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Jurnal Manajemen Bisnis Era Digital
ISSN : 30467764     EISSN : 30467748     DOI : 10.61132
Core Subject : Economy,
Jurnal Manajemen Bisnis Era Digital (JUMABEDI) dengan e-ISSN : 3046-7748, p-ISSN : 3046-7764 diterbitkan oleh Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia. Jurnal Manajemen Bisnis Era Digital (JUMABEDI) memuat topik dalam Jurnal ini berkaitan dengan segala aspek manajemen, namun tidak terbatas pada topik berikut: Manajemen Sumber Daya Manusia, Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasi, Manajemen Rantai Pasokan, Tata Kelola Perusahaan, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.. Jurnal Manajemen Bisnis Era Digital (JUMABEDI) berkomitmen untuk memuat artikel berbahasa Indonesia dan berbahasa Inggris yang berkualitas dan dapat menjadi rujukan utama para peneliti dalam bidang Ilmu Manajemen dan Bisnis. Jurnal ini terbit 1 tahun 4 kali (Februari, Mei, Agustus dan November).
Articles 30 Documents
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Pengaruh Inovatif Work Behavior terhadap Kinerja Karyawan dengan Keterlibatan Kerja Sebagai Variabel Mediasi : Studi pada Badan Penanggulangan Bencana Daerah Kota Batu Hernandes Elisa Putra; Adya Hermawati; Choirul Anam
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 3 (2025): Agustus : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i3.689

Abstract

In the rapidly changing digital and global era, organizations are required to be adaptive and innovative to survive and compete sustainably. Employee performance is one of the strategic factors in supporting organizational success. This research is motivated by the urgency of improving performance through innovative work behavior (IWB) and work engagement, which are considered two key elements in addressing the challenges of modern organizations. The main objective of this study is to analyze the effect of IWB on employee performance and evaluate the mediating role of work engagement in this relationship. This study uses a quantitative approach with the Structural Equation Modeling Partial Least Square (SEM-PLS) method, and was conducted on employees of the Batu City Regional Disaster Management Agency (BPBD). The results of the analysis indicate that IWB has a positive and significant influence on work engagement and employee performance. In addition, work engagement is also proven to act as a partial mediator that strengthens the relationship between IWB and performance. This means that the higher the innovative behavior of employees, the higher their engagement in work, which ultimately has a positive impact on performance improvement. These findings enrich the theoretical literature, particularly supporting theoretical frameworks such as Social Exchange Theory, Self-Determination Theory, Job Demands-Resources Model, and Conservation of Resources Theory. Practical implications of this research suggest that organizations need to create a work environment that supports innovative behavior and enhances employee work engagement by providing autonomy, recognition, and opportunities for self-development. This research suggests further studies to explore other contextual factors, such as organizational culture, transformational leadership, and supervisor support, which have the potential to strengthen the relationship between IWB, work engagement, and employee performance in various organizational sectors.  
Pengaruh Kualitas Produk dan Kualitas Pelayanan terhadap Kepuasan Pelanggan dengan Keputusan Pembelian sebagai Variabel Mediasi: Studi pada Konsumen Alfamart Wilayah Singosari Muhammad Bagas Pradana; Adya Hermawati; Survival Survival
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 3 (2025): Agustus : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i3.690

Abstract

This study aims to empirically analyze the influence of product quality and service quality on customer satisfaction, with purchase decisions as a mediating variable, specifically among Alfamart consumers in the Singosari area, Malang Regency. The background of this research stems from the increasing competition in the modern retail sector, which requires companies to understand the key factors influencing customer satisfaction and loyalty. In this context, product quality and service quality are considered essential elements that shape customer perceptions and influence their purchasing decisions. A quantitative approach with an explanatory research design was used in this study. The sample was selected using purposive sampling, involving 97 respondents who had made purchases at Alfamart at least twice within the last three months. Data collection was conducted through the distribution of structured questionnaires, which included items measuring perceptions of product quality, service quality, purchase decisions, and customer satisfaction. The data were analyzed using the Partial Least Square-Structural Equation Modeling (PLS-SEM) method to examine the relationships among variables comprehensively and simultaneously. The results of the analysis show that both product quality and service quality have a significant and positive effect on purchase decisions and customer satisfaction. Moreover, purchase decisions are proven to significantly mediate the influence of both product and service quality on customer satisfaction. This indicates that the purchase decision acts as a crucial mechanism linking the effect of quality to overall satisfaction. These findings contribute theoretically to the consumer behavior literature in the modern retail context and offer practical implications for retail management, such as Alfamart. Retailers are encouraged to focus on improving both product offerings and service delivery as strategic efforts to enhance customer experience. By doing so, they can effectively increase customer satisfaction and strengthen customer loyalty in the long term.
Pengaruh Rasio Likuiditas, Solvabilitas, dan Aktivitas Terhadap Profitabilitas Pada Perusahaan Sub Sektor Otomotif Yang Terdaftar Di BEI Tahun 2020-2023 Putri Latifatul Azizah; Edi Murdianto; Agung Pambudi Mahaputra
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 3 (2025): Agustus : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i3.697

