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Maroon Journal De Management
Published by Generasi Sains Indonesia
ISSN : -     EISSN : 30481546     DOI : https://doi.org/10.37899/mjdm
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Maroon Journal De Management is seeks to publish high quality publication of research, scholarly empirical research articles in management, strategic management, organization, entrepreneurship, operation management, human resource management, business, and organization topics that test, extend, or build theory and contribute to management practices in the all region and field. We strives to serve as a major vehicle for the exchange of ideas and research among management scholars within or interested in the field.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 46 Documents
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The Contribution of Digital Entrepreneurial Competence to the Business Growth of Women-Owned SMEs in the Fashion Industry : JEL Classification: J16; L25; L26; M13; O33 Krisdayanti; Susilawati; Saputra, Irwandi
Maroon Journal De Management Vol. 3 No. 1 (2026): Maroon Journal De Management (MJDM)
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v3i1.272

Abstract

Digital competence and entrepreneurial ecosystems are constantly changing as a result of digital technology's continued rapid growth. The purpose of this study is to analyze the contribution of digital entrepreneurial competence in the growth of women owned small and medium enterprises (SMEs) in the fashion industry in Yogyakarta, Indonesia. The research method implemented is quantitative with the data obtained in the study from 120 women entrepreneurs of fashion SMEs who are consumers of the study. Digital entrepreneurial competence is split into four areas: digital literacy, digital innovation, online networking and digital tools utilization, and business growth is evaluated by sales growth, customer growth and brand awareness. According to multiple regression analysis, all the dimensions of digital entrepreneurial competence are positively and significantly associated with the growth of a business. Digitization tools usage and digital literacy prove to be the best predictors for SME growth, signifying the strategic relevance of being capable to put instruments into digital use and understanding the digital world. This study is novel in its multidimensional investigation into the case of digital entrepreneurship in the context of female entrepreneurs' fashion SMEs in a developing economy. The results are valuable not only for digital entrepreneurship literature, but also for practice for policy makers and stakeholders (SME development institutions) to design digital capacity-building programs for women entrepreneurs.
Synergizing Sustainability: Integrated Demand-Supply Strategies for Resilient Retail, Transport, and Logistics Systems: JEL Classification: L91; Q56; R41; O33; M11 Dzreke, Simon Suwanzy; Dzreke, Semefa Elikplim
Maroon Journal De Management Vol. 3 No. 1 (2026): Maroon Journal De Management (MJDM)
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v3i1.302

Abstract

Global supply chains confront existential threats from climate volatility manifest in port-crippling storms and agricultural collapse and chronic disruptions spanning pandemics to geopolitical fragmentation, exposing the fragility of efficiency-optimized models. This research pioneers integrated computational frameworks that transcend disciplinary silos to synchronize environmental sustainability with operational resilience across retail, transport, and logistics ecosystems. Multi-method analysis combining Life Cycle Assessment, Agent-Based Modelling, and policy scenario testing demonstrates that harmonized demand-supply coordination consistently outperforms isolated interventions. Synchronized demand shaping (AI-facilitated circular consumption) and regionalized supply redesign (micro-factories) reduce end-to-end emissions by 30–40%, while dynamic AI routing cuts logistics costs by 22% during severe disruptions. Integrating policy instruments like harmonized carbon accounting amplifies stakeholder ROI by 2.8× versus fragmented approaches. The framework empowers industry and policymakers to co-optimize decarbonization and disruption preparedness, transforming brittle networks into adaptive, low-carbon value chains resilient to systemic shocks a strategic imperative beyond incremental adjustment.
Alexa, Reshape My Supply Chain: How Voice Commerce Alters Demand Forecasting, Fulfillment Speed, and Marketing Messaging Dzreke, Simon; Dzreke, Semefa Elikplim
Maroon Journal De Management Vol. 3 No. 2 (2026): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v3i2.303

