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International Journal of Economics, Management and Accounting
Published by CV. LAFADZ JAYA
ISSN : -     EISSN : 29887615     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
International Journal of Economics, Management and Accounting (IJEMA) | ISSN (e): 2988-7615 publishes research articles related to Economics, Management and Finance. The research studies that are acceptable for publication in this journal are: Economics: development economics, applied economics, monetary economics, public economics, industrial economics, international and regional economics, natural resource economics, human resource economics, and sharia economics). Management: Strategic Management, Marketing Management, Public Relations Management, Sales Management, Procurement Management, Finance and Accounting Management, Human Resources Management, Technology and Information Management, R&D Management, Engineering Management, Project Management, Risk Management, Change Management). Accounting: Financial Accounting, Auditing, Management Accounting, Cost Accounting, Tax Accounting, Budgeting, Governmental Accounting, and Accounting System.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol. 2 No. 9 (2025): February" : 5 Documents clear
Influence of Perceived Trust, Convenience and Security on The Use of Mobile Banking Siti Munfaqiroh; Leonardo Calvin Pareira; Bunyamin Bunyamin
International Journal of Economics, Management and Accounting (IJEMA) Vol. 2 No. 9 (2025): February
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ijema.v2i9.233

Abstract

The aim of this research is to determine and analyze the influence of perceptions of trust, convenience and security on the use of mobile banking. This research uses quantitative data with a causal approach. The population used in this research was 817 active STIE Malangkucecwara students who used the mobile banking application. The sampling technique in this research used incidental sampling. And based on the Slovin formula, the samples in this study were 90 samples. In this research, the data analysis methods used include the classic assumption test which includes, among others; normality test, multicollinearity test, heteroscedasticity test, and autocorrelation test as well as hypothesis testing which includes the coefficient of determination test and t test. Based on the research results, it shows that perceptions of trust, perceptions of convenience, and perceptions of security influence the use of mobile banking.
Analysis of the Effect of Memberly Card and Customer Experience on Customer Loyalty in Mediation by Customer Satisfaction (Case Study on Tasik Pharmacy in Sukabumi City) Rengga Gunawan, Alif; Sudarma, Ade; Siwiyanti, Leonita
International Journal of Economics, Management and Accounting (IJEMA) Vol. 2 No. 9 (2025): February
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ijema.v2i9.237

Abstract

In the pharmaceutical industry, customer loyalty is a crucial factor for the sustainability of the pharmacy business. One strategy used to increase customer loyalty is to implement a Memberly Card membership program and provide a quality shopping experience (Customer Experience). However, there are still limitations in understanding how these two factors affect Customer Loyalty, especially considering the role of Customer Satisfaction as a mediating variable. This study aims to analyze the effect of Memberly Card and Customer Experience on Customer Loyalty, with Customer Satisfaction as a mediating variable. This study was conducted on customers of Apotek Tasik in Sukabumi City using a quantitative approach with a cross-sectional research design. The purposive sampling method was used to determine a sample consisting of 126 respondents, according to the Hair formula (2018). Data were collected through questionnaires and analyzed using Structural Equation Modeling (SEM). The results of the study indicate that Memberly Card has a positive and significant effect on Customer Satisfaction (β = 0.506; p = 0.012) and Customer Loyalty (β = 0.457; p = 0.016). Likewise, Customer Experience has a positive effect on Customer Satisfaction (β = 0.293; p = 0.036) and Customer Loyalty (β = 0.268; p = 0.033). In addition, Customer Satisfaction is proven to have a positive and significant effect on Customer Loyalty (β = 0.215; p = 0.027). These findings indicate that membership-based loyalty programs and positive customer experiences can increase customer satisfaction and loyalty to pharmacies. This study provides practical implications for pharmacy managers to improve loyalty programs and improve customer experience to strengthen customer loyalty. This study also enriches the literature on factors that influence Customer Loyalty in the pharmaceutical industry.
The Effect of User Ease and User Security on Purchase Decisions Mediated by Consumer Trust (Study of Tokopedia Users in Sukabumi City) Maulana, Rizwan; Abdul Aziz, Muh; Antony, Antony
International Journal of Economics, Management and Accounting (IJEMA) Vol. 2 No. 9 (2025): February
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ijema.v2i9.238

