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Bagus Githa Adhitya M
Contact Email
baa@stp-bandung.ac.id
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+62818640301
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jett@stp-bandung.ac.id
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Jurusan Perjalanan, Sekolah Tinggi Pariwisata Bandung Jalan Dr. Setiabudhi No. 186 Bandung , Indonesia
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Kota bandung,
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INDONESIA
Journal of Event, Travel and Tour Management
Published by Politeknik Pariwisata NHI Bandung
ISSN : -     EISSN : 28290046     DOI : https://doi.org/10.34013/jett
Core Subject : Education, Social,
Social Sciences Other
Focuses on Event Management (MICE) scope: various aspects of planning, organizing, and managing events across a wide range of categories, including corporate events, social gatherings, cultural events, and more. Focuses on Tour & Travel Management scope : related to the management and operations of the travel and tourism industry, including airlines, transportation, tour operations, tour guides, travel patterns, and consumer behavior within the travel industry.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Tourism, Leisure and Hospitality Management
Articles 47 Documents
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Motivasi Pemandu Wisata Terkait Pay as You Wish Walking Tours di Bandung Good Guide Nanlohy , Arzeta Bilbeana; Martono, Ecklesia Femmy Eideltraut; Billah , Nidzam Baldan; Retno Syafitri; Subandi, Mohamad Robbith
Journal of Event, Travel and Tour Management Vol. 4 No. 2 (2024)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jett.v4i2.1785

Abstract

The motivation of tour guides can be influenced by various factors, such as job satisfaction, financial incentives, and social interaction. This study aims to examine the motivation of tour guides at Bandung Good Guide under the Pay As You Wish payment system. The author employs a qualitative approach, conducting in-depth interviews with experienced tour guides who have led tours for Bandung Good Guide. The findings will reveal the motivational factors influencing tour guides at Bandung Good Guide within the Pay As You Wish framework. This research holds significant implications for tour guides in the travel industry, particularly in promoting sustainable tourism through walking tours
Akuntabilitas Pengelolaan Keuangan dalam Pengembangan Paket Wisata Budaya di Kampung Wisata Purbayan Kota Yogyakarta. Rusvitasari, Isfina; Hendraningrum, Rr. Adi; Rachim, Amanda Rizka; Ramadhani, Iqlima; Nurizki, Reza
Journal of Event, Travel and Tour Management Vol. 5 No. 1 (2025)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jett.v5i1.1788

Abstract

Kampung Wisata Purbayan terletak di Kotagede Kota Yogyakarta memiliki branding sebagai Kampung Pusaka dan Penjaga Tradisi. Penyelenggaraan Kampung Wisata Purbayan memiliki dampak yang baik bagi perekonomian masyarakat melalui paket-paket wisata budaya yang ditawarkan sehingga diperlukan pengelolaan keuangan yang baik. Pengelolaan keuangan yang baik oleh Kampung Wisata Purbayan dapat menghasilkan kepercayaan yang dapat berpengaruh bagi sustainable Kampung Wisata sesuai dengan teori keagenan. Kampung Wisata Purbayan sebagai agen karena merupakan lembaga di bawah Kelurahan Purbayan yang menjalankan organisasi, sedangkan prinsipal dalam hal ini adalah stakeholders pemerintah dan masyarakat di Kampung Wisata Purbayan pada umumnya. Penelitian ini bertujuan untuk mendeskripsikan bagaimana akuntabilitas pengelolaan keuangan dalam pengembangan paket wisata budaya Kampung Wisata Purbayan ditinjau dari aspek transparansi (transparency), pertanggungjawaban (liability), pengendalian (controllability), tanggung jawab (responsibility), dan responsivitas (responsiveness) merujuk pada teori akuntabilitas yang dikemukakan oleh Koppell (2005).
The Optimizing Sponsorship Strategies for Music Concerts: Insights from 'Nyanyian Riang Gembira 2023’ Putri, Rachmayani; Agus Priyanto, Wisanggeni; Hasan, Hanif
Journal of Event, Travel and Tour Management Vol. 5 No. 1 (2025)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jett.v5i1.1946

Abstract

Sponsorship plays a fundamental role in the success of events by providing financial, service, and product support. This study aims to explore sponsorship activities and strategies for their development at the Nyanyian Riang Gembira 2023 event organized by CV Endless Creative Production. A qualitative research approach was used, incorporating data collection methods such as interviews, observations, and documentation. The analysis was conducted using five stages: SOAR analysis, data reduction, data presentation, conclusion drawing, and triangulation. The findings indicate that while CV Endless Creative Production has made significant efforts in sponsorship management, the implementation remains suboptimal, particularly due to the absence of a specialized sponsorship strategy. The study highlights that the sponsorship development strategy is essential for brand recognition, strengthening relationships with sponsors, achieving sponsorship targets, and establishing a structured sponsorship framework. These findings emphasize the need for a more systematic approach to sponsorship acquisition and management to enhance event sustainability and financial stability.
Development of the Concept the Sinabung Art Festival Event in Improving the Economy of the People of Kuta Gugung Village, Karo Regency. daryana, Aditiya pratama; Damanik, M. A. Jaya
Journal of Event, Travel and Tour Management Vol. 5 No. 1 (2025)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jett.v5i1.1967

