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Dedi Junaedi
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Lembaga Publikasi Ilmiah (LPI) Institut Agama Islam (IAI) Nasional Laa Roiba Bogor Jl Raya Pemda Pajeleran Sukahati No 41 Cibinong, Bogor 16913 Telp 021-8757150 elmal@journal-laaroiba.com
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El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Published by Institut Agama Islam Nasional Laa Roiba Bogor
ISSN : 26202956     EISSN : 27470490     DOI : https://doi.org/10.47467/elmal
Core Subject : Economy, Agriculture, Social, Engineering,
Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam mempublikasi hasil riset dan kajian terkini bidang ekonomi, keuangan, manajemen dan bisnis Islam. Mulai 2011, jurnal ini terbit tiga kali setahun setiap Maret, Juli dan November. Jurnal ini dikelola oleh Pusat Riset dan Kajian Strategis (PRKS) Masyarakat Ekonomi Syariah (MES) Bogor Raya bekerjasama dengan Institut Agama Islam Nasional (IAI-N) Laa Roiba Bogor, Institut Agama Islam (IAI) Sahid Bogor dan Institut Umum Quro Al-Islami (IUQI) Bogor. P-ISSN 2620-2956 E-ISSN 2747-0490. Volume 1 Nomor 1 2019 sampai Volume 5 Nomor 3 of 2024 terbit website dengan URL https://journal.laaroiba.ac.id/index.php/elmal. Selanjutnya, mulai Volume 5 Number 4 2024 sampai seterusnya terbit URL https://journal-laaroiba.com/ojs/index.php/elmal.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 1,721 Documents
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Pengaruh Digital Marketing, Social Media Engagement, dan Customer Trust Terhadap Loyalitas Pelanggan E-Commerce Aris Kurniawan; Lili Marlinah; Yosie Noverha; Vina Islami
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 10 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i10.5268

Abstract

The development of e-commerce business is increasingly influenced by modern lifestyle with changes in international activities and industries. Factors in the development of e-commerce can be caused by the increasing number of entrepreneurs in recent years, the shift from traditional businesses to digital according to needs and increasingly broad competitors. This study uses quantitative research. This study aims to determine the effect of digital marketing, social media engagement, and customer trust on E-Commerce Customer Loyalty. This study focuses on E-Commerce users in Indonesia, by applying the Non-Probability Sampling technique to determine the sample obtained as many as 120 respondents. The results of this study have found that digital marketing, social media engagement, and customer trust have an effect on e-commerce customer loyalty.
Pengaruh Persepsi Keamanan dan Kepercayaan Terhadap Loyalitas Nasabah: Studi Kasus Serangan Siber di Bank Syariah Indonesia Zamzami Akromi Lubis; Fauzi Arif Lubis
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 10 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i10.5280

Abstract

The purpose of this study was to determine the effect of perceived security and trust on customer loyalty at Bank Syariah Indonesia in Medaan City, this research was conducted at Islamic Bank customers. The type of research used is quantitative research. Sampling using saturated sampling technique, because researchers only took a sample of employee respondents totaling 97 respondents. Data collection techniques using questionnaires that have been tested for validity and reliability. The data analysis technique used to answer the hypothesis is multiple regression, classical assumption test, F hypothesis test, t hypothesis test, coefficient of determination. The results of the research conducted show that the coefficient of determination (adjusted R square) is 0.604 or 60.4%. That perceived security and trust simultaneously affect customer loyalty at Bank Syariah Indonesia. Perceived Security affects Customer Loyalty at Bank Syariah Indonesia. Meanwhile, trust partially affects customer loyalty at Bank Syariah Indonesia.
Analisis SOAR Strategi Pemasaran Pembiayaan Pembelian Kendaraan Guna Menarik Minat Anggota di BMT Aman Utama Jepara Adi, Ahmad; Fauzan Mubarok, Ahmad
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 11 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i11.3425

