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JMM17: Jurnal Ilmu Ekonomi dan Manajemen

jmm17
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Published by Universitas 17 Agustus 1945 Surabaya

ISSN : - EISSN : 23557435 DOI : https://doi.org/10.30996/jmm.v7i01

Core Subject : Economy,

Economics, Econometrics & Finance

JMM17: Jurnal Manajemen Indonesia accepts manuscript research results in the fields of financial management, operational management, marketing management, and human resource management, but not limited to Human Resource, Marketing Management, Financial Management, Operasional Management, Strategic Management, Economy

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 160 Documents

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PENGARUH ORIENTATION MARKET DAN PRODUCT INNOVATION TERHADAP PERFORMANCE MARKETING PADA PERUSAHAAN PT. NOVAPHARIN GRESIK Shinta Dewi
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol 6 No 01 (2019)
Publisher : Universitas 17 Agustus 1945 Surabaya

This aims of this study is to determine the effect of orientation marketing andproduct innovation on performance marketing in PT. Novapharin Gresik. This type ofresearch is survey research and this study uses a quantitative approach. Sampling is doneby using a purposive sampling method that is with certain considerations so that thenumber of samples obtained is 100 people. Data was collected using a questionnaire thathad been tested for validity and reliability and carried out classical assumption tests. Thedata analysis technique used is multiple linear regression. This analysis model is used todetermine the effect of independent variables on the dependent variable. Empirically Theresults of the study show that there is a simultaneous influence of the OrientationMarketing and Product Innovation variables on Performance Marketing and partiallyinfluence, that Orientation Marketing has a positive and significant effect on PerformanceMarketing and Product Innovation has a positive and significant effect on PerformanceMarketing.Keywords: Orientation Marketing, Product Innovation, and Marketing Performance

The Impact of Product, People, Process Dan Physical Evidence on Customer Loyalty at PT. Samudera Shipping Services - Surabaya * Mukhsinah
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol 1 No 01 (2014)
Publisher : Universitas 17 Agustus 1945 Surabaya

This study aims to determine the effect of product, people, process and physical evidence on customer loyalty St PT. Samudera Shipping Services - Surabaya. The variables used in this study are the independent variable ( X ) consisting of the Product ( X1 ) , People ( X2 ) , Process ( X3 ) , and Physical Evidence and the dependent variable ( Y ) that is customer loyalty. The theory used is Kotler & Keller ( 2009 ) marketing mix refers to the concept of the traditional marketing mix consists of 4Ps , namely product , price , place / location and promotion expanded with the addition of non- traditional elements , namely people , physical facilities and processes to be seven elements (7P) . However, the study was taken 4 P, which are product, people, process and physical evidence. And the Sheth theory on Tjiptono (2012:482) customer loyalty is a deeply held commitment to re- buy or subscribe to a product / service consistently preferred in the future, giving rise to a series of purchase of the product or the same product over and over, despite situational influences and marketing efforts have the potential to cause switching behavior to similar competitors. This study of causal research is looking for a research and describe the relationship (cause and effect) and the effect of study variables to be concluded (Maholtra , 2005 , p.100 ) . The population that will be used and examined in this study are customers of PT. Samudera Shipping Services Branch Office Surabaya in 2011-2013. Data analysis techniques used in this research is to use the method of Structural Equation Modeling (SEM) with software Smart PLS (Partial Least Square). The study results showed that the product variable significant positive effect on loyalty , the value of t - statistic greater than 1.96 indicates that 3,020 . These results indicate that the first hypothesis , H1 : Product effect on loyalty , is accepted . For people variable has no effect on customer loyalty , the value of t - statistics that show less than 1.96 which is 1,163 . So the second hypothesis ( H2 ) "The effect on customer loyalty " , be rejected . Process Variables significant positive effect on customer loyalty , the value of t - statistic greater than 1.96 indicates that 2,420 . These results indicate that the third hypothesis ( H3 ) " Process effect on customer loyalty " stated diterima.Variabel physical evidence significant positive effect on customer loyalty , the value of t - statistic greater than 1.96 indicates that 5,335. These results indicate that the fourth hypothesis ( H4 ) " Physical evidence effect on customer loyalty " , is accepted.Keyword : product, people, process ,physical evidence, customer loyalty

