cover
Contact Name
Febri Adi Prasetya
Contact Email
garuda@apji.org
Phone
+6285885852706
Journal Mail Official
info@lpkd.or.id
Editorial Address
Perum. Bumi Pucanggading, Jln. Watunganten 1 No 1-6, Kelurahan Batursari, Mranggen , Kab. Demak, Provinsi Jawa Tengah, 59567
Location
Kab. demak,
Jawa tengah
INDONESIA
Pelayanan Unggulan: Jurnal Pengabdian Masyarakat Terapan
ISSN : -     EISSN : 30480663     DOI : 10.62951
bidang pendidikan, Hukum, Ekonomi, Humaniora, Teknik, Pertanian, Komunikasi, Kesehatan, dan Rekayasa
Arjuna Subject : Umum - Umum
Articles 132 Documents
Strategi Ekspansi Bisnis Start Up Internasional Berkelanjutan: pengabdian kepada Masyarakat Muhammad Tohir; Ade Abdullah Suryobuwono; Cecep Pahrudin; Irwan Chairuddin; Sugiyanto Sugiyanto
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 3 No. 3 (2026): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v3i3.3519

Abstract

The digital economic transformation has created vast opportunities for startups to expand their business activities beyond domestic markets. However, the process of entering international markets entails various challenges, including cultural and consumer behavior differences, cross-border regulations, resource constraints, competitive dynamics, and demands for responsible and sustainable business practices. This Community Service activity aimed to foster understanding and enhance the readiness of practitioners, academics, business owners, and students in formulating startup internationalization strategies that are adaptable to change and sustainability-oriented. The event was held online via Zoom on August 20, 2026, involving approximately 60 participants from diverse backgrounds. The program featured presentations, discussions, case studies, and Q&A sessions focusing on the opportunities and challenges of cross-border business development. Topics covered included business model readiness, target market mapping, innovation, digital technology utilization, human resource competency strengthening, partnership network building, risk management, and the implementation of sustainability principles. The results indicate that participants gained a better understanding of the importance of evaluating organizational readiness and market conditions before determining expansion goals. Participants also recognized that leveraging digital technology can facilitate market expansion, improve business process efficiency, and help companies gain insights into consumer needs. Furthermore, sustainability was viewed as a strategic element capable of strengthening a company's reputation and long-term competitiveness. Thus, this activity underscores that startup internationalization requires an integrated approach combining innovation, technology, human resources, collaboration, risk management, and sustainability to build a competitive business in the global market.
Optimalisasi Program Edukasi Terpadu dalam Membangun Kampung Religius Berbasis Pemberdayaan Masyarakat di Desa Barangan, Kabupaten Indragiri Hulu, Provinsi Riau Ardiani Nafisa Madeva; Elly Habibah; Legiana Oktari; Indy Dyah Rachimza; Muhammad Rizky Zafrani
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 3 No. 3 (2026): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v3i3.3528

Abstract

Rural development requires improvements in community knowledge, awareness, and participation in addressing various social issues. The 2026 KUKERTA Berdampak Program of Universitas Riau in Barangan Village aimed to increase community knowledge and awareness in nutrition, health, education, child protection, character development, and social and religious life. The activities employed a descriptive approach through socialization, training, practical activities, mentoring, and interviews. The results showed positive responses and active community participation in various programs, including nutrition education and stunting prevention, awareness of the dangers of smoking, prevention of sexual violence against children, savings practices, and training in bathing and performing funeral prayers. These activities contributed to improving community understanding, awareness, and skills in addressing various issues in daily life. In addition, the program supported the achievement of the Sustainable Development Goals (SDGs) and Village SDGs through an empowerment approach tailored to community needs. The findings indicate that integrated education and community empowerment can serve as an effective strategy for developing a healthy, knowledgeable, resilient, religious, and sustainable community. Continued community participation and collaboration among relevant stakeholders are necessary to maintain and expand the positive impacts of the program and ensure its sustainability.