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Jurnal Nuansa: Publikasi Ilmu Manajemen dan Ekonomi Syariah
Published by Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia
ISSN : 30248388     EISSN : 30218691     DOI : 10.61132
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 263 Documents
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Analisis Brand Association Pada Produk Kecap Bango Wiwit Rohaeni Yulianti
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 1 No. 3 (2023): September : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v1i3.647

Abstract

This research aims to find out and analyze the Brand Association of Bango Soy Sauce Products. This research method uses a quantitative approach with multiple linear regression analysis techniques processed using SPSS version 25. The data collection technique is by distributing questionnaires to 95 people as respondents through google forms. The results showed that the basis for purchasing decisions by consumers towards Kecap Bango products was determined by Delicious taste to be a cooking raw material, Quality cooking raw materials, Using quality soybeans, Comfortable in consumption, Easy to get in stores, More familiar than other soy sauce products and Superior to other products.
Prosedur Penyelesaian Sengketa dalam Perbankan Syariah: Tinjauan Terhadap Kasus di Pengadilan Agama Tasikmalaya Eman Suherman; Ramdhani Wahyu Sururie; Oyo Sunaryo
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 1 (2024): Maret : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i1.657

Abstract

Dispute resolution in sharia banking involves various methods, such as mediation, arbitration and court. Mediation is a voluntary process that allows the parties involved to reach an agreement with the help of a mediator. Arbitration is a method that results in a binding decision by a neutral arbitrator. Trial is a formal method that requires a longer process and higher costs, but produces binding decisions. Each method has advantages and disadvantages, and the choice of method must consider the characteristics of the dispute, the preferences of the parties involved, and compliance with sharia principles in Islamic banking. In conclusion, it is important to choose the dispute resolution method that best suits the Islamic banking context and the desired resolution objectives.
Pengaruh Servant Leadership terhadap Kinerja Individu di Mediasi Psikologi Empowerment Sherly Amalia Fernanda; Wahyu Eko Pujianto
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 1 (2024): Maret : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i1.662

Abstract

The aim of this research is to determine the influence of servant leadership on individual performance in the psychological mediation of empowerment. This research uses a quantitative approach with the employee population of PT Trikayarasa Jaya Food in Sidoarjo. The sample used was 70 employees of PT Trikayarasa Jaya Food. Data collection was carried out through questionnaires. The analysis in this research uses Partial Least Square (PLS) with SmartPLS 4.0 software. There are two model specifications used in PLS, namely: outer and inner models. The results of this research found that servant leadership influences individual performance, servant leadership influences the psychology of empowerment, individual performance influences the psychology of empowerment, psychology of empowerment mediates servant leadership on individual performance.
Pengaruh Motivasi Kerja dan Lingkungan Kerja Terhadap Kinerja Karyawan PT. Bank Maybank Indoneisa Tbk Marce Anggun Lestari; Purwatiningsih Purwatiningsih; Elmira Siska
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 1 (2024): Maret : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i1.688

Abstract

PT. Bank Maybank Indonesia Tbk has well-classified employees, aiming to achieve the company's success. Therefore, employees' performance should be driven by work motivation and a conducive work environment to attain optimal employee performance. This study focuses on the effect of motivation and working environment on employee performance on PT. Bank Maybank Indonesia Tbk. The first research objective is to analyze the effect of motivation variables on employee performance, the second is to analyze working environment variables on employee performance and the last is to analyze the effect of motivation and working environment on employee performance of PT. Bank Maybank Indonesia Tbk. This research uses a quantitative approach, which comes from the philosophy of positivism. This method is used for the purpose of researching certain populations and samples. The data analysis methods used are data quality instrument testing, classical assumption testing, multiple linear regression testing, and hypothesis testing. The research results partially show that there is a positive and significant influence of motivation variables on employee performance and partially also show that there is a positive and significant influence of work environment variables on employee performance. Simultaneous or joint research results show that there is a positive and significant influence of work motivation and work environment variables on employee performance.
Pengaruh Disiplin Kerja Dan Lingkungan Kerja Terhadap Kinerja Pada Dinas Koperasi Usaha Kecil Menengah Perdagangan Dan Perindustrian Kota Bogor Dhelvia Devitha Shalihah; Purwatiningsih Purwatiningsih; Elmira Siska
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 1 (2024): Maret : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i1.689