Abstract

This study aims to examine the development of the Sinabung Art Festival as an instrument for improving the community's economy and strengthening community capacity in Kuta Gugung Village, Karo Regency, an area affected by the eruption of Mount Sinabung. This festival was initiated as a response to the socio-economic recovery needs of the community after the disaster, by integrating elements of culture, local creativity, and disaster education. The research approach used is qualitative descriptive with a case study method. Data was obtained through in-depth interviews, participatory observations, documentation, and focus group discussions (FGDs), with key informants including MSME actors, festival committees, traditional leaders, visitors, and village officials. The results of the study show that the Sinabung Art Festival significantly contributes to an increase in the income of MSME actors by 200-300% during the festival. In addition, the level of participation of the local community is very high, both in the form of committees, art performances, and educational activities. The festival has also succeeded in becoming a medium for promoting authentic Karo culture and a means of disaster education through documentary exhibitions, lava tours, and evacuation simulations. This study concludes that the Sinabung Art Festival is not just an entertainment event, but a means of sustainable community development that is multidimensional—economic, social, cultural, and educational. The strategic recommendations produced include strengthening the capacity of MSMEs, digitizing promotions, planning annual event calendars, integrating disaster education in tourism, and establishing village-based committee institutions. This research contributes to the development of a post-disaster community-based event model that can be replicated in other areas with similar characteristics. Follow-up studies are recommended to develop socio-cultural and economic sustainability indicators in the context of local festivals.
Peran Manajemen Dyandra Convention Center dalam Pengembangan Industri MICE di Surabaya Alan Sinta, Selly; Bambang, Suharto
Journal of Event, Travel and Tour Management Vol. 5 No. 1 (2025)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jett.v5i1.1968

Abstract

This study aims to explore the role of the management of Dyandra Convention Center (DCC) in the development of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry in Surabaya. Using a qualitative approach and case study method, this research analyzes four key aspects: managerial strategies, marketing effectiveness, local economic contributions, and social impacts on the surrounding community. The findings show that DCC plays a significant role in strengthening Surabaya's branding as a MICE hub, with managerial strategies focusing on operational efficiency and service innovation. In terms of marketing, DCC has successfully increased Surabaya’s appeal through the use of digital marketing and collaboration with stakeholders. Additionally, DCC contributes significantly to the local economy, particularly through the development of supporting sectors such as hospitality and SMEs. The social impact of DCC is also evident through the empowerment of the local community in various MICE activities. This study recommends further development in digitalization and destination policies to support the sustainability of the MICE industry in Surabaya.
Community Perceptions on Cultural Preservation and Local Economic Benefits In The Ngarantek Sawa Bahu Festival Christianto, Jery; Dedy
Journal of Event, Travel and Tour Management Vol. 5 No. 1 (2025)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jett.v5i1.2049

Abstract

This research investigates community perceptions regarding the preservation of cultural heritage and the associated local economic benefits resulting from the Ngarantek Sawa Bahu Festival, conducted in Lumar District, with a focus on Tiga Berkat Village. As a traditional Dayak ritual, the festival embodies deep spiritual and social significance and functions as an important mechanism for maintaining cultural identity. Employing a quantitative methodology, the study utilized stratified random sampling to survey 100 respondents, comprising traditional leaders, local residents, MSME stakeholders, event organizers, and visitors. Data were obtained through a Likert-scale questionnaire and analyzed using descriptive statistics. The results reveal a high level of public agreement on the festival’s role in cultural preservation, community identity reinforcement, and intergenerational transmission of values. Furthermore, the festival is perceived to yield meaningful economic outcomes, including increased revenues for local MSMEs, the creation of temporary employment, and heightened local consumption. The study advocates for strategic efforts to strengthen community involvement, encourage culturally informed innovation, ensure active governmental support, enhance MSME capacities, and foster multi-stakeholder collaboration to sustain both cultural and economic contributions.
Analysis of MICE Tour Package Usage in Malang City Yulianto, Irwan
Journal of Event, Travel and Tour Management Vol. 5 No. 1 (2025)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jett.v5i1.2074

Abstract

This research aims to analyze the use of MICE (Meetings, Incentives, Conferences, and Exhibitions) tour packages in Malang City and their impact on the consumption patterns of business tourists and bleisure preferences. The identified issues include the form of MICE tour package usage in the implementation of MICE activities in Malang City, the impact of MICE tour package usage on business tourist visits, and the bleisure trend that has not yet been widely facilitated by tour service providers. This bleisure trend indicates that business travelers tend to extend their stay to engage in additional leisure activities after their business events are completed. However, the lack of MICE tour packages integrated with bleisure activities can reduce the comfort and effectiveness of business travelers' trips. This study uses a quantitative approach with the Structural Equation Modeling (SEM) method. The research sample consists of 150 respondents who are business travelers and MICE tourism service providers in the city of Malang. The analysis results show that the use of MICE tour packages significantly affects the consumption patterns of business travelers and bleisure preferences. Bleisure preferences have been proven to mediate the influence of MICE tour package usage on the consumption patterns of business travelers. This means that the more attractive and complete the MICE tour packages are, the greater the incentive for business travelers to engage in bleisure activities, thereby increasing tourist consumption during their visit. The findings of this research emphasize that tourism service providers in Malang City need to develop more integrated and flexible MICE tour packages to support bleisure activities. Thus, the continuously increasing bleisure trend can be utilized to extend the stay of business travelers and promote sustainable tourism economic growth.

Page 5 of 5 | Total Record : 47

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