Abstract

This study aims to examine the influence of financial performance ratios—namely, the liquidity ratio (Current Ratio/CR), solvency ratio (Debt to Asset Ratio/DAR), and activity ratio (Total Asset Turnover/TATO)—on the return on assets (ROA) of companies in the automotive sector listed on the Indonesia Stock Exchange (IDX) during the period 2020–2023. Employing a quantitative research approach with purposive sampling, the study focuses on automotive sector companies that met specific criteria over the observed time span. Data analysis was conducted using EViews version 13 software, and the methodology included descriptive statistics, panel data estimation, classical assumption tests, panel data regression analysis, t-tests (for partial effects), F-tests (for simultaneous effects), and coefficient of determination (R²) tests. The partial test results reveal that the liquidity ratio (CR) has a negative but statistically insignificant effect on ROA, indicating that higher liquidity does not necessarily enhance profitability. Similarly, the solvency ratio (DAR) demonstrates a negative and insignificant effect on ROA, suggesting that increased debt levels are not significantly associated with lower returns. In contrast, the activity ratio (TATO) has a positive and significant effect on ROA, implying that better asset utilization contributes positively to profitability. When tested simultaneously, the combination of CR, DAR, and TATO shows a positive and significant influence on ROA, indicating that these financial ratios collectively impact the profitability of automotive companies. These findings contribute to a deeper understanding of how internal financial indicators relate to profitability in the automotive sector and can inform management decisions and investor evaluations.
Pengaruh Online Advertising Terhadap Keputusan Pembelian Produk Skintific: Peran Mediasi Trust dan Social Media Engagement (Studi Pada Konsumen Produk Skintific di Kota Malang) Bela Melissa Arini; Nasarudhin Mas; Choirul Anam
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 3 (2025): Agustus : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i3.698

Abstract

This study aims to analyze the influence of Online Advertising on purchasing decisions for Skintific products by considering the mediating role of Trust and Social Media Engagement. Skintific, as a digital-native skincare brand, actively utilizes digital marketing strategies through various social media platforms such as Instagram, Tiktok, or e-commerce like Shopee to increase consumer appeal, especially in Malang City. This study uses a quantitative approach with the Partial Least Squares Structual Equation Modeling (PLS-SEM) method to test the relationship between variables. The sample was obtained through a purposive sampling technique with 114 respondents who are active consumers of Skintific. The results of this study indicate that Online Advertising has a significant effect on purchasing decisions, both directly and through the mediation of Trust and Social Media Engagement. Theoretically, this study extends the application of the Theory of Reasoned Action (TRA) in explaining the formation of attitudes and subjective norms of consumers towards digital advertising, as well as the Technology Acceptance Model (TAM) which shows how perceived ease and usefulness of digital advertising content affect user engagement. Customer Trust Theory in E-Commerce is used to explain how trust is formed in online transactions, while Relationship Marketing Theory emphasizes the importance of long-term interactions between brands and consumers. The Theory of Planned Behavior (TPB) expands this framework by adding the construct of behavioral control, which explains how consumers' perceptions of ease and barriers contribute to purchasing decisions. Social Influence Theory is used to understand the influence of social norms and online community opinions on purchase intentions, and Uses and Gratifications Theory (UGT) to examine consumer motivations in accessing and interacting with digital content based on information needs, affection, and self-identity. This research provides theoretical contributions in strengthening the relevance of integrating several consumer behavior theories in a digital context.
Hubungan Work Life Balance dan Motivasi terhadap Kinerja Karyawan Generasi Z di Kabupaten Klaten Tegar Kurniawan; R. Taufiq Nur Muftiyanto; Khabib Alia Akhmad
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 3 (2025): Agustus : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i3.699

