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Journal of Management and Business Innovation (JOMBINOV)
Published by CV. Vocezmi Learnov
ISSN : -     EISSN : 31236464     DOI : -
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
The Journal of Management and Business Innovation (JOMBINOV) is a scientific journal published by CV. Vocezmi Learnov. JOMBINOV focuses on the development of knowledge and professional practices in the field of management and business. This journal serves as a publication platform for academics, researchers, and practitioners to disseminate research, theoretical studies, and innovations relevant to modern business development. The scope of JOMBINOV includes modern management, business innovation, digital marketing, digital finance, e-commerce, human resource management, entrepreneurship, MSME development, and technologies that support business transformation. JOMBINOV employs a multidisciplinary approach to foster the advancement of science, technology, and management practices in the digital era. JOMBINOV uses double-blind peer review, is published four times a year (March, June, September, and December), and uses an open access system. Each article is checked with Mendeley and Turnitin to ensure originality and academic integrity. This journal accepts manuscripts in English and provides writing templates through its official website.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 29 Documents
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The Impact of AI Chatbot Implementation on Customer Satisfaction: A Study of Food and Beverage (F&B) Businesses in Labuan Bajo, Indonesia Absiani S. Ndun; Klaasvakumok J. Kamuri; Andrias U. T. Anabuni
Journal of Management and Business Innovation Journal of Management and Business Innovation (JOMBINOV): Volume 02, No 03, September 2026
Publisher : CV. Vocezmi Learnov

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65792/jombinov.v2i3.55

Abstract

This research aims to analyze the impact of AI chatbot implementation on customer satisfaction in the food and beverage (F&B) business in Labuan Bajo by examining the role of customer digital trust as a mediating variable. This research uses an explanatory quantitative approach with purposive sampling technique on 131 F&B customers who have experience interacting with AI chatbots. The data were analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method with the help of the SmartPLS 4 application to test the relationships between variables in the research model. The implementation of AI chatbots has been proven to have a positive and significant impact on digital trust and customer satisfaction directly. Additionally, digital trust also has a positive and significant impact on customer satisfaction. The results of the mediation test indicate the presence of complementary partial mediation, meaning that more than half of the AI chatbot's influence on customer satisfaction occurs thru the enhancement of customer digital trust. This research enriches the TAM and ERP by providing a mechanistic explanation of the conditions under which the relationship between AI chatbots and customer satisfaction holds, while also being the first study to test this mechanism in F&B businesses at Indonesia's super-priority tourist destinations. F&B business operators need to develop chatbots that not only focus on response speed but also build credibility and customer trust. Meanwhile, local governments can use these findings as a basis for designing more effective digitalization support programs for MSMEs that meet the needs of business operators. The research sample was dominated by domestic tourists and collected thru a cross-sectional design at a single destination, so the generalization of the findings needs to be done with caution. Future research is recommended to use a longitudinal design and a comparative approach between destinations to obtain a broader understanding.
The Role of Innovative Work Behavior in Generation Z’s Interest in Entrepreneurship: The Mediating Effect of Entrepreneurial Self-Efficacy on MSME Workers in Makassar City Ikshan Bakri; Mulyati; Sulaiman Idris
Journal of Management and Business Innovation Journal of Management and Business Innovation (JOMBINOV): Volume 02, No 03, September 2026
Publisher : CV. Vocezmi Learnov

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65792/jombinov.v2i3.56

Abstract

This study examines how innovative work behavior affects entrepreneurial intention among Generation Z employees at micro, small, and medium enterprises (MSMEs) in Makassar. Entrepreneurial self-efficacy serves as the mediating variable. The study used a quantitative, explanatory, cross-sectional design. Purposive sampling yielded 200 Gen Z MSME employees as respondents. PLS-SEM in SmartPLS 4.1 handled the analysis, and mediation was tested through Zhao, Lynch, and Chen's (2010) procedure. Innovative work behavior significantly affects both entrepreneurial self-efficacy and entrepreneurial intention. Self-efficacy, in turn, significantly affects intention. Self-efficacy partially and complementarily mediates the relationship between innovative work behavior and intention, accounting for 58% of the total effect. This study links three theories, self-efficacy theory, Social Cognitive Career Theory, and the Theory of Planned Behavior, into one explanatory chain. It clarifies the tension between mastery-experience and job-embeddedness pathways. It also extends innovative work behavior research into individual entrepreneurial pathways, a direction largely unexplored in Eastern Indonesian MSME settings. MSME owners should formalize channels for realizing employees' ideas. Policymakers should design retention programs that support innovative young talent. Entrepreneurship educators should embed practical, innovation-focused work experience into their curricula. Five factors limit generalizability: the cross-sectional design, single-source self-report data, purposive sampling, the single-mediator model, and the single-city context. Job embeddedness was interpreted conceptually rather than tested empirically. Future research should adopt a longitudinal, multi-city design to address these gaps.
Environmental Attitude as a Mediator Between Consumer Innovativeness and Purchase Intention: An Empirical Investigation Diah Hermawati
Journal of Management and Business Innovation Journal of Management and Business Innovation (JOMBINOV): Volume 01, No 01, December 2025
Publisher : CV. Vocezmi Learnov

