungan antara pelatihan, pengembangan, strategi manajemen sumber daya manusia dengan kinerja dan kepemimpinan karyawan. Rapat kerja, insentif, dan hadiah juga dibahas sebagai cara untuk meningkatkan kinerja karyawan, dengan penekanan pada pengukuran kinerja berdasarkan jumlah, kualitas, dan ketepatan waktu hasil kerja. Meningkatkan kualitas dan kompetensi pekerja untuk melaksanakan pekerjaan mereka merupakan bagian penting dari tinjauan kinerja. Hasil penelitian ini menemukan bahwa pelatihan pengembangan, dan strategi manajemen sumber daya manusia memiliki peran penting dalam menyelaraskan pengelolaan karyawan dengan tujuan organisasi melalui berbagai praktik seperti perencanaan SDM, komunikasi organisasi, pemberian motivasi, serta sistem penghargaan. Pendekatan kepemimpinan kontingensi menjadi salah satu cara yang potensial untuk menunjang efektivitas jalinan hubungan antara pemimpin dan karyawan untuk pencapaian target perusahaan.
Pengaruh Pertumbuhan Penjualan, Debt to Equity Ratio, dan Return on Assets terhadap Pertumbuhan Laba: (Studi Empiris pada Subsektor Food and Beverage yang Terdaftar di Bursa Efek Indonesia Tahun 2022-2024) Qivtia Febriyanti Fadilah; Heidi Siddiqa
Ebisma (Economics, Business, Management, & Accounting Journal) Vol. 6 No. 2 (2026): Economics, Business, Management, & Accounting Journal (Ebisma)
Publisher : Haka Vyza Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61083/ebisma.v6i2.114

Abstract

Penelitian ini ditujukan untuk menganalisis bagaimana fluktuasi pertumbuhan laba pada emiten makanan dan minuman di BEI periode 2022-2024 dipengaruhi oleh pertumbuhan penjualan, ROA, serta DER. Menggunakan metodologi kuantitatif dengan kriteria purposive sampling, riset ini mengawali observasi pada 32 entitas (96 data). Guna memastikan terpenuhinya asumsi normalitas, dilakukan reduksi pada data outlier sehingga menghasilkan 81 observasi final dari 31 perusahaan. Temuan riset menunjukkan adanya korelasi positif yang nyata dari sisi pertumbuhan penjualan dan ROA terhadap laba bersih. Sebaliknya, variabel DER teridentifikasi memberikan dampak negatif yang signifikan. Hal ini mengonfirmasi bahwa optimalisasi aset dan ekspansi pasar merupakan motor utama keuntungan, sedangkan beban finansial yang berat justru menjadi penghambat pertumbuhan laba.
Pengaruh Revenue Growth dan Current Ratio terhadap Price to Book Value pada PT Jasa Marga Tbk. Periode 2017-2024 Nadila Puspita; Heidi Siddiqa
Ebisma (Economics, Business, Management, & Accounting Journal) Vol. 6 No. 2 (2026): Economics, Business, Management, & Accounting Journal (Ebisma)
Publisher : Haka Vyza Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61083/ebisma.v6i2.115

Abstract

Naik turunnya angka valuasi korporasi menjadi inti pembahasan dalam studi ini pada PT Jasa Marga Tbk (2017-2024) yang diproksikan melalui (PBV). Tujuan utamanya adalah menguji pengaruh Revenue Growth dan Current Ratio terhadap valuasi pasar tersebut. Menggunakan metode kuantitatif dengan teknik purposive sampling, diperoleh 32 data laporan keuangan triwulanan yang dianalisis melalui Berdasarkan hasil pengujian lewat metode regresi linier multivariat, ditemukan bahwa seluruh variabel independen secara bersama-sama memberikan dampak yang nyata dengan daya determinasi 78,1%. Namun secara parsial, baik pertumbuhan pendapatan maupun rasio lancar menunjukkan korelasi negatif yang signifikan. Hal ini mengindikasikan bahwa pasar merespons negatif ekspansi pendapatan yang tidak efisien dan penumpukan aset lancar yang tidak produktif. Kesimpulannya, manajemen perlu mengoptimalkan modal kerja dan kualitas pertumbuhan untuk meningkatkan apresiasi investor.
Pengaruh Corporate Social Responsibility terhadap Financial Performance, Financial Stability, dan Financial Inclusion pada Perusahaan Sub-Sektor Perbankan di Indonesia Firly Adrian Pratama; Tantina Haryati
Ebisma (Economics, Business, Management, & Accounting Journal) Vol. 6 No. 2 (2026): Economics, Business, Management, & Accounting Journal (Ebisma)
Publisher : Haka Vyza Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61083/ebisma.v6i2.119

