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Sains: Jurnal Manajemen dan Bisnis

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Published by Universitas Sultan Ageng Tirtayasa

ISSN : 19782241 EISSN : 25411047 DOI : -

Core Subject : Economy, Science,

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

The Journal of Management and Business is a journal containing scientific articles on financial management, marketing management, human resource management, operational management, strategic management, good corporate governance, business, management information systems, organizational behavior, and entrepreneurship.

Arjuna Subject : -

Articles 139 Documents

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Analysis Of The Implication Of Stock Price And Exchange Rate And Stock Price In 5 Asia Pacific Countries, Before And After Crisis. Intan Purbasari
Sains: Jurnal Manajemen dan Bisnis Vol 9, No 2 (2017): Juni
Publisher : FEB Universitas Sultan Ageng Tirtayasa

The relationship between stock price and exchange rate has an important implication for the a nation-economic-development. As the effect of the integration of money markets will force the interactive relation between macroeconomic factors.This thesis analyzes the relation between stock price and exchange rate before and after crisis in Singapore and Indonesia. This research analyzes two main problems which are the Granger Causality relation and long run relationship between stock price and exchange rate before and after global financial crisis. This research uses Granger Causality test, Cointegration test, Vector Error Correction Model (VECM), Impulse Response and Variance Decomposition.The results of this reasearch are showing a granger causality relation between stock price and exchange rate before and after global krisis. Our result support longrun relationship between stock price and exchange rate with different direction for each country. Singapore and Indonesia support international trading effect hypothesis.

Budaya Kerja, Kepuasan Kerja Dan Kinerja Pegawai Pt. Trijaya Medika Farma: Motivasi Sebagai Moderator Ardi Hidayat
Sains: Jurnal Manajemen dan Bisnis Vol 10, No 1 (2017): Desember
Publisher : FEB Universitas Sultan Ageng Tirtayasa

This study aims to obtain empirical evidence about the work culture, job satisfaction and performance of employees of PT. Trijaya Medika Farma and motivation as moderator. Where the employee is still not maximum performance especially discipline and high attendance levels so the impact on production targets were not achieved. The population in this study a total of 287 employees, and the sampling technique used purposive sampling with the formula slovin the study sample as many as 74 employees. This research is quantitative descriptive, namely research on the data collected and expressed in terms of numbers, though also in the form of qualitative data as supporters, such sentences are arranged in kuesioner. his research analysis tools using regression analysis statistical method. The result of the research shows that the work culture does not affect the employee's performance. Job satisfaction has a positive effect on the employee's performance, the motivation does not succeed moderate the work culture with the employee's performance, the motivation to moderate between job satisfaction and employee performance

PENGARUH BRAND AMBASSADOR DAN EVENT SPONSORSHIP TERHADAP PURCHASE INTENTION DENGAN BRAND IMAGE SEBAGAI VARIABEL INTERVENING ( Studi Kasus Produk Smartphone Vivo pada Mahasiswa Universitas Sultan Ageng Tirtayasa ) Ernie Larasari; Lutfi Lutfi; Liza Mumtazah
Sains: Jurnal Manajemen dan Bisnis Vol 10, No 2 (2018): Juni
Publisher : FEB Universitas Sultan Ageng Tirtayasa

This study aims to determine influence brand ambassador and event sponsorship on purchase intention (Y) through brand image(Z) as intervening variable on Vivo smartphone product. The method used in this research is quantitative research with descriptive approach. The population in this study is all the students of the University of Sultan Ageng Tirtayasa who is not a user of Vivo smartphones. The samples were 100 students of Sultan Ageng Tirtayasa University using accidental sampling method. Technique of the analysis used in this research is Structural Equation Modelling (SEM) with analysis tool by SmartPLS 3.0 student version. The result of this study show that : (1) Brand ambassador has positive and no significant effect on purchase intention, (2) Event sponsorship has negative and no significant effect on purchase intention, (3) Brand ambassador has positive and significant effect on brand image. (4) Event sponsorship has positive and significant effect on brand image. (5) Brand image has positive and significant effect on purchase intention (6) Brand image can mediate the relationship between brand ambassador with purchase intention (7) Brand image can mediate the relationship between event sponsorship with purchase intention.