PENGARUH KUALITAS PELAYANAN DAN LOKASI TERHADAP KEPUASAN PELANGGAN PADA ROLAG CAFE DIPONEGORO SURABAYA Nano Gunawan; Chandra Kartika
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol 5 No 01 (2018)
Publisher : Universitas 17 Agustus 1945 Surabaya

This research is meant to examine the influence of service quality, price, and place to thecustomer satisfaction at Cafe Rolag Diponegoro Surabaya. The population of thisresearch is all customers who have ever visited at Cafe Rolag Diponegoro Surabaya. Theresearch samples has been obtained by using accidental sampling method. In according tothe predetermined criteria 100 respondents who have ever visited Cafe Rolag DiponegoroSurabaya have been selected as samples. The analysis method has been carried out byusing multiple linear analysis with SPSS application .The result of the model feasibilitytest which has been done by using F test has concluded that the research model is feasibleto be used for the following analysis. Meanwhile the result of hypothesis t test (partial)shows that service quality has significant influence to the customer satisfaction.And placehas significant influence to the customer satisfaction.Keywords: Service quality, place, and customer satisfaction.

THE EFFECT OF JOB CONDITION, INTERPERSONAL COMMUNICATION, AND PERCEIVED ORGANIZATIONAL SUPPORT ON EMPLOYEE PERFORMANCE OF PDAM COMPANY SURABAYA, INDONESIA Purwanti Purwanti
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol 7 No 01 (2020)
Publisher : Universitas 17 Agustus 1945 Surabaya

The aims of this study is to examine the effect of working condition, Interpersonal Communication and Perceived Organizational Support on performance employment of PDAM company, Surabaya, Indonesia. Methode used in this research is descriptive Explanatory which is a method that explains causal relationships between the variables observed. This research is limited by data collected from a sample of the population to represent the whole population. Data analyzed by multiple linear regression to, T-test, and F test, with SPSS program. The test result of multiple regression show that every increasing Working condition, Interpersonal Communicationa and perceived organizational support will increase performance of the employes. The results of Hyphothesis thest shows that as a simultaniously there were significant effect between Working condition, Interpersonal Communicationa and perceived organizational support to employee performance, eventhough as a partially that Working condition, and Interpersonal Communicationa are significant effect to employee performance but Perceived Organizational Support has no significant effect to employee performance.

Pengaruh Corporate Social Responsibility (CSR), dan Kualitas Produk Terhadap, Citra Bank dan Keputusan Menabung di BNI Syariah Kota Kediri Djunaedi .
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol 3 No 02 (2016)
Publisher : Universitas 17 Agustus 1945 Surabaya

This research talked about the client decision to save on BNI Sharia in Kediri Town ofEast Java. This study was focused on bank image improvement model and Saving Decisionbased on CSR, and Product Quality. From the testing results on the model in this research,by using random sampling, structural equation model (SEM) analysis, and the assistancesoftware Amos 20, on 150 respondents, it was able to explain the relationship betweenCSR, Product Quality, and Bank Image on the Saving Decision at Bank BNI Sharia inKediri Town of East Java. In this research, it was obtained a strong influence of CSR onBank Image, amounting to 0.286, and a strong influence of the bank image on the clientsaving decision, that is of 0.780, this case showed that, with the rise of CSR, it will raisethe Bank Image, which in turn raised the Decision Saving of clients. In this research, italso obtained a strong influence of product quality on the Bank Image, amounting to 0.327,this case showed that, with good product quality, it will raise the Saving Decisions ofclients, through Bank Image. While the correlation between CSR and saving decision wasinsignificant.Keywords: CSR, Product Quality, Bank Image, Saving Decision

