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Management Studies and Business Journal
Published by PT Penelitian dan Pengembangan Ilmu
ISSN : 30322278     EISSN : 30322278     DOI : 10.62207
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Management Studies and Business Journal (PRODUCTIVITY) reviewed covers theoretical and applied research in the field of Management and Business. Priority is given to those articles which satisfy the main scope of the journal, and have an impact in the research areas of interest. PRODUCTIVITY Journal always publish 12 times in a year, every Month. Research Scopes: Finance Management, Marketing Management, Human Resources Management, Operations Management, Strategic Management, E-Business, Knowledge Management, Management Accounting, Management Control System, Management Information System, Innovation management, Islamic Principal Management, Ethics and Sustainable, Entrepreneurship and business
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 286 Documents
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A FRAMEWORK FOR INTEGRATING ESG CRITERIA INTO STRATEGIC HUMAN RESOURCE PLANNING Rizal, M Saiful; Teguh, Handoko
Management Studies and Business Journal (PRODUCTIVITY) Vol. 2 No. 12 (2025): Management Studies and Business Journal (PRODUCTIVITY)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/htcjcd56

Abstract

The global shift from shareholder primacy to stakeholder capitalism has put criteriaEnvironmental, Social, and Governance(ESG) as the gold standard for corporate success. However, there is a significant gap between high-level ESG commitments and tactical implementation in Human Resource Management (HRM). This study develops a conceptual framework for integrating ESG criteria into strategic HR planning through a systematic narrative review of the literature from 2016–2026. The study reveals that the "Environmental" pillar is operationalized through green recruitment and sustainability competencies, while the "Social" pillar emphasizesDiversity, Equity, and Inclusion(DEI) and employee well-being. Crucially, the often-overlooked "Governance" pillar in HRM discourse is integrated through ethical leadership, remuneration transparency, and meritocracy-based succession planning. This integration transforms the role ofHR Business Partner into a Sustainability Partner, redefined through the lensResource-Based View(RBV) and Institutional Theory. This framework provides a strategic roadmap for organizations to increase long-term resilience and legitimacy in a competitive talent market.
STRATEGIC DEVELOPMENT OF PRICING, BRAND EQUITY, AND PRODUCT QUALITY IN DRIVING CONSUMER PURCHASE DECISIONS: EMPIRICS FROM VIRGIN COCONUT OIL MSMES IN NORTH MINAHASA, INDONESIA Mandey, Silvya Lefina; Lengkong, Victor Paskah Kalawat; Kandou, Jenny Emma Agustin
Management Studies and Business Journal (PRODUCTIVITY) Vol. 2 No. 12 (2025): Management Studies and Business Journal (PRODUCTIVITY)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/8578j514

Abstract

Virgin Coconut Oil (VCO) is increasingly valued for its nutritional and therapeutic properties, offering a strategic opportunity for micro, small, and medium enterprises (MSMEs) in North Sulawesi, Indonesia. Yet, limited standardization, weak branding, and inconsistent pricing hinder competitiveness. This study analyzes how pricing strategy, brand equity, and product quality individually and jointly influence consumer purchase decisions for VCO products in North Minahasa Regency. Using a quantitative, associative-causal design, data were collected from 100 consumers selected through purposive sampling. Multiple linear regression reveals that product quality exerts a positive and significant influence on purchase decisions (p < 0.05), whereas pricing strategy and brand equity show no significant individual effects. Nevertheless, all three variables together significantly affect purchase behavior (F = 6.166, p = 0.001), explaining 16.2 percent of total variance. The findings underscore that consumers prioritize functional attributes; purity, clarity, and durability over price or brand cues. Policy-wise, the study recommends value-based pricing, consistent quality control, and long-term brand building to strengthen MSME competitiveness in Indonesia’s coconut industry.
HUMAN RESOURCE MANAGEMENT AND LABOR LAW PROTECTION IN INTERNSHIP PROGRAMS ADDRESSING EXPLOITATION LEARNING QUALITY AND CORPORATE COMPLIANCE Rahmadani, Firdausi Nuzula; Jumantoro, Tegar Raffi Putra
Management Studies and Business Journal (PRODUCTIVITY) Vol. 2 No. 12 (2025): Management Studies and Business Journal (PRODUCTIVITY)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/m7952546

