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INDONESIA
Jurnal Art Nouveau
Published by STMIK STIKOM Surabaya
ISSN : -     EISSN : -     DOI : -
Core Subject : Humanities, Art,
Arts Humanities
Art Nouveau merupakan nama jurnal untuk publikasi hasil penelitian mahasiswa program studi S1 Desain Komunikasi Visual STIKOM Surabaya. Bidang publikasi yang dimuat disini meliputi Desain Komunikasi Visual, Gambar Teknik, Nirmana, Ilustrasi Digital, Tipografi, Menggambar Ekspresi, Komputer Grafis 3D, Animasi, Komik, Audio Visual, Fotografi, Proses Produksi dan Grafika, Multimedia Interaktif, Tinjauan Desain, Teori Periklanan.
Arjuna Subject : -
Articles 274 Documents
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REBRANDING DHEA BORDIR SEBAGAI UPAYA MENINGKATKAN BRAND AWARENESS Putra, Ardi Ghea Satria; Budiardjo, Hardman; Hidayat, Wahyu
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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Abstract:Dhea Bordir is a fashion company with a product that is focusing in kebaya product either traditional kebaya or contemporary kebaya. Dhea Bordir founded in 1997 by Dewi Asia Arifin in Sidoarjo, East Java. Until 2015 Dhea Bordir still do not have a consistent brand identity that can representing Dhea Bordir product. In conducting promotional activities, Dhea Bordir only depend on mouth-to-mouth promotion. Based on the problem has been discussed, So the formulation problems of research is How to do rebranding Dhea Bordir to increase the brand awareness. The problems that will be discussed in this research was he concept of design and its application in rebranding and promotion media which covering; brand identity, packaging, and Prints promotional media wich including catalogue and brochure and also website promotion.Keywords: Design, Promotion, Communication Visual, Brand Awareness
Perancangan Logo dan Media Promosi Pulau Mengare Gresik Berbasis Edukasi Sebagai Upaya Mengenalkan Wisata Sejarah Putri, Dinda Cholifah; Bahruddin, Muhammad; Khoiriqqoh, Abdullah
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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The purpose of designing this Mengare Island media campaign is to introduce and preserve the historical heritage Mengare . The study was conducted using qualitative research is to conduct interviews , observation , documentation , and literature to obtain data to support the drafting . Data were analyzed using multiple stages of data reduction , data presentation and conclusion. From these results we found the concept of " Enjoy Life With Adventure " which is a pleasant journey . In this case how to preserve historical heritage by making sites that are promoted with the right strategy to the target audience . The design of the work refers to the principles of design and how to create a media campaign in accordance with the design consistency . The results of the design is expected to add excursions . Keywords: Design , Media Campaign , Mengare Island , History , Culture
PERANCANGAN MEDIA PROMOSI SUOKLAT DENGAN TEKNIK VEKTOR SEBAGAI UPAYA MENINGKATKAN BRAND AWARENESS Rosyanto, Ikmal Imani; Budiardjo, Hardman; Martono, Siswo
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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Abstract:Suoklat is a company with a product that is first processed chocolate in Surabaya. Suoklat have a variety of processed chocolate products and has a unique packaging each product. When Suoklat studied, Suoklat only two promotion media to support the promotion of the company. Suoklat has a good potential of the market in Surabaya, therefore, the researchers wanted to reintroduce Suoklat to the public. Researcher using a design approach Suoklat promotion media to introduce to the public because promotion media which is considered to be a mass media that the effect can be immediate. media campaign that used the other researchers, billboards, flyers, mobile billboards, merchandise, website. Selection of the media campaign refers to the STP analysis as it relates to the market. Researchers expect from an alternative solution that is designed by the researchers can create Suoklat be a company known by the public.Keywords: Design, Promotion, Communication Visual, Brand Awareness
PERANCANGAN LOGO DAN MEDIA PROMOSI SOFTWARE RITELAA BERBASIS POP ART SEBAGAI UPAYA MENCIPTAKAN BRAND AWARENESS Hadiani, Ulfi; Budiardjo, Hardman; Khoiriqqoh, Abdullah
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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AbstractLogo and Media Campaign on the identity of a product is to make these products are able to compete and easily recognizable in the minds of the public / consumers. In East Java alone so many companies that need a logo and promotional media to be known well in the minds of consumers. Media promotion of adequate capable of making a product has a high value. Taking one CV in Surabaya, CV. Dapurmedia to do branding logo creation and promotion of media-based software Ritelaa pop art as an effort to create brand awareness. Problems in this final project is how to design a logo and promotional media on the Ritelaa products to create brand awareness in the minds of consumers in order to be known. Logo designed a simple design style pop art that aims to be easily recognized and remembered in the minds of the people and brought the color and characteristics of simple shapes. The research method uses qualitative methods with data collection technique using observation, interviews, literature, and FGD. The concept used in the design is the "modern" sharp and straight. Lead to the design are clear in terms of design firm, clear, and precise. The concept will be applied to any design that include logos and other penndukung media. Results from logo creation and media campaign against Ritelaa software is an attempt menggembangkan CV. Dapurmedia to have high competitiveness in terms of logo / brand. designed logo is a form of identity CV product. Dapurmedia namely Ritelaa people to easily recognize and remember the product. Keywords: Design, Logo, Media Unit Promotion of Small and Medium Pop Art, Brand Awareness, Ritelaa, modern.
