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Toplama
Published by PT Altin Riset Publishing
ISSN : -     EISSN : 30252652     DOI : https://doi.org/10.61397/tla.v1i
Core Subject : Humanities, Education, Social,
Humanities Environmental Science Languange, Linguistic, Communication & Media Social Sciences
Journal Toplama: Communication and Community Engagement" is a scientific journal published under the auspices of PT Altin Riset Publishing. This journal has an E-ISSN: 3025-2652 and is published periodically in September, January, and May. The journal publishes articles in two languages, namely Indonesian and English, with a focus on the fields of communication, social sciences, and community engagement. The main objective of this journal is to provide a platform for researchers, practitioners, and academics to share knowledge and research findings related to topics relevant to communication and community engagement, using quantitative, qualitative, and participatory action research (PAR), ABCD, and other methods.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 83 Documents
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IMPLEMENTATION OF POLICIES TO ACCELERATE THE REDUCTION OF STUNTING BY THE HEALTH DEPARTMENT OF DAIRI REGENCY, NORTH SUMATRA PROVINCE Tambun, Seprina Agnes; Meilani, Nur Laila
TOPLAMA Vol. 3 No. 1 (2025): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i1.429

Abstract

The purpose of this study is to analyze the implementation of the stunting reduction policy by the Dairi Regency Health Office and its challenges, using Edward III’s theory, which includes communication, resources, the disposition of implementers, and bureaucratic structure. This research employs a qualitative method with data collection techniques consisting of observation, interviews, and documentation. The findings indicate that the policy implementation has not been optimal. This is evidenced by ineffective communication, such as information not being delivered to all communities, unclear information received by the public, and inconsistency among implementers in carrying out their responsibilities. Human resources remain insufficient, financial resources are very limited, and facilities and infrastructure are inadequate. Furthermore, the implementers showed a lack of responsibility and received no special incentives for policy implementation. The bureaucratic structure is also constrained by the absence of specific Standard Operating Procedures (SOPs), as the regulation’s scope is too broad. The study suggests that the Health Office should strengthen communication between Public Health Centers (Puskesmas) and Auxiliary Health Centers, and that special teams should be formed to conduct community outreach. The community is encouraged to adopt a balanced diet to ensure adequate nutritional intake for both mothers and children. In addition, the government is advised to provide free nutritious meals to support the nutritional needs of children under five, as well as to improve local road infrastructure to enhance the success of stunting reduction policy implementation.
IMPLEMENTATION OF THE POLICY ON RETRIBUTION FOR PARKING SERVICES ON PUBLIC ROADS IN THE BANGKO DISTRICT OF THE ROKAN HILIR REGENCY Widyasti, Hasi Wahyu; Habibie, Dedi Kusuma
TOPLAMA Vol. 3 No. 1 (2025): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i1.430

Abstract

The Department of Transportation of Rokan Hilir Regency implements a parking service retribution policy for on-street parking as one of the sources of Local Own-Source Revenue (PAD) and a form of public service to the community. However, the implementation of this policy has not been optimal, as indicated by the low use of parking tickets, inconsistent retribution rates in the field, and weak supervision and coordination among the implementing parties. This study aims to describe the implementation of the parking retribution policy in Bangko Sub-district and to identify the obstacles encountered in its execution. This research employs a descriptive qualitative method and applies George C. Edward III's implementation theory, which includes aspects of communication, resources, disposition, and bureaucratic structure. The results show that communication is the most dominant obstacle, followed by limited resources and the suboptimal role of bureaucracy in supervision. Therefore, improvements are needed through enhanced public outreach, staff training, provision of supporting facilities, and strengthened coordination to ensure effective policy implementation and a tangible impact on public service and local revenue.
IMPLEMENTATION OF POLICIES FOR THE MODERNISATION OF TRADITIONAL MARKETS IN TELUK KUANTAN, KUANTAN SINGINGI DISTRICT Anesa, Fitri; Meilani, Nur Laila
TOPLAMA Vol. 3 No. 1 (2025): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i1.431