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65792/jombinov.v1i01.31

Abstract

This study examines the direct and indirect effects of consumer innovativeness on purchase intention. As a key contribution, the study incorporates environmental attitude as a mediating variable. A quantitative approach was employed, using an online questionnaire distributed to 160 respondents. The sampling technique applied was purposive sampling, targeting university students across Indonesia who met predefined criteria. Prior to hypothesis testing, data quality was assessed through validity and reliability tests. Structural equation modeling using SmartPLS was then utilized to evaluate the proposed hypotheses. The findings indicate that consumer innovativeness has a significant direct effect on purchase intention, suggesting that higher levels of innovativeness correspond to stronger purchase intentions. Moreover, environmental attitude is confirmed to mediate the relationship between consumer innovativeness and purchase intention. Future studies are recommended to incorporate moderating variables such as gender and age to yield deeper insights.
How Do Traders in Padang City Allocate Their Assets? Jayaputra Trihamadhi
Journal of Management and Business Innovation Journal of Management and Business Innovation (JOMBINOV): Volume 01, No 01, December 2025
Publisher : CV. Vocezmi Learnov

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65792/jombinov.v1i01.29

Abstract

Monetary policy does not always operate smoothly or effectively, as it is influenced by societal patterns and behavior in asset allocation. The findings of this study, using a quota sampling approach, reveal that monetary assets—such as savings in formal financial institutions—are preferred by 74.80% of traders in Padang City, followed by savings in non-formal financial institutions and insurance products. The study further identifies that none of the traders allocate their assets in the form of bonds. In terms of physical assets, land becomes the primary option, preferred by approximately 30.08% of traders. Other forms of physical assets include buildings, gold, and livestock. Additionally, 86% of respondents reported having no awareness of monetary variables, such as interest rates and inflation. For traders in Padang City, interest rates do not serve as a consideration in their asset placement decisions. Consequently, monetary policy instruments relying on interest rate adjustments to regulate economic liquidity tend to be ineffective.
Digital Payment: Driven Digital Transformation and Its Impact on Culinary Business Development in Kendari City Dahniar; Hasriani; Ardiansyah
Journal of Management and Business Innovation Journal of Management and Business Innovation (JOMBINOV): Volume 01, No 01, December 2025
Publisher : CV. Vocezmi Learnov

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65792/jombinov.v1i01.27

Abstract

This study aims to analyze the impact of e-payment on the development of culinary businesses in Kendari City. This research employs a qualitative descriptive approach, with a specific focus on the use of QRIS as a non-cash transaction tool. Data were collected through observation, interviews, and documentation. The data analysis technique applied in this study follows Miles and Huberman’s interactive model, which consists of data reduction, data presentation, and conclusion drawing. The findings indicate that e-payment contributes significantly to the advancement of culinary businesses in Kendari City and generates positive outcomes. The use of QRIS greatly facilitates transactions between business owners and consumers, as it requires only a single barcode for scanning, making the process more practical and time-efficient. In addition to simplifying transactions, QRIS also supports business owners in recording daily revenues and quickly identifying the products sold.
An Integrated Innovation DiffusionTrust-Building Framework for Understanding Mobile Payment Adoption in Indonesia’s Cross-Border Regions Klaasvakumok J. Kamuri; Andrias U. T. Anabuni
Journal of Management and Business Innovation Journal of Management and Business Innovation (JOMBINOV): Volume 01, No 01, December 2025
Publisher : CV. Vocezmi Learnov

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65792/jombinov.v1i01.30

Abstract

Mobile payment adoption in Indonesia has expanded rapidly; however, its diffusion in cross-border regions remains limited due to infrastructural inadequacies, heightened cross-border transaction risks, and low levels of trust in digital financial platforms. These regions—marked by high population mobility, informal economic activity, and uncertain regulatory oversight—create a unique context in which conventional technology adoption models may not fully capture user behaviour. This study introduces an integrated framework that combines Innovation Diffusion Theory and Trust-Building Theory to investigate how mobility, customization, security, and reputation shape trust and influence mobile payment adoption in Indonesia’s international border areas. The framework further examines the role of trust in mitigating perceived risk and strengthening continuance usage intention, while also assessing gender as a moderating variable. Data were obtained from 225 mobile payment users residing in major border gateways between Indonesia and Malaysia, Timor-Leste, and Papua New Guinea. Using partial least squares structural equation modelling (PLS-SEM), the results indicate that security, customization, and reputation significantly enhance trust, whereas mobility does not exert a meaningful effect within the border context. Trust substantially increases continuance usage intention and reduces perceived risk; however, perceived risk does not significantly influence continuance intention. Gender is also found to have no moderating effect on any of the hypothesized relationships. This study contributes to the mobile payment literature by providing a contextualized understanding of user behaviour in high-risk, infrastructure-constrained environments. It also offers practical implications for policymakers and fintech providers aiming to expand digital financial inclusion and strengthen trust-based payment ecosystems in Indonesia’s cross-border regions.
Exploring the Relationship Between Financial Literacy and Financial Capability Among Micro, Small, and Medium Enterprises in Kupang City Yuri S. Fa'ah; Dominikus Kopong T. Aman
Journal of Management and Business Innovation Journal of Management and Business Innovation (JOMBINOV): Volume 01, No 01, December 2025
Publisher : CV. Vocezmi Learnov

