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Maroon Journal De Management
Published by Generasi Sains Indonesia
ISSN : -     EISSN : 30481546     DOI : https://doi.org/10.37899/mjdm
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Maroon Journal De Management is seeks to publish high quality publication of research, scholarly empirical research articles in management, strategic management, organization, entrepreneurship, operation management, human resource management, business, and organization topics that test, extend, or build theory and contribute to management practices in the all region and field. We strives to serve as a major vehicle for the exchange of ideas and research among management scholars within or interested in the field.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 42 Documents
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The Relationship Between Organizational Culture and Employee Productivity in Private Hospitals in Gorontalo Nurfitriana, Khansa; Sari, Ayu Kurnia; Reynaldo, Reynaldo
Maroon Journal De Management Vol. 2 No. 2 (2025): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v2i2.250

Abstract

Organizational culture plays a crucial role in determining employee productivity, especially in the healthcare sector where service quality directly affects patient outcomes. In private hospitals, competitiveness depends on efficiency and patient satisfaction, making cultural alignment with employee performance essential. This study examines the relationship between organizational culture and employee productivity in private hospitals in Gorontalo, Indonesia. Using a quantitative correlational design, data were collected from 150 respondents, including doctors, nurses, and administrative staff across three hospitals, through structured questionnaires assessing teamwork, leadership, communication, innovation, and recognition. Employee productivity indicators included service quality, timeliness, discipline, initiative, and responsiveness. Findings show that most respondents were female (60%) and aged 31–40 years (36.7%), representing the most productive group. Perceptions were strongest in teamwork (70%) and leadership (65.3%), while innovation and recognition were weaker. Productivity was highest in service quality (72%) and responsiveness (70.7%). Correlation analysis showed a strong positive relationship (r = 0.654, p < 0.01), with regression indicating that culture explained 42.8% of productivity variance. Strengthening recognition systems and encouraging innovation can further improve performance and service quality.
Organizational Change Management and Its Influence on Employee Engagement in Regional Banks in Central Java Zulkifli; Husnul, Andi
Maroon Journal De Management Vol. 2 No. 2 (2025): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v2i2.251

Abstract

Organizational change management (OCM) is increasingly vital for regional banks in Central Java that face competition, regulatory adjustments, and rapid technological transformation. This study examines how OCM practices influence employee engagement, focusing on leadership, communication, training, and participation during change processes. A quantitative correlational design was applied with 220 respondents selected through proportional stratified random sampling from managerial and non-managerial staff. Data were gathered using structured questionnaires measuring OCM dimensions leadership support, communication transparency, employee participation, training, and readiness for change alongside employee engagement assessed by the Utrecht Work Engagement Scale. The analysis, conducted using descriptive statistics, Pearson correlation, and multiple regression in SPSS 25, revealed a significant positive relationship between OCM and employee engagement (r = 0.671, p < 0.01). Leadership and communication emerged as the strongest predictors, accounting for 45.6% of the variance in engagement. Employees demonstrated higher vigor and dedication when they experienced open communication and involvement in change initiatives. The findings highlight that effective OCM strengthens employee engagement, emphasizing the need for strong leadership, transparent communication, and participatory strategies to ensure successful change and sustained organizational performance.
Entrepreneurial Competence and Business Sustainability of Rural Agripreneurs in West Sumatra Putra, Erwin Syah; Amalia, Rizki; Pane, Yonson
Maroon Journal De Management Vol. 2 No. 2 (2025): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v2i2.252

Abstract

Agriculture remains the backbone of rural livelihoods in West Sumatra, where farming continues to provide both income and food security for local communities. However, the sustainability of agribusiness ventures extends beyond land ownership and resource availability; it critically depends on the entrepreneurial competence of agripreneurs to anticipate risks, plan strategically, and innovate within increasingly competitive markets. This study examines the influence of entrepreneurial competence on business sustainability among rural agripreneurs in West Sumatra using a quantitative survey design involving 120 randomly selected respondents. Data were collected through structured questionnaires encompassing demographic characteristics, entrepreneurial competence dimensions business planning, marketing, and financial management and sustainability indicators across economic, social, and environmental domains. Statistical analysis revealed that agripreneurs possessed moderate competence in business planning and marketing but exhibited deficiencies in financial literacy and environmental stewardship. Business planning and financial management were identified as the strongest predictors of sustainability, while marketing competence showed a weaker but positive association. Despite contributing to local economic growth, limited strategic foresight and low adoption of sustainable and digital practices constrained long-term viability. Strengthening entrepreneurial competence through targeted training and policy interventions is therefore essential to enhance resilience, competitiveness, and sustainability among rural agripreneurs in West Sumatra.
The Effect of Total Quality Management Practices on Operational Efficiency in Textile Industries in Solo Fitriana, Desita Putri
Maroon Journal De Management Vol. 2 No. 2 (2025): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v2i2.253

