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INDONESIA
Ebisnis Manajemen
Published by Universitas Nusa Nipa
ISSN : 30254388     EISSN : 3025437X     DOI : 10.59603
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 104 Documents
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Transformasi Ekonomi Digital di Indonesia: Peluang,Tantangan, dan Dampak nya terhadap perekonomian Novariani Indri Utami; Feri Setyowibowo; Kresna Bayu Sangka
EBISMAN eBisnis Manajemen Vol. 3 No. 4 (2025): Desember : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v3i4.1178

Abstract

The transformation of the digital economy has become a significant phenomenon in Indonesia’s economic development, driven by rapid advances in information and communication technology. The digital economy is viewed as a strategic instrument to accelerate economic growth, enhance financial inclusion, and strengthen the competitiveness of business actors, particularly micro, small, and medium enterprises (MSMEs). This study aims to analyze the transformation of the digital economy in Indonesia by examining its opportunities, challenges, and impacts on the national economy. The research adopts a qualitative approach using a literature review method, drawing on relevant national and international academic journals. Data analysis is conducted through a descriptive-qualitative approach by linking empirical findings with the theoretical frameworks of innovation economics and endogenous growth theory. The findings indicate that the digital economy offers substantial opportunities to improve efficiency, productivity, financial inclusion, and the creation of new digital-based employment. However, the transformation also faces major challenges, including the digital divide, limited human resource capacity, and issues related to regulation and data security. The implications of this study highlight the importance of strengthening digital infrastructure, enhancing digital literacy and skills, and developing adaptive governance frameworks to ensure that the digital economy contributes optimally and sustainably to Indonesia’s economic development.
Model Kepemimpinan Perempuan dalam Islam dan Relevansinya terhadap Ekonomi Modern Latifah Isnaini Saputri
EBISMAN eBisnis Manajemen Vol. 3 No. 4 (2025): Desember : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v3i4.1189

Abstract

This study aims to analyze the concept of female leadership in Islam and its relevance to modern economic contexts, including how normative Islamic principles such as trustworthiness (amanah), justice (al-‘adl), and consultation (shūrā) can be actualized in participatory, ethical, and sustainable economic leadership practices. The research employs a qualitative approach using library research. Primary data were obtained from the Qur’an, Hadith, and classical as well as contemporary Muslim scholars’ works, while secondary data were collected from scientific journals and academic books discussing leadership, gender, and modern economic practices. The analysis was conducted descriptively and analytically, combining content, comparative, and interpretative analysis to examine the relevance of female leadership in Islam to contemporary economic leadership. The study finds that Islam does not restrict leadership based on gender but emphasizes competence, moral integrity, trustworthiness, and social responsibility. Women are theologically legitimized to hold leadership positions, including in the economic sector. Historical records and contemporary literature demonstrate that women’s participation in economic leadership strengthens governance, enhances accountability, and promotes sustainable decision-making. These findings suggest that female leadership is compatible with modern economic principles and can serve as an effective strategy to create an inclusive and ethically grounded economic system.
Pengaruh Celebrity Endorse dan Electronic Word of Mouth terhadap Keputusan Pembelian pada Sosial Media Instagram : Survey pada Followers @tasyafarasya Fonny Thasia Arsetya; Musthofa Hadi
EBISMAN eBisnis Manajemen Vol. 3 No. 4 (2025): Desember : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v3i4.1190

Abstract

The development of information technology marks the beginning of digitalization in marketing. In response to this, a company must determine their strategy to increase purchase decision. One of the strategies a company must do to increase public awareness is by applying online marketing. This research mainly focuses on @tasyafarasya’s Instagram account and is aimed to analyze the influence of celebrity endorsement and electronic word of mouth on purchase decision on Instagram. This research was a quantitative descriptive with 3 variables: celebrity endorsement, electronic word of mouth and purchase decision. The techniques used in collecting the data were observation and questionnaire using purposive sampling to get 100 respondents. Data was analyzed using linear regression analysis, determination coefficient and hypothesis test. The results of linear regression analysis showed that Y = 3.490+0.179X1+ 0.572X2+e. The determination coefficient was 0.494=49.4%. The t-calculation of celebrity endorsement showed 2.169>1.985 which means that there was a significant effect of celebrity endorsement on purchase decision, Meanwhile, the t-calculation of electronic word of mouth showed 5.602>1.985 which means there was a significant effect of electronic word of mouth on purchase decision. The F-calculation of celebrity endorsement and electronic word of mouth showed 49.251>3.090 which means that there was a significant effect of celebrity endorsement and electronic word of mouth on purchase decision. Based on the research, it can be concluded that celebrity endorsement partially has positive effect on purchase decision; electronic word of mouth partially has effect on purchase decision; and celebrity endorsement and electronic word of mouth simultaneously have positive effect on purchase decision.  
Implementasi Manajemen Risiko pada Usaha Mikro Kecil dan Menengah (UMKM) Novi Aisha
EBISMAN eBisnis Manajemen Vol. 4 No. 1 (2026): Maret : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v4i1.1236

