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Ery Sulistyorini
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ery.sulistyorini@unmer.ac.id
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bismar@unmer.ac.id
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INDONESIA
Business Management Research
Published by Universitas Merdeka Malang
ISSN : -     EISSN : 28278267     DOI : 10.26905/bismar.v2i2.10414
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Business Management Research (Bismar) is a periodical issue containing information and analysis related to management science and business. This journal is of a popular scientific nature that includes both theoretical and empirical research. This journal focuses on the development of management science and business including aspects : Financial Management, Marketing Management, Human Resources Management, Operational Management, Strategic Management, System Information Management and Business Applied.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol 2, No 2 (2023)" : 5 Documents clear
Peran kepemimpinan transformasional, komitmen organisasi dan budaya organisasi terhadap kinerja pegawai Lailatul Hikmah; Alivia Mujaya; Boge Triatmanto
Business Management Research Vol 2, No 2 (2023)
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v2i2.11367

Abstract

This research aims to analyze the role of transformational leadership, organizational commitment, organizational culture on employee performance at the Malang City P3AP2KB Social Service. The data collection technique used a questionnaire with a sample of 60 respondents who worked at the Malang City P3AP2KB Social Service. The analytical tool used is the multiple linear analysis test. The results of the description of a picture in this study state that the independent variable transformational leadership has the highest score (mean) across all indicators of the other independent variables with more agree answers. In this way, the transformational leadership of the Malang City P3AP2KB Social Service has been very good and achieved. The results of the analysis in this study show that transformational leadership, organizational commitment, and organizational culture have a significant effect on the performance of Malang City P3AP2KB Social Service employees. Organizational commitment has a dominant influence on employee performance at the Malang City P3AP2KB Social Service.
Pengaruh Green Product dan Green Marketing Terhadap Keputusan Pembelian Produk the Body Shop Nur Aini Iftinia Aprilia; Diah Widiawati; Sunaryati Hardiani
Business Management Research Vol 2, No 2 (2023)
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v2i2.10025

Abstract

The purpose of this study is to examine how the influence of green products influences purchasing decisions, how the influence of green marketing influences purchasing decisions, the simultaneous influence of green products and green marketing on purchasing decisions, and which of the green products and green marketing has a greater influence on purchasing decisions using a sample of 100 people. Respondents were drawn from the female population of Malang who had purchased items from The Body Shop. Random sampling technique is used for sampling. Multiple linear regression analysis is used in data analysis to test hypotheses and produce green product has a positive and significant impact on purchasing decisions, green marketing has a positive and significant impact on purchasing decisions, green product and green marketing both have a positive and significant impact on purchasing decisions, green product and green marketing both have a positive and significant impact on purchasing decisions, and green marketing has a dominant influence on purchasing decisions.
Purchasing Intension: Effect of Shopee Paylater and Shopee Loans Features Sugito, Pudjo; Yulehinin, Firsty; Kamaluddin, Kamaluddin; Nirwana, Nirwana
Business Management Research Vol 2, No 2 (2023): July 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v2i2.10414

Abstract

The aim of this study was to investigate how shoppe paylater and shoppe loan features affected purchasing intent. To determine which of the two independent research factors had the greatest influence on purchasing interest. This study's population consists of Merdeka University Malang students. To acquire primary data, a simple random sample procedure was applied. There were 80 students who responded. The primary data was also analyzed using the structural equation model-SmartPLS. According to these findings, the Shopee Paylater and Shopee Loans features have a significant impact on purchase intention both partially and simultaneously. Interestingly, shopee loans have a dominant effect on purchasing decisions. However, the research findings still require external validity by conducting other studies with different populations to generalize the findings more broadly. 
Pengaruh Pelatihan Kerja dan Pengembangan Karyawan Terhadap Kinerja Karyawan Melalui Kemampuan Kerja sebagai Variabel Mediasi Jansen, Godelfridus Feneral; Endayani, Fatmasari; Setyawati, Dyah; Kustiani, Lilik; Lestari, Resanti
Business Management Research Vol 2, No 2 (2023): July 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v2i2.9731

Abstract

This study aims to explain the significant impact of job training and employee development on employee performance through work ability. The population in this study amounted to 60 employees who worked at PT Honda Dealer Sumber Purnama Sakti Batu. Data analysis was carried out using descriptive analysis and path analysis. The sampling technique used is saturated sampling technique. The results showed that there was a direct and indirect effect of job training and employee development variables on employee performance through job satisfaction. Of the two independent variables, employee development has the most dominant effect on employee performance through work ability.
Pengaruh Risiko Kredit, Risiko Pasar dan Risiko Likuiditas terhadap Profitabilitas Perusahaan Perbankan yang Terdaftar di Bursa Efek Indonesia Kamaluddin, Kamaluddin; Ika, Beatrix Cindy Antia
Business Management Research Vol 2, No 2 (2023): July 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v2i2.11290

Abstract

This research examines the influence of credit risk (NPL), market risk (beta), and liquidity risk (LDR) variables on bank profitability (ROA). This research uses a quantitative approach with a sample of 20 banks. According to this research, credit risk and market risk contribute to profitability. There is a negative and relevant influence between credit risk (NPL) and market risk (BETA) on profitability (ROA). Banking entities need to minimize credit risk and market risk in order to increase profitability.

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