cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
-
Editorial Address
-
Location
Kota bogor,
Jawa barat
INDONESIA
Indonesian Journal of Business and Entrepreneurship (IJBE)
Published by Institut Pertanian Bogor
ISSN : 24075434     EISSN : 24077321     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Indonesian Journal of Business and Entrepreneurship (IJBE) publishes information of empirical research and reviews in business and entrepreneurship. IJBE is published by School of Business, Bogor Agricultural University (SB-IPB) associated with Indonesian Alliance of Magister Management Program (APMMI). IJBE was first published at the beginning of 2015 with three issue per year in January, May, and September. Editor receives articles of empirical research and reviews in business and entrepreneurship.
Arjuna Subject : -
Articles 393 Documents
 21   22   23   24   25 
SWOT Analysis of Batik Semarangan Competitiveness in The Disruption Era Widiastuti, C. Tri; Santoso, Aprih
Indonesian Journal of Business and Entrepreneurship Vol. 8 No. 3 (2022): IJBE, Vol. 8 No. 3, September 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.3.430

Abstract

The unique feature of batik semarangan lies in the concept of colour according to the characteristic of Semarang. This study aims to analyze the strengths, weaknesses, opportunities, and threats of the batik semarangan competitiveness in the era of disruption. A research method is a qualitative approach using primary data, namely data obtained directly from the object under study through procedures and data collection techniques in the form of observation and structured interviews. The data analysis technique used is SWOT analysis (strengths, Weaknesses, Opportunities, and Threats). The validity test of the data includes the credibility test (internal validity) and the triangulation of sources. The results showed that (1) the strengths are the quality of batik, a very strategic location and support from the government to improve its business, and good relations with suppliers; (2) the weaknesses are the production process with simple technology, the lack of marketing for batik products, as well as elderly human resources with common knowledge; (3) the opportunity is that marketing is still extensive and can be done online; (4) the threat is the lack of regeneration of batik craftsmen, batik printing at lower prices. Business actors should increase their skills and creativity, improve product quality, and develop online marketing to increase competitiveness. This study also revealed several managerial implications, which are 1) policymakers must be present and participate in decision making, 2) ease of access to information, promotion and collaboration with batik business actors in big cities, 3) training and assistance to increase innovation and creativity, and 4) encouraging improved branding of batik semarangan. Keywords: disruption era, batik semarangan, competitiveness, SWOT
The Analysis of Risk Effect Towards Fintech Ecosystem On P2P Lending Industry in Indonesia Wijaya, Chandra; Nugroho, Bernardus Yuliarto; Arkanuddin, Mohammad Fahmi
Indonesian Journal of Business and Entrepreneurship Vol. 8 No. 3 (2022): IJBE, Vol. 8 No. 3, September 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.3.481

Abstract

The purpose of this research for analyzing the affect and correlation risk to the fintech ecosystem on the P2P lending industry in Indonesia with the quantitative approach and using the analysis tools of SEM-Amos. The result is shown that risk has an affect and correlation significantly to the fintech ecosystem, it can prove that the risk changing has affect to fintech ecosystem stability. The key of activity on this industry is loan disbursement so the potential risk will come up is NPL (non-performing loan), which can cause credit risk. Credit risk can be mitigated by doing customer segmentation precisely. Mitigation is done by other risks, namely, operation, market, liquidity, legal, strategic, and pandemic risk-covid 19. Pandemic risk-covid 19 is an additional risk and positively correlates to start-up fintech elements. It is proof that the existence of pandemic-covid 19, the business of this industry is still running well and has no effect on it, causing this industry to use the mobile application and the transactions without meetings and still keep up social distancing. Another anticipation of empowering the fintech ecosystem by doing cooperation, coordination and collaboration between elements each other. This industry needs to add 2 (two) fintech ecosystem elements, they are credit insurance institutions and fintech consumer protection agency for anticipating the industry's need in the future. Keywords: fintech, fintech p2p lending, risk, pandemic risk-covid-19, fintech ecosystem
The Role of University Resource Support and Entrepreneurial Characteristics On Halal Startup Businesses Hendratmi, Achsania; Sukmaningrum, Puji; Nafik Hadi Ryandono, Muhamad
Indonesian Journal of Business and Entrepreneurship Vol. 8 No. 3 (2022): IJBE, Vol. 8 No. 3, September 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.3.363