Abstract

Internships are vital for youth transitions into work but often lack legal protection and coherent Human Resource Management (HRM) design. This study examines Indonesia’s apprenticeship law and HRM frameworks to assess alignment and propose reforms. The objectives are to map statutory rules, identify enforcement gaps, and recommend HRM-informed policies. The method is normative juridical using library research of primary legal sources, ministerial regulations, and doctrinal literature. Analysis follows a deductive doctrinal method, extracting legal norms and synthesizing them with HRM concepts on program design, supervision, compensation, assessment, and governance. Implementation focused on close reading of Law Number 13 of 2003 on Employment and Minister of Manpower Regulation Number 6 of 2020. Findings indicate that the legal framework mandates written apprenticeship agreements, supervisory provisions, allowances, safety coverage, and certification, yet enforcement is inconsistent. Gaps include variable allowance practices, weak monitoring, and limited sanctions that permit exploitative placements. Conceptual HRM analysis suggests that clear competency outcomes, trained mentors, transparent compensation, and governance reduce exploitation and improve employability. The study concludes that strengthening legal standards must be paired with regulator-backed HRM guidance and employer incentives. Recommendations prioritize enforcement enhancement, minimum allowance benchmarks, mentor capacity building, and co-designed assessment rubrics with education partners.
BEYOND GROWTH: HINDU RELIGIOUS PERSPECTIVES IN ECONOMY ETHICS AND ECONOMICS SUSTAINABLE Ngurah, Ida Bagus
Management Studies and Business Journal (PRODUCTIVITY) Vol. 3 No. 3 (2026): Management Studies and Business Journal (PRODUCTIVITY)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/rtvr9p03

Abstract

Paradigm development economy that places growth product domestic gross (GDP) as indicator main success the more questionable because his inability to answer problem inequality social, degradation environment and quality welfare human beings. In line with development paradigm beyond growth, research This aim research for analyze relevance Hindu religious perspective in form ethical and sustainable economy​ as well as test connection the in a way empirical this research​ use approach quantitative with design explanatory and utilizing secondary data across regions that reflect Hindu religious values, behavior economy ethical, and indicators economy sustainable. Data analysis was carried out using path analysis for test influence direct and indirect direct between variables. Research results show that Hindu religious values are influential positive and significant to behavior economy ethical, and influential direct to economy sustainable. Besides that, behavior economy ethical proven mediate in a way significant connection between Hindu religious and economic values sustainable. This finding indicates that internalization Hindu values such as dharma, karma phala, and Tri Hita Karana play a role as informal institutions that form behavioral economics and improve quality development. This research contribution is theoretical for economic development, base values and paradigms beyond growth, and implications practical for formulation policy development, ethical and sustainable economy, in particular in context of public based Hindu culture. Keywords: beyond growth, Hinduism, economy ethica
INFLUENCE INVESTMENT DECISIONS AND DIVIDEND POLICY ON COMPANY VALUE MEDIATED BY FINANCIAL PERFORMANCE Bella, Ni Nyoman Nuryanti; Wijana, I Made Dauh; Widnyana, I Wayan; Suardhika, I Nengah
Management Studies and Business Journal (PRODUCTIVITY) Vol. 3 No. 3 (2026): Management Studies and Business Journal (PRODUCTIVITY)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/gegzan96

Abstract

This study aims to analyze the influence of investment decisions and dividend policies on firm value, with financial performance as a mediating variable, in property companies listed on the Indonesia Stock Exchange for the 2021–2024 period. This study uses secondary data in the form of annual financial reports. The study population consisted of 62 companies, using a purposive sampling technique, resulting in 248 observational samples. Path analysis and the Sobel test were used to examine the mediating role of the data. The research results show that investment decisions and dividend policy have a positive and significant effect on firm value. Investment decisions and dividend policy also have a positive and significant effect on financial performance. Furthermore, financial performance has a positive and significant effect on firm value. The mediation test results indicate that financial performance mediates the influence of investment decisions and dividend policy on firm value. The findings of this study indicate that improving the quality of investment decisions and dividend policies, supported by strong financial performance, can increase company value. This research is expected to contribute to company management, investors, and future researchers in understanding the factors influencing company value.
PENGARUH TINGKAT PENDIDIKAN DAN DISIPLIN KERJA TERHADAP KINERJA GURU DAN TENAGA KEPENDIDIKAN DI SMK NEGERI 4 BANJARMASIN Zahro, Fatimah; Nurhikmah, Nurhikmah; Nurdin, Muhammad
Management Studies and Business Journal (PRODUCTIVITY) Vol. 3 No. 1 (2026): Management Studies and Business Journal (PRODUCTIVITY)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/297n8d94