Abstract

The current transformation of the workplace demands that organizations be more adaptive in understanding the factors that influence employee productivity, especially among the younger generation. Generation Z, as an age group that is starting to dominate the workforce, brings different characteristics and needs, including in terms of work-life balance and motivation. They tend to value time more, opportunities for self-development, and an inclusive work environment that supports a balance between professional and personal life. This study aims to determine the relationship between work-life balance and motivation on the performance of Generation Z employees in Klaten Regency. This study used a quantitative approach with a survey method. A total of 100 respondents were selected using a purposive sampling technique based on age and employment status criteria. The research instrument was a questionnaire using a five-point Likert scale, which included statements related to the dimensions of work-life balance, levels of work motivation (both intrinsic and extrinsic), and employee performance indicators. Data were analyzed using IBM SPSS version 25 software with correlation tests and multiple regression. The results showed that both work-life balance and motivation have a positive and significant relationship on employee performance. Among these two variables, motivation is the dominant factor influencing performance improvement. This suggests that while work-life balance is important, internal employee motivations such as passion, purpose, and a sense of belonging have a greater impact on job performance. The implications of these findings suggest that companies need to design human resource management strategies that are not only flexible but also responsive to the needs of the younger generation. Creating a work environment that supports work-life balance, provides recognition, and provides career opportunities.
Implementasi Produksi Event Studi Kasus Loading In & Loading Out Pada Event Pancaverse Lazia Putri Widjiastuti; Mochamad Amboro Alfianto; Akwilla Nathanael Odoh; M. Alandra Bestama; Gilang Ramadan; Arif Ramdhani
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 3 (2025): Agustus : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i3.715

Abstract

The loading in and loading out processes are crucial stages in event production. Although often invisible to the audience, they have a direct impact on the smooth running and quality of the event. This study aims to examine the implementation of the loading process at the Pancaverse event held at Depok City Square, focusing on technical dynamics, field challenges, and the implemented solution strategies. This study uses a descriptive qualitative approach through a case study, where data was obtained through field observations, in-depth interviews with five key informants, and technical documentation of the event. The results show that the success of the loading process is highly dependent on several key factors, including detailed planning, clear work zone division, and responsive inter-team communication. Thorough planning before the event begins is crucial to minimize technical errors during the loading process. Furthermore, a structured work zone division facilitates coordination between teams and accelerates workflow. Effective communication between teams, both internally and with external parties, also significantly influences the smooth running of the loading process. However, external factors such as bad weather and miscommunication between vendors are major challenges faced. These challenges can impact the smooth logistics and the overall loading process. Therefore, risk mitigation is carried out through cross-checking logistics, intensive coordination with external parties, and providing backup plans in case of obstacles. The use of a logistics checklist and tagging system has also proven effective in accelerating the identification of goods during unloading, thereby streamlining the loading and unloading process. Overall, this study emphasizes the importance of technical and managerial readiness in handling the loading process as an integral part of event production. These findings are expected to provide practical insights for event industry players in designing and implementing more adaptive and efficient logistics strategies in the field.
Studi Mengenai Penerapan dan Evaluasi Pola Koordinasi yang Digunakan dalam Penyelenggaraan Event Pancaverse. Mochamad Amboro Alfianto; Akwilla Nathanael Odoh; Lazia Putri Widjiastuti; M. Alandra Bestama; Gilang Ramadan; Arif Ramdhani
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 3 (2025): Agustus : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i3.716

Abstract

In the ever-evolving creative industry, event management has evolved beyond mere entertainment to become a strategic tool for conveying messages and building public awareness. This study aims to examine the crucial role of coordination in the event production process, using the Pancaverse event, a case study that focused on a sustainable lifestyle. Using a descriptive qualitative approach, the study analyzes the coordination structure implemented, the cross-team communication system, and the challenges and solution strategies employed in the event's implementation. Data were collected through internal documentation, technical observations, and informal interviews with the organizing team. The results indicate that the success of the Pancaverse event was significantly influenced by a well-organized coordination structure, involving key roles such as the event director, stage manager, and vendor liaison. Each team had clear responsibilities, facilitating task allocation and ensuring the smooth running of the event. The use of communication tools such as walkie-talkies, instant messaging groups, and logistics applications significantly assisted in supporting real-time communication between teams, enabling them to stay connected and responsive to changes occurring on the ground. Obstacles encountered in the event implementation process, such as miscommunication, changes to the rundown, and external factors like weather and permits, were addressed through various strategies. Developing clear SOPs (Standard Operating Procedures), technical simulations to prepare for potential issues, and incorporating buffer time into the event rundown are effective solutions to address these issues. The findings of this study confirm that solid coordination is a key element in unifying the vision, streamlining operations, and delivering an event that is not only technically successful but also emotionally and educationally impactful for the audience. Coordination in an event is not merely a technical mechanism, but also a strategic foundation that is crucial for organizing an effective and meaningful event.
Pengaruh Financial Technology, Fee-Based Income, dan Biaya Operasional Pendapatan Operasional terhadap Profitabilitas Perusahaan Perbankan Syariah yang Terdaftar di Bursa Efek Indonesia Shafa Nabilah Putri; Ulfi Pristiana
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 3 (2025): Agustus : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i3.718