Abstract

This study aims to determine the effect of university resource support, self-efficacy, entrepreneurial motivation, and entrepreneurial competence on halal startup business performance in Indonesia. This quantitative research uses the causal method to analyze the relationship between research variables. The research data was collected in 2021 using questionnaires to 130 students who have been running their businesses for at least the last three months. Statistical analysis using SEM-PLS showed that three of the four research hypotheses were accepted. The study's results found that university resource support and self-efficacy significantly affect the performance of the halal startup business. Meanwhile, entrepreneurial motivation does not positively influence student halal startup business performance. This research is expected to provide a contribution that can be a solution, suggestion, and recommendation that can be used as a reference for university decision-makers in Indonesia. The results of this study are expected to add to the repertoire of scientific literature, especially studies on the management of new halal businesses. Keywords: business performance, entrepreneurial competence, self efficiency, startup, universities education, universities support
A Conceptualization of The Sme Digitalization Model To Support The "SME-Go Digital" Program in Indonesia Broto Legowo, Mercurius; Indiarto, Budi; Prayitno, Deden
Indonesian Journal of Business and Entrepreneurship Vol. 8 No. 3 (2022): IJBE, Vol. 8 No. 3, September 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.3.421

Abstract

Nowadays, many business people and academic researchers are paying attention to improving digitalization in business and innovation for business models, especially in the case of SMEs. Many SMEs have not implemented digitalization then, they never think about the business model as an issue that underlies the conceptualization of the MSME digitization model in this study. This research aims to provide a conceptualization of the SME digitalization model to assist Indonesia's "SME-Go Digital" program. In this study, a qualitative approach was applied using descriptive methods. The development of a conceptual framework based on Grounded Theory and Perception Analysis from the results of the SME survey was used to conceptualize the SME digitalization model. The results of this study present a conceptualization of the SME digitization model used to support the Indonesian government's digitization program (“SMEs Go Digital”). This study concludes that the SME digitization model had developed using a conceptual framework based on the description of grounded theory. Furthermore, this study emphasizes the influence of dynamic capabilities on the digitization of SMEs, which impacts the development of Business Model Innovations. The Indonesian government's "SME-Go Digital" program will be partially supported by contributions from this research. Keywords: conceptualization, government program, model, SMEs digitalization
Greenwash Online Marketing: Does Indonesian Gen-Z Still Have The Intention To Repurchase Green Products? Valendia, Ida Ayu Saras; Purwanegara, Mustika Sufiati
Indonesian Journal of Business and Entrepreneurship Vol. 8 No. 3 (2022): IJBE, Vol. 8 No. 3, September 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.3.397

Abstract

This research was conducted to know whether Gen-Z in Indonesia still has the intention to buy bottled drinking water after knowing the term greenwash marketing by looking at the mediating effect of environmental concern and perceived quality. The study was conducted using a survey method of 160 Gen-Z respondents in Indonesia and analyzed using SmartPLS. From the research results, there is no significant relationship between greenwash perception and environmental concern with Gen-Z's intention to repurchase bottled drinking water products. However, the relationship between greenwash perception and environmental awareness and quality perception of Gen-Z's intention to repurchase bottled drinking water products was significant. Managers are also expected to focus more on maintaining the quality of bottled drinking water by paying more attention to the environment because clean water can only be obtained if natural preservation and ecosystem balance are correctly maintained, thus avoiding the impression of greenwash marketing in online media. Keywords: Greenwash marketing, environmental concern, perceived quality, repurchase intention, Gen-Z
The Effect of Entrepreneurial Orientation on Native Chicken Farm Growth With The Mediating Role of Poultry Production Systems Mappigau, Palmarudi; Upe, Jusni Ambo
Indonesian Journal of Business and Entrepreneurship Vol. 8 No. 3 (2022): IJBE, Vol. 8 No. 3, September 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.3.387

Abstract

Growth among native chickens farming is eminent to accelerate the rate of poverty reduction and improve food security and nutrition by increasing the consumption of meat and eggs as a source of high-quality protein. Furthermore, entrepreneurial orientation (EO) has been widely used as a strategic approach for enhancing farm growth through various innovations. Therefore, this study aims to determine the effect of EO and poultry production systems on the growth of native chickens and to find out how the mediating role of poultry production systems on the effect of EO on the growth of native chicken farms. This study used a quantitative study focused on direct observation and structured interviews. A probability with a simple random sampling procedure was used for collecting the data from 196 native chicken farmers across Bone Regency, South Sulawesi Province, through a questionnaire. The data obtained were analyzed using path analysis. The results showed that EO and poultry production systems positively and significantly affected native chicken farm growth. However, the contribution of the effect of EO on the native chicken farm growth was lower (5.77%). After adopting the model's poultry production systems as a moderating variable, the effect's contribution increased to 16.57%. Based on the study findings, the study concluded that the adopted poultry production systems practices serve as a moderating variable that contributes mainly to the effect of EO on native chicken farm growth. Keywords: entrepreneurial orientation, poultry production system, native chicken, farm growth, mediating variable
Financial Literacy and Its Effect on Business Performance of Student-Driven Entrepreneurship in The Covid 19 Pandemic Rachmawati, Rina; Ardiansari, Anindya; Kriswanto, Hendra Dedi
Indonesian Journal of Business and Entrepreneurship Vol. 8 No. 3 (2022): IJBE, Vol. 8 No. 3, September 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.3.378

