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Journal of Visionary Sharia Economy (JOVISHE)
Published by Yayasan Lembaga Studi Makwa
ISSN : -     EISSN : 29647908     DOI : https://doi.org/10.57255/jovishe
Core Subject : Economy, Science, Social,
Computer Science & IT Economics, Econometrics & Finance Social Sciences
The Journal of Visionary Sharia Economy (JOVISHE) is a platform dedicated to advancing scientific understanding of Islamic economics and finance, with a focus on global issues and long-term problem-solving in the field. This journal is an appropriate venue for scholarly discussions on various aspects of Islamic economics and finance. JOVISHE publishes research articles covering regulations, implementation, and the long-term economic impact of Islamic finance on societal welfare. The journal is published by Yayasan Lembaga Studi Makwa (Makwa Foundation).
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 95 Documents
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Perancangan E-Commerce Produk Makanan dan Kerajinan untuk Meningkatkan Penjualan UMKM di Padang Pariaman Rahma Fahira Risna; Firdaus Annas; Dinda Nesa Yolanda; Raju Wandira; Muhammad Alwi
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 1 (2024): Edition June 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i1.467

Abstract

The purpose of this article is to design an appropriate e-commerce platform to promote food and craft products from MSMEs in Padang Pariaman, with the hope of increasing sales and product competitiveness. Currently, the majority of sales of food products are still done traditionally or manually, although some food products have started to use social media as a promotional medium. Meanwhile, sales of handicraft products are generally still carried out traditionally and are not yet widely known. In fact, the rapid advances in information and communication technology currently provide great opportunities for the spread of food and craft products to be known globally. This research uses the Research and Development (RnD) method with the Define, Design, Develop, and Decemination development model, which aims to produce effective and efficient solutions. The research results show that the use of the OpenCart application as a web-based promotional media is proven to be valid, practical, effective and efficient, and is able to have a positive impact on increasing product visibility and competitiveness. The results of this research show that OpenCart can be used as a strategic platform to promote MSME food and craft products, with the aim of increasing competitiveness and wider market access for local products in Padang Pariaman. Thus, it is hoped that e-commerce can support the development of MSMEs and improve the regional economy.
Penggunaan Platform E-Commerce untuk Promosi dan Penjualan Produk Kerajinan di Kecamatan Sijunjung dengan OpenCart Ilham Kurniawan; Firdaus Annas; Adra Tigana
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 2 (2024): Edition December 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i2.468

Abstract

The purpose of this writing is to design a promotional system for handicraft products using the OpenCart CMS, aimed at facilitating promotions. The main issue faced by handicraft products is the uncertainty regarding orders and sales. Even though the products produced meet consumer expectations, there are often situations where items already manufactured remain unsold or are not collected by the buyers who ordered them. Some of the most sought-after products, such as phone cases, Islamic gowns, men's shirts, and songket fabrics, face various challenges, including different payment methods and production issues such as broken threads or patterns that do not align with customer preferences. Payments are usually made in cash or via bank transfer, and products are typically collected directly by buyers. For out-of-town buyers, delivery is sometimes arranged using intercity buses. Currently, there are many technologies available to enhance product sales and notify customers that their orders are ready. This study adopts the Research and Development (R&D) method with a development model comprising planning, production, and evaluation stages. The result of this research is a web-based promotional media platform utilizing the OpenCart application, which has been validated as both valid and practical. The findings demonstrate that OpenCart can serve as an effective supporting medium to enhance the competitiveness of handicraft products in the Sijunjung district..
Inovasi Perancangan OpenChart untuk Memajukan UMKM Kriya di Sumatra Utara Siti Nurhaliza Mtd; Firdaus Annas
JOVISHE : Journal of Visionary Sharia Economy Vol. 2 No. 1 (2023): Edition June 2023
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v2i1.471

Abstract

This study aims to assist craft SMEs (UMKM kriya) in Tambangan, North Sumatra, in maximizing their marketing potential by utilizing Open Chart technology. Currently, the promotion of craft products is still carried out manually and traditionally, making it difficult for these products to gain recognition in wider markets. With the rapid advancement of technology, the adoption of digital tools like Open Chart is expected to help SME actors better understand their business data in a simple and effective way.The research method used is Research and Development (R&D) with stages including Define, Design, Develop, and Decimation. Data was collected through direct interviews with SME actors and observations of their operational activities. The analysis results were then used to design an Open Chart prototype tailored to the needs and usability of SME actors.The results of this study show that Open Chart can assist SME actors in monitoring sales, understanding market trends, and developing more effective marketing strategies. This tool also enables them to expand their market reach and enhance the competitiveness of their products at both local and global levels. This solution is expected to help craft SMEs in Tambangan grow and contribute to the regional economy in a more modern and strategic manner.
Perancangan Produk Makanan dan Kerajinan Dalam Meningkatkan Penjualan Pada Aplikasi Openchart Di Kec.Sungai Geringging Monika Yulinda; Zulfikar Zulfikar; Riska Rasolia
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 2 (2024): Edition December 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i2.473

