International Journal of Business English and Communication (IJoBEC)
Articles in IJoBEC address all areas of business, English, and communication including, but not limited to, technology and financial management. English includes English Skills, English for Specific Purposes (ESP), English Language Learning (ELL), English Language Teaching (ELT), translation, Pragmatics, and Discourse Analysis. Business includes Entrepreneurship, Management, Finance, Sales, Marketing, Promotion, Advertising, Human Resource, Business Capital Market, Tourism Industry, Hotel and Restaurant Industry, and Meeting, Incentive, Convention, and Exhibition (MICE). Communication includes Interpersonal Communication, Organizational Communication, Communication Psychology, Public Relation Management, Intercultural Communication, Interactional and Transactional Communication, Hospitality, Journalism, and Broadcasting. Technology includes Information and Communication Technology (ICT), Business Database Processing, Information Management System (IMS), Business Data Visualization, and Business Data Analytics. Financial Management includes Financial Accounting, Computer Accounting, and Business Taxation. In addition, the journal IJoBEC welcomes submissions concerning the research results of internships, fieldwork research, community service, and library research.
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<![CDATA[Building Customer Relationships at Larut Coffee ]]>
<![CDATA[Tasya]]>;
<![CDATA[Seny Luhriyani]]>;
<![CDATA[Geminastiti Sakkir]]>
<![CDATA[ International Journal of Business English and Communication Vol 1 No 4 (2023): October ]]>
Publisher : <![CDATA[Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar ]]>
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DOI: 10.26858/ijobec.v1i4.162
<![CDATA[Tasya, 2023. Building Customer Relationships at Larut Coffee. Department of English, Faculty of Language and Literature. Universitas Negeri Makassar (supervised by Seny Luhriani, S.Kom., M.T and Dr. Geminastiti Sakkir, S.Pd., M.PdBuilding relationships with customers is one of the company's strategies to maintain good relationships with customers which aims to retain existing customers to make repeat purchases. The purpose of this writing is to find out how employees maintain customer loyalty in building relationships and find out the obstacles experienced by customer service. This study uses data analysis which is processed through three analysis items, namely reduced data, presented data and making conclusions. In this study, the object of research were 13 customers and employees of Larut Coffee. The results of the study show that there is a good relationship between customers and employees seen from customer loyalty to Larut Coffee, so that the problems experienced by customer service can be handled properly by employees. This can be seen from customer loyalty and employee performance in building relationships.Keywords: Building relationships, customer loyalty, customer service.]]>
<![CDATA[THE USE OF LANGUAGE OF NEGOTIATION BETWEEN SELLERS AND BUYERS AT KARISA TRADITIONAL MARKET JENEPONTO REGENCY ]]>
<![CDATA[Nur Fadillah]]>;
<![CDATA[Abdul Wahid]]>;
<![CDATA[Andi Hajar]]>
<![CDATA[ International Journal of Business English and Communication Vol 1 No 4 (2023): October ]]>
Publisher : <![CDATA[Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar ]]>
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DOI: 10.26858/ijobec.v1i4.597
<![CDATA[This study analyzed the use of language of negotiation between sellers and buyers at Karisa traditional market in Jeneponto Regency using a qualitative approach. Data was collected through observation, recording, and interviews, and analyzed using discourse analysis. The study found that both sellers and buyers use various linguistic strategies, including bargaining, flattery, and persuasive language, to achieve a successful negotiation outcome. Additionally, the use of local languages, such as Bugis, Makassar, and Jeneponto, is common in the negotiation process to establish a sense of familiarity and trust. The study suggests that the use of local languages should be considered in the negotiation process, particularly in traditional markets. Based on these results, The study did not identify a single "best" way to use the language of negotiation, as the use of different linguistic strategies depended on the negotiation context and individual preferences. However, the study did find that some linguistic strategies were more effective than others in achieving a successful negotiation outcome. For example, both sellers and buyers found that bargaining and the use of persuasive language were effective in persuading the other party to agree to a favorable price or deal. Furthermore, the use of local languages was found to be an effective way to establish a sense of trust and rapport between the sellers and buyers. These findings highlight the importance of understanding the negotiation context and the preferences of the other party to use the language of negotiation effectively.]]>
<![CDATA[THE OPERATIONAL ACTIVITIES OF ENGLISH DOCUMENTS IN INTERNATIONAL OFFICE AT UNIVERSITAS NEGERI MAKASSAR ]]>
<![CDATA[Dwina Audhyllah]]>;
<![CDATA[Fatimah Hidayahni Amin]]>;
<![CDATA[Indrawaty Asfah]]>
<![CDATA[ International Journal of Business English and Communication Vol 1 No 4 (2023): October ]]>
Publisher : <![CDATA[Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar ]]>
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DOI: 10.26858/ijobec.v1i4.601
