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INDONESIA
Journal The Winners
Published by Universitas Bina Nusantara
ISSN : 1412121     EISSN : 25412388     DOI : -
Core Subject : Social,
Social Sciences
Arjuna Subject : -
Articles 672 Documents
 48   49   50   51   52 
Mapping the Customer Experience Management Strategies for Customer Loyalty in Retail Hypermarket Jabodetabek Jerry Marcellinus Logahan; Janita Sembiring Meliala; Iskandar Putong
The Winners Vol. 16 No. 1 (2015): The Winners Vol. 16 No. 1 2015
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v16i1.1539

Abstract

Today, competition in the global market has become increasingly difficult and and at the same time products and services provided by retail companies tend to be similar. So in such circumstances, customers expect not only satisfied with the products and services, but also the pursuit of the perfect shopping experience during the shopping process. The purpose of this study was to devise a customer experience management strategy at a hypermarket retailer Carrefour, Hypermart, Giant, and Lotte Mart. Both overall and per hypermarket retail chains that have the same character. The method used is Factor Analysis, Multi Dimension Scaling (MDS). The object of research is the hypermarket retail customers in Jakarta, Bogor, Depok, Tangerang and Bekasi to sample 360 people. The results of MDS mapping CEM variable per retail hypermarket retail hypermarket seen no one who is in the first quadrant in which the dimensions 1 and 2 positive namely Gianthypermarket retail. Tthere are three retail hypermarket located in quadrant 2 wherein the dimensions of 1 positive and 2 negative dimension namely retail Carrefour, Hypermart and Lotte Mart. In MDS can be classified Group 1 are the outlets; Group 1 are GPS (Giant Plaza Semanggi), CLB (Carrefour Lebak Bulus), CPH (Carrefour Permata Hijau) and HPV (Hypermart Pejaten Village) which leads to a positive value. While other outlets in group 2 are CCB (Carrefour Cibinong Bogor), GBT (Giant BSD Tangerang), GMD (Giant Margo city Depok), HPB (Hypermart Pondok Gede Bekasi), HJT (Hypermart JACC Thamrin), LRP (Lotte Mart Ratu Plaza), LKG (Lotte Mart Kelapa Gading), LF (Lotte Mart Fatmawati) have in common in the lower quadrant (negative).
Factors Affecting Student Achievement in Faculty of Economics "X" University Lily Suhaily; Yasintha Soelasih
The Winners Vol. 16 No. 1 (2015): The Winners Vol. 16 No. 1 2015
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v16i1.1540

Abstract

Education is an important point for many countries, including Indonesia. People with high education in a country could make the country wealthier. Parents are usually aware that it is important for their children to be educated. If the children are well educated, they will increase the standard of living of their parents and their selves. Based on this phenomenon, research evaluated factors that influence student achievement and also evaluated the difference of achievement between students who are active in campus activities and are not active. A number of 329 questionnaires were distributed to Faculty of Economics, “X” University students using random sampling. The result shows that the students themselves as factor that could determine their achievement. The evaluation also found that the achievement of student who is active in campus activities is different with the achievement of student who is not active in campus activities.
The Effect of Cash Dividend, Retained Earnings, and Stock Price of Manufacturing Company Listed In Indonesia Stock Exchange Farah Margaretha
The Winners Vol. 16 No. 1 (2015): The Winners Vol. 16 No. 1 2015
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v16i1.1553

Abstract

This study aims to determine the effect of cash dividends per share, retained earnings per share, earnings per share, and leverage on the stock price of manufacture industry in Indonesia from 2008-2012. Research used secondary data in which the source was obtained indirectly through an intermediary medium or data processed from literatures and reports associated with this research. Independent variables in this study (x) are cash dividends per share, retained earnings per share, earnings per share, and leverage, while the dependent variable (y) is stock price. The samples used were 23 companies with purposive sampling method. The empirical results of this study indicate that cash dividends per share, retained earnings per share, earnings per share, and leverage has significant effect on the stock price. It is therefore the higher stock price will attract investors to invest their money. Hence, companies and investors need to attend cash dividends per share, retained earnings per share, earnings per share, and leverage as factors that affect the increase or decrease of the stock price. 
The Effect of Leadership toward Employees’ Job Satisfaction in Quality Control Division of PT X Padalaran Yulia Listianti; Arif Yusuf Hamali
The Winners Vol. 16 No. 1 (2015): The Winners Vol. 16 No. 1 2015
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v16i1.1554