Abstract

Kinerja guru dan tenaga kependidikan merupakan aspek krusial dalam mewujudkan tujuan pendidikan yang berkualitas. Pada satuan pendidikan vokasi seperti SMK Negeri 4 Banjarmasin, pencapaian keberhasilan pembelajaran berbasis praktik sangat bergantung pada profesionalisme dan dedikasi sumber daya manusianya. Faktor internal seperti tingkat pendidikan dan disiplin kerja diyakini berperan dalam meningkatkan efektivitas kerja. Tingkat pendidikan mencerminkan kompetensi kognitif dan pedagogis, sementara disiplin kerja menunjukkan sikap tanggung jawab dan konsistensi dalam pelaksanaan tugas. Penelitian ini bertujuan untuk menganalisis pengaruh tingkat pendidikan dan disiplin kerja terhadap kinerja guru dan tenaga kependidikan di SMK Negeri 4 Banjarmasin, baik secara parsial maupun simultan.Penelitian ini menggunakan pendekatan kuantitatif dengan jenis penelitian asosiatif. Populasi dalam penelitian ini adalah seluruh guru dan tenaga kependidikan yang berjumlah 129 orang, dengan teknik pengambilan sampel menggunakan sampling probabilitas. Teknik pengumpulan data dilakukan melalui penyebaran kuesioner. Analisis data dilakukan dengan uji validitas dan reliabilitas, uji asumsi klasik, serta uji regresi linier berganda. Pengujian hipotesis dilakukan melalui uji t dan uji F untuk melihat pengaruh signifikan secara parsial dan simultan.Hasil penelitian menunjukkan bahwa secara simultan, tingkat pendidikan dan disiplin kerja berpengaruh signifikan terhadap kinerja. Namun secara parsial, hanya disiplin kerja yang menunjukkan pengaruh signifikan, sementara tingkat pendidikan tidak. Hal ini menunjukkan bahwa dalam konteks institusi pendidikan, disiplin kerja menjadi faktor dominan dalam meningkatkan kinerja pegawai.
PENGARUH PEMAHAMAN ETIKA BISNIS SYARIAH TERHADAP KUALITAS PELAYANAN PELAKU USAHA JASA EKSPEDISI DI NABIRE Iriandi, Rawi Allan; Tahanina, Ramelan
Management Studies and Business Journal (PRODUCTIVITY) Vol. 3 No. 1 (2026): Management Studies and Business Journal (PRODUCTIVITY)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/89wwas96

Abstract

Penelitian ini bertujuan untuk menganalisis secara mendalam bagaimana pemahaman etika bisnis syariah mempengaruhi kualitas pelayanan pelaku usaha jasa ekspedisi di Kabupaten Nabire. Kondisi geografis dan tantangan logistik di Nabire menuntut tingkat integritas yang tinggi dari para penyedia layanan. Pemahaman etika bisnis syariah tidak hanya berfungsi sebagai landasan moral, tetapi juga sebagai solusi atas permasalahan ketidakpastian waktu pengiriman dan keamanan barang. Dengan mengedepankan transparansi dalam tarif dan kondisi barang, pelaku usaha dapat meminimalisir praktik gharar (ketidakjelasan) yang sering memicu keluhan pelanggan di wilayah tersebut. Metode penelitian yang digunakan adalah kualitatif dengan pendekatan studi kasus deskriptif. Pengumpulan data dilakukan melalui wawancara mendalam, observasi partisipasi pasif, dan dokumentasi yang melibatkan pemilik ekspedisi, karyawan operasional, serta pelanggan. Hasil penelitian menunjukkan bahwa internalisasi prinsip syariah—seperti siddiq (kejujuran), amanah (tanggung jawab), fathonah (profesionalisme), dan tabligh (transparansi)—membentuk pola pelayanan yang nyata. Pelaku usaha yang memahami nilai-nilai ini terbukti lebih responsif dalam menangani keluhan, lebih amanah dalam menjaga barang, dan lebih transparan dalam berkomunikasi. Secara praktis, penelitian ini memberikan implikasi bahwa peningkatan kualitas pelayanan di sektor logistik Nabire tidak hanya bergantung pada infrastruktur fisik, tetapi juga pada pengembangan sumber daya manusia yang berintegritas. Penerapan prinsip etika syariah secara konsisten terbukti mampu menciptakan loyalitas pelanggan yang lebih kuat dibandingkan sekadar persaingan harga.
RECONCEPTUALIZING STRATEGIC MARKETING IN THE ERA OF GENERATIVE AI: A DOCTORAL BUSINESS ADMINISTRATION PERSPECTIVE ON VALUE CO-CREATION Mardiansyah, Fernando Eko
Management Studies and Business Journal (PRODUCTIVITY) Vol. 3 No. 1 (2026): Management Studies and Business Journal (PRODUCTIVITY)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/b5sr8g18