Abstract

The simple utterance "Alexa, order more batteries!" triggers significant operational discontinuities across global supply chains. Voice commerce, now constituting 35% of smart speaker interactions, fundamentally restructures retail logistics, consumer expectations, and marketing psychology. With 47% of voice orders demanding last-minute, low-margin essentials like toilet paper or allergy medicine, traditional demand forecasting succumbs to pronounced "voice shock," characterized by 27% higher volatility spikes concentrated within narrow 15-minute windows. Analysis of 2.3 million anonymized voice transactions, combined with eye-tracking studies of 450 participants and logistics simulations, reveals a critical shift: consumers now expect 2-hour delivery for voice-activated purchases, representing a 96% compression from the established 2-day standard for mobile or web orders. This heightened urgency necessitates hyperlocal fulfillment pods within five miles of users, demonstrably outperforming regional warehouses by reducing delivery failures by 44%. Critically, sonic marketing adheres to a strict "3-second rule," where audio advertisements exceeding this duration experience 62% abandonment. This research introduces a voice-optimized framework demonstrating how enterprises can leverage micro-fulfillment algorithms, ethical conversational design, and predictive audio mnemonics to convert voice-induced operational chaos into sustainable competitive advantage. The era of voice-driven supply chains represents a contemporary imperative.
The Role of Accounting in Financial Management of Fund Allocation : JEL Classification: H61; H72; M41; O18; R58 Walda, Wal Ming; Salle, Ilham Z.; Jumriani
Maroon Journal De Management Vol. 3 No. 1 (2026): Maroon Journal De Management (MJDM)
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v3i1.311

Abstract

This study aims to examine the Role of Accounting in the Financial Management of Village Fund Allocation in Tiwu Riwung, Mbeliling District. This study uses a qualitative method with in-depth interviews with related parties in Tiwu Riwung Village and direct observation of the accounting system. The results of the study indicate that the Village Fund Allocation Financial Accounting System used is by using the Microsoft Excel program in the form of a General Cash Book and a Subsidiary Cash Book for Receipts and a Subsidiary Cash Book for Expenditures. Meanwhile, the Financial Management of Village Fund Allocation in Tiwu Riwung Village is quite good and the realization is because it has been arranged according to the Budget Plan (RAB). Where one of the sources of Village Income is obtained from the Village Fund Allocation which is used for fixed income and allowances for village officials, office operations, consumables, printing and procurement, food and drinks during meetings, BPD allowances, village administration and information development systems.
Analysis of the Impact of Capital Structure and Profitability on Financial Performance : JEL Classification: G32, G35, L25, M21, O16 Kinayah, Siti Adila; Arifani; Bahri, Syamsul
Maroon Journal De Management Vol. 3 No. 1 (2026): Maroon Journal De Management (MJDM)
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v3i1.323

Abstract

This study is intended to analyze the effect of profitability and capital structure of PT Indofood Sukses Makmur Tbk for the 2015-2024 period. The capital structure was determined on the basis of total liabilities, profitability was indicated by the net profit and financial performance was determined by total revenue. The research method used in this study was quantitative associative method with secondary data in the form of financial statements audited for one year. The descriptive statistics, classical assumption tests, multiple linear regression analysis and hypothesis tests were used for data analysis, with IBM SPSS Statistics 30 software used. The results show that to a certain extent, capital structure and profitability have no significant impact on financial performance. However, at the same time both are playing an important role in the overall performance of the company in terms of revenue. The findings suggest that the synergy between financing strategy and the profitability of operations has a significant impact on corporate financial performance, which is more important than relying on individual financial metrics. The novelty of the study is using revenue as a proxy for financial performance and Indonesian food and beverage industry which has not been explored in corporate finance literature. The findings have theoretical implications for financial management studies and practical implications for the managers when introducing balanced financing and profitability strategies to ensure long-term sustainability and competitiveness of companies.
The The Influence of Work Environment, Work Discipline and Work Motivation on Employee Performance: JEL Classification: M12, M54, O15 Latif, Khairul; Syakil, Muh.
Maroon Journal De Management Vol. 3 No. 1 (2026): Maroon Journal De Management (MJDM)
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v3i1.312

Abstract

This study aims to analyze the influence of work environment, work discipline, and work motivation on employee performance at PT Intan Sejahtera Abadi, Indonesia. Employee performance has become an important issue in organizational sustainability, particularly in labor-intensive companies that rely heavily on operational workforce productivity. This research employed a quantitative causal approach using a saturated sampling technique involving 100 employees as respondents. Data were collected through structured questionnaires and analyzed using multiple linear regression with SPSS version 27. The findings reveal that work environment, work discipline, and work motivation each have a positive and significant effect on employee performance. Simultaneously, the three variables collectively contribute significantly to explaining employee performance variation within the organization. Work discipline emerged as the most dominant predictor, indicating the importance of organizational compliance and behavioral regulation in improving productivity. The novelty of this study lies in its integrated examination of organizational and motivational factors within a medium-sized Indonesian private-sector company dominated by operational employees. The findings provide theoretical contributions to human resource management literature and practical implications for organizations seeking to improve employee productivity through integrated managerial strategies.

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