cover
Contact Name
Dine Hasya Dwifa
Contact Email
dine.ebizmark@gmail.com
Phone
+62 821-3035-7511
Journal Mail Official
journal@ebizmark.id
Editorial Address
Jl. Pd. Hijau Indah Blk. H No.11, Ciwaruga, Kec. Parongpong, Kota Bandung, West Java 40559
Location
Kota bandung,
Jawa barat
INDONESIA
Applied Business and Administration Journal (ABAJ)
Published by PT Ebiz Prima Nusa
ISSN : -     EISSN : 28280040     DOI : https://doi.org/10.62201/abaj
Core Subject : Economy,
Applied Business and Administration Journal is scientific journal published by Ebiz Prima Nusa. Applied Business and Administration Journal (ABAJ) aims to be a space for developing applied business science and administration as well as management. ABAJ is a medium for researchers, academicians, professionals, practitioners, and students that are interested in the world of applied business, administration, and management in general. ABAJ start its publication since January 2022 with frequency of issuance 3 times 1 year (January, May, September)
Articles 143 Documents
Rancangan Sistem Informasi Pemesanan Barang Menggunakan E- commerce Pada PT Trivia Nusantara Azzahra, Alya Meidina
Applied Business and Administration Journal Vol. 3 No. 2 (2024): Penerapan Teknologi Informasi dan Analisis Perilaku untuk Optimalisasi Bisnis d
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62201/abaj.v3i02.351

Abstract

Sistem informasi pemesanan barang berbasis e-commerce yaitu sistem yang dipakai dalam melakukan transaksi pemesanan produk memakai media berbasis online. Perancangan ini bertujuan untuk memudahkan pemesanan barang bagi para pelanggan, dan memudahkan bagi perusahaan. Hal ini menjadi salah satu solusi untuk mengatasi kekeliruan pada mengelola pemesanan barang kepada pelanggan sebagai akibatnya pegawai toko bisa dengan mudah menginput data penjualan serta pembelian tanpa harus menuliskannya pada buku catatan ataupun buku penjualan. Memudahkan perusahaan dalam mengecek data penjualan secara cepat dan efisien. Penelitian ini diharapkan bisa membangun sarana jual beli yang lebih efektif dibandingkan menggunakan cara sebelumnya di PT Trivia Nusantara. Perancangan ini dirancang menggunakan data flow diagram berupa alur proses yang dibuat menggunakan cara yang sederhana.
DigiDreams Digital Portfolio Development: Case Study of Creating a Web System for Restaurant Profiles and Traditional Food Menus Nusa Rasa Anjarwati, Tina; Gasendra, Hilda Fredela
Applied Business and Administration Journal Vol. 3 No. 3 (2024): Synergizing Innovation and Strategy for Sustainable Business Performance
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62201/abaj.v3i03.352

Abstract

This internship report discusses the development of a digital portfolio conducted at DigiDreams with a case study of web system development for company profiles and traditional food menus at Nusa Rasa restaurant. The main objective of this internship is to assist in creating a portfolio of work that includes complete information about the restaurant profile and the traditional food menus offered. The process of developing this web system involves several stages, starting from needs analysis, design, implementation, to evaluation. Through a web-based information system development approach, the resulting portfolio is expected to increase DigiDreams' visibility as a provider of web, application, and other digital solution creation services. The results of this project show that the integration of web technology in presenting company profiles and food menus can improve restaurant operational efficiency and customer satisfaction. This internship provides practical experience in information system development and web design, as well as an in-depth understanding of the importance of digitalization in thetraditional culinary industry. Thus, this report not only documents the process and results of the internship, but also provides insight into the application of information technology in supporting the sustainability of traditional restaurant businesses in the digital era.
Beyond Branches: How Fintech and Sustainable Innovation are Reshaping The Banking Landscape in Indonesia Sendjaja, Theodorus; Rachbini, Didik J; Astini, Rina; Asih, Daru
Applied Business and Administration Journal Vol. 3 No. 3 (2024): Synergizing Innovation and Strategy for Sustainable Business Performance
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62201/abaj.v3i03.353

Abstract

This research underscores the critical role of innovation and sustainability in the financial services industry as businesses striveto remain competitive. It sheds light on the widespread closure of bank branches on a global scale, emphasizing the delicate balance required between embracing digital advancements and maintaining a physical presence to ensure competitiveness and meet evolving consumer needs. The Systematic Literature Review focuses on two primary areas—sustainable digital technology innovation in Fintech and banks' digital transformation—and compiles theoretical references pertinent to sustainable innovation in financial institutions. The evolution of technology influences digital business models, and the aim is to implement digital service-oriented policies to ensure long-term business sustainability. Fintech has the potential to change the business and economic landscape fundamentally. The advantages of fintech are as follows: innovative, faster, flexible, interactive, diverse applications, disruptive thinking, and design thinking. The suggested digital transformation approach for the Bank's ongoing innovation: making digital a key value in business, customer-centricity, openness principles, and regulatory compliance.
The Influence of Entrepreneurial Orientation and Strategy on the Performance of Micro, Small, and Medium Enterprises in Batununggal District, Bandung City Sausan, Syadza Zahrah; Mukaram
Applied Business and Administration Journal Vol. 3 No. 3 (2024): Synergizing Innovation and Strategy for Sustainable Business Performance
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62201/abaj.v3i03.354