Abstract

This research was conducted at Quality Control Division of PT X Padalarang, aimed to determine correlation leadership and job satisfaction, and also to analyze the effect of leadership on job satisfaction at Quality Control Division of PT X Padalarang. Respondents of this research are 52 people selected with simple random sampling technique. The method used is descriptive and associative, which tests the connection using the Spearman rank correlation analysis, and also done to determine the accuracy of measurement using by the   validity and reliability test. Results of the validity and reliability test of variables X and Y are valid and reliable. Calculations were performed using SPSS software ver. 19. The result of this study showed that leadership is in the category of good and job satisfaction is in the category of good. Results showed the correlation of leadership with job satisfaction at Quality Control Division of PT X Padalarang with correlation coefficient = 0,679. Based on the criteria champion, this relationship is in the criteria of strong relationship. Results of this calculation showed the coefficient of determination = 46, 10%. It showed that the hypothesis is proved, that there is an influence of leadership to job satisfaction at Quality Control Division of PT X Padalarang.
Analysis of Decision Making Process in Moneyball: The Art of Winning an Unfair Game Mochamad Sandy Triady; Ami Fitri Utami
The Winners Vol. 16 No. 1 (2015): The Winners Vol. 16 No. 1 2015
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v16i1.1555

Abstract

Billy Beanes’s success in using data-driven decision making in baseball industry is wonderfully written by Michael Lewis in Moneyball. As a general manager in baseball team that were in the bottom position of the league from the financial side to acquire the players, Beane, along with his partner, explored the use of data in choosing the team’s player. They figured out how to determine the worth of every player.The process was not smooth, due to the condition of baseball industry that was not common with using advanced statistic in acquiring   players. Many teams still use the old paradigm that rely on experts’ judgments, intuition, or experience in decision making process. Moneyball approached that using data-driven decision making gave excellent result for Beane’s team. The team won 20 gamessequently in the 2002 season and also spent the lowest cost per win than other teams.This paper attempts to review the principles of Moneyball – The Art of Winning an Unfair Game as a process of decision making and gives what we can learn from the story in order to win the games, the unfair games.
The Influence of Online Store Beliefs towards Impulse Buying (Study on Elevania.co.id) Citra Kusuma Dewi; Despri Lolita br Sinuraya
The Winners Vol. 16 No. 1 (2015): The Winners Vol. 16 No. 1 2015
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v16i1.1556

Abstract

The rapid development of information technology brings a great impact to all aspects, including the development of business and marketing. The rapid growth of internet user makes online business becomes a potential market. One of the factors that determine the success of an online business is consumer beliefs to an online store. The purpose of this study is to determine the influence of online stores beliefs towards impulse buying on elevenia consumers. This study was conducted on elevenia consumers who have shopped at elevenia.co.id. Sample size of 100 people with purposive sampling method. Data was collected through questionnaires using a 5 point Likert scale to measure 11 indicators. The analysis technique is multiple linear regression. The research found that the online store beliefs variable consist of functional convenience beliefs and representation delight, simultaneously influence impulse buying on elevenia consumers.While in partial functional convenience beliefs variable have no influence towards impulse buying on elevenia consumers.
Determining the Best Arch/Garch Model and Comparing JKSE with Stock Index in Developed Countries Kharisya Ayu Effendi
The Winners Vol. 16 No. 2 (2015): The Winners Vol. 16 No. 2 2015
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v16i2.1560

Abstract

The slow movement of Indonesia economic growth in 2014 due to several factors, in internal factors; due to the high interest rates in Indonesia and external factors from the US which will raise the fed rate this year. However, JKSE shows a sharp increase trend from the beginning of 2014 until the second quarter of 2015 although it remains fluctuate but insignificant. The purpose of this research is to determine the best ARCH/ GARCH model in JKSE and stock index in developed countries (FTSE, Nasdaq and STI) and then compare the JKSE with the stock index in developed countries (FTSE, Nasdaq and STI). The results obtained in this study is to determine the best model of ARCH / GARCH, it is obtained that JKSE is GARCH (1,2), while the FTSE obtains GARCH (2,2), NASDAQ produces the best model which is GARCH (1,1) and STI with GARCH (2,1), and the results of the comparison of JKSE with FTSE, NASDAQ and STI are that even though JKSE fluctuates with moderate levels but the trend shown upward trend. This is different with other stock indexes fluctuated highly and tends to have a downward trend.
Business Model Innovation for Small Medium Enterprises Wirania Swasty
The Winners Vol. 16 No. 2 (2015): The Winners Vol. 16 No. 2 2015
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v16i2.1561