PENCIPTAAN BUKU ILUSTRASI GAMELAN JAWA DENGAN MENGGUNAKAN TEKNIK VEKTOR SEBAGAI UPAYA PENGENALAN ALAT MUSIK TRADISIONAL PADA ANAK-ANAK Rudiansyah, Afrizal; Bahruddin, Muh; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: Gamelan is a traditional musical instrument that was in Indonesia, which has its own historical and artistic value. For the Javanese gamelan has become part of their life since the Hindu-Buddhist culture when it was still a lot of influence in Indonesia. Gamelan is a collection of various kinds of musical instruments consisting of drum / drums, Peking, Saron, Demung, Gong, Kempul, Bonang, kethuk, Kenong, Gender, Xylophone, fiddle, zither, flute. At the staging Puppet or Dance and Gamelan often be used as a musical accompaniment. In an effort to preserve and introduce traditional musical instruments to children, it will be the creation of Javanese gamelan book illustrations using vector techniques in an effort introduction of a traditional musical instrument in children. The method used is qualitative methods  by conducting interviews, observation, documentation and literature to obtain the data used in the creation of book illustration traditional Javanese gamelan musical instruments. From analysis obtained then found the keyword "Harmony". Keyword is applied in the creation of book illustrations by describing the concept of harmony and harmony in book illustration. Keywords:  Illustration Book, Traditional Musical Instruments, Javanese Gamelan, Local Cultural Heritage 
PENCIPTAAN BUKU ILUSTRASI TENTANG PENTINGNYA SAYURAN SEBAGAI MEDIA EDUKASI BAGI ANAK-ANAK Pradityo, Dito Febry; Bahruddin, Muh; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: Seeing the growth in the modern era of such as this the increasing number of fast food that circulate in the canteens of school children and diminished fibrous foods such as vegetables. The problem, nutritious foodsparticularly vegetables now rarely known by the person if the nutrients contained in vegetables high protein. Vegetables are the main source of minerals for the children there are a few types of vegetables containing iron, potassium and phospor. This is because there is a lot of media who publish, particularly through the book in the form of vector which is accompanied puzzle game. Though vegetables are foods that are high in fiber needed by the body to keep the body becomes healthy and fit. In addition, if not eating vegetables will also interfere with the growth and cause vision problems such as blindness and xerophthalmia or dryness of the membranes and corneal mata.tetapi still many people who tend to avoid the vegetables for the body. In this study indicate that children do not despise to vegetables because of bitter taste. For the purpose of this study was to create an illustrated book on the importance of vegetables as a medium of education for children.Keywords: Vegetables, Children, Book Illustration, Vector, Design
PENCIPTAAN BUKU PANDUAN WISATA RELIGI ISLAM DENGAN PENDEKATAN KEARIFAN LOKAL BUDAYA SEBAGAI DESTINASI PARIWISATA KOTA SURABAYA Puspasari, Dwinata; Bahruddin, Muh; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: Traces of Islamic civilization star of the 15th century until now left several markes that have historical value of the struggle of the guardian and religious leaders in preaching and spreading Islam. The existence of the mosque and the tomb is a marker that holds many memories and deserves to be imitated. Along with the development of today’s modern era the high demands of life and activity, the emergence of various facilities and infrastructure make the marker shifted and less aware of its existence. This book serves as a guide in addition to introducing the history of the struggle of the trustees and religious leaders in preaching and spreading Islam also simultaneously provide direction to find Islamic religious tourist destination in Surabaya including: Ampel Mosque, Jami Peneleh, Yellow Flower Rachmad Masjid, Masjid Chenghoo, Great Mosque of Al-Akbar. Hopefully with this manual can provide the knowledge and the ease of Islamic religious tourism in Surabaya. Keywords: Religiousitas, Islam, Handbook, Destinations, Tourism. 
