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iBuss Management
Published by Universitas Kristen Petra Surabaya
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
iBuss Management is a student journal of International Business Management program of Petra Christian University.
Arjuna Subject : -
Articles 305 Documents
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Intercompany Financing “Implementation of Arm’s Length Principle to the LG Shared Service Center Short-term Intercompany Financing” Sherlyta Utomo
iBuss Management Vol 6, No 2 (2018): iBuss Management
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Abstract

Due to the increasing activities of the tax authority and transfer pricing monitoring by the government and also international organizations, the rules of transfer pricing are keep on updated. As a result, multinational enterprises must comply with those regulations over time. OECD as an international organization launch a principle called Arm’s Length Principle, which states that an internal transaction must be carried as it is performed to the unrelated party. Thus, in this paper the author developed a model for the client to apply the principle through clear steps. There are 5 internal interiew participants which the author has chosen with a judgemental strategy. According to the study, the client should follow four big steps. The first step is to determine the type of service being performed. The second step is to determine the ALP method. The third step is to assign the borrowers’ credit rating. Then from the credit rating, the amount of intercompany loan margin can be made, which is the last step. By applying the model, the company can save from the tax adjustment and save a lot of time and efforts to achieve the optimum tax efficiency. Keyword:Arm’s Length Principle, Transfer Pricing, Intercompany Transaction, Corporate Income Tax, Short Term Loan
The Impacts of Perceived Advertising Spending and Price Promotions on Brand Equity: A Case of An Indonesian Instant Noodle Brand Steven Tamara
iBuss Management Vol 2, No 2 (2014): iBuss Management
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Abstract

One of Indonesia’s largest producers of instant noodle has the long term vision to make  its brand  Indonesia’s number one instant noodles brand. Heavy advertising and intense price promotions are part of its strategy to increase the brand equity. The researcher, therefore, wishes to examine whether advertising and price promotions that the company conducts contribute to the instant noodle brand equity. To test the impacts of perceived advertising spending and price promotions on brand equity and its dimensions (perceived quality, brand loyalty, brand awareness, brand image), a quantitative approach is employed, using 35-item, 5-point Likert scale questionnaires. All of the respondents are coming from Surabaya area, altogether 105 respondents chosen using simple random sampling method. Pearson Correlation and Multiple Regression analysis methods are used to examine the result. The result has two conclusions. First, perceived price promotions have significant positive effects on brand equity. Second, perceived advertising spending has no significant effect on brand equity.  Keywords:  Perceived Advertising Spending, Perceived  Price Promotions, Brand Equity, Instant Noodle.
The Impact of Intellectual Capital toward Firm’s Profitability and Market Value of Retail Companies Listed in Indonesia Stock Exchange (IDX) from 2013-2016 Richard Suherman
iBuss Management Vol 5, No 1 (2017): iBuss Management
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Abstract

Nowadays, as we move from labor intensive economies to knowledge intensive economies, companies need a new source of competencies to compete with other. Investing in tangible asset is no longer sustainable and it is no longer a factor that differentiate between companies. This conditions encorage the researcher to find other competencies that could give companies new competitive advantage in order to improve their profitability and market value. The researcher will focus on intellectual capital as the main driver that could improve company’s profitability and market value. Intellectual capital itself consists of three components, namely, human capital, structural capital, and relational capital. The researcher would like to know whether intellectual capital and its components could improve company’s profitability and market value.The data was collected from 10 retail companies that are listed in Indonesia Stock Exchange (IDX) during the period of 2013-2016. The researcher’s findings shows that intellectual capital have a significant impact toward firm’s profitability and have an insignificant impact toward market value. Further test conducted on the components of intellectual capital also shows that only human capital has a significant impact toward firm’s profitability and only human capital and structural capital have a significant impact toward market value.           Keywords: Intellectual Capital, Human Capital, Structural Capital, Relational Capital, Operating Profit Margin, Market Value
THE IMPACT OF MONETARY AND NON-MONETARY INCENTIVES ON EMPLOYEES’ MOTIVATION IN PT XYZ’S FINANCE FUNCTION IN SURABAYA Richard Gunawan; Hendry Febrianto
iBuss Management Vol 2, No 2 (2014): iBuss Management
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Abstract