Abstract

This research aims to design a sales system for food and craft products using a practical OpenChart CMS. Current technological developments have brought big changes to business people through digitalization, which provides opportunities for people who have businesses to further develop their businesses. to a wider network and increase the effectiveness of marketing their products. Solutions that can be utilized by business people include the use of E-Commers Platforms such as Openchart which offers various features to make product promotion easier. Openchart provides features that can helping MSMEs to market their products more effectively, in its use it requires a design and innovation strategy for the products to be sold that are no less attractive than foreign products. In Sungai Geringging District, MSMEs have great potential in the specialty food and craft business, but product marketing is still limited, namely traditional sales and is not widely known by the public, one of the factors inhibiting sales growth. Even though current technological developments and advances have encourage all food and craft products that are well known in the global market and are interested in various regions in Indonesia. This research uses a Research and Development (R&D) model with a 4D development model (Define, Design, Develop, Diissimenation). The Define at this stage is understanding the needs and problems that you want to solve. Design is the process of designing the initial concept of the product that will be developed. Develop (Development) is the stage of making, testing and improving products based on the design results. Diissimenation (deployment) is the final stage, namely introducing and distributing the product to a wider range of users. The results of this research are expected to provide practical solutions for MSMEs to make maximum use of digital technology in supporting their business growth.
Media Promosi Digital pada Produk UMKM Kue dan Ikan Kering di Kecamatan Sungai Beremas Ilhami Alya; Firdaus Annas; Mira Santika; Rahma Yanti
JOVISHE : Journal of Visionary Sharia Economy Vol. 4 No. 1 (2025): Edition June 2025
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v4i1.475

Abstract

This research aims to increase the sales of cake and dried fish products in Micro, Small, and Medium Enterprises (MSMEs) in Sel Beremas District through the development of an OpenCart-based e-commerce platform. The research is motivated by the limited access to online markets and the lack of digital knowledge among MSMEs. The research method used is Research and Development (R&D) with a user-oriented approach. The initial stage involved data collection through surveys and interviews to identify the needs of MSMEs and consumer preferences. The results of the data analysis were used as a basis for designing a user-friendly and attractive platform. The key features developed include an interactive product catalog, diverse payment systems, integration with social media, and order tracking features. The developed e-commerce platform was then implemented and evaluated. The evaluation results showed a significant increase in several performance indicators, such as website traffic, transaction value, and customer satisfaction. Additionally, the platform successfully enhanced the brand awareness of MSMEs in the online market. This study concludes that the development of the OpenCart-based e-commerce platform is an effective solution to increase MSME product sales in Sel Beremas District. This platform not only expands market reach but also provides convenience for consumers in making transactions. It is hoped that this research can serve as a reference for the development of other MSMEs in utilizing digital technology to enhance business competitiveness.
Pengembangan Sistem Promosi Digital Dengan OpenCart untuk Peningkatan Penjualan UMKM Produk Lokal di Solok Selatan Mia Maulida; Firdaus Annas; Chantika Effendi
JOVISHE : Journal of Visionary Sharia Economy Vol. 2 No. 2 (2023): Edition December 2023
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v2i2.478

Abstract

This study aims to develop a digital promotion system using OpenCart to increase sales of local products in South Solok. Currently, local product promotions are still carried out manually through direct marketing and word of mouth, as well as through social media such as Facebook and WhatsApp. However, this approach is less effective in reaching a wider market and lack of consumer awareness of local products. Therefore, a digital promotion system is needed to record MSME products in South Solok and provide wider access or opportunities and can develop sales sustainably. This study uses the Research and Development (R&D) method using the PPE development model with planning, production and evaluation stages. These results indicate that the OpenCart-based system is able to provide an effective solution in facilitating digital sales, expanding market reach and managing promotion effectiveness. The OpenCart system supports various features, such as product catalogs, online payment systems and social media integration. The main findings show an increase in market reach and efficiency of the marketing process which contributes to increasing sales of local products in South Solok, and is expected to be a model for the development of similar digital platforms in other areas to boost the local economy.
Perancangan Sistem Penjualan Produk Kerajinan dan Makanan Pada Bisnis Lokal di Batusangkar Menggunakan Platform Digital Berbasis Opencart Selfira Syahrani; Firdaus Annas; Rizky Nabilah
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 2 (2024): Edition December 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i2.480

