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Arif Fiandi
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intelekcendikiawannusantara@gmail.com
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INDONESIA
Jurnal Intelek Dan Cendikiawan Nusantara
Published by PT Intelek Cendikiawan Nusantara
ISSN : -     EISSN : 30464560     DOI : -
Core Subject : Education,
Other
Jurnal Intelek Dan Cendikiawan Nusantara (JICN) adalah Jurnal Multi Disiplin Semua Bidang Ilmu sebuah publikasi yang melayani sebagai wadah bagi penelitian interdisipliner dan kolaboratif di berbagai bidang ilmu. Jurnal ini memperoleh keunggulan dengan mencakup berbagai disiplin ilmu, seperti ilmu sosial, hukum, pertanian, pendidikan, ekonomi, manajemen, sejarah, komputer, kesehatan, sains alam, ilmu sosial, bahasa, humaniora, dan ilmu lainnya.
Arjuna Subject : Umum - Umum
Articles 2,377 Documents
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EKOLOGI ISLAM DAN PERUBAHAN IKLIM: TINJAUAN KRITIS TERHADAP PRAKTIK PERKEBUNAN SAWIT DI RIAU Adi Sunarya; M. Ridwan Hasbi; Afrizal Nur
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 1 No. 5 (2024): OKTOBER-NOVEMBER 2024
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

The oil palm plantation has been a major concern in discussions on climate change in Riau. The rapid development of the palm oil industry has had serious impacts on the environment, including climate change. Therefore, this study aims to analyze the impact of oil palm plantations on climate change in Riau, as well as to examine the perspective of the Qur’an on climate change. The research aims to explore the environmental impacts of oil palm land expansion, analyze the contribution of oil palm plantations to climate change in Riau, and examine the relevant Qur’anic verses on climate change in this context. This study uses a secondary data analysis approach from scientific literature, field observation data, and a study of Qur’anic verses related to climate change. The results show that the expansion of oil palm plantations has significantly contributed to climate change in Riau. Its impacts include deforestation, increased greenhouse gas emissions, and overall environmental degradation. In addition, the analysis of Qur’anic verses also provides interesting insights into the relationship between humans and nature.
ANALISIS KEUNGGULAN PEMASARAN PRODUK HAJI TERHADAP KEPUASAN NASABAH DI BANK SYARIAH INDONESIA Ghina Mayta Ashillia; Muhammad Iqbal Fasa
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 1 No. 5 (2024): OKTOBER-NOVEMBER 2024
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Strategi pemasaran merupakan kerangka komprehensif tujuan dan sasaran, kebijakan dan peraturan yang memberikan panduan untuk inisiatif pemasaran selama periode yang lama, sehingga mengarahkan kegiatan pemasaran di semua tingkatan dan lokasi. Tujuan dari penelitian ini untuk mengetahui keungglan produk haji di Bank Syariah Indonesia pemasaran merupakan konsep yang secara signifikan mengintegrasikan prinsip-prinsip filosofis dalam implementasi praktisnya. Inti pemasaran dapat dienkapsulasi dalam identifikasi dan perumusan keinginan dan kebutuhan konsumen, yang mengharuskan pengembangan produk, harga, promosi, dan strategi distribusi yang selaras dengan konteks spesifik konsumen target. Investigasi ini menggunakan metodologi kualitatif dan menggabungkan teknik pengumpulan data melalui literatur yang berkaitan dengan tema penelitian, yang mungkin termasuk teks akademik atau jurnal ilmiah. Data yang digunakan terdiri dari informasi pelanggan yang bersumber langsung dari berbagai platform, termasuk media sosial dan saluran iklan. Temuan penelitian ini mengungkapkan bahwa strategi pemasaran produk tabungan haji yang dilaksanakan oleh Bank Syariah Indonesia mematuhi kerangka bauran pemasaran 7P, yang meliputi produk, harga, tempat, promosi, orang, bukti fisik, dan strategi proses, sementara juga mengakui keterbatasan tertentu yang dihadapi Bank Syariah Indonesia dalam pemasaran produk tabungan haji.
Analisis Pembiayaan Pemilikan Rumah (PPR) Melalui Akad Akad Pada Bank Syariah Indonesia (BSI) KCP LAMPUNG Nabilah Syafithri; Muhammad Iqbal Fasa; Is Susanto
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 1 No. 5 (2024): OKTOBER-NOVEMBER 2024
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