Abstract

The development of the era of globalization is increasingly developing and making human work easier in research. This research aims to find out how much influence discipline and the work environment have on employee performance at the Bogor City MSME Service. The research method is a quantitative approach using nonprobability sampling data collection techniques. The number of samples using the Slovin formula was 56 respondents. Primary data was collected using questionnaires in Likert scale units. Data processing uses SPSS 26 software for instrument testing, classical assumption testing, multiple linear regression analysis, hypothesis testing, and coefficient of determination. The results of this research were proven in the partial test on the discipline variable (X1) of 0.000 < 0.05 and the calculated t value of 5.352 > t table value of 2.005 that H0 was rejected and Ha was accepted and on the environmental variable (X2) of 0.005 < 0.05 and the calculated t value of 0.661 < t table 2.010 so that H2 is accepted, meaning that the environment has no statistically significant effect on performance (Y). Then, through simultaneous testing of the two variables at a calculated F value of 24,271 > F table 3.17 and a significance of 0.000 < 0.05, it is concluded that H0 is rejected and H1 accepted, which means that both discipline variables (X1) and environmental variables (X2) simultaneously influence performance (Y).
Analisis Pengaruh Atribut Produk, Celebrity Endorser Dan Perceive Value Sebagai Variabel Intervening Terhadap Keputusan Pembelian Produk Handbody Nivea Di Kota Semarang Astri Dita Kumalasari
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 1 (2024): Maret : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i1.692

Abstract

Research on the influence of product attributes, celebrity endorsers and perspective value on purchasing decisions for Nivea Handbody products in Semarang City. The expected aim of this research is to analyze the influence of product attributes on Perceive value, as well as to analyze the influence of Endorsers on Perceive value. With the population of all consumers who purchased Nivea Handbody Products, the exact number is not known, so the sampling technique used in this research is purposive sampling, namely a sample collection method based on research objectives with a total of 100 people. The data analysis technique used is Path linear regression analysis to analyze the influence of Product and Endorser Attributes on Purchase Intention with Perceive value as the intervening variable for the test tool used and adapted to the research model. The regression equation used is Model 1, namely the influence of Product Attributes and Endorsers on Perceive value. Model 2 is the influence of Product Attributes, Endorser and Perceive value on Purchase Intention. Based on the results of the research that has been carried out, it can be concluded that product attributes influence perceived value in a positive direction, meaning that if product attributes increase, then perceived value increases, Endorsers influence Perceive value in a positive direction, meaning that if endorsers increase, then Perceive value increases, Product attributes influence Purchase intention in a positive direction, meaning that if product attributes increase, then purchase intention increases, Endorsers influence Perceive value in a positive direction, meaning that if endorsers increase, then purchase intention increases, Perceive value influences Purchase intention in a positive direction, meaning that if Perceive value increases, Purchase intention increases. Perceive value has the most dominant influence on Purchase intention. Product and Endorser attributes have a direct influence on Purchase intention through Perceive value.
Strategi Pengoptimalan Kekuatan Media Sosial Instagram Dalam Usaha Bancreps Uswatun Hasanah; Zakiyah Zahara; Ira Nuriya Santi; Juliana Kadang
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 1 (2024): Maret : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i1.708

Abstract

The digital transition in various fields including the economy, provides opportunities for MSMEs to conduct research on marketing strategies that are now being developed to participate in the transformation of the marketing economy. Social media is often utilized to increase brand awareness, and even support business growth. Instagram is the most popular social media platform utilized by business owners to promote their products. The research methodology used in this research is a qualitative research design that produces descriptive data. The data collection method of this research is by conducting observations, interviews, and documentation. A business must implement a marketing strategy to ensure that their marketing activities are successful, this is the most important aspect of a marketing strategy. The results of interviews conducted directly show that the digital marketing strategy implemented by Bancreps has succeeded in increasing user satisfaction on Instagram. The digital marketing strategy implemented by Bancreps includes planning, implementing, and monitoring to increase sales of the company's products.
Pengaruh Loan To Deposit Ratio (LDR) Dan Non Perfoming Loan (NPL) Terhadap Harga Saham Pada PT Bank Negara Indonesia (Persero) Tbk Periode 2013-2022 Fadilah, Farah; Muhamad Nurhamdi; Nina Shabrina; Rita Satria
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 1 (2024): Maret : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i1.732