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65792/jombinov.v1i01.28

Abstract

The Micro, Small, and Medium Enterprises (MSME) sector in Kupang City has experienced substantial growth in recent years and has increasingly become a central pillar supporting regional economic development. Despite this progress, numerous studies consistently indicate that MSME actors continue to face significant challenges in managing their business finances, including unsystematic record-keeping, insufficient budgeting practices, and limited access to formal financial services. These persistent constraints often result in restricted working capital, unstable cash flows, and reduced business resilience in responding to market dynamics. In response to these issues, this study aims to examine the relationship between the core dimensions of financial literacy—namely financial behavior, financial attitudes, financial knowledge, and financial capability—among MSME actors in Kupang City. Drawing on the active MSME population in 2022, a final sample of 173 respondents was selected using the Slovin formula, and data were gathered through a structured questionnaire survey. Multiple regression analysis, conducted using SPSS version 25, was employed to assess the extent to which each dimension of financial literacy influences financial capability. The findings demonstrate that financial behavior and financial attitudes exert a positive and statistically significant effect on financial capability, while financial knowledge shows a more varied and less consistent relationship. These results underscore the need for financial education initiatives that not only enhance cognitive understanding but also foster sound financial behaviors and attitudes. Furthermore, the study highlights the importance of comprehensive MSME empowerment strategies aimed at strengthening financial resilience and promoting long-term business sustainability in Kupang City.
Causal Model of Emotional Intelligence, Digital Literacy, and Employee Work Productivity of Banking Staff in Kupang: A Structural Equation Modeling Approach Moni Y. Siahaan; Klaasvakumok J. Kamuri
Journal of Management and Business Innovation Journal of Management and Business Innovation (JOMBINOV): Volume 01, No 01, December 2025
Publisher : CV. Vocezmi Learnov

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65792/jombinov.v1i01.25

Abstract

The ongoing transformation of the workplace, driven by the Industrial Revolution 4.0 and the paradigm of Society 5.0, has intensified the demand for human resources equipped with advanced emotional and digital capabilities. This study develops a comprehensive causal framework that examines the interrelationships among emotional intelligence, digital literacy, and employee productivity using a Structural Equation Modeling (SEM) approach. The empirical evidence demonstrates that emotional intelligence significantly enhances productivity by fostering stronger emotional regulation, adaptive responses to organizational change, and effective interpersonal collaboration. Digital literacy is likewise a crucial determinant of productivity, enabling employees to utilize digital technologies more efficiently to achieve performance targets. Furthermore, the results indicate that emotional intelligence positively contributes to the development of digital literacy, suggesting that emotionally competent individuals exhibit greater openness and motivation toward technological adaptation. Importantly, digital literacy acts as a significant mediating mechanism linking emotional intelligence to productivity, emphasizing the need for organizations to strategically cultivate both competencies in synergy. The study advances the theoretical discourse on employee productivity by conceptualizing the integrated roles of emotional and digital competencies and provides actionable insights for organizations to design holistic human resource development initiatives that align with the rapidly digitalized and dynamic characteristics of contemporary work environments.
The Dynamics of Millennial Consumer Behavior in Online Shopping Decision-Making on the Shopee Marketplace with Scarcity Perception as a Moderating Variable Irience R. A. Manongga; Yanti S. Giri
Journal of Management and Business Innovation Journal of Management and Business Innovation (JOMBINOV): Volume 01, No 01, December 2025
Publisher : CV. Vocezmi Learnov

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65792/jombinov.v1i01.3

Abstract

In recent years, online shopping activity among millennials has shown a very significant increase. The development of digital technology, the intensification of promotional strategies, and lifestyle trends demanding convenience and speed have also contributed to the dominance of this group as active users of various e-commerce platforms, including Shopee. This condition underscores the importance of an in-depth study of the determinants influencing purchasing decisions within this consumer segment. This study aims to analyze the influence of the millennial generation lifestyle on purchasing decisions, with scarcity perception acting as a moderating variable. A total of 96 respondents were involved in this study using the Lemeshow technique and purposive sampling. Data analysis was performed using simple regression and multiple regression analysis (MRA). The research findings indicate that lifestyle has a positive and significant influence on Shopee users' purchase decisions in Kupang City (b = 0.759; p = 0.000; R = 0.724). On the other hand, the moderation test of scarcity perception yielded a negative and non-significant effect (b = -0.001; p = 0.087). However, an R² value of 0.733 indicates that the presence of the moderating variable still contributes to strengthening the relationship between lifestyle and purchase decisions.

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