This study aims to identify issues related to housing financing (PPR) through murabahah contracts at Bank Syariah Indonesia (BSI). This consider was outlined employing a subjective strategy. Data collection procedures through the method of documentation. Employing a qualitative approach with a case study methodology, data collection was conducted through documentation methods. The validity of the data was ensured using source triangulation, and data analysis followed three stages: data reduction, data presentation, and drawing conclusions. The results indicate that the implementation of Domestic Ownership Financing (PPR) at BSI primarily uses murabahah contracts, complemented by wakalah contracts to enhance the murabahah process. The application of murabahah contracts at BSI adheres to the DSN-MUI fatwa No. DSN-MUI/IV/2000, whereby the bank initiates a wakalah contract before proceeding with the murabahah contract following negotiations with the developer. Several issues arise within the domestic ownership financing process at BSI. For instance, if a client is late in making payments for an extended period, BSI will undertake restructuring or reconditioning. Additionally, if a client wishes to transfer the financing, this is permitted only if the intent is to repay the financing; other reasons are not allowed. In cases of unforeseen disasters, such as the death of a client or house fire, the bank will utilize client securities to settle outstanding financing obligations. Furthermore, an increase in Non-Performing Financing (NPF). To address the rise in NPF, BSI implements measures to mitigate risks by applying the 5C framework before granting financing, which includes Character, Capacity, Capital, Collateral, and Conditions.
PEMANFAATAN MEDIA SOSIAL DAN DIGITAL MARKETING DALAM PEMASARAN PRODUK BANK SYARIAH INDONESIA Ari Wibowo; Muhammad Iqbal Fasa; Is Susanto
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 1 No. 5 (2024): OKTOBER-NOVEMBER 2024
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

ABSTRAK Penelitian ini bertujuan untuk mengetahui pemanfaatan media sosial dalam pemasaran produk bank syariah Indonesia. Penelitian ini menggunakan metode deskriptif kuliatatif dengan pendekatan fenomenologi. Dimana peneliti menggambarkan hasil penelitian dari fenomena-fenomena yang terjadi saat ini. Hasil dari penelitian yaitu perkembangan media sosial berkembang sangat pesat di masyarakat dan jumlah pengguna media sosial terus meningkat setiap tahunnya. Hal ini dapat membuka peluang bagi dunia perbankan khususnya bank syariah Indonesia untuk mempromosikan produk dan jasa perbankannya di media sosial yang digunakan untuk menarik nasabah sebanyak-banyaknya, dan mengenalkan produk bank syariah kepada nasabah di seluruh indonesia. Kata Kunci: Media Sosial, Pemasaran, Bank Syariah Indonesia
EFEKTIVITAS PEMASARAN DIGITAL PADA BANK SYARIAH DI INDONESIA Gita Putri Oktaviani; Muhammad Iqbal Fasa
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 1 No. 5 (2024): OKTOBER-NOVEMBER 2024
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

This study investigates the effectiveness of digital marketing strategies employed by Islamic banks in Indonesia. With the increasing use of the internet and social media, Islamic banks have adopted digital marketing to reach broader audiences efficiently. Digital marketing enables banks to not only reduce costs but also track campaign effectiveness in real-time, allowing for swift adjustments. The study highlights that creative content, particularly on platforms like Instagram, successfully attracts younger generations, a crucial demographic for Islamic banks. Moreover, partnerships with fintech companies offer opportunities to further expand market reach. Despite these successes, challenges persist, such as ensuring a secure and user-friendly digital experience to maintain customer trust and satisfaction. Findings suggest that digital marketing strategies have positively influenced market penetration and service quality for Islamic banks. Continued innovation in content and strategy refinement is essential for long-term growth in the Islamic banking sector. Further research is recommended to assess the long-term impact of these strategies on the sector’s development.
STRATEGI PEMASARAN BANK SYARIAH DALAM MENINGKATKAN DAYA SAING DI ERA DIGITAL dewi fitriana; Muhammad Iqbal fasa
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 1 No. 5 (2024): OKTOBER-NOVEMBER 2024
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

This research discusses marketing strategies for Islamic banks in increasing competitiveness in the digital era. Islamic banking in Indonesia has experienced significant growth, but still faces various challenges such as low understanding, limited technology and infrastructure. By utilizing digital technology such as social media, mobile banking, and collaboration with fintech, Islamic banks have a great opportunity to expand the market and increase operational efficiency. Digital marketing has proven effective in reaching a wider audience at lower costs, as well as improving customer experience. However, Islamic banks also face challenges such as the quality of human resources and cyber security threats. This research uses a qualitative method with a literature study approach for the opportunities and challenges of sharia bank marketing strategies in the digital era. The results show that Islamic banks need to continue to innovate in the use of technology to remain competitive amidst the development of the digital economy. Innovation and strengthening digital security systems are the keys to success in facing these challenges.
Analisis perilaku nasabah dalam keputusan penggunaan layanan mobile banking Bintang Kartika; Muhammad Iqbal Fasa
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 1 No. 5 (2024): OKTOBER-NOVEMBER 2024
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Current technological advances have greatly influenced the development of digital banking which allows banking transactions to be carried out more easily and efficiently. Mobile banking offers many benefits to banks and customers. For banks, this advantage provides a competitive advantage over banks that do not provide similar services, and allows them to reach new customer segments, both individuals and companies, who are taking advantage of mobile phone innovations. Apart from that, mobile banking also helps reduce employee, courier, communication, document and other costs. Mobile banking or m-banking is seen as an important information system service in banking which is able to provide financial information such as balance checks, fund transfers, credit card bill information, and bill payments via devices with wireless internet connections. For customers, it is important to easily access financial information and carry out transactions online without the need to visit the bank. If customers are satisfied with the speed and accuracy received as well as the ease of transactions, then the goal of m-banking services as a value-added banking information system will be achieved.
STRATEGI PEMASARAN INOVATIF DALAM MENARIK GENERASI Z SEBAGAI NASABAH BANK SYARIAH Iviola Sabila Avandi; Muhammad Iqbal Fasa; Is Susanto
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 1 No. 5 (2024): OKTOBER-NOVEMBER 2024
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

