cover
Contact Name
Fajar Kusnadi Kusumah Putra
Contact Email
nhij@stp-bandung.ac.id
Phone
+62222011456
Journal Mail Official
nhij@stp-bandung.ac.id
Editorial Address
Politeknik Pariwisata NHI Bandung Jl. Dr Setiabudhi No.186, Bandung, West Java 40141, INDONESIA
Location
Kota bandung,
Jawa barat
INDONESIA
NHI Hospitality International Journal
ISSN : -     EISSN : 29872693     DOI : https://doi.org/10.34013/nhij
NHIJ is an International journal published twice a year by department of hospitality, Politeknik Pariwisata NHI Bandung, Indonesia. Our commitments are double-blind peer review, immediate open access, and with NO FEE charged both for authors and readers. NHIJ aims to publish original empirical and conceptual research papers, case studies, and reviews reporting relevant issues focuses on a broad range of contemporary topics in hospitality management, gastronomy, culinary arts, and tourism. The sub-themes include but not limited to: Gastronomy Culinary Arts Hospitality Operations Hospitality Marketing Hospitality Human Resources and Leadership Hospitality Finance Hospitality Information Technology Adoption and Application Hospitality Innovation Hospitality Entrepreneurship and business model Hospitality Education Other relevant topic to tourism, hospitality, gastronomy, and Culinary Arts
Articles 5 Documents
Search results for , issue "Volume 1 No 2 (2023)" : 5 Documents clear
Services Innovation for Smart City Destinations: The Case of Bandung City Suwandi, Andreas; Ardhita, Mayadhisa; Setiadi, Raditya Pratama
NHI HOSPITALITY INTERNATIONAL JOURNAL Volume 1 No 2 (2023)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/nhij.v1i2.799

Abstract

Purpose of the study: Smart City in the city can be seen through technology, people, and financial systems that support city life. This city also strives by creating the Smart Tourism Destination concept which aims to attract and provide tourist needs by combining ICT, culture, and tourism industry in the city of Bandung. Design/methodology: This research is carried out using a descriptive qualitative approach that is useful for testing and developing an understanding of lesser-known phenomena, and is useful for allowing the accumulation of in-depth information about the subject of the study. Data collection uses structured interviews with experts and is obtained through secondary data such as journal articles, reports, organization webpages, and policy documents that are researched to gain a broader perspective on smart city program innovation. Findings: The study shows Bandung effectively utilizes the smart city concept for tourism, highlighting destinations like the Asian-African Museum and Bukit Bintang on the Smart City website and app. However, its technological execution, with 300 flawed applications, remains below expectation. Research limitations/Implications: The research is restricted to a descriptive qualitative approach, which might not provide quantifiable measures of the smart city's success. The research focuses mainly on the tourism aspect of the smart city concept, potentially overlooking other critical facets of the initiative. Novelty/Originality of the study: This study provides a unique insight into the application of the smart city concept specifically for tourism in Bandung, a relatively new endeavour started in 2016. The research bridges the gap between smart city planning and its practical impact on tourism, using Bandung as a case study.
Comparison of Tourism and Hospitality Industry Financial Performance Before and After COVID-19: A Systematic Literature Review Nurwitasari, Ayu; Waspada, Ikaputera; Sari, Maya
NHI HOSPITALITY INTERNATIONAL JOURNAL Volume 1 No 2 (2023)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/nhij.v1i2.950

Abstract

Purpose of the study: The COVID-19 pandemic has made the tourism sector unstable, where during the COVID-19 pandemic, the tourism industry faced several risks such as decreased revenue and operating profits, this decline certainly affected the company's financial performance. This study aims to explore and describe the trends and evolution of the latest academic literature on the financial performance of the tourism industry before and after the COVID-19 pandemic which were published as relevant articles. Design/methodology: This study uses the concept of literature review using the Systematic Literature Review (SLR) technique. The Systematic Literature Review technique is an important feature of academic research. By summarizing, analyzing, and synthesizing a group of related literature, can test certain hypotheses and/or develop new theories. Findings: The results of the study show that the financial performance of the tourism industry before and after COVID-19 is dominant using profitability ratio measurements. Research limitations/Implications: One limitation of this study is the reliance on secondary data sources for the literature review. As the study uses the Systematic Literature Review (SLR) technique, it may be limited by the availability and quality of existing literature on the financial performance of the tourism industry before and after the COVID-19 pandemic. Novelty/Originality of the study: This research can be used as material for consideration for conducting further research on the financial performance using activity ratios and market ratios.
Where Are We Now: A Literature Review of Agency Theory on Finance and Accounting within Tourism and Hospitality Industry Handyastuti, Indriyani; Waspada, Ikaputera; Sari, Maya
NHI HOSPITALITY INTERNATIONAL JOURNAL Volume 1 No 2 (2023)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/nhij.v1i2.1031