Abstract

This research aims to determine the effect of Loan to Deposit Ratio (LDR) and Non-Performing Loans (NPL) on stock at PT Bank Negara Indonesia (BNI) Tbk for 2013-2022. This research uses 2 (two) independent variables That is Loan to Deposit Ratio (LDR) and Non Performing Loan (NPL) and 1 (one) dependent variable stock's price. This research is using quantitative methods, data analysis uses descriptive statistical techniques, classical assumption tests, multiple linear regression, hypothesis testing and coefficient of determination. Data processing uses SPPS 26 software. Based on test results on variables with 10 years of data. The Multiple Linear Regression Test Equation is Y = 19,248.185 – 106.314X1 – 1,563.302X2. In the coefficient of determination test, it was found that the influence of LDR and NPL on share prices was 10%, while the remaining 90% was influenced by other factors. Based on the results of the t test, tcount for LDR was 0.612 < ttable 2.365 and the value of Sig. 0.560 > 0.05 means that there is no partial significant influence between LDR on share prices. and NPL tcount of 0.872 < ttable 2.365 and Sig value. 0.412 > 0.05, which means that there is no partial significant influence between NPL on share prices. In the simultaneous test the LDR and NPL variables do not have a significant effect on share prices with Fcount being smaller than Ftable (0.693 < 4.74).
Pengaruh Biaya Operasional Terhadap Pendapatan Operasional (BOPO) Dan Net Interest Margin (NIM) Terhadap Return On Assets (ROA) Pada PT Bank Negara Indonesia Tbk 2012-2021 Delinda Permatasari; Dijan Mardiati
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 1 (2024): Maret : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i1.734

Abstract

This research was conducted with the aim of determining the effect of operational costs on operating income (BOPO) on return on assets (ROA) at PT Bank Negara Indonesia Tbk, the effect of net interest margin (NIM) on return on assets (ROA) at PT Bank Negara Indonesia Tbk and The Influence of Operational Costs on Operating Income (BOPO) and Net Interest Margin (NIM) on Return on Assets (ROA) at PT Bank Negara Indonesia Tbk. The type of research used in this research is quantitative descriptive. The population used is the financial report of PT Bank BNI and the sample is the financial report of PT Bank BNI which has been audited for the period 2012-2021. The data analysis used is the classic assumption test, linear regression test and hypothesis test. The results of multiple linear regression obtained the equation ROA = 7.163 - 0.091BOPO + 0.382NIM. The research results show that partially BOPO has a significant effect on ROA with a sig value of 0.04 < 0.05 and a tcount value of 9.413 > ttable > 2.364). NIM has a significant effect on ROA with a sig value of 0.009 < 0.05 and a t value of 3.557 > t table 2.364. BOPO and NIM simultaneously influence ROA with a Fcount value of 130.673 > Ftable 4.74 and a significance value of 0.000 < 0.05.
Pengaruh Return On Equity Dan Net Profit Margin Terhadap Harga Saham Pada PT Mayora Indah Tbk Periode 2013 – 2022 Ebbyh Rukli; Faisal Faisal
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah Vol. 2 No. 1 (2024): Maret : Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/nuansa.v2i1.735

Abstract

This research aims to find out the influence of Return On Equity (ROE) and Net Profit Margin (NPM) on stock prices. The independent variables used are Return On Equity (ROE) and Net Profit Margin (NPM) and the dependent variable used is Share Price. This research method is associative with a quantitative approach. The sample in this research is the annual financial report of PT Mayora Indah Tbk for the 2013-2022 period. A total of 10 data can be processed. Data were tested using descriptive statistical test methods, classical assumption tests (normality test, multicollinearity test, heteroscedasticity test, and autocorrection test), multiple linear regression analysis, coefficient of determination test and hypothesis test (T test and F test) with a significance level of 5%, then the data was processed using IBM SPSS Statistics Version 25. The results of this research show that partially the Return On Equity (ROE) variable has a negative and significant effect on stock prices. The research results based on the results of the t test (partial test) show that the calculated t value > t Table -3.179 > 2.365 and the significance value is 0.016 < 0.05 so Ho is rejected and Ha is accepted. Partially, the Net Profit Margin (NPM) variable has a positive and significant effect on share prices. The research results based on the results of the t test (partial test) show that the calculated t value > t table value or 3.216 > 2.365 and seen from the significance value of 0.015< 0.05, so Ho is rejected and Ha is accepted . Simultaneously the variables Return On Equity (ROE) and Net Profit Margin (NPM) variables have a significant effect on share prices. The research results based on the F test (simultaneous test) the value of Fvalue > Ftable or 5.360 > 4.737 with a significance value of 0.039 < 0.05, so Ho is rejected and Ha is accepted. The Result of testing the coefficient o0f determination can be concluded that the two independent variables influence stock price by 49.2% while the remaining 50.8% is influenced by other factors not examined in this research.

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