Abstract

This research aims to determine the marketing strategy for vehicle purchase financing products at BMT Aman Utama Jepara through SOAR (Strength, Opportunities, Aspiration, Results) analysis. This research uses descriptive qualitative research methods. The results of this research explain that BMT Aman Utama Jepara implements a marketing strategy that refers to the marketing mix such as product, price, place and promotion. The results obtained from SOAR analysis on the marketing strategy for financing the purchase of BMT Aman Utama Jepara vehicles are in quadrant II, namely the S-R strategy by using the strengths they have to achieve the desired results. The following are the results of the combination of S-R strategies including: 1.) providing easy financing with minimal fines, 2.) implement effective promotions by providing discounts and rewards, 3.) providing access to online services such as official websites or Fintech applications.
Implementasi Pencatatan Laporan Keuangan UMKM Berdasarkan Standar Akuntansi Keuangan-EMKM pada Kecamatan Medan Barat Iqbal Rusli; Isra Hayati
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 10 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i10.3445

Abstract

This study aims to observe the implementation of recording financial reports on a Micro, Small and Medium Entity basis (SAK EMKM) among MSMEs in West Medan District. This study used a qualitative method to collect data from interviews at three types of businesses: Ayam Penyet, Gado-gado, and Soto Ayam. This study shows that limited understanding of accounting and lack of literacy regarding SAK EMKM are the main obstacles in implementing financial reports on the basis of SAK EMKM
Pengaruh Entrepreneurial Competence dan Business Network untuk Meningkatkan Competitive Advantange: Studi pada Pelaku UMKM Kue Kering di Kota Sukabumi Riani Fauzia Rahmayanti; R Deni Muhammad Danial; Nor Norisanti
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 11 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i11.3465

Abstract

This research was conducted to determine the influence of the entrepreneurial competence variable and the business network variable on the competitive advantage variable in dry cake MSMEs in the city of Sukabumi. The research method used in this research is a descriptive, associative research method using a quantitative approach. The population in this research are Micro, Small and Medium Enterprises (MSMEs) in the culinary sector of the pastry sector spread across several sub-districts in the city of Sukabumi. The population members in this study were 50 members who were registered with the Sukabumi City Diskoperindag (industry and trade cooperative service) for the 2021/2023 period, using a method, namely nonprobability sampling with a saturated sampling type. Using IBM SPSS Version 22 software, as a data analysis technique tool. The results of this research show that all hypotheses are accepted, and it can be interpreted that there is a positive and significant influence between entrepreneurial competence and business networks increasing, so competitive advantage will also increase.
Analisis Electronic Word of Mouth Terhadap Purchase Intention Melalui Brand Image Sebagai Variabel Mediasi: Survey pada Konsumen Produk Baju Brand Nevada di Kota Sukabumi Riana Aulia R; Kokom Komariah; Faizal Mulia Z
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 11 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i11.3495

Abstract

This study aims to determine how much influence electronic word of mouth has on purchase intention through brand image as a mediating variable. The method used in this study is an associative method with a quantitative approach. The population in this study were Sukabumi City Residents, using the Cluster sampling method. This study was conducted by distributing online questionnaires to 125 respondents. The data analysis technique used in this study is Structural Equational Modeling (SEM) with the help of data processing using SmartPLS 3.2.9 software. The results of this study indicate that electronic word of mouth has a positive and significant effect on brand image, electronic word of mouth has a positive and significant effect on purchase intention, and brand image mediates positively and significantly the relationship is not effective between electronic word of mouth and purchase intention.
Analisis Strategi Optimalisasi Share Market pada Produk Simpanan Berjangka : Studi Kasus Produk Simpanan Berjangka di KSPPS BMT Fastabiq Rizki Aditiya; Faiqul Hazmi
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 11 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i11.3622

Abstract

KSPPS BMT Fastabiq has a term savings product. The savings have not been recognized and used by people outside Cepogo Village. The purpose of this study was to determine how the strategy of optimizing market share in term savings products. The method used in this research uses qualitative research methods using data from interviews directly with managers and tellers. data collection techniques used through interviews and observations. The results showed that KSPPS BMT Fastabiq uses several strategies to increase market share in term savings products including promotional strategies (word of mouth, ball pickup and social media), product excellence (uncertain profit sharing system every month and get a deposit note) service strategies (employee services and room facilities) KSPPS BMT Fastabiq has several obstacles in increasing term savings products lack of understanding of the uncertain profit sharing system every month and the lack of marketing department at KSPPS BMT Fastabiq.
The Influence of Financial Literacy, Personal Income, And Education Level on The Financial Behavior of MSMEs in Malang Regency Nur Faridatus Sholikhah; Sugeng Purwanto
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 11 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i11.3672