Pengaruh Likuiditas Terhadap Kebijakan Dividen Dengan Profitabilitas Sebagai Variabel Intervening (Studi Empiris Perusahaan LQ 45 yang Terdaftar di BEI Periode 2011-2015) Silviana Sapitri; Emma Suryani
Sains: Jurnal Manajemen dan Bisnis Vol 11, No 1 (2018): Desember
Publisher : FEB Universitas Sultan Ageng Tirtayasa

The aimed of this study is investigate whether the liquidity affect the dividend policy, using profitabilty is able to intervening variable. In this study, the dividend policy is measured by dividend payout ratio, liquidity measured by current ratio, and profitability measured by return on equity.In addition, the sample obtain from LQ 45 company, which are listed on the Indonesian Stock Exchange (IDX) from 2011-2015 and gathered 12 firms-years observation as sample with purposive sampling method. The analytical method are using outlier test, classic assumption test, partial test (t test) and path analysis. From hypothesis result by using t test and path analysis shos that: 1) liquidity don’t have a significant effect on profitability, 2) liquidity and profitability don’t have a significant effect on dividend policy; profitability can not be intervening the relationship of liquidity and dividend policy value.

PENGARUH KEWAJARAN HARGA DAN KEWAJARAN PROMOSI TERHADAP LOYALITAS PELANGGAN (Studi Pada Toserba Borma Dakota) Tiyan Sutiyani
Sains: Jurnal Manajemen dan Bisnis Vol 10, No 2 (2018): Juni
Publisher : FEB Universitas Sultan Ageng Tirtayasa

Supermarket has growed up especially in area Bandung, consumers are exsposed to many choices. Many choice make the question of whether customers feel they receive price fairness if they prefer to shop in supermarket? How they feel with promotion fairness in supermarket? Result of research got that price and promotion in Toserba Borma Dakota describe fairness and customer loyalty Toserba Borma Dakota described fairness and customer loyalty Toserba Borma Dakota described loyal. The price fairness has a positive effect on customer loyalty with a path coefficient of 30.5%. Similarly, the promotion fairness has positive effect on customer loyalty with a path coefficient of 35.0%.

The Effects Of Ownership Structures And Specific Characteristics On The Capital Structures Of Idx-Listed Banks Imas Maesaroh
Sains: Jurnal Manajemen dan Bisnis Vol 11, No 1 (2018): Desember
Publisher : FEB Universitas Sultan Ageng Tirtayasa

The present study observes the effects of ownership structures and specific characteristics on the capital structures of banks listed in Indonesia Stock Exchange (IDX). The author finds that the ownership structures and bank-specific characteristics (e.g., profitability, size and credit risk) do not have significant partial effect on the capital structures, while expense management does. This is consistent with a strand of previous studies including Haruman (2008), Yuke and Hadri (2005), Rista and Bambang (2011), Siringoringo (2012) and (Imas, et al., 2015).

Pengaruh Kompensasi Dan Motivasi Terhadap Kinerja Karyawan (Studi Kasus PT Indoraya Internasional di Yogyakarta) Fx. Pudjo Wibowo
Sains: Jurnal Manajemen dan Bisnis Vol 10, No 2 (2018): Juni
Publisher : FEB Universitas Sultan Ageng Tirtayasa

The purpose of this paper is to determine the effect of compensation and motivation on the performance of employees of PT Indoraya International. The research was done by spreading the quaterner, while the research method using Simple Random Sampling.The t test shows that the magnitude of t for compensation (X1) is 2.843 and the value of t arithmetic for motivation (X2) is 2,373. all of which show larger than t table is 1,984. so the hypothesis that states compensation and motivation have a positive effect partially on employee performance at Company PT Indoraya International, F test, F calculated> F table or 25.984> 2.70 or signification level (sig) 0.000 <0.05 so that the hypothesis that states compensation and work motivation together affect the employee's performance at CompanyPT Indoraya International and coefficient of determination indicate that compensation and work motivation contributed 37.7% to Employee Performance at PT.Indoraya International.