Abstract

The objective of this research is to empirically examine the role of financial literacy and its influence on business performance in the university entrepreneurial students. The research population is entrepreneurship students at Universitas Negeri Semarang (Unnes) with a total of 1215 SMEs with the sample being 105 respondents. The collected data were analyzed using a structural equation model based on Partial Least Squares. The analytical tool used is Smart PLS 3.0 software. The results found that several obstacles faced by student-operated SMEs were found lack of knowledge about business management, especially finance, lack of professional assistance, time allocation constraints that clashed with lectures and motivational constraints to always be consistent in entrepreneurship. The results of the study concluded that financial knowledge, financial attitudes and financial behavior each had a positive effect on the entrepreneurial business performance of student-operated SMEs. The results underscored the need for social support from the universities to boost financial entrepreneurship and financial literacy among entrepreneurial students. Keywords: business performance, entrepreneurial students, financial literacy, student organizations, SMEs
Strategies for Increasing Traditional Retail Stall Loyalty To Suppliers in The Era of Digital Transformation Mujianto; Hartoyo; Nurmalina, Rita; Yusuf, Eva Z
Indonesian Journal of Business and Entrepreneurship Vol. 8 No. 3 (2022): IJBE, Vol. 8 No. 3, September 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.3.452

Abstract

The concept of marketing aims to build, maintain, and enhance mutually beneficial relationships between suppliers and partners. Therefore, this research recommends priority strategies for increasing traditional retail stall loyalty to suppliers in the new digital transformation era. This research was conducted in Indonesia's fast-moving consumer goods (FMCG) retail industry with data collected through a Forum Group Discussion (FGD) and in-depth interviews with several experts. These include top management of retail industry supply companies, principal of FMCG, General Chairperson of the Indonesian Retail Entrepreneurs Association, Secretary-General of the Indonesian Retail Entrepreneurs Association, Chair of the Chamber of Commerce and Industry, and academics who are also practitioners in the retail industry. The data collected were analyzed using the Analytical Hierarchy Process (AHP) approach. The results showed that merchandising and employees are the most dominant factors in forming retail stall loyalty to suppliers in the new digital transformation era. The company's main goal to increase retail stall loyalty to suppliers is by raising sales growth with the continuous rise in profits for supplier companies. Furthermore, the most important alternative strategy to increase retail stall loyalty to suppliers is product assortment and stock availability as the main alternative strategy. In conclusion, this research is useful for supply companies to establish relationships with traditional retail stalls in Indonesia. Keywords: analytical hierarchy process, merchandising, retail industry supplier strategy, retail service quality, website quality
The Implementation of Digital Marketing In SME's: Opportunities and Challenges During The Covid-19 Pandemic: digital marketing, Coronavirus pandemic. Sudarmiatin, Sudarmiatin; Fitriana; Hidayati, Nurul
Indonesian Journal of Business and Entrepreneurship Vol. 9 No. 1 (2023): IJBE, Vol. 9 No. 1, January 2023
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.9.1.72

Abstract

During the Covid 19 Pandemic, the survival of Small and Medium Enterprises (SMEs) was threatened with bankruptcy due to the decline in people's incomes, and the implementation of Large-Scale Social Restrictions (PSBB). This study aims to (a) Identify the problems faced by SMEs in running their business during the Covid 19 Pandemic (b) Analyze the opportunities and challenges of SMEs in implementing digital marketing, and (c) develop digital marketing models to improve the performance of SMEs during the Covid 19 Pandemic. This research is a case study, which is a study that aims to help solve problems faced by the community including Small and Medium Enterprises. The subjects of this study were 12 SMEs in 3 cities and regencies in East Java which are engaged in retail, food and beverage and handicrafts. Research data collection was carried out using in-depth interviews, observation and documentation methods. Data analysis uses SWOT analysis to analyze digital marketing strategies during the Covid 19 pandemic. The results of the study show that the Covid 19 pandemic has greatly impacted the survival of SMEs. At the beginning of the Covid 19 pandemic, the sales turnover of retail and food and beverage SMEs decreased by 40%. But a few months later, SMEs began to rise and adjust to changes during the pandemic. By utilizing digital-based marketing strategies, retail and food and beverage SMEs are able to survive during the pandemic. However, for handicraft SMEs, there was a decline of up to 80%. In the new normal era such as today, marble handicraft SMEs have not recovered, some of them have even gone out of business because they are unable to bear operational costs. It is suggested that the local government should intervene to solve distribution problems to the export market. Keywords: digital marketing, Covid 19 pandemic, SMEs, SWOT
Exploring The Impact of Perceived Greenwashing on Repurchase Intention of Green Personal Body Care Products Raihana, Jasmine; Purwanegara, Mustika Sufiati
Indonesian Journal of Business and Entrepreneurship Vol. 9 No. 1 (2023): IJBE, Vol. 9 No. 1, January 2023
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.9.1.152