PERANCANGAN MEDIA PROMOSI SANGGAR TARI RAFF DANCE COMPANY SEBAGAI UPAYA MENCIPTAKAN BRAND AWARENESS Pahlawan P.B, Rizky Senja; Bahruddin, Muh; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: Dance studio “Raff Dance Company” is one of dance companies which is still active and has potential in Surabaya. Dance studio “Raff Dance Company” has the potential to produce high value dance in the creation of dance in Indonesia. The problem is less known by the public as another dance studio. In conducting a media campaign, so far dance studio”Raff Dance Company only carry out promotional activites in the form of banner media that is only located in the cultural park “Cak Durasim” Surabaya. Besides, other promotional media are not up to date, such as social media like Facebook and Twitter. This resulted in the information submitted by dance studio “Raff Dance Company” was not conveyed to the dance studio”Raff Dance Company” to increase the brand awareness. This problem took some effort to improve the brand awareness, one is to design a right and proper media campaign for dance studio “Raff Dance Company”Keywords: Design, Dance Studio, Brand Awareness
PERANCANGAN MULTI-CONSTRUCTIONAL POP-UP BOOK CERITA SAWUNGGALING SEBAGAI UPAYA PELESTARIAN LEGENDA ASLI SURABAYA UNTUK ANAK-ANAK Prabandari, Titis Febri; Dewanto, Thomas Hanandry; Adrianto, Yosef Richo
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: Surabaya is known as the city of heroes that rapidly growing into a metropolitan city. It is been called as the city of heroes for a good times does not make its local legend keeps alive and being told to the younger generations. On the contrary, they are gradually dulled and being thrown aside off the coming of more popular imported fairy tales. Effort needs to be made to create a more creative approach thus pick the younger generation’s interest to read local legends and fairy tales. Multi-constructional pop-up can be considered as one of the better approach. The design is done with observation, interview, and literature studies using keyword viewpoint literature review result namely kids, pop-up book, Sawunggaling legend, and Surabaya. By using qualitative method of analysis that is supported by indicators STP (Segmenting, Targeting and Positioning) and USP (Unique Selling Proposition)  obtained the word “jaunty” that can be described into “having or expressing a lively, cheerful and self-confident manner” as the design concept. “Sawunggaling – a Journey of an Epic Hero” as the tittle with traditionally drew illustrations and multi-constructional pop-up designs as the point of interest. Keywords: Design, Illustration book, multi-constructional pop-ups, legends, Surabaya, Sawunggaling, jaunty
PENCIPTAAN BUKU ILUSTRASI KAIN SASIRANGAN SEBAGAI UPAYA PROMOSI SENI BUDAYA BANJARMASIN KEPADA REMAJA Wijaya, Tonny Aries; Fianto, Achmad Yanu Alif; Hidayat, Wahyu
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: The goal of the design creation illustrated book Sasirangan fabrics are promotional efforts, provide more information about the fabrics Sasirangan for young people, especially teenagers get information about Cain Sasirangan and more loving culture of the region. The study was conducted using qualitative methods is by doing interviews, observation, documentation, and literature to obtain data that is used as a conception of making this illustrated book. The concept gained through data analysis is the specialty of Thousand Rivers. Descriptions of the concept of "Privileged Thousand Rivers" represents the meaning of Cain Sasirangan and Banjarmasin. Sasirangan cloth is cultural heritage, has a unique characteristic of the manufacturing process and has a magical value in ancient times, while Banjarmasin is the capital of the province of South Kalimantan in the city where there are Kampung Sasirangan, and the city has many streams. Privileged by (KBBI) are special properties. Special is the typical, outstanding, other than the other. From concept which has been described above, teens can hope to know more about intangible cultural heritage, distinctive culture Banjar Cain Sasirangan. Results of the creation of this book is to preserve local cultural heritage in Banjar, provide insight to recognize among adolescents in fabrics Sasirangan. Keywords: Manufacture, Creation, Book, Illustration, Cloth Sasirangan, Arts Culture Banjarmasin, Teens.

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