<![CDATA[This research is descriptive research that aims to identify employee activities in working on international cooperation documents in English and to find out employee perceptions in making documents in the Cooperation and Public Relations section of Makassar State University. This study uses a qualitative method. This research data was collected through interviews, documents, questionnaires. The study's findings revealed that employees' activities when working on English documents were centered on the writing component, which conceptualized and wrote the document's contents, compiled and emphasized organizational ideas, searched for meaning and matched the appropriate vocabulary, corrected and re-checked English grammar, and improved the document mechanism.The researcher found that to reconfirm the use of grammar they used an application, and when they wanted to send documents or e-mails they checked again. The writing mechanism is not a problem because the format is available, so the university only manages which sentences to use and not in the cooperation document.]]>
<![CDATA[THE ROLE OF LEADERSHIP IN IDENTIFYINGTHE OBSTACLES OF THE EMPLOYEE TO IMPROVE WORK MOTIVATION AT GOWA SOCIAL SERVICE OFFICE ]]>
<![CDATA[Nurhaida]]>;
<![CDATA[Riny Jefri]]>
<![CDATA[ International Journal of Business English and Communication Vol 1 No 4 (2023): October ]]>
Publisher : <![CDATA[Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar ]]>
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DOI: 10.26858/ijobec.v1i4.602
<![CDATA[Leadership is a person's process of moving others by leading, guiding, and influencing them to do something to achieve the expected goals. Motivation is the desire that arises to move in order to achieve the desired goals. This study used a descriptive-qualitative method that aims to determine the role of leadership in identifying obstacles to increasing employee motivation at the Gowa social service office. The data collection techniques used in this study were observation checklists and interviews. The results of the study show that the role of leadership has been carried out optimally, namely by motivating employees through providing direction and guidance, establishing good communication, providing rewards and punishments, conveying clear information, and providing supervision and evaluation of employee performance. The obstacles faced by leaders are the difficulty in determining the form of motivation that will be given because employees have different characters and desires, as well as the lack of giving rewards to employees. The way leaders overcome these obstacles is to build cohesiveness and mutual respect.]]>
<![CDATA[THE IMPACT OF INTERPERSONAL COMMUNICATION ON EMPLOYEE PERFORMANCE DURING WORK FROM HOME ]]>
<![CDATA[Nurul Rezky Amalia]]>;
<![CDATA[Andi Anto Patak]]>;
<![CDATA[Lely Novia]]>
<![CDATA[ International Journal of Business English and Communication Vol 1 No 4 (2023): October ]]>
Publisher : <![CDATA[Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar ]]>
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<![CDATA[Interpersonal communication is the process of sharing information, ideas, feelings, and opinions from two or more people, verbally and non-verbally. This study aimed to determine the effect of interpersonal communication on employee performance during work from home. This data analysis uses descriptive qualitative. The subjects in this study were PDAM Makassar employees, with six people selected using purposive sampling. The results of this study indicate that there is an influence of interpersonal communication on employee performance during work from home. This is because their communication is effective, so their performance is also good. The better the interpersonal the interpersonal communication among employees, the better the performance result.]]>
<![CDATA[THE USE OF THE BLINDFOLD GAMES TECHNIQUE TO IMPROVE THE VOCABULARY MASTERY OF STUDENTS AT SMPN 4 SUNGGUMINASA ]]>
<![CDATA[A. Nurul Muntasya]]>;
<![CDATA[Syarifuddin Dollah]]>;
<![CDATA[Sultan Baa]]>
<![CDATA[ International Journal of Business English and Communication Vol 1 No 4 (2023): October ]]>
Publisher : <![CDATA[Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar ]]>
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DOI: 10.26858/ijobec.v1i4.604
<![CDATA[The purpose of this research was to find out the use of “the Blindfold game technique” in improving the vocabulary mastery of students at SMPN 4 Sungguminasa. The method used in this research was pre-experiment with one group pretest-posttest. The population in this study were students of Class VIII at SMPN 4 Sungguminasa in the 2022/2023 academic year. This research used a cluster random sampling technique. The sample of this research was Class VIII C, which consisted of 30 students. The results of this study that there were a significant increase in students vocabulary mastery after the students were given treatment. This can be seen by the mean score between the pre-test (52.53) and the post-test (79.33). It means that the use of the Blindfold as games was able to improve students vocabulary mastery. This game helps the students to enhance their learning on vocabulary mastery.]]>
<![CDATA[The Impact of WhatsApp on Students' Communication Patterns Toward Lecturers ]]>
<![CDATA[Baiq Nisrina Nur Ubudiyah]]>;
<![CDATA[Andi Anto Patak]]>;
<![CDATA[Lely Novia]]>
<![CDATA[ International Journal of Business English and Communication Vol 1 No 4 (2023): October ]]>
Publisher : <![CDATA[Bahasa Inggris Program Sarjana Terapan, Universitas Negeri Makassar ]]>
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DOI: 10.26858/ijobec.v1i4.187
<![CDATA[Communication is a process of exchanging information, ideas, opinions, ideas and thoughts of a person carried out by two or more people. The purpose of this paper is to find out the impact of WhatsApp on communication patterns between students and lecturers and the challenges of communicating using WhatsApp. In this study using qualitative methods with a narrative inquiry approach and for data analysis using thematic techniques. The informants in this study were 10 students of Business English Communication. The results obtained from this study show the positive and negative impacts of each communication pattern.]]>