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are highly vulnerable to a wide range of business risks that may threaten their operational continuity and long-term sustainability. These risks include financial instability, market fluctuations, supply chain disruptions, regulatory changes, and limited managerial capacity. This study aims to describe the implementation of risk management practices in MSMEs by examining the processes of risk identification, analysis, evaluation, and control in accordance with the specific characteristics and limitations of MSME operations. The research applies a qualitative method using a document study approach to explore and analyze the phenomenon of risk management within MSMEs. The data utilized consist of secondary sources, including scholarly journal articles, previous empirical research findings, official publications from relevant institutions, government reports, and other publicly accessible documents related to MSME development. The findings reveal that although MSME actors generally recognize the existence of various business risks, the practical implementation of structured and systematic risk management remains suboptimal. Many MSMEs still apply informal, reactive, and experience-based strategies rather than comprehensive risk management frameworks, indicating the need for improved awareness, training, and institutional support.
Pengaruh Work-Life Balance dan Lingkungan Kerja terhadap Kepuasan Kerja Karyawan pada PT. Sentratek Adi Mitra Jakarta Utara Maylinda Asriyah
EBISMAN eBisnis Manajemen Vol. 4 No. 1 (2026): Maret : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v4i1.1240

Abstract

Human resource management plays an important role because human resources are the main asset in determining the success of an organization. This study aims to analyze the effect of work-life balance and work environment on employee job satisfaction at PT. Sentratek Adi Mitra, North Jakarta. The research sample consisted of 35 employees selected using non-probability sampling techniques with a saturated sampling method. This study used a quantitative method with primary data obtained through observation and questionnaires. Data analysis was performed using IBM SPSS Statistics version 27 through validity, reliability, classical assumptions, multiple linear regression, t-test, F-test, and coefficient of determination (R²) tests. The results showed that work-life balance had a positive and significant effect on employee job satisfaction with a t-value of 5.526 > t-table 2.037 and a sig. value of 0.000 < 0.05. The work environment also has a positive and significant effect on job satisfaction with a t-value of 3.421 > t-table 2.037 and a sig. value of 0.002 < 0.05. Simultaneously, work-life balance and work environment have a positive and significant effect on employee job satisfaction with an F test result of 39.372 > 3.28 and a significance value of 0.000 < 0.05.
Analisis Pengaruh Kompensasi Dan Disiplin Kerja Terhadap Kinerja Karyawan PT Indomarco Prismatama Cabang Utan Kayu Ajeng Kusumaning Utami
EBISMAN eBisnis Manajemen Vol. 4 No. 1 (2026): Maret : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v4i1.1242

Abstract

This study aims to analyze the effect of compensation and work discipline on employee performance at PT Indomarco Prismatama Utan Kayu Branch. The research method used is a quantitative method with an associative approach. The population in this study consists of all employees of PT Indomarco Prismatama Utan Kayu Branch, with the sampling technique using probability sampling through a random sampling method. Data were collected by distributing questionnaires to respondents and analyzed using multiple linear regression analysis with the assistance of the SPSS program. The results of the study indicate that partially, compensation has a positive and significant effect on employee performance, and work discipline also has a positive and significant effect on employee performance. Simultaneously, compensation and work discipline have a positive and significant effect on employee performance. Therefore, it can be concluded that improving a fair compensation system and implementing good work discipline can optimally enhance employee performance. The company is recommended to continuously pay attention to compensation policies and the enforcement of work discipline in order to improve employee performance on a sustainable basis
Pengaruh Ukuran Perusahaan dan Struktur Modal terhadap Nilai Perusahaan pada Perusahaan Perbankan yang Tercatat di BEI Periode Tahun 2020-2024 Shafira, Rinda; Elmira Siska
EBISMAN eBisnis Manajemen Vol. 4 No. 1 (2026): Maret : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v4i1.1243