Abstract

This study analyzes the impact of entrepreneurial orientation and strategy on the performance of small and medium enterprises ( MSMEs) in Batununggal District, Bandung City. Entrepreneurial orientation is measured through autonomy, competitive aggressiveness, innovation, and proactiveness, while entrepreneurial strategy is assessed through innovation, proactiveness, and opportunity seeking. MSMEs performance is evaluated based on operational efficiency, growth performance, product and service quality, and customer satisfaction. Using a descriptive quantitative approach, the study involved 149 respondents from a population of 670 MSMEs, selected through the Slovin formula and purposive sampling. Data was collected through structured questionnaires using a Likert scale, validated through pilot testing. The respondent profile shows that the majority are in the culinary field, with business durations ranging from new to well-established. Most respondents earn more than two million rupiah per month. Demographic data indicates that most respondents have established businesses with relatively good income, reflecting a representative sample. Results show "Very High" entrepreneurial orientation, "High" entrepreneurial strategy, and "Very High" MSMEs performance. Analysis reveals a significant positive influence of entrepreneurial orientation and strategy on MSMEs performance, bothpartially andsimultaneously. Recommendations include maintaining key entrepreneurial attributes, adapting strategies to local contexts, and enhancing MSMEs support through training and policy. Future research should broaden the scope and explore additional performance factors.
Harnessing Entrepreneurial Creativity and Green Opportunity Exploitability for Expansion Growth: Insights from the Real Estate Development Industry Yuswono, Irawan
Applied Business and Administration Journal Vol. 3 No. 3 (2024): Synergizing Innovation and Strategy for Sustainable Business Performance
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62201/abaj.v3i03.355

Abstract

This study explores the pivotal role of entrepreneurial creativity in driving business opportunity exploitability and its subsequent impact on firm performance within the environmentally friendly housing development industry in Indonesia. Employingthe Resource-Based View (RBV) theory, the research investigates the relationship between entrepreneurial creativity and business expansion through green innovation approaches. Data were collected via surveys and interviews with 188 housing developers and contractors in major Indonesian cities, revealing that firms integrating entrepreneurial creativity with green innovations are more likely to expand successfully. The findings highlight the necessity of unique and inimitable resources, such as green innovation and entrepreneurial creativity, for achieving competitive advantages and superior firm performance. The study underscores the importance of strategic resource utilization in sustainable development and provides actionable insights for housing developers and policymakers to foster innovation and sustainability in the real estate sector. These insights contribute to the broader literature on sustainable entrepreneurship and offer a strategic framework for leveraging green business opportunities to enhance firm performance.
Analysis of Existing Constraints During Loading and Unloading of Goods at Belawan Port by PT. Gelora Perkasa Sabila, Fadiyah Hani; Cahyadi, Wawan Dwi Yogo
Applied Business and Administration Journal Vol. 3 No. 3 (2024): Synergizing Innovation and Strategy for Sustainable Business Performance
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62201/abaj.v3i03.356

Abstract

The purpose of this paper is to discuss the analysis of constraints that exist during the loading and unloading of goods from ships to the dock and then until they are stored in the owner's warehouse. The research methods used in this study are field research and library research. The author found several constraints or obstacles in the loading and unloading process, namely constraints in the form of natural factors such as bad weather, strong winds, and rain. Under these conditions, unloading activities must be stopped to ensure the safety of goods and workers, as goods exposed to rain will be damaged and their quantity reduced, resulting in losses. In addition, the factor of damaged loading and unloading equipment also hampers the loading and unloading process, with equipment breakdown due to lack of maintenance from the mechanical division on the loading and unloading equipment and several other constraints. After identifying these constraints, PT. Gelora Perkasa has several efforts to minimize them, starting from constraints in the form of natural factors, where the action taken is to temporarily stop loading and unloading activities to prevent greater losses due to damage to goods. Meanwhile, to prevent the consequences of damaged loading and unloading equipment, it is necessary to carry out more intensive maintenance, and equipment that is no longer suitable for use should be replaced and no longer used to avoid obstacles during loading and unloading activities.
Implementation of Information Technology Systems as a Media for Financial Decision Making at SMAK Framatu Surabaya Di, Albinus; Hadun, Dionisius
Applied Business and Administration Journal Vol. 3 No. 3 (2024): Synergizing Innovation and Strategy for Sustainable Business Performance
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62201/abaj.v3i03.357