Abstract

MSMEs are pillars of the country's economy which play a role in creating markets, creating jobs and reducing poverty levels. As an MSME actor, good financial behaviour is very necessary because financial factors have a crucial role in determining business sustainability, which can be the main source of income for the most of MSME actor. Therefore, this research aims to see the influence of financial literacy, personal income, and education level on the financial behavior of MSME actors in Malang Regency. A total of 100 respondents were obtained in this research through distributing questionnaires. The research method is quantitative descriptive research with the used of a multiple linear regression method. The research showed that financial literacy and education level have a significant influence on the financial behavior of MSME actors in Malang Regency. Meanwhile, in this research it was found that personal income did not have a significant effect on the financial behavior of MSME actors in Malang Regency. Through this research, it can be concluded that financial literacy, personal income and education level have an influence of 53.7% on the financial behavior of MSME actors in Malang Regency. Meanwhile, the other 43.3% was influenced by various variables that were not in this study. This research delves into the human aspects driving these enterprises by examining three critical factors: financial literacy, personal income, and education level, providing a new perspective on the factors that influence financial behavior among MSME actors.
Pemberdayaan Start-Up dalam Program Inkubasi Bisnis di Brida Nusa Tenggara Barat Juzri, Muh Juzri; Amir Aziz, Ahmad; Firdaus, M
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 11 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i11.3711

Abstract

This research is a qualitative research with data collection methods through observation, interviews and documentation with a discussion of the BRIDA NTB business incubation program which focuses on empowering startups in West Nusa Tenggara through a holistic and integrated approach from pre-incubation to post-incubation stages. The BRIDA NTB business incubation program is a holistic and integrated initiative in empowering startups in West Nusa Tenggara (NTB). With a comprehensive approach from pre-incubation to post-incubation stages, BRIDA NTB has succeeded in creating a conducive environment for the growth and success of startup businesses in the region. In the pre-incubation stage, BRIDA NTB carries out intensive and inclusive publications through online and offline outreach activities, which increase public awareness about the opportunities that exist to participate in business incubation programs. An easy registration process and strict selection ensures quality participant participation and has the potential to grow in the local economy. During the incubation process, participants receive various forms of assistance, including training in various aspects of business, mentoring by experienced business practitioners, access to finance, intellectual property protection, and free work space facilities. Keywords : Business Incubation, BRIDA NTB, Startup
Pengaruh Social Media Marketing Instagram @vidiosports dan Online Customer Review Terhadap Kepuasan Pelanggan Melalui Keputusan Pembelian Sebagai Variabel Intervening Setiadi, R Rifqi Hendra; Madiawari, Putu Nina
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 11 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i11.3765

Abstract

The development of technology has now extended to various aspects of life, including streaming services. In this digital era, technology and the internet significantly help people access various information and entertainment. One of the streaming service platforms widely used in Indonesia is Vidio. The purpose of this study is to determine the extent to which Instagram social media marketing @vidiosports and online customer reviews influence customer satisfaction through purchase decisions for Vidio streaming service users. This research employs a quantitative method with a survey approach. Data were collected through questionnaires distributed to 100 respondents. The analysis uses non-probability sampling with purposive sampling techniques. Data analysis was conducted using Structural Equation Modeling (SEM) techniques with SmartPLS 3.2.9 software. The results of this study are that social media marketing does not significantly influence customer satisfaction, online customer reviews do not significantly influence customer satisfaction, social media marketing significantly influences purchase decisions, online customer reviews significantly influence purchase decisions, purchase decisions significantly influence customer satisfaction, social media marketing significantly influences customer satisfaction through purchase decisions, and online customer reviews significantly influence customer satisfaction through purchase decisions. Suggestions for Vidio include enhancing Instagram social media marketing @vidiosports by being engaging and consistent in obtaining good online customer reviews.

Page 61 of 173 | Total Record : 1721

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