This study aims to examine innovative marketing strategies that can be applied by Islamic banks to attract Generation Z as customers. Generation Z, born between 1995 and 2010, has unique characteristics with a strong tendency towards digital technologies and online-based services. This article highlights the importance of digitizing Islamic banking services through user-friendly mobile applications and social media, as well as the importance of marketing strategies through collaboration with influencers. In addition, research shows that Generation Z has a preference for ethical and transparent banking services, in line with Sharia principles. Literature studies, statistical data, and qualitative analysis are used to understand the behavior and needs of Generation Z in the context of Islamic bank Marketing. In conclusion, innovative marketing strategies that utilize digital technology, personalized services, and interactive campaigns on social media are essential in attracting Generation Z and increasing the competitiveness of Islamic banks in the digital age.
STRATEGI PEMASARAN E-COMMERCE DI ERA TEKNOLOGI 4.0 (STUDI KASUS PLATFORM DIGITAL TIK TOK) Diana Puspita Sari; Muhammad Iqbal Fasa
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 1 No. 5 (2024): OKTOBER-NOVEMBER 2024
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Currently, the development of information technology is very complex and has many impacts on human life, including internet business, namely E-Commerce which saves time and does not require large capital to promote products. One of them is Tiktokshop which sells goods and services so that anyone can do business and compete at low costs. This website provides business opportunities and sells various products at more affordable prices than general stores To streamline its marketing, Tiktok shop is collaborating with Tokopedia. TikTok is known to be collaborating with PT GoTo Gojek Tokopedia Tbk (GOTO) with an investment of US$ 1.5 billion or around Rp. 23 trillion. Technology issuers GoTo and TikTok officially announced a strategic partnership on Monday 11 December 2023. This collaboration is here to strengthen the growth of Indonesia's digital economy with a focus on empowering and expanding the market for national MSME players. Therefore this research will analyze the Business to type E-Commerce marketing strategy Customers (B2C) use content analysis to provide an overview of how to increase the effectiveness and efficiency of marketing strategies through E- commerce. In the era of the industrial revolution 4.0, the development of information technology is growing rapidly so that it can have an influence on society in supporting various business activities, both large and small, so that they can be known globally. With the development of information technology, sales volume and profits can be increased. Digital Marketing is a marketing medium that has a huge influence. This research is a qualitative descriptive research. Data was collected using the library research method. Using content analysis and deductive analysis, this research examines the marketing strategy of E-Commerce Tiktok shop. The research results show that Tiktok shop is an online mall that provides online business easily, while providing a safe and comfortable online shopping experience for sellers and buyers because it has many of the latest features such as for sellers, creators, affiliates. For this reason, in the future Tiktokshop needs to improve customer service with reliable sales, easier payments, fast responses to buyers' requests and complaints, and display product images that match the actual product conditions
ANALISIS PENGARUH DIGITALISASI BANKING TERHADAP KEPUASAN NASABAH PADA PENGGUNAAN BANK BSI DI BANDAR LAMPUNG Tomi Alifandi; Muhammad iqbal fasa
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 1 No. 5 (2024): OKTOBER-NOVEMBER 2024
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Penelitian ini bertujuan untuk menganalisis dampak digitalisasi perbankan terhadap kepuasan nasabah pada penggunaan layanan Bank Syariah Indonesia (BSI) di Bandar Lampung. Digitalisasi perbankan merupakan salah satu inovasi yang terus berkembang seiring dengan kemajuan teknologi, yang bertujuan untuk meningkatkan efisiensi layanan serta memudahkan nasabah dalam melakukan transaksi. Dalam konteks ini, Bank BSI telah menerapkan berbagai layanan digital seperti mobile banking dan internet banking untuk meningkatkan pengalaman pengguna. Penelitian ini menggunakan metode kuantitatif dengan pendekatan survei yang melibatkan 50 nasabah Bank BSI di Bandar Lampung. Data dikumpulkan melalui kuesioner yang mengukur kepuasan nasabah berdasarkan lima dimensi utama: kemudahan penggunaan, keandalan, keamanan, kecepatan transaksi, dan kualitas layanan. Data yang diperoleh dianalisis menggunakan teknik analisis regresi linier berganda untuk mengetahui pengaruh masing-masing dimensi terhadap kepuasan nasabah. Hasil penelitian menunjukkan bahwa digitalisasi perbankan memiliki pengaruh positif dan signifikan terhadap kepuasan nasabah. Dimensi kemudahan penggunaan dan kecepatan transaksi merupakan faktor yang paling berpengaruh terhadap kepuasan nasabah, sementara keamanan layanan juga menjadi perhatian penting bagi pengguna. Namun, terdapat beberapa tantangan dalam penerapan digital banking, seperti kendala teknis dan pemahaman teknologi yang masih terbatas di kalangan nasabah tertentu.

Page 74 of 238 | Total Record : 2377

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