Abstract

In the increasingly developing digital era, ease of use and security of use are two important factors that influence consumer trust in the products or services offered. This consumer trust, in turn, can influence the purchasing decisions taken. In this context, understanding the influence of ease of use and security of use on consumer trust, as well as its impact on purchasing decisions, is very important for marketing strategies and product development. This study aims to analyze the influence of ease of use and security of use on consumer trust, as well as its impact on purchasing decisions. The research method uses a quantitative approach with the Structural Equation Modeling (SEM) technique which is analyzed using AMOS software. The sample of this study consisted of 126 respondents who were consumers who used Tokopedia e-commerce. The results of the study indicate that ease of use does not have a significant effect on consumer trust, with a CR value of 1.908 and a p-value of 0.056 which is greater than the significance limit of 0.05, so the first hypothesis is rejected. On the other hand, security of use has a significant and positive effect on consumer trust, with a CR value of 2.428 and a p-value of 0.015 which is smaller than 0.05, so the second hypothesis is accepted. Consumer trust is proven to have a significant effect on purchasing decisions with a CR of 2.415 and a p-value of 0.016, indicating that increasing consumer trust can significantly influence purchasing decisions. Ease of use and security of use were also found to have a significant effect on purchasing decisions, with CR values of 2.346 and 2.303 respectively and a p-value smaller than 0.05, indicating a positive effect of both factors on purchasing decisions. The results of this study provide an important contribution to understanding the factors that influence consumer purchasing decisions, especially in the context of ease of use, security, and consumer trust.
Effect of Position Analysis and Competence on Employee Performance at BPR Prima Sejahtera Hermawan, Rangga Adhitia; Rahayu, Endah Sri; Pajar
International Journal of Economics, Management and Accounting (IJEMA) Vol. 2 No. 9 (2025): February
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ijema.v2i9.241

Abstract

Job analysis and employee competence carried out in accordance with the placement will have a positive impact on the organisation, and the wrong one will have a negative impact. For example, among others, it results in the emergence of unrest in the environment of the employees concerned, decreased morale and work passion which of course will be able to reduce employee productivity and work performance.This study uses cross-sectional quantitative research techniques. To find out how the influence between the variables of Position Analysis and Competence on employee performance. by giving questionnaires to employees totalling 34 employees. sampling techniques in this study using saturated samples, namely the entire population is used as a sample because the population is less than 100 people. position analysis has no effect on employee performance. competence affects employee performance. position analysis and competence simultaneously affect employee performance. the conclusion of this study is that the position analysis variable has no effect on employee performance, it is hoped that in the future the company can further optimise position analysis in improving employee performance. competency variables affect employee performance, it is hoped that in the future the company can improve employee competence in order to improve its performance.
Analysis of the Influence of Competency and Workload on Employee Performance with Presenteism as An Intervening Variable in the Distribution Regulation Implementing Unit (UP2D) PT. PLN (Persero) North Sumatera Distribution Main Unit Yasri, Afif; Syahrizal, Syahrizal
International Journal of Economics, Management and Accounting (IJEMA) Vol. 2 No. 9 (2025): February
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ijema.v2i9.242

Abstract

This study aims to analyze the influence of competence and workload on employee performance with presenteeism as an intervening variable at the Distribution Management Implementation Unit (UP2D) of PT. PLN (Persero) North Sumatra Distribution Main Unit. Competence and workload are important factors that influence employee performance in achieving organizational goals, while presenteeism, which refers to the physical presence of employees without optimal productivity, can be a barrier to performance. This study uses a quantitative approach with an explanatory research design. Data were collected through questionnaires distributed to employees of UP2D PT. PLN (Persero), and analyzed using the path analysis method to measure the direct and indirect relationships between the variables studied. The results of this study are that Workload has a negative and significant effect on Employee Performance with an original sample value of -0.264 and p values 0.006. Workload has a positive and significant effect on Presenteeism with an original value of 0.379 and p values 0.000. Competence has a positive and significant effect on Employee Performance with an original sample value of 0.300 and p values of 0.001. Competence has a negative and significant effect on Presenteeism with an original sample value of -0.579 and p values of 0.000. Presenteeism has a negative and significant effect on Employee Performance with an original sample value of -0.397 and p values of 0.002. Workload has a negative and significant effect on Employee Performance through Presenteeism with an original sample value of -0.151 and p values of 0.004. Competence has a positive and significant effect on Employee Performance through Presenteeism with an original sample value of 0.230 and p values of 0.008.

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