While successful corporate strategies are those executed well by the management, the execution itself will depend on the employees involved in the business process. Thus, it is very important for the management to understand the factors that influence employees to be motivated in performing the required tasks and achieve or even surpass the management expectation.PT XYZ’s strong performance amid the fierce competition in the industry makes the company cannot afford to ignore the contribution of their people to strive. Considering which incentives utilized by PT XYZ that affect employees’ motivation the most will help PT XYZ to manage its employees more effectively.  This research was conducted in PT XYZ’s Finance function in Surabaya by distributing questionnaires to 102 employees. The sampling method used was simple random sampling. The data were analyzed using Multiple Linear Regression Analysis. The results show that monetary incentives, tangible non-monetary incentives, and intangible non-monetary incentives have significant impact on employees’ motivation. When analyzed individually, tangible non-monetary incentives are the only factors having no significant impact on employees’ motivation. In addition, the result indicates that intangible non-monetary incentives are the most influential factors affecting employees’ motivation in PT XYZ’s Finance function.       Keywords: Human Resource, Motivation, Employees’ Motivation, Incentives, Monetary Incentives, Non-monetary Incentives.
Marketing Plan for Company X Kathleen Kwarso
iBuss Management Vol 5, No 1 (2017): iBuss Management
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Abstract

In the globalization era where competition is tighter than ever, creating a sustainable and customized marketing strategy that would withstand the fast shift in trends is of utmost importance. Unfortunately, many B2B businesses are still underestimating innovative B2C channels, which leads to the late adoption of marketing trend. Company X is also experiencing this problem where they are too dependent on clients’ loyalty. Therefore, the purpose of this paper is to create a tailored and innovative marketing plan for Company X. Qualitative method will be utilized by interviewing internal and external parties related with Company X. The findings show that creating a consumer-centric company supported with the multichannel model will be beneficial in increasing awareness, exposure and even sales of Company X. Keywords:Service Marketing Mix, Marketing Channel, Market Research, Multichannel, Consumer-Centric
The Impact of Personality and Working Environment Towards Job Performance in Educational Institutions Caroline Ongkowijoyo; Henry Tjendra Santoso
iBuss Management Vol 6, No 2 (2018): iBuss Management
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Abstract

Enhancing the performance of human capital is significant in order to remain competitive in the current economy, hence organizations need to find an effective and efficient ways. The objective of this paper is to find out the impact of personality and working environment towards job performance. Five-factor model is chosen as the personality taxonomy, and the research aims to examine whether five-factor model, which is mediated by self-efficacy, and working environment can affect the job performance of human resources in a few educational institutions.The paper uses simple random sampling, using online questionnaire to gather the data from various educational institutions. The data has passed validity & reliability test, as well as processed using multiple regression with path analysis and Sobel test.The main finding of this research suggests that personality significantly impacts job performance, even more when personality is mediated by self-efficacy. Working environment, on the other hand, impacting job performance less significantly. Furthermore, self-efficacy is found to partially mediate the relationship between five-factor model to job performance. Keywords: Personality, Five-Factor Model, Self-Efficacy, Working Environment, Job Performance
The Impact of Viral Marketing through Social Media on BCD’s Consumer Brand Knowledge Levina Kusumadjaja
iBuss Management Vol 2, No 2 (2014): iBuss Management
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Abstract