Pelaksanaan Program Nasional Pemberdayaan Masyarakat (PNPM) Mandiri Perdesaan Dalam Meningkatkan Kesejahteraan Masyarakat Miskin di Desa Sukarara Kecamatan Jonggat Kabupaten Lombok Tengah Raddana Raddana
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol 2 No 01 (2015)
Publisher : Universitas 17 Agustus 1945 Surabaya

Abstract: Empowerment is an attempt to make people, groups or communities become more empowered so that they can take care of their interests independently. As we know, that in the implementation of PNPM-MP should involve community participation as an essential element. However, the implementation in the field, PNPM-MP faced with the problem of minimal participation of the community. This will result in less optimal implementation of PNPM-MP in Sukarara, Jonggat, Central Lombok. The writer interested in conducting research with the title of PNPM-MP in Improving Welfare of the Poor with the formulation of the problem: (1) How is the implementation (2) What are the barriers and factors supporting the implementation and (3) what the government's efforts to overcome obstacles of PNPM-MP in improving the welfare of the poor in Sukarara, Jonggat, Central Lombok.This study uses descriptive qualitative research method, the writer did not use the sample population. The writer is using purposive informants as a source of primary data and documents as a source of secondary data. To support ongoing research, writer uses a variety of secondary data in order to support the completeness of the data required in this study.The results of the study: (1). PNPM-MP can be broadly improve the welfare of the poor due to open employment opportunities through development of infrastructure. (2). Barriers in general practice: Human resources is still low, procurement of materials/goods to be auctioned, disbursements are often not timely, lack of socialization and development and (3) Supporting the management of the program is already well organized from the central, provincial, regency, districts and villages (4) efforts by the government is directing the public to increase their knowledge and skills.Keywords: Implementation, PNPM-MP, Welfare of the Poor

PENGARUH RELATIONSHIP MARKETING, KOMUNIKASI PEMASARAN DAN CITRA PERUSAHAAN TERHADAP NIAT PERILAKU KONSUMEN MELALUI KEPUASAN PELANGGAN PADA VASA HOTEL SURABAYA Chandra Kartika; Fauzi Hidayat; Efina Krinala
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol 6 No 02 (2019)
Publisher : Universitas 17 Agustus 1945 Surabaya

Effects of Relationship in Marketing, Marketing Communication, Corporate Image on the Intention of Consumer Behavior through Customer Satisfaction at Vasa Hotel Surabaya.This study aims to examine and analyze the effect of the relationship of marketing, marketing communication, corporate image on consumer behavior intentions through customer satisfaction at Vasa Hotel Surabaya. The number of respondents in this study was 130 people consisting of 68 men and 62 women. Analysis of this study uses Path Analysis. Data analysis was performed using statistics with SPSS tools. Based on the results of the overall data analysis, it can be seen that together the relationship relationship marketing, marketing communication, corporate image, customer satisfaction variables simultaneously have a significant influence on consumer behavior intentions.Keywords: Relationship marketing, marketing communication, trust icon corporate, customer satisfaction, consumer behavior intention

Analisis Keputusan Pendanaan Bagi Usaha Kecil Kerajinan Melalui Lingkungan Eksternal dan Kapasitas Manajerial di Nusa Tenggara Barat Nur Asikin Amin
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol 1 No 02 (2014)
Publisher : Universitas 17 Agustus 1945 Surabaya

Abstract:Â Craft small business in Western Lesser Sundas, still faced a various of obstacles, such as: The minimum obstacle of the managerial capacity of craft small entrepreneurs in term of the weakness of business planning, organization, management, and control; The external obstacles in term of still less attention of government in the cultivation and development of business, supporting means and infrastructure that still limited, and the involvements of big enterprises and social institutions in the cultivation that not yet optimal..The research population was the entire small business crafters in 10 Regencies/Towns in Western Lesser Sundas Province who continually did production activities amounted to 3,719 crafters.It was by using the Generalized Least Square Estimation (GLSE), structural equation model (SEM) analysis, and proportional random sampling method on 361 crafter respondents.The research result indicated that: 1) External environment had effect on the managerial capacity of craft small business; 2) External environment had effect on the funding decision of craft small business; 3) Managerial capacity had effect on the funding decision of craft small business in Western Lesser Sundas Province.Key words: external environment, managerial capacity, funding decision.