Abstract

Nowadays, brands from various industrial sectors have started to release new product line or branding strategy that focuses on preserving nature, one of the examples being green personal body care. The vague and excessive claims made by the brands evoked negative sentiment called perceived greenwashing as the consumers have a negative perception that the brand was deceiving them. This phenomenon is called greenwashing. The research aimed to understand the relationship between perceived greenwashing among Indonesian consumers with its consequences, such as word of mouth, green personal body care, attitude, and repurchase intention. A survey was conducted among Indonesian green personal body care consumers, receiving 108 valid responses in total. The data was later analyzed using descriptive analysis and PLS-SEM. The findings suggested a negative relationship between perceived greenwashing with word of mouth and green brand image. The two constructs were also the predictor of attitude toward green personal body care products. Attitude is the predictor of repurchase intention. The green brand image was also found to mediate the relationship between perceived greenwashing and attitude, also perceived greenwashing and repurchase intention. Keywords: green personal body care, perceived greenwashing, word of mouth, green brand image, repurchase intention

Page 23 of 40 | Total Record : 393

 21   22   23   24   25 

Filter by Year

2015 2025


Reset
Filter By Issues
All Issue Vol. 11 No. 3 (2025): IJBE, Vol. 11 No. 3, September 2025 Vol. 11 No. 2 (2025): IJBE, Vol. 11 No. 2, May 2025 Vol. 11 No. 1 (2025): IJBE, Vol. 11 No. 1, January 2025 Vol. 10 No. 3 (2024): IJBE, Vol. 10 No. 3, September 2024 Vol. 10 No. 2 (2024): IJBE, Vol. 10 No. 2, May 2024 Vol. 10 No. 1 (2024): IJBE, Vol. 10 No. 1, January 2024 Vol. 9 No. 3 (2023): IJBE, Vol. 9 No. 3, September 2023 Vol. 9 No. 2 (2023): IJBE, Vol. 9 No. 2, May 2023 Vol. 9 No. 1 (2023): IJBE, Vol. 9 No. 1, January 2023 Vol. 8 No. 3 (2022): IJBE, Vol. 8 No. 3, September 2022 Vol. 8 No. 2 (2022): IJBE, Vol. 8 No. 2, May 2022 Vol. 8 No. 1 (2022): IJBE, Vol. 8 No. 1, January 2022 Vol. 7 No. 3 (2021): IJBE, Vol. 7 No. 3, September 2021 Vol. 7 No. 2 (2021): IJBE, Vol. 7 No. 2, May 2021 Vol. 7 No. 1 (2021): IJBE, Vol. 7 No. 1, January 2021 Vol. 6 No. 3 (2020): IJBE, Vol. 6 No. 3, September 2020 Vol. 6 No. 2 (2020): IJBE, Vol. 6 No. 2, May 2020 Vol. 6 No. 1 (2020): IJBE, Vol. 6 No. 1, January 2020 Vol. 5 No. 3 (2019): IJBE, Vol. 5 No. 3, September 2019 Vol. 5 No. 2 (2019): IJBE, Vol. 5 No. 2, May 2019 Vol. 5 No. 1 (2019): IJBE, Vol. 5 No. 1, January 2019 Vol. 4 No. 3 (2018): IJBE, Vol. 4 No. 3, September 2018 Vol. 4 No. 2 (2018): IJBE, Vol. 4 No. 2, May 2018 Vol. 4 No. 1 (2018): IJBE, Vol. 4 No. 1, January 2018 Vol. 3 No. 3 (2017): IJBE, Vol. 3 No. 3, September 2017 Vol. 3 No. 2 (2017): IJBE, Vol. 3 No. 2, May 2017 Vol. 3 No. 1 (2017): IJBE, Vol. 3 No. 1, January 2017 Vol. 2 No. 3 (2016): IJBE, Vol. 2 No. 3, September 2016 Vol. 2 No. 2 (2016): IJBE, Vol. 2 No. 2, May 2016 Vol. 2 No. 1 (2016): IJBE, Vol. 2 No. 1, January 2016 Vol. 1 No. 3 (2015): IJBE, Vol. 1 No. 3, September 2015 Vol. 1 No. 2 (2015): IJBE, Vol. 1 No. 2, May 2015 Vol. 1 No. 1 (2015): IJBE, Vol. 1 No. 1, January 2015 More Issue