Abstract

The quantitative research aims to analyze the impact of Corporate Social Responsibility (CSR) on three key banking indicators: financial performance, financial stability, and financial inclusion. Purposive sampling method, selected 32 banking sub-sector companies listed on the Indonesia Stock Exchange (IDX) for the 2022–2024 period as samples, with the primary criterion being the publication of CSR reports within their annual reports. The data was processed using panel data regression analysis techniques with EViews 13. The study concludes that Corporate Social Responsibility (CSR) has a significant influence on financial performance, but has not been able to prove its impact on financial stability and financial inclusion in the banking sector.
Strategi Pemasaran UMKM Pempek Noy dalam Meningkatkan Daya Saing di Era Digital Yosi Fahdillah; Mira Gustiana Pangestu; Wahya Iffa Lubis
Ebisma (Economics, Business, Management, & Accounting Journal) Vol. 6 No. 2 (2026): Economics, Business, Management, & Accounting Journal (Ebisma)
Publisher : Haka Vyza Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61083/ebisma.v6i2.120

Abstract

Times This study aims to explore the marketing strategies implemented by the Pempek Noy MSME in enhancing its competitiveness in the digital era. Using a qualitative approach, this research focuses on understanding how the business adapts to digital transformation through various marketing practices. Data were collected through in-depth interviews, direct observation, and documentation involving the business owner and related stakeholders. The findings reveal that Pempek Noy applies a combination of conventional and digital marketing strategies, including the utilization of social media platforms, online marketplaces, and content-based promotion to reach a wider customer base. In addition, entrepreneurial characteristics such as innovation, risk-taking, and adaptability play a crucial role in supporting marketing effectiveness. The study also highlights that maintaining product quality, strengthening customer relationships, and leveraging digital platforms are key factors in sustaining competitive advantage. This research contributes to the understanding of how MSMEs can optimize marketing strategies in the digital era and provides practical insights for small businesses in the culinary sector to improve their competitiveness.
Pengaruh Suku Bunga Bank Indonesia dan Harga Minyak Brent terhadap Return Saham Emiten Sektor Transportasi Kisti Wijayanti; Heidi Siddiqa
Ebisma (Economics, Business, Management, & Accounting Journal) Vol. 6 No. 2 (2026): Economics, Business, Management, & Accounting Journal (Ebisma)
Publisher : Haka Vyza Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61083/ebisma.v6i2.121

Abstract

Penelitian ini bertujuan menganalisis pengaruh suku bunga Bank Indonesia dan harga minyak dunia acuan brent terhadap return saham emiten sektor transportasi yang terdaftar di Bursa Efek Indonesia. Kebaruan penelitian ini terletak pada fokus kajian yang secara khusus menyoroti emiten sektor transportasi periode observasi 2019-2025 yang mencakup fase pra-pandemi, pandemi dan pascapandemi. Penelitian menggunakan pendekatan kuantitatif dengan jenis eksplanatori. Pengumpulan data dilakukan melalui dokumentasi dari Bank Indonesia, U.S. Energy Information Administration, Yahoo Finance dan rujukan Bursa Efek Indonesia. Sampel penelitian terdiri atas 13 emiten yang dipilih dengan teknik purposive sampling, dengan total 1.079 observasi panel seimbang yang dianalisis menggunakan regresi data panel. Hasil penelitian menunjukkan bahwa suku bunga Bank Indonesia dan harga minyak dunia acuan brent berpengaruh negatif dan signifikan terhadap return saham emiten sektor transportasi. Secara teoritis, hasil ini memperkuat relevansi Arbitrage Pricing Theory (APT) dalam menjelaskan pearuh faktor risiko makroekonomi terhadap return saham. Secara praktis, temuan ini menegaskan bahwa investor, manajemen perusahaan dan pembuat kebijakan perlu mempertimbangkan dinamika suku bunga dan harga minyak dunia dalam pengambilan keputusan yang berkaitan dengan investasi, pengelolaan risiko dan kebijakan sektoral.
Peran Konten Digital dalam Meningkatkan Interaksi Konsumen dan Dampaknya terhadap Perekonomian Desa pada UMKM Sindi Vatikasari; Dhea Mawarni
Ebisma (Economics, Business, Management, & Accounting Journal) Vol. 6 No. 2 (2026): Economics, Business, Management, & Accounting Journal (Ebisma)
Publisher : Haka Vyza Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61083/ebisma.v6i2.122