Abstract

Investors consider firm value as an indicator of a company’s success and its future prospects. Several financial variables, such as firm size and capital structure, are believed to influence firm value in the banking industry. Financial institutions with large total assets are often perceived as more stable and less vulnerable to risk, thereby increasing investor confidence. In addition, capital structure, commonly measured by the Debt to Equity Ratio (DER), plays an important role in evaluating a company’s financial performance and its impact on firm value. This study aims to examine the effect of firm size and capital structure on firm value in banking companies listed on the Indonesia Stock Exchange (IDX) during the period 2020–2024. The research employs a quantitative approach using multiple linear regression analysis. Secondary data were obtained from financial statements and stock price information published on the official IDX website. The sample consists of 12 BUKU 2 banking companies selected through purposive sampling, with an observation period of five years. Firm size is measured using the natural logarithm of total assets (Ln Total Assets), capital structure is proxied by the Debt to Equity Ratio (DER), and firm value is measured using Price to Book Value (PBV). The results indicate that, simultaneously, firm size and capital structure have a significant effect on firm value.
Analisis Implementasi Aplikasi Srikandi dalam Tata Kelola Arsip Digital pada Bidang Bina Marga Dinas PUPR Provinsi Jambi Siti Nurhalizah Hutagalung; Shofia Amin; Feny Tialonawarmi
EBISMAN eBisnis Manajemen Vol. 4 No. 1 (2026): Maret : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v4i1.1246

Abstract

This study aims to examine the implementation of the Integrated Dynamic Archival Information Sistem (SRIKANDI) application in digital archive management at the Public Works and Public Housing Agency (PUPR) of Jambi Province. This study applies a qualitative approach using descriptive methods. Data collection techniques were carried out through observation, in-depth interviews, and documentation of informants directly involved in archive management and the use of the SRIKANDI application. The analysis of policy implementation in this study is based on Edward III's theory, which covers the dimensions of communication, resources, disposition, and bureaucratic structure. The findings of the study show that the implementation of the SRIKANDI application in the Road Construction Division has been carried out, but it has not been running optimally. The use of the application is still mostly focused on correspondence activities, while the comprehensive archive management function has not been optimally implemented. Factors supporting implementation include the existence of clear regulations, leadership commitment, and the availability of socialization and training activities. Meanwhile, the obstacles found include limitations in internet network quality, application stability, and differences in the level of human resource capabilities and adaptation to digital sistems. This study concludes that the successful implementation of SRIKANDI is not only influenced by the availability of technology, but also by the readiness of organizations and human resources in supporting the transformation of digital archive management. In addition, this study also provides several strategic recommendations to improve the effectiveness of implementation.
Pengaruh Kualitas Pelayanan dan Harga terhadap Kepuasan Pelanggan J&T Ekspress Dwi Ayu Astuti
EBISMAN eBisnis Manajemen Vol. 4 No. 1 (2026): Maret : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v4i1.1256

Abstract

The increasing public demand for delivery services has led to increasingly fierce competition between shipping companies. In this condition, service quality and price are the main factors that determine customer satisfaction. The purpose of this study was to evaluate the effect of service quality and price on J&T Express customer satisfaction. The study was conducted at PT. Global Bintang Timur Ekspress from September to December 2025. The research design was quantitative statistics. Primary data were obtained through questionnaires distributed to 100 J&T Express customers via Gfrom. Data analysis included instrument quality testing, classical assumption testing, multiple linear regression, t-test, f-test, and coefficient of determination testing. Data processing was assisted by the SPSS version 26 program. The results showed that service quality (X1) partially influenced J&T Ekspress customer satisfaction (t count = 10.790 > t table 1.985 and a significance value of 0.000 < 0.05). Partially, price (X2) has a significant effect on J&T Express customer satisfaction (t count = 2.857 > t table 1.985 and a significance value of 0.005 < 0.05). Simultaneously, service quality and price have an effect on J&T Express customer satisfaction (F count = 218.755 > t table 3.09 and a significance value of 0.000 < 0.05). Companies can use these findings to improve services and pricing to increase customer loyalty.
Analisis Efektivitas Manajemen Sumber Daya Manusia dalam Meningkatkan Kinerja Organisasi pada Perusahaan X Ading Rahman Sukmara
EBISMAN eBisnis Manajemen Vol. 4 No. 1 (2026): Maret : Ebisnis Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ebisman.v4i1.1257

Abstract

This study aims to analyze the effectiveness of human resource management at Company X in improving organizational performance. Human resources are a strategic factor that plays an important role in supporting the operational success of a company. This research uses a descriptive approach with qualitative methods supported by simple quantitative data analysis. Data were collected through interviews, observations, and documentation related to workforce management within the company. The results indicate that the number of employees has increased along with the development of the company's operational activities. The workforce structure is dominated by productive-age employees who have good adaptability to technological developments and work demands. However, several challenges were identified in human resource management, particularly in workforce planning, recruitment processes, and the effectiveness of training and employee performance evaluation programs. Therefore, the company needs to improve its human resource management system through more selective recruitment processes, relevant training programs, and a more objective performance evaluation system. These improvements are expected to enhance employee productivity and strengthen the company's competitiveness.

Page 10 of 11 | Total Record : 104

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