Abstract

The textile industry in Solo is increasingly challenged by global competition, pushing companies to enhance efficiency and maintain superior product quality. Total Quality Management (TQM) serves as an integrated management framework that emphasizes leadership commitment, employee participation, customer orientation, continuous improvement, and systematic quality assessment. This study investigates the impact of TQM implementation on operational efficiency among medium and large-scale textile industries in Solo. A quantitative correlational design was applied, involving 180 respondents comprising managers and employees selected through proportional stratified random sampling. Data were collected using structured questionnaires that assessed TQM dimensions and operational efficiency indicators on a five-point Likert scale. Statistical analysis using descriptive methods, Pearson correlation, and linear regression in IBM SPSS version 25 demonstrated that TQM practices are positively perceived, particularly in leadership commitment and employee involvement. Operational efficiency also showed strong performance in timeliness and product quality, though waste minimization remains a challenge. The correlation coefficient (r = 0.671, p < 0.01) and regression results indicated that TQM significantly explains 45.2% of efficiency variance. Overall, the findings highlight that TQM substantially enhances operational efficiency, underscoring the need to strengthen continuous improvement and waste reduction initiatives to sustain global competitiveness.
Entrepreneurial Financing Strategies and Growth of Women-Led SMEs in Makassar Umar, Nurfakhriyah
Maroon Journal De Management Vol. 2 No. 2 (2025): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v2i2.255

Abstract

Women-led small and medium enterprises (SMEs) have emerged as vital contributors to economic growth and social empowerment in Makassar. Despite their increasing presence, many face persistent financial and structural barriers that hinder expansion and sustainability. This study investigates the relationship between entrepreneurial financing strategies and the growth of women-led SMEs in Makassar. Using a mixed-method approach, quantitative data were collected from 150 women entrepreneurs through structured surveys, complemented by qualitative interviews and focus group discussions. The quantitative analysis examined key financing sources, including personal savings, microfinance, bank loans, and informal borrowing, while business growth was measured through revenue, market reach, and employment indicators. Data were analyzed using descriptive statistics, correlation, and regression models, supported by qualitative insights into financial access challenges and strategic decision-making. The results indicate that personal savings remain the dominant financing source (38%), followed by microfinance (25%), bank loans (20%), and informal borrowing (17%). Regression analysis confirmed that formal financing particularly bank loans and microfinance positively influences revenue and market expansion. However, qualitative findings reveal enduring barriers such as collateral constraints, high interest rates, and limited financial literacy. The study concludes that improving access to affordable credit and entrepreneurial capacity-building is essential to strengthen women-led SME growth in Makassar.
Human Resource Development Programs and Their Contribution to Employee Career Advancement in State Universities Kurniasi, Intan; Akbar, Iham
Maroon Journal De Management Vol. 2 No. 4 (2025): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v2i4.254

Abstract

This study examines the contribution of Human Resource Development (HRD) programs to employee career advancement in state universities, emphasizing how training, mentoring, leadership development, digital literacy initiatives, and research support shape professional growth within higher education institutions. Using a quantitative correlational design, data were collected from 220 academic, administrative, and support staff selected through proportional stratified random sampling. Structured questionnaires measured HRD participation and career advancement indicators, followed by descriptive analysis, Pearson correlation, and regression testing. The findings reveal that HRD programs significantly enhance employees’ competencies, motivation, and job satisfaction, while also demonstrating a strong positive relationship with career advancement outcomes. Despite these benefits, the study indicates that developmental participation does not always translate into equitable promotional opportunities due to institutional structures and limited leadership pathways. HRD contributes 45.3 percent of the variance in career advancement, confirming its strategic importance yet highlighting the need for stronger alignment between development initiatives and promotion systems. The study concludes that universities must elevate HRD as a core element of human capital governance and strengthen its link to transparent career progression. Future research should adopt longitudinal or mixed-method approaches to further explore institutional factors shaping advancement.
Inventory Management Optimization and Its Impact on Service Quality in Pharmacy Chains Qardawi, Yusuf
Maroon Journal De Management Vol. 2 No. 4 (2025): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v2i4.256