Abstract

This study aims to examine the effect of financial technology, fee-based income, and BOPO on the profitability of Islamic banking companies listed on the Indonesia Stock Exchange during the 2020–2024 period. The research is motivated by the rapid development of digital financial services and the importance of operational efficiency in enhancing the financial performance of Islamic banks. This research employs a quantitative approach with purposive sampling. The data were obtained from the official website of the Indonesia Stock Exchange (www.idx.co.id) and the annual financial reports of Islamic banking institutions. The analysis technique used is multiple linear regression with the assistance of SPSS software. The results show that, partially, financial technology and fee-based income do not have a significant effect on profitability, while BOPO has a negative and significant effect. However, simultaneously, all three variables have a significant effect on profitability. Future studies are expected to include additional relevant variables and extend the observation period
Analisis Dampak Kompensasi Digital, Jobdesk terhadap Loyalitas Kerja di AK-Tekstil Solo Adam Munirul Haq; Agus Suyatno; Primadia Putri Harmastuti
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 3 (2025): Agustus : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i3.721

Abstract

The development of information technology has driven significant transformations in human resource (HR) management, including in the aspects of compensation and job description adjustments. Digitalization in HR management not only simplifies administrative processes but also has the potential to increase employee satisfaction and loyalty through transparency, speed, and ease of access to information. This study aims to analyze the effect of digital compensation and job description adaptation on employee loyalty at AK-Tekstil Solo, a labor-intensive company in the textile industry. The research method uses a quantitative approach with a survey design. Data were collected through questionnaires distributed to a number of employees as respondents, then analyzed using multiple regression analysis techniques to test the effect of independent variables on the dependent variable. Digital compensation in this study was measured by aspects of transparency, payment speed, and ease of access, while job description adaptation was assessed by role clarity, task flexibility, and communication between management and employees. The results show that digital compensation designed with a transparent, accurate, and easily accessible system contributes positively to job satisfaction, which in turn increases employee loyalty to the company. Similarly, job description adaptation carried out in a structured manner and accompanied by clear communication has been proven to strengthen employee commitment and attachment to the organization. These findings provide strategic implications for company management, particularly in labor-intensive industries, to develop digital-based compensation systems that are not only efficient but also foster trust and fairness. Furthermore, management needs to ensure job descriptions are adaptive to changes in the work environment so that employees continue to feel valued and relevant to the company's goals. Implementing this strategy is expected to create a stable, productive, and sustainable work environment.  
Penyusunan Anggaran Operasional sebagai Alat Pengendalian Biaya pada UMKM Pempek Love Palembang Nabilah Angraini; Paisal Paisal; Afrizawati Afrizawati
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 3 (2025): Agustus : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i3.731

Abstract

This study aims to analyze the process of preparing operational budgets in micro, small, and medium enterprises (MSMEs) of Pempek Love Palembang, which are engaged in the culinary sector typical of South Sumatra. Pempek Love Palembang is one of the business actors that plays a role in maintaining culinary traditions while contributing to the local economy. The research approach used is quantitative descriptive, with data collection techniques through direct interviews with business owners. Interviews are focused on operational activities that cover all stages of production to sales. The scope of analysis includes the preparation of various budget components, including sales budgets, production and inventory costs, raw material budgets, direct labor budgets, overhead costs, operational costs, cost of goods sold (COGS), and profit and loss budgets. Based on the findings, it is known that Pempek Love Palembang has not prepared a budget systematically and well documented. This is due to the limited knowledge of owners and employees about the concept of budget planning, so that the financial management process runs less than optimally. The absence of a structured budget makes it difficult to evaluate performance in a measurable manner and limits the ability of businesses to project profits accurately. This study confirms that the implementation of a good operational budget is not only beneficial for setting clear targets, but also serves as a cost control tool and a basis for strategic decision-making. With proper budget planning, MSMEs such as Pempek Love Palembang can increase efficiency, maintain financial stability, and expand business development opportunities in the future. The recommendation of this study is simple financial management training for MSME actors to be able to prepare budgets independently, accurately, and sustainably for more sustainable and stable business growth.

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