Abstract

This study aims to determine the impact of implementing information technology systems as a medium for making financial decisions at SMA Framatu Surabaya. The research method uses field research with observation and interviews. Data analysis technique using quantitative descriptive. The results of the study show that using information technology systems as a medium for making financial decisions will have a positive influence on schools. Where by using information technology systems, schools can obtain financial information accurately, quickly and precisely. The data obtained from the information technology system is used as a medium for making school financial decisions. So that schools can know exactly how much the amount of receipts and expenditures is during one period. On the other hand, this information is also used by schools to control and control operational expenses in order to avoid wasting cash. The impact of managing and controlling cash will make the school's financial balance sheet healthier and better .
Optimizing The Synergy Of Sharia Economy, Digital Economy, and Creative Economy On The Competitiveness Of MSMEs in North Sumatra Pulungan, Ja'far Hamzah
Applied Business and Administration Journal Vol. 4 No. 1 (2025): Advancing Economic and Social Sustainability in the Era of Society 5.0
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62201/abaj.v4i01.369

Abstract

  This study aims to analyze the synergy between the sharia economy, digital economy, and creative economy in enhancing the competitiveness of MSMEs in North Sumatra. Utilizing Structural Equation Modeling (SEM), we examine how each element contributes to improving market access and competitiveness. The findings indicate that the sharia and digital economies positively influence market access, while the creative economy shows a negative correlation due to various challenges in infrastructure and market understanding. This study highlights the importance of integrated policies, digital platforms, and sharia-based financing to create a more competitive and sustainable MSME sector in North Sumatra. The results emphasize the need for stakeholder collaboration to address the gaps in the creative economy and fully capitalize on the synergies of these economic systems.
Structural Model Analysis of Electric Vehicle Usage Decisions as an Implementation of Sustainable Development Goals (SDGs) in Society 5.0 Lesmana, Jajat
Applied Business and Administration Journal Vol. 4 No. 1 (2025): Advancing Economic and Social Sustainability in the Era of Society 5.0
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62201/abaj.v4i01.370

Abstract

Aims the increasingly pressing issue of climate change, electric vehicles have emerged as one of the promising solutions to reduce greenhouse gas emissions and achieve the Sustainable Development Goals (SDGs). In the context of sustainable development, the transition to more environmentally friendly transportation is becoming increasingly important. Behind its popularity, there are complex factors that influence consumer decisions in choosing and using electric vehicles. The most fundamental question is on what basis do consumers prefer electric vehicles. Data collection was carried out using purposive sampling of 233 respondents. The respondent criteria were male or female who were stated to be at least 17 years old, either having an electric vehicle or not having an electric vehicle. Data were collected using a questionnaire with a Likert scale of 1-7. Data were analyzed using SmartPLS 3 software to model structural equations between variables. The results showed that the decision to use electric vehicles (Y) was directly influenced by Green Marketing (X1), Quality (X2) and Brand Image (Z1) by 66.7%. At the structural level, the Decision to Use Electric Vehicles (Y) is most significantly influenced (p-value 0.001 < 0.05) by Green Purchase Intention (Z1) and Brand Image (Z2) with a path coefficient of 0.117.
Community Attachment and Orchestration in Enhancing Tourism Performance for Economic Sustainability Huddin, Muhammad Nurhaula
Applied Business and Administration Journal Vol. 4 No. 1 (2025): Advancing Economic and Social Sustainability in the Era of Society 5.0
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62201/abaj.v4i01.371

Abstract

The Indonesian Ministry of Tourism actively promotes tourism villages with the objectives of empowering local communities, enhancing regional economies, and safeguarding cultural heritage. This paper underscores the significance of community attachment, emphasizing that residents not only derive benefits from tourism but also engage actively in its management, thereby contributing to the advancement of sustainable tourism practices. Furthermore, the concept of orchestration is examined as a strategic framework for effectively coordinating diverse stakeholders—comprising local communities, governmental entities, and businesses—toward the attainment of shared objectives. The orchestration actions, which encompass structuring, bundling, and leveraging, facilitate improved management of tourism villages by harmonizing interests, optimizing resource utilization, and enhancing planning and marketing initiatives. By employing the Resource-Based View (RBV), this study elucidates how the strategic leveraging of intangible assets, such as community attachment and local knowledge, can significantly influence tourism performance. It is anticipated that this paper will catalyze further conceptual and empirical investigations into this critical subject, offering valuable insights for tourism destination management and policymakers alike.

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