Abstract

The rapid emergence and adoption of Generative Artificial Intelligence (GenAI) have catalyzed a fundamental paradigm shift in strategic marketing, accelerating the transition beyond mere operational automation toward a sophisticated collaborative intelligence model. This paper explores the profound reconceptualization of modern marketing strategies through the theoretical lens of Service-Dominant Logic (S-DL) and value co-creation. Adopting a Doctor of Business Administration (DBA) perspective, this study investigates how GenAI acts not merely as an efficiency-enhancing tool, but as an active, cognitive participant in the value creation process, bridging the gap between firm-led innovation and customer-driven value. By synthesizing current literature and practical frameworks, this research proposes a new strategic model wherein GenAI facilitates hyper-personalization at scale delivering tailored customer journeys and AI-generated content that adapts to user behavior in real-time. This model redefines the boundaries of marketing, offering a roadmap for balancing technological efficiency with human-centric strategic intent, thereby fostering deeper engagement and sustainable competitive advantage in the digital marketplace.
SUSTAINABILITY OF WOMEN'S MSMES: FINANCIAL LITERACY, FINANCIAL INCLUSION, AND FINTECH Bunyamin, Bunyamin; Hadidu, Andi; Nurhani, Nurhani; Nurfaedah, Nurfaedah
Management Studies and Business Journal (PRODUCTIVITY) Vol. 3 No. 1 (2026): Management Studies and Business Journal (PRODUCTIVITY)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/0t4mna89

Abstract

This study aims to examine the influence of financial literacy and financial technology (Fintech) on financial inclusion and its implications for the sustainability of MSMEs managed by women. The research population included women MSME entrepreneurs in South Sulawesi Province, with a sample of 100 respondents selected using purposive sampling based on two criteria, namely (1) women MSME entrepreneurs and (2) type of business. Data analysis was conducted using the Structural Equation Modeling Partial Least Squares (SEM-PLS) approach. The results of the study indicate that financial literacy and financial inclusion have a positive effect on the sustainability of women's MSMEs. Conversely, fintech does not have a significant effect on business sustainability. In addition, financial literacy has been proven to affect financial inclusion. The novelty of this study is that it integrates the variables of financial literacy and fintech in the context of the sustainability of women's MSMEs with various business type variables and uses the SEM-PLS method, which is considered the most appropriate for analyzing the causal relationship between variables. The implications of the research results emphasize the importance of improving financial literacy through comprehensive education and training programs and an inclusive approach to broaden understanding of fintech use, strengthening managerial capacity and financial management skills. Adequate knowledge-based capacity is a key factor in supporting resilience and the sustainability of women's MSMEs in the future.
A SYSTEMATIC LITERATURE REVIEW (SLR): PENGARUH PELATIHAN KEPATUHAN SYARIAH TERHADAP PERILAKU ETOS KERJA KARYAWAN DI INDUSTRI HALAL Ashabul Yamin
Management Studies and Business Journal (PRODUCTIVITY) Vol. 3 No. 3 (2026): Management Studies and Business Journal (PRODUCTIVITY)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/ja7xdr12

Abstract

Industri halal menuntut tidak hanya kepatuhan formal terhadap prinsip syariah, tetapi juga konsistensi perilaku etos kerja karyawan dalam menjalankan aktivitas operasional organisasi. Dalam praktiknya, berbagai lembaga halal masih menghadapi kesenjangan antara label syariah, tata kelola kepatuhan, dan implementasi nilai etis di tingkat sumber daya manusia. Penelitian ini bertujuan untuk menganalisis pengaruh pelatihan kepatuhan syariah terhadap perilaku etos kerja karyawan di industri halal serta memetakan pola temuan yang berkembang dalam literatur ilmiah. Penelitian menggunakan pendekatan Systematic Literature Review (SLR) dengan sumber data berupa literatur ilmiah open-access yang relevan dengan tema kepatuhan syariah, pelatihan sumber daya manusia, etika kerja Islam, dan industri halal. Data dikumpulkan melalui kajian pustaka sistematis, diseleksi berdasarkan kriteria inklusi dan eksklusi, kemudian dianalisis menggunakan sintesis naratif tematik. Hasil penelitian menunjukkan bahwa pelatihan kepatuhan syariah berperan sebagai mekanisme internalisasi nilai-nilai Islam ke dalam perilaku kerja melalui peningkatan pemahaman, kompetensi, disiplin, amanah, dan tanggung jawab profesional. Temuan juga memperlihatkan bahwa kualitas perilaku etos kerja lebih kuat pada organisasi yang mengintegrasikan pelatihan, pengawasan, dan tata kelola syariah secara berkelanjutan. Penelitian ini berkontribusi dalam memperkuat hubungan konseptual antara kepatuhan syariah, pengembangan sumber daya manusia, dan perilaku etos kerja, sekaligus menegaskan pentingnya pelatihan kepatuhan syariah sebagai strategi penguatan kualitas implementasi nilai syariah dalam industri halal.

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