Abstract

This study examines the effect of inventory management optimization on service quality in pharmacy chains, focusing on operational efficiency and patient satisfaction. A quantitative approach with descriptive and explanatory design was applied. Inventory optimization employed ABC VED analysis to classify medicines and demand forecasting to predict stock requirements. Service quality was measured using the Customer Satisfaction Index (CSI) supported by SERVQUAL dimensions. Data were collected from pharmacy records and customer surveys over six months, divided into three months before and three months after optimization. The analysis compared stockout rates, average inventory holding costs, and CSI. Results indicate improvement after optimization. Stockout rates declined from 17 percent to 7 percent. Inventory holding costs decreased by approximately 27 percent, from USD 20,000 to USD 14,500. Meanwhile, CSI increased from 70 percent to 85 percent, reflecting better reliability and availability. These findings show that inventory optimization reduces inefficiencies while enhancing service quality. Inventory management optimization is essential for cost control and a driver of patient-centered service quality. By integrating ABC VED analysis and demand forecasting, pharmacy chains can achieve efficiency and customer satisfaction.
Operational Risk Management and Its Effect on Service Quality in Indonesian Logistics Companies Febriyanti, Lia; Zhahira, Rafina Alya; Salsabila, Namira
Maroon Journal De Management Vol. 2 No. 4 (2025): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v2i4.260

Abstract

The logistics sector in Indonesia faces complex operational challenges due to geographical conditions, infrastructure limitations, and increasing customer demands. These challenges create significant operational risks that may undermine service quality if not properly managed. This study aims to examine the effect of operational risk management (ORM) on service quality in Indonesian logistics companies. A quantitative explanatory research design was employed using survey questionnaires distributed to 120 logistics firms of different sizes across major cities. ORM practices including risk identification, assessment, contingency planning, monitoring, and technology adoption were measured alongside service quality dimensions based on the SERVQUAL model. Data were analyzed using descriptive statistics, correlation analysis, and multiple regression. The results indicate that all logistics firms face considerable risks, particularly transportation delays and infrastructure constraints. However, companies implementing structured ORM practices achieved higher service quality, especially in reliability and responsiveness. Correlation and regression analyses revealed that ORM significantly and positively influences service quality, with technology adoption emerging as the strongest predictor. In conclusion, ORM is not only a defensive measure but also a strategic enabler for enhancing service quality and competitiveness in the Indonesian logistics industry. Effective ORM ensures customer satisfaction, operational resilience, and sustainable business performance.
The Relationship Between Strategic Planning and Organizational Agility in the Indonesian Telecommunication Industry Ramadhan, Afandi Fajar
Maroon Journal De Management Vol. 2 No. 4 (2025): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v2i4.262

Abstract

The Indonesian telecommunication industry is undergoing rapid transformation driven by technological advances, regulatory changes, and shifting consumer demands. These dynamics highlight the importance of strategic planning as a foundation for organizational agility, enabling firms to remain competitive and adaptive in a volatile environment. This study aims to examine the relationship between strategic planning and organizational agility in major Indonesian telecommunication companies. A quantitative explanatory design was applied using a survey distributed to 120 managers and decision-makers from four leading providers: Telkomsel, Indosat Ooredoo Hutchison, XL Axiata, and Smartfren. Strategic planning was measured through dimensions of environmental scanning, goal alignment, resource allocation, flexibility in plan adjustment, and performance monitoring, while organizational agility was assessed through responsiveness, decision-making speed, and adaptability. Data were analyzed using descriptive statistics, Pearson correlation, and multiple regression, supported by reliability and validity tests. The results show that strategic planning has a strong positive influence on organizational agility, with flexibility in plan adjustment identified as the most significant predictor. The findings suggest that telecommunication firms with stronger planning practices are better able to respond to disruptions, sustain competitiveness, and deliver innovative services. This study concludes that strategic planning is a critical enabler of organizational agility in Indonesia’s digital economy.
The Implementation of Differentiation Strategy and Its Effect on Customer Loyalty in the Indonesian Smartphone Industry: A Case Study of Mid-Tier Brands in Jakarta Andi Rijaluddin Umar
Maroon Journal De Management Vol. 2 No. 4 (2025): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v2i4.268

Abstract

The Indonesian smartphone industry has experienced rapid expansion, with mid-tier brands in Jakarta occupying a strategic position in serving consumers who demand affordability without sacrificing quality. Within this highly competitive environment, differentiation strategies are crucial for establishing brand distinctiveness and sustaining customer loyalty. This study investigates the application of differentiation strategies and their influence on customer loyalty among users of mid-tier smartphones in Jakarta. A quantitative survey approach was employed, complemented by semi-structured interviews and secondary data analysis. Data were collected from 150 respondents who had used mid-tier smartphones for a minimum of six months, ensuring informed evaluations. The findings indicate that product quality, features and innovation, brand image, and design significantly affect customer loyalty, with product quality emerging as the most influential factor. Conversely, after-sales service did not show a significant effect, suggesting that consumers in the mid-tier segment prioritize immediate functional value over long-term service considerations. Regression analysis reveals that differentiation strategies explain 63 percent of the variance in customer loyalty. These results highlight the importance of consistent quality management, continuous incremental innovation, and strong brand positioning globally.

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