Abstract

Purpose of the study: The purpose of this study is to investigate attentively works about Agency Theory and financial and accounting management in the Tourism, Hospitality, and Hotel Industry. Design/methodology: This research adopts a literature search utilizing Bibliometric analysis to identify publications on Agency Theory within the tourism and hospitality industries and analyses research journals as the foundation for additional research on the subject at hand. Findings: Data regarding name, date of the journals, certain industry and scope of area that discussed in these journals, focus of the research and data analysis. This study identified previously unexplored topics and suggested further study based on the analysis procedure. Research limitations/Implications: Since data are very limited therefore VOSviewer application cannot be used. This research limited only with manual analysis using Microsoft Excel. Novelty/Originality of the study: Agency theory has also has been researched from various point of view. Note only finance and accounting, but also Law, Sociology, Entrepreneurship, Marketing and from the Islamic Shariah point of view. However, there are no studies found analyse Agency Theory on financial and accounting management in fields of Tourism, Hospitality, and Hotel Industry. This research is trying to fill in the gap.
Marketing Strategy Improvement to Acquire Walk-In-Guest and Increasing Online Presence of an Airport Lounge Hartono, Anggia Fadhilah; Hidayati, Aprihatiningrum
NHI HOSPITALITY INTERNATIONAL JOURNAL Volume 1 No 2 (2023)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/nhij.v1i2.1303

Abstract

Purpose of the study: This paper aims to understand various internal and external environmental marketing factors of Concordia Lounge Denpasar International in order to develop a marketing strategy that can increase the number of walk-in guest customers. Design/methodology: The research conducted is descriptive qualitative research which aims to describe and understand a phenomenon or situation in depth. The research was conducted using primary and secondary data obtained through document analysis, interviews, and observation. Findings: There are two gaps in the company's expectations and perceptions of the Concordia Lounge brand image, namely the perception of consumers who consider Concordia Lounge as an all-you-can-eat dining place compared to a waiting room and consumer perceptions stating that Concordia Lounge is no different from other lounges. Moreover, this study also found nine key success factors for marketing the Airport Lounge Research limitations/Implications: The limitation of this research is the design of a marketing strategy for Concordia Lounge Denpasar International and its B2C segmentation (walk-in guest). This research has the role of analyzing internal and external conditions that occur, and then a marketing strategy plan will be formulated with a focus on segmenting, targeting, positioning, and marketing mix. Novelty/Originality of the study: This research was conducted to develop an effective marketing strategy for Concordia Lounge Denpasar International that can help the management to determine and develop strategic steps in solving problems that exist in the company and can assist the company in improving its performance in the future.
A Comprehensive Analysis of Cloud Kitchen Operations: Evaluating INDSERV and the Marketing Mix as Factors Influencing Customer Loyalty through Satisfaction Reinaldilas, Reinaldilas; Ingkadijaya, Rahmat; Trirachmadi Mumin, Adhi
NHI HOSPITALITY INTERNATIONAL JOURNAL Volume 1 No 2 (2023)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/nhij.v1i2.1380

Abstract

Purpose of the study: The aim of this study is to analyze the loyalty of Cloud Kitchen’s user through satisfaction as the impact of industrial service quality and marketing mix. Design/methodology: This study utilizes a quantitative approach with Structural Equation Modelling by using the SmartPLS program and involves responses from respondents selected by purposive sampling method. Findings: The results of this study indicate a direct effect of service quality on satisfaction; marketing mix on satisfaction; and satisfaction on loyalty. Meanwhile, no direct effect of service quality on loyalty; and marketing mix on loyalty was found. However, there is an indirect effect of service quality on loyalty through satisfaction; and marketing mix on loyalty through satisfaction. Research limitations/Implications: This research only measures loyalty based on service quality, marketing mix and customer satisfaction. Further research is needed by looking at other influential aspects and other symptoms or problems that may arise. Novelty/Originality of the study: To analyze the loyalty of Cloud Kitchen’s user as a new culinary business model that utilizes digital technology through satisfaction affected by industrial service quality and marketing mix.

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