Abstract

Indonesian economy through Small Medium Enterprises (SMEs) is expected to absorb labor and contribute to the growth of Gross Domestic Product. However, SMEs lack both managerial and technical skills. This research is about business model innovation for SMEs especially in fashion and garment industry. Study used qualitative approach by mentoring four selected SMEs in Babakan Penghulu Village– Cinambo Sub-District, Eastern Bandung. The tools used to analyze them including PEST analysis, Porter’s Five Forces,Resource Based View, Value Chain Analysis and Business Model Canvas. Finding suggests SMEs to have business model innovation derived from value proposition. SMEs should build their own brand awareness. Moreover, as garment and fashion industry, design can be a particularly important part of the Value Proposition. SMEs could communicate its value propositions and inform their service through its official websites and other social media. Since the intangible resources include brand and design, thus SMEs should build brand image and innovate year by year. SMEs must hire designers and launch a series of new products offers under the signature of their own brands. Ideation to strengthen strategies derives from value proposition building block as a starting point. Moreover, Business Model Canvas makes strategy more focused and measurable. Business model innovation is expected to increase overall performance of SMEs.
Prepare SME in Facing AEC 2015 through English Training Program to Obtain the Export Market Rianto Nurcahyo; Raja Halim Harahap; Didiet Gharnaditya
The Winners Vol. 16 No. 2 (2015): The Winners Vol. 16 No. 2 2015
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v16i2.1562

Abstract

Entering the era of globalization, better known as free market requires every individual to prepare reliable resources, especially in the field of Science and Technology. In order to master these demands, adequate knowledge is required in dealing with the demands of a globalized world that is full of competition. In this regard, the role of the English language is required both in mastering communication technologies and to interact directly; moreover, the presence of the media especially the Internet will force people to learn English. As a means of global communication, English should be actively mastered both orally and in written. In an increasingly globalized business world, there are more local Indonesian companies entering into the world market, and growing number of international companies. This research is an attempt to create the roles of exporters, especially the Micro, Small and Medium Enterprises (SMEs) through the products produced by the exporters themselves. Comparing Indonesian export revenue number to other countries, the value of Indonesia's exports is relatively low. One of the constraints faced by exporters is in terms of the ability of a foreign language, namely English. Mastery of English is the main capital to open international trading communication. This research focuses on Quantitative method using chi square analysis, where it can be used to test the relationor the effect of two nominal variables and to measure the relation strength of each variable with other nominal variable (C as the coefficient of contingency). From the chi square method, difference from the SME before and after the Export English course training is expected to be found. The training will use classroom method. The title of this study is prepare SME in Facing AEC 2015 through English training program to obtain the export market.
The Effect of Motivation on Employee Performance in Biological Product Division of PT Medion Bandung Barat Arif Yusuf Hamali; Ai Siti Khodijah; Ine Febriyanti
The Winners Vol. 16 No. 2 (2015): The Winners Vol. 16 No. 2 2015
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v16i2.1563

Abstract

This research was conducted at Biological Product Division of PT Medion Bandung Barat, aimed to determine correlation of motivation and employee performance, and also to analyze the effect of motivation on employee performance at Biological Product Division of PT Medion Bandung Barat. Respondents of this research were 45 people, selected with simple random sampling technique. The methods used were descriptive and associative, which tested the connection using the Spearman rank correlation analysis, and to determine the accuracy of measurement using the validity and reliability test. Results of the validity and reliability test of variables X and Y are valid and reliable. Calculations were performed using SPSS software version 19. The result of this study showed that motivation is in the category of good and employee performance is also in the category of good. Results showed the correlation of motivation with employee performance at Biological Product Division of PT Medion Bandung Barat with correlation coefficient of 0,568. Based on the criteria champion, this relationship is in the criteria of strong enough relationship. Results of this calculation showed the coefficient of determination is 32, 26%. It is showed that the hypothesis is proved that there is an influence of motivation to employee performance at Biological Product Division of PT Medion Bandung Barat.

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