ANTESEDEN KEPUASAN KONSUMEN PADA SUPERMARKET BAHAN BANGUNAN MITRA 10, SIDOARJO Eva Desembrianita; Noneng R Sukatmadiredja
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol 5 No 02 (2018)
Publisher : Universitas 17 Agustus 1945 Surabaya

This research was conducted to analyzed the effect of independent variables consisting of serviceinnovation, customer service and customer relationship management on the variables of customersatisfaction. This research is a survey research by distributing questionnaires with a nonprobabilitysampling design, to 96 respondents / consumers of Mitra 10, Sidoarjo. Data analysistechnique uses multiple linear regression. The results showed that Fcount of 72.595 was greaterthan Ftable (72.595> 2.699). The t test on each variable gives the results of service innovation hasa significant effect on consumer satisfaction because t table is 1,984, the value of t count in X1 is5.614 (t count> t table). Customer service has a significant effect on consumer satisfaction becausethe tcount value at X2 is 2.834 (t count> t table). Customer Relationship Management (CRM) has asignificant effect on consumer satisfaction because thitung in X3 is 3.817 (thitung> t table). ServiceInnovation variables have an effect of 18.4% on customer satisfaction, while Customer Service is4.9% and Customer Relationship Management (CRM) is 9.5%. Of the three, service innovation isthe dominant variable influencing consumer satisfactionKeywords: Service Innovation, Customer Service, Customer relationship Management,Customer Satisfaction

Pengaruh Moral Ekonomi dan Kewirausahaan Nelayan Terhadap Perilaku Ekonomi Rumah Tangga Nelayan di Pantai Kenjeran Surabaya Jawa Timur Tri Andjarwati
JMM17 : Jurnal Ilmu ekonomi dan manajemen Vol 4 No 01 (2017)
Publisher : Universitas 17 Agustus 1945 Surabaya

Kenjeran Beach in Surabaya is one of the areas that has potential in the sector offishery is large enough. Fisheries on the coast of Kenjeran Surabaya include marinefisheries, public waters. Therefore the utilization of fish resources optimized rationally soas to improve the welfare for the fishermen's income. This study talks about the Effect of Economic Morale and Degree of Entrepreneurshipon Fisherman Household Economic Behavior at Kenjeran Beach Surabaya East Java.The population of this research is 624 fishermen in Kenjeran SurabayaThe determination of the number of samples based on a simple random method with Slovinformula with dispersion of 5% resulted in a total sample of 244 peopleFrom the results of model testing in this study, with estimation of Generalized Least SquareEstimation (GLS), structural equation model analysis (SEM), proportional randomsampling method and software assistance Amos 22, on 244 respondents. The resultsshowed that: 1). Economic morals affect the degree of entrepreneurship of fishermen inKenjeran Surabaya. 2). Economic morals affect the behavior of fishermen economy inKenjeran Surabaya. 3). The fisherman entrepreneurship significantly influences thebehavior of fishermen economy in Kenjeran Surabaya. 4). Economic morals have anindirect effect on economic behavior through fishing entrepreneurship in KenjeranSurabaya.Key words: Moral economy of fisherman, entrepreneurship of fisherman, economic behavior

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Contact Name
Siti Mujanah

Contact Email
jmm17@untag-sby.ac.id

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+628121672797

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jmm17@untag-sby.ac.id

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https://jurnal.untag-sby.ac.id/index.php/jmm17/about/editorialTeam

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