Garuda - Garba Rujukan Digital

Article Per Year (5 Year)

All

Green Inflation: International Journal of Management And Strategic Business Leadership

GreenInflation
Website

Published by Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

ISSN : 30480620 EISSN : 30480612 DOI : 10.61132

Core Subject : Science,

Decision Sciences, Operations Research & Management

Topics in this Journal relate to any aspect of management, but are not limited to the following topics: Human Resource Management, Financial Management, Marketing Management, Public Sector Management, Operations Management, Supply Chain Management, Corporate Governance, Business Ethics, Management Accounting and Capital Markets and Investment

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 141 Documents

11 12 13 14 15

The Influence of Environmental Knowledge and Environmental Concern on Consumers' Purchase Intention Toward Sustainably Packaged Products Jihan Handayani; Aida Sari
Green Inflation: International Journal of Management and Strategic Business Leadership Vol. 3 No. 2 (2026): May: Green Inflation: International Journal of Management and Strategic Busines
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/greeninflation.v3i2.729

The purpose of this study is to investigate how consumers' purchase intentions for items with sustainable packaging are impacted by environmental awareness and concern. The study uses a survey method and a quantitative methodology. Information was gathered from 120 Alfamart customers in Bandar Lampung, Indonesia, who had previously bought goods using environmentally friendly packaging. Multiple linear regression was used to examine the data and determine how the variables related to one another. The findings demonstrate that purchasing intention is positively and significantly impacted by both environmental knowledge and environmental concern. Environmental concern has a greater impact than environmental knowledge among the two factors. These results suggest that customers' intentions to buy environmentally friendly products are influenced by both affective and cognitive variables. Customers are more likely to buy products with sustainable packaging if they have a greater awareness of environmental issues and a greater concern for environmental sustainability. This study adds to the body of knowledge on green consumer behavior, especially as it relates to retail customers in developing nations. It also offers useful recommendations for governments and merchants looking to encourage sustainable purchase.

Page 15 of 15 | Total Record : 141

11 12 13 14 15

Filter by Year

2024 2026

Filter By Issues

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
Krisnawati Setyaningrum Nugraheni

Contact Email
garuda@apji.org

Phone
+62895395733773

Journal Mail Official
greeninflation@arimbi.or.id

Editorial Address
Jl. Watu Nganten 1 No. 1-6 Desa Batursari Kec. Mranggen 4 RW 8., Kab. Demak, Provinsi Jawa Tengah, 59567

Location
Kab. demak,

Jawa tengah

INDONESIA

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Krisnawati Setyaningrum Nugraheni

Contact Email garuda@apji.org

Phone +62895395733773

Journal Mail Official greeninflation@arimbi.or.id

Editorial Address Jl. Watu Nganten 1 No. 1-6 Desa Batursari Kec. Mranggen 4 RW 8., Kab. Demak, Provinsi Jawa Tengah, 59567