Abstract

The purpose of this study is to find out how the implementation of the modern-based traditional market arrangement policy in Teluk Kuantan, Kuantan Singingi Regency uses Edward III's theory of Communication, Resources, implementer attitudes, and bureaucratic structure. This study uses qualitative methods and data collection techniques, namely observation, interviews, and documentation. Based on the results of the study, it can be concluded that the implementation of the modern-based traditional market arrangement policy in Teluk Kuantan, Kuantan Singingi Regency has been running optimally, this is evidenced by the communication that has been running well, including the Cooperatives, Small and Medium Enterprises, Trade, Industry Office has had consistency in efforts to convey information to the public by conducting socialization and reviews related to the arrangement of market locations. Human resources are well-functioning, as evidenced by the Department of Cooperatives, Small and Medium Enterprises, Trade, and Industry's commitment to providing services to the public, as evidenced by comfortable office facilities. The attitude of the implementers, in this indicator, has been well-functioning. This can be seen from the professionalism of the employees and their provision of good service to the public. The bureaucratic structure has not been implemented well, as evidenced by the established Standard Operating Procedures (SOPs) and the unachieved policy targets. The recommendation from this study is for the government to effectively disseminate information about traditional market management to increase public understanding. It is hoped that traders will follow and accept the policies implemented by the Department of Cooperatives, Small and Medium Enterprises, Trade, and Industry.
MASS MEDIA MONOPOLY IN INDONESIA IN THE MEDIA BUSINESS INDUSTRY Putra, Dwi Kurniawan Riyadi; Cahyati, Witri; Gissani, Muhammad Fikri
TOPLAMA Vol. 3 No. 1 (2025): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i1.433

Abstract

This study aims to critically examine the phenomenon of media monopolies in Indonesia and their implications for press freedom, content diversity, and democratic discourse. Mass media play a crucial role in society as a provider of information, education, entertainment, and social control, as stipulated in Law No. 40 of 1999 on the Press. However, the persistence of monopolistic practices, despite the prohibition outlined in Law No. 5 of 1999 on Monopolistic Practices and Unfair Business Competition, raises significant concerns regarding the imbalance between regulation and reality. Employing a qualitative research design with a literature study approach, this research synthesizes scholarly journals, books, and legal documents to interpret the patterns and consequences of media concentration in Indonesia. The methodology allows for the integration of diverse perspectives from communication studies, economics, law, and political science, thereby constructing a comprehensive understanding of media monopoly dynamics. The findings reveal that media ownership in Indonesia is highly concentrated among a few conglomerates, leading to reduced content diversity, weakened independent journalism, and narrowed public discourse. Digital transformation, while initially viewed as a democratizing force, has enabled new configurations of monopoly, with algorithms and platform dominance amplifying established corporate voices and marginalizing smaller players. Regulatory gaps and limited enforcement capacity further exacerbate these issues, allowing oligopolistic practices to persist across traditional and digital domains. This study concludes that addressing media monopolies requires robust regulatory reforms, strengthened institutional frameworks, and enhanced media literacy initiatives to preserve pluralism, ensure press freedom, and maintain the democratic function of the media.
BUILDING PUBLIC TRUST: GOVERNMENT COMMUNICATION IN THE IMPLEMENTATION OF SOCIAL WELFARE POLICIES Pratiwi , Endah
TOPLAMA Vol. 3 No. 1 (2025): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i1.438