Due to the continous increase in viral marketing’s popularity phenomenon that causes viral marketing to later become a strategic requirement for marketers worldwide, a necessity to assess the effectiveness of viral marketing in achieveing its objectives in leveraging brand and products has emerged. This research was accomplished to study the impact of viral marketing through social media on consumer brand knowledge of a franchised Taiwanese bubble tea company, BCD. The company  utilizes viral marketing through social media platforms to boost consumer brand knowledge. Therefore understanding the impact of viral marketing on consumer brand knowledge will help derive the most effective management approaches for the company.  The different social media platforms examined are Facebook, Twitter and Instagram. In total, data from 134 respondents was gathered through simple random sampling and further analyzed using the multiple regression method. The results concluded that  the company’s  viral marketing activities  through social media simultenously have significant impact on  its consumer brand knowledge and individually does not give significant impact to  the company’s  consumer brand knowledge.   Keywords: Viral Marketing, Social Media, Consumer Brand Knowledge, Platform
The Leadership Competencies in Family Business: A Case Study of A Family Business Company in Surabaya Thesia Agatha Patria; Alvin Kristanto
iBuss Management Vol 6, No 2 (2018): iBuss Management
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Abstract

There has been an emergence of family businesses in Indonesia in the recent years. Its significance can be equalized as the backbone of most of the country’s economy. The researchers are interested and fortunately found the opportunity to explore deeply the impact of leadership in family businesses for the case of PT. ABC.In this research, the case study found that there are similarities and differences in how leaders across management level in PT. ABC practice the leadership competencies. Taking on qualitative approach by using interviews, this research found that the similarities and differences are coming from how leaders practice strong ethics and safety; empowering others to self-organize; efficient learning; nurtures growth as well as sense of connection and belonging. Some of the elements described in each competency are practiced by the leaders, while some are not or are practiced in different ways. However, to the extent of the aforementioned competencies, the leaders believe in the importance of practicing system across all level of management. While the owner can still bypass the system in a way, the need for a leader to create a system in controlling the business is irreplaceable. Keyword: Leadership, Family Business, Strong Ethics and Safety, Empowering Others, Efficient Learning, Nurturing, Sense of Connection and Belongings, System
The Impact of Corporate Image of PT XYZ towards Job Applicant Attraction in Surabaya Janice Janice; Jessica Inez Leosaputro
iBuss Management Vol 2, No 2 (2014): iBuss Management
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Abstract

Human capital is considered as a crucial factor that can impact company performance. It is expected that Indonesia will face talent scarcity (BCG, 2013). In Surabaya, PT XYZ also competes with other companies to attract the best talents to join the company. This research is conducted with the aim to find out the effect of corporate image in attracting job applicants. The data was gathered using simple random sampling by distributing questionnaires to 109 respondents in Surabaya. The data was analyzed by using Multiple Linear Regression Analysis. The result shows that the corporate image simultaneously has significant impact on job applicant attraction. Meanwhile, as individual dimension, employer image and CSR image has significant impact toward job applicant attraction.  Keywords: Human capital, corporate image, job applicant attraction, regression.
The Impact of Return on Asset, Debt to Equity Ratio, Book Value of Equity per Share, and Dividend Payout Ratio towards the Stock Price of LQ-45 Companies Listed in the IDX Period 2014 - 2016 Yunita Vilanie
iBuss Management Vol 6, No 2 (2018): iBuss Management
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Abstract

Yuk Nabung Saham, a campaign conducted by IDX invites the society to invest in stocks. Hence, the society needs an insight about company’s financial condition to help it in deciding which company’s stock to invest and monitoring the company’s stock price. A measurement that frequently used by the investors and analyst to measure its financial condition is financial ratio. This condition encourages the researcher to find categories of financial ratio that could affect the company’s stock price. Thus, the researcher aims to study the impact of return on asset, debt to equity ratio, dividend payout ratio, and book value of equity per share towards the stock price of LQ-45 companies listed in the IDX period 2014 - 2016.The research has collected the data of 19 companies consistently listed in the LQ-45 index during the period of 2014-2016 and analyzed using multiple linear regressions. The result shows that return on asset, debt to equity ratio, dividend payout ratio, and book value of equity per share simultaneously give a significant impact towards the stock price. While individually, return on asset, debt to equity ratio, and book value of equity per share give a significantly positive impact towards the stock price. Keywords: Return on Asset, Debt to Equity Ratio, Dividend Payout Ratio, Book Value of Equity per Share, Stock Price

Page 13 of 31 | Total Record : 305

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