Analisis Dampak Laju Pertumbuhan Penduduk Terhadap Aspek Kependudukan Berwawasan Gender Pada Urban Area Di Kota Serang Enis Khaerunnisa; Ranthy Pancasasti; Eloh Bahiroh; Ana Susimulyani
Sains: Jurnal Manajemen dan Bisnis Vol 10, No 1 (2017): Desember
Publisher : FEB Universitas Sultan Ageng Tirtayasa

In the short term the purpose of this study is to: (1) analyze the trend of population growth rate in Serang City, (2) to analyze the impact of population growth rate on gender aspect of population in urban area in Serang City, (3) to analyze the increasing of environmental pollution and deforestation of the environment, such as flooding in Serang City, (4) identifying strategic steps that need to be done to prevent and control population growth rate toward aspect of population with gender insight on urban area in Serang City. Data obtained in this study were analyzed using 4 methods, namely tabulation analysis, descriptive, Focus Group Discussion (FGD) and Root Case Analysis (RCA). The result of this research are: (1) population growth rate in Serang City shows decreasing trend. In the period 2010-2020, the population growth rate of Serang City dropped from 2.20 percent to 1.52 percent, (2) the increasing number of residents in Serang City currently demands the management of population and good resources in order to avoid problems in the future. The efforts in the management of the population, among others, controlling the population, improving the quality and quality of the population, and utilizing appropriate human and natural resources will make the large population in Serang City become a strong development capital, (3) ideal capacity of an area, namely Serang City to be able to accommodate the maximum rainfall, the current city of Serang gets overloaded capacity of rainfall greater than ideal capacity. Or in other words, high rainfall makes Serang City unable to withstand the volume of rainfall, which is an average of 5.87 m3 / ha, and (4) there are several strategic steps that need to be done to prevent and control population growth rate (2) Improving education and skills, (3) Conserving the environment, (4) Keeping public facilities, and (5) ordering the aspects of population-oriented gender in urban areas in Serang City.

Pengaruh Stock Split Terhadap Abnormal Return Pada Perusahaan Yang Terdaftar Di Bursa Efek Indonesia Tahun 2015 Hersanti Bunga Wurianti; Fauji Sanusi
Sains: Jurnal Manajemen dan Bisnis Vol 9, No 2 (2017): Juni
Publisher : FEB Universitas Sultan Ageng Tirtayasa

This study aims to test whether there are significant Abnormal Return differences in the period before and after Stock Split. The data used in this research is obtained from Indonesia Stock Exchange. Data is processed using SPSS Statistict version 20. The population used in this study is a company that performs stock split in Indonesia Stock Exchange period 2015. The sample of this study amounted to 14 company of total population of 16 companies. Sampling using purposive sampling method. This research uses event study method. This study used Paired Sample T-Test with observation period for 15 days before stock split, the event date and 15 days after stock split. Hypothesis test results show that: There is no significant difference in abnormal return before and after stock split.

PENGARUH RASIO KEUANGAN TERHADAP PERTUMBUHAN LABA PADA PT KRAKATAU STEEL (PERSERO) TBK PERIODE 2010-2014 Ariani Dwi Yahya
Sains: Jurnal Manajemen dan Bisnis Vol 11, No 1 (2018): Desember
Publisher : FEB Universitas Sultan Ageng Tirtayasa

Analysis of financial reports is indispensable for the understanding of financial reporting information. The report laba-rugi, which listed the profit or loss that the company is one of the main financial statements of companies that reported results of activities within a certain period to profit while the balance sheet lists the source power company. This research aims to know the influence of current Ratio, total debt to total assets ratio, return on investment and total asset turnover against a profit growth of PT Krakatau Steel (persero) Tbk on 2010-2014 year, and aims to find out profit growth of PT Krakatau Steel (Persero) Tbk in 2010-2014. The methods used in this research is a case study of time series methods (timeframe, so that data can be found and a description of the relationships between variables). His variables independent variables namely divided on financial ratio (current ratio, total debt to total assets ratio, return on investment) and a dependent variable i.e. profit growth. Statistical test results or partial test shows the variable current ratio there is no influence between current ratio against the profit growth. Variable total debt to total assets ratio there is influence between the Total debt to total asset ratio against the profit growth. Variable return on investment there is no influence between return on investment against profit growth. Variable total asset turnover there was no influence between total asset turnover against profit growth at PT Krakatau Steel (Persero) Tbk 2010-2014 Period. It is also supported by the determination of the coefficient indicates that the increase and decrease of 85.7% profit growth can be explained by the magnitude of the financial ratios on the company. The remaining 14.3% is affected by other variables not in this study.

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Contact Name
Gerry Ganika

Contact Email
gega@untirta.ac.id

Phone
-

Journal Mail Official
jsm@untirta.ac.id

Editorial Address
-

Location
Kab. serang,

Banten

INDONESIA