Abstract

Penelitian ini dilatarbelakangi oleh rendahnya pemanfaatan konten digital oleh pelaku UMKM di perdesaan dalam membangun interaksi konsumen dan memperkuat ekonomi lokal. Tujuan penelitian ini adalah untuk menganalisis peran konten digital dalam meningkatkan interaksi konsumen serta dampaknya terhadap perekonomian desa. Metode penelitian yang digunakan adalah kualitatif dengan pendekatan studi kasus. Data dikumpulkan melalui teknik wawancara, observasi, dan dokumentasi, kemudian dianalisis secara deskriptif kualitatif. Hasil penelitian menunjukkan bahwa penggunaan konten digital yang kreatif melalui media sosial secara signifikan mampu meningkatkan interaksi konsumen, yang berimplikasi pada kenaikan volume penjualan dan pendapatan pelaku usaha. Kualitas dan konsistensi konten menjadi faktor paling dominan dalam efektivitas pemasaran. Penelitian ini menyarankan pelaku UMKM untuk meningkatkan keterampilan kreatif dalam produksi konten, serta mendorong pemerintah daerah untuk memberikan pelatihan literasi digital guna mendukung penguatan ekosistem ekonomi perdesaan yang berkelanjutan.
Pengaruh Kualitas Produk dan Persepsi Harga terhadap Keputusan Pembelian Sepatu Kulit Shoeka Shoes Zuhriya Choirun Nisa; Andang Fazri; Ade Perdana Siregar
Ebisma (Economics, Business, Management, & Accounting Journal) Vol. 6 No. 2 (2026): Economics, Business, Management, & Accounting Journal (Ebisma)
Publisher : Haka Vyza Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61083/ebisma.v6i2.123

Abstract

The rapid growth of Indonesia’s domestic market, particularly in goods made from leather, has intensified competition among producers and contributed to a decline in customer satisfaction. Under these conditions, entrepreneurs are required to pay closer attention to several aspects that can shape buyers’ purchasing behavior, especially perceived cost and product excellence. This research was conducted to examine the extent to which consumers’ views on price and product quality affect their decision to purchase Shoeka Shoes.This research adopted a quantitative design supported by a survey technique. Information was gathered through questionnaires distributed to approximately 100 individuals who had experience purchasing Shoeka Shoes products. The participants were selected through purposive sampling, meaning only those who had previously bought the relevant product were included. The collected information was processed using multiple linear regression with the assistance of IBM SPSS Statistics 27. The findings indicate that perceived price and product quality both exert a positive and significant effect on purchase decisions. In this study, consumers were found to be more strongly influenced by price perception than by product quality when deciding to make a purchase. Simultaneously, both variables also showed a meaningful contribution to buying decisions, with a coefficient of determination of about 55.2%. These results suggest that a considerable proportion of consumer purchasing preferences toward Shoeka Shoes can be explained by perceived price and product quality.The outcomes of this study are expected to provide useful insight for business actors, particularly small and medium enterprises in the fashion sector, in increasing product sales through pricing policies that match consumer expectations and through better quality improvement efforts

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