Abstract

Public trust is one of the most fundamental elements in the successful implementation of government policies, especially those related to improving public welfare. In the context of public communication, the government plays an important role as the main source of information, opinion maker, and manager of public perception of the policies being implemented. This article aims to analyse how government communication strategies play a role in building, maintaining, and strengthening public trust in the process of implementing public welfare policies. This study adopts a qualitative approach with a descriptive paradigm, conducted through a literature review as the basis for analysis, which includes an analysis of various official government documents, academic publications, policy reports, and media reports. The results of the study show that public trust can be fostered through communication that is transparent, participatory, consistent, and empathetic. In addition, active community involvement in the process of policy formulation and evaluation has been proven to increase public legitimacy and support for government programmes. Thus, effective public communication is not only a channel for conveying information, but also a strategic instrument in strengthening the credibility, accountability, and positive image of the government in the eyes of the community.
CAREER INFORMATION SERVICES AS AN EFFORT TO DEVELOP CAREER EXPLORATION FOR STUDENTS AT THE MANAHIJUSSADAT ISLAMIC BOARDING SCHOOL Nuroniah, Pepi; Fitriani, Yulianti; Sundari, Nenden; Tsabitha Saputra, Salwa
TOPLAMA Vol. 3 No. 1 (2025): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i1.435

Abstract

High school students are in the career exploration development stage. The acquisition of career information in Islamic Boarding Schools needs to be optimized. Career information is usually delivered by Guidance and Counseling teachers. This Community Service Program aims to introduce career information guidance services to students at the Manahijussadat Lebak-Banten Islamic Boarding School, as well as provide information on the registration mechanism at state universities to teachers. This activity is part of the implementation of Tri Dharma through a workshop that uses a question and answer technique. The participants were grade XII students and their supervising teachers. The activity methodology follows the A.P.P.L.E (Assess, Plan, Prepare, Lead, Evaluate) facilitation model. The description of the activity results is described based on the A.P.P.L.E. stages. The technique for collecting data on workshop participant satisfaction with the workshop implementation used questionnaires and interviews. Data analysis used descriptive quantitative analysis. The results of the workshop implementation of the community service program were students gaining knowledge on how to identify interests and talents to achieve their desired careers. This allows teachers to gain an understanding of the use of career information services. Participants' responses to the workshop ranged from satisfied to very satisfied, suggesting a continued program.
THE ROLE OF DATA JOURNALISM IN INFORMING PUBLIC FACTS: A CASE STUDY OF WHOOSH HIGH-SPEED TRAIN NEWS IN ONLINE MEDIA (KOMPAS.COM, TEMPO.CO, AND DETIK.COM) Juhansyah, Juhansyah; Selo, Arham; Akil, Anshar
TOPLAMA Vol. 3 No. 1 (2025): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i1.455

Abstract

The rapid development of digital media has accelerated the flow of information about national strategic infrastructure projects, including the Whoosh High Speed Train in Indonesia. This condition increases the risk of information flooding and the emergence of unverified data claims, thus confirming the importance of the role of data journalism in conveying public facts accurately and transparently. This study aims to examine the role of data journalism in the news of the Whoosh High Speed Train in online media by analyzing how data is collected, verified, analyzed, and presented by three national online media, namely Kompas.com, Tempo.co, and Detik.com. This study uses a qualitative approach with a case study design. The analysis technique used is a qualitative content analysis of selected news that contains data elements. The analysis was carried out using the data journalism framework of Gray, Chambers, and Bounegru, and was associated with gatekeeping and verification theories as well as media innovation theories. The results of the study show that there is significant variation in the application of data journalism in the three media. Tempo.co demonstrate the most comprehensive application of data journalism, characterized by a diversity of data sources, consistent verification practices, in-depth data analysis, and the use of analytical visualization. Kompas.com show a moderate level of adoption with a balance between the use of data and the context of the narrative, while Detik.com tend to use data descriptively and minimally with an emphasis on the speed of news presentation. This study concludes that data journalism plays an important role in improving the quality of public information when applied as a systematic journalistic process, not just as a complement to numbers. The effectiveness of data journalism is greatly influenced by the capacity of the newsroom, editorial orientation, and the level of innovation of the media organization. This study contributes to the study of data journalism and digital journalism by showing how editorial decisions and media innovation shape the epistemic quality of news infrastructure in the digital era. 
THE UTILIZATION OF AI FOR BUSINESS ANALYSIS OF CONSUMER BEHAVIOR AND BUSINESS COMMUNICATION IN MARKETING MANAGEMENT: A STUDY ON THE PUTRI RIVER TOURISM WEBSITE IN SUMEDANG Yuniarsih, Yuyun; Syafariah, Anita; Athallah, Abyan Faliq; Ramadhany, Rafly
TOPLAMA Vol. 3 No. 2 (2026): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i2.483