Abstract

This research emphasizes the importance of modern technology for data management and improving business effectiveness, particularly in designing a product sales system. The aim of this article is to design a sales system for handicraft and food products based in Batusangkar using digital platforms such as OpenCart. The current issue faced by local businesses in Batusangkar is that marketing has not yet been widely implemented because many MSMEs have not utilized online promotional media. Furthermore, the rapidly developing technology is seen as capable of improving sales effectiveness while expanding market reach. The development model used in this research is the Research and Development (R&D) model with the ADDIE approach, which includes Analysis, Design, Development, Implementation, and Evaluation. The final result of this research is a promotional media using a digital platform, specifically OpenCart, designed to make it easier for local entrepreneurs to manage and market their products. The findings from this study show that using a digital platform like OpenCart not only helps improve business effectiveness but also enhances the competitiveness and marketability of local businesses in Batusangkar. With the sales system utilizing a digital platform, local entrepreneurs in Batusangkar can expand and improve the marketability of their products.
Perancangan Sistem E-Commerce Menggunakan OpenCart untuk Home Industry Makanan pada Usaha Mikro di Payakumbuh Muhammad Rival; Firdaus Annas; Asyahri Fattahul Safti Hasibuan
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 2 (2024): Edition December 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i2.482

Abstract

This research aims to design an e-commerce system focused on the needs of micro-entrepreneurs, particularly in the food industry, to help MSMEs utilize digital technology to expand market reach in Payakumbuh. The system developed uses OpenCart as the main platform, designed to facilitate entrepreneurs in marketing their products through a web-based e-commerce platform. One of the main challenges in introducing products to the broader community is the reliance on traditional promotion methods, which limit market potential. In today's digital era, home industry products should already be competitive in the global market. However, many micro-entrepreneurs have yet to optimally leverage technology.The research adopts the Research and Development (R&D) method with the development stages of Planning, Production, and Evaluation (PPE). During the Planning stage, problems and needs of MSMEs were analyzed through surveys conducted on several food home industries in Payakumbuh. The Production stage involved designing an e-commerce application using the OpenCart platform as a medium to enhance sales. The Evaluation stage aimed to disseminate the research findings. The result of this study is a web-based promotional tool using the OpenCart application that can assist micro-entrepreneurs in introducing their products digitally. The findings indicate that OpenCart can be an effective solution to increase the competitiveness of home industry products in Payakumbuh, as well as make it easier for entrepreneurs to enter wider and global markets.
Perancangan Produk dan Penjualan Multikategori melalui Platform E- Commerce Berbasis OpenCart di Kec. Padang Gelugur Ilham Fadil; Firdaus Annas; Rahmad Hidayat
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 2 (2024): Edition December 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i2.484

Abstract

This research aims to enhance the promotional power of MSME products and introduce the quality and uniqueness of products produced by MSMEs in the Padang Gelugur District, so that they can reach a wider market. The type of research used is qualitative, with the main methods being observation and interviews. Based on the observation results, several key challenges faced by MSME actors were identified, one of which is the still traditional sales techniques. Product sales are typically conducted only within the Padang Gelugur District, without expanding to areas outside the region. This poses a challenge, especially given the current technological advancements that have opened up new opportunities for product marketing. Many business owners are now utilizing digital platforms such as WhatsApp, Instagram, and online marketplaces like Shopee to promote their products. This research employs a Research and Development (R&D) approach with the PPE (Planning, Production, Evaluation) development model. This model is expected to enhance the effectiveness of promotional strategies while also encouraging the development of MSME products in the Padang Gelugur District. By utilizing digital technology, MSME actors can more easily reach consumers outside the region, increase competitiveness, and strengthen the sustainability of their businesses amid an increasingly competitive market. businesses in the midst of increasingly competitive market competition.
Perancangan Sistem E-Commerce Berbasis OpenChart untuk Meningkatkan Strategi Promosi Pada Home Industry Produk Kue Kering Di Kecamatan Panyabungan Rizky Nabilah; Firdaus Annas; Selfira Syahrani
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 2 (2024): Edition December 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i2.486

Abstract

This article discusses system planning to improve promotional strategies in the Home Industry in panyabungan District. This design uses Opencart, a web-based e-commerce platform, asa modern solution to traditional promotions which are still limited. Currently, promotion of Home Industry products in this area is only carried out conventionally and marketing reach is still limited around panyabungan District. In fact, with technological developments and the rapid ise of online marketing, promotional strategies should adapt to the needs of the times. With this research, the aim is to change traditional promotional methods to technology-based ones through Opencart. This research uses the Research and Development (R&D) method with the Define, Design, Develop, and Dissemination development model. The final result of this research is an e-commerce system in the form of web-based promotional media that utilizes the openchart application. The findings from this research, where promotional media using Opencart which has been designed will be a support for incrasing competitiveness in Home Industry products in Panyabungan District. The implications of this research show that the implementation of web-based technology such as Opencart not only expands product marketing reach but can also openup opportunities to increase sales significantly. This system also provides local business actors with ease in managing catalogues, orders and payments, so they can be more efficient and effective in facing competition in today’s digital era.

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