Abstract

Digital transformation in the tourism industry urges business actors to adopt technologies that enhance both customer experience and operational efficiency. This study aims to analyze the utilization of artificial intelligence (AI) in interpreting consumer behavior, managing business communication, and improving the effectiveness of digital marketing management on the local tourism platform Puteri River Inn Sumedang. The method used is descriptive qualitative, involving non-participant observation, document study, and content and thematic analysis of digital data from websites, social media, and user reviews. The results indicate that although direct AI implementation is not yet visible on the platform, the potential for application is significant. AI can be utilized to analyze consumer preferences regarding lodging, culinary options, and entertainment facilities such as flying fox, swimming pool, and camping. Business communication could be enhanced through chatbots, automated reservation systems, and personalized digital promotions. From a marketing management perspective, AI supports more effective STP strategies (segmenting, targeting, and positioning) using real-time data. This study concludes that AI-based digitalization of local tourism is a strategic step toward strengthening competitiveness and increasing visitor satisfaction. Strong managerial commitment and technological support are essential to realize this transformation.
ARTIFICIAL INTELLIGENCE DISRUPTION: THE SHIFT OF SACREDNESS IN SEXUAL RELATIONS Sanusi, Nunung; Irawati, Sandra; Lazuardi, Havid; Umar, Vercia Muhamad Ali
TOPLAMA Vol. 3 No. 2 (2026): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i2.484

Abstract

The development of artificial intelligence (AI)-based sex dolls has shifted the paradigm of human sexual relations toward increasing artificiality. Sex dolls are no longer merely erotic objects but have become sexual simulacra, replacing the human presence as subjects in relationships. This study employs Jean Baudrillard’s theories of simulation, simulacra, and hyperreality to analyze how sex dolls reconstruct sexual experience while degrading the sacred and existential dimensions of sexuality. Using a qualitative analytical approach, this research explores how sex dolls disrupt sacredness within sexual relations. The analysis reveals that sex dolls create a form of sexual hyperreality in which sex is no longer rooted in the biological body and emotional relationships, but rather in images, fantasies, and unilateral mechanistic control. This indicates that the use of sex dolls has the potential to disrupt the spiritual and emotional meaning of sexual relations. Such changes reflect a shift in values; from sexual relationships traditionally bound by norms, morality, and spiritual symbolism toward functional relations and the personalization of artificial intimacy.
THE STRATEGIC ROLE OF PUBLIC RELATIONS IN THE ERA OF AI AND PR 4.0 Santosa, Iwan
TOPLAMA Vol. 3 No. 2 (2026): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i2.485

Abstract

Public relations (PR) holds a crucial role in managing the reputation and image of higher education institutions. In the era of Industry 4.0 and Society 5.0, characterized by the dominance of technology, the presence of artificial intelligence (AI) has a significant impact on the realm of PR, giving rise to the term “PR 4.0.” This qualitative systematic literature review examines the role of public relations in higher education institutions in the era of PR 4.0 in terms of the strategic aspects and methods applied by higher education PR practitioners. This study revealed that there’s a disparity in the paradigm and practice of PR management in higher education institutions as a strategic and technical operational function. Indonesian universities have generally implemented cyber PR utilizing new media and corporate communication models that are considered effective. Several institutions have also utilized AI as a supplementary tool in their public relations activities.

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