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Rahmat Heru Setianto
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Faculty of Economics and Business, Universitas Airlangga, JL. Airlangga 4 Surabaya, 60286
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INDONESIA
Jurnal Manajemen Teori dan Terapan
Published by Universitas Airlangga
ISSN : 19793650     EISSN : 25482149     DOI : 10.20473/jmtt.v13i1.14399
Core Subject : Science, Education,
Decision Sciences, Operations Research & Management Education
Arjuna Subject : -
Articles 423 Documents
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Driving Triple Bottom Line Performance Through Green Innovation: The Roles of Innovation Orientation and Green Absorptive Capacity in Indonesian SMEs Devianto Pramaditsya; Elok Savitri Pusparini
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 19 No. 2 (2026): In progress (August 2026)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jmtt.v19i2.94297

Abstract

Objective: This study examines innovation orientation and green absorptive capacity as internal capabilities that drive green innovation (GI), and tests GI as the mediating mechanism influencing firm performance across the triple bottom line (TBL). Design/Methods/Approach: This study employs a quantitative cross-sectional survey design. Data were collected from 191 owners or decision-makers of green/sustainable SMEs operating across six business sectors in Java, Indonesia, through purposive sampling. The collected data were analyzed using Partial Least Squares Structural Equation Modeling with SmartPLS 4.1. Findings: The results indicate that innovation orientation and green absorptive capacity both positively and significantly influence GI. GI significantly improves firm performance. Furthermore, GI mediates the relationship between innovation orientation and firm performance, as well as that between green absorptive capacity and firm performance. Originality/Value: This study contributes to the existing literature on GI in SMEs by simultaneously integrating two internal capabilities as antecedents of GI within a comprehensive model. It extends prior studies by adopting GI as a higher-order construct comprising green product and green process innovation, and by measuring firm performance through the TBL framework, which encompasses financial, environmental, and social dimensions. This study is also one of the few empirical investigations conducted in the Indonesian SME context. Practical/Policy implication: Given the results, SME owners should prioritize building an innovation orientation through an integrated strategy, structure, and process, while simultaneously developing green absorptive capacity to effectively absorb and utilize external environmental knowledge. Policymakers and supporting institutions should design programs that strengthen these internal capabilities to accelerate green transformation among Indonesian SMEs.
The Psychological Mechanism of Impulsive Consumption in Live Streaming: The Mediating Role of Arousal and the Boundary Condition of Financial Capacity Tiara Nur Anisah; Hendra Setiawan; Adelia Kusuma Putri; Andika; Vikas Kumar; Della Nanda Luthfiana
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 19 No. 2 (2026): In progress (August 2026)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jmtt.v19i2.95863

Abstract

Objective: This study aims to examine the psychological mechanisms underlying impulsive buying in live-streaming commerce. It investigates how atmospheric (time and quantity of pressure) and social stimuli (streamer presence, social influence, credibility) influence impulsive purchases, evaluating the mediating role of arousal and the moderating effect of financial capacity. Design/Methods/Approach: Data from 238 active e-commerce live-streaming users, collected via purposive sampling, were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to assess direct, indirect, and moderating effects. Findings: All atmospheric and social stimuli significantly enhance emotional arousal, with streamer credibility having the strongest impact. Arousal positively drives impulsive buying and mediates the relationship between external stimuli and purchasing responses. While financial capacity was evaluated as an economic boundary condition, it does not significantly moderate the arousal-purchase relationship, indicating that emotional urges bypass self-reported economic constraints. Originality/Value: This study contributes to the existing literature on the S-O-R framework by integrating atmospheric and socio-cognitive stimuli to explain impulsive consumption. It extends prior literature by re-examining financial capacity as an economic boundary condition within a hyper-frictionless digital ecosystem. In doing so, it provides novel evidence of a boundary condition failure: demonstrating that in highly immersive live commerce settings, impulsive consumption is so profoundly emotion-driven that it completely overrides the consumer's traditional economic constraints. Practical/Policy implication: Managers are advised to prioritize credible streamers to build trust and emotional engagement rather than relying solely on aggressive scarcity tactics. Furthermore, sellers should strategically orchestrate authentic scarcity cues, such as synchronized inventory trackers, to complement the social experience without causing consumer fatigue.
Value Co-Creation in Digital Ecosystems: A Systematic Literature Review and Bibliometric Analysis Rani Arifah Normawati; Anna Widayani; Eko Esti Santoso
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 19 No. 2 (2026): In progress (August 2026)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jmtt.v19i2.95928

Abstract

Objective: This study aims to systematically examine and map the development of the literature on value co-creation in digital ecosystems. Design/Methods/Approach: This study employs a Systematic Literature Review (SLR) following the PRISMA guidelines. A total of 81 Scopus-indexed journal articles published between 2016 and 2026 were analyzed using Biblioshiny for bibliometric analysis and qualitative content analysis to synthesize the findings reported in the literature. Originality/Value: This study provides a comprehensive synthesis of value co-creation in digital ecosystems by integrating a systematic literature review and bibliometric analysis. Unlike previous studies that examined value co-creation in broader contexts, this study specifically focuses on digital ecosystems and offers a structured understanding of the intellectual foundations, research trends, key actors, antecedents, and outcomes of value co-creation. Findings: The findings indicate that research on value co-creation in digital ecosystems continues to evolve and attract increasing scholarly attention, although quantitative studies remain limited. Value co-creation is identified as a multi-actor process driven by technological and platform, governance and institutional, actor interaction and social relational, organizational capability, and environmental and contextual factors. The findings also reveal that value co-creation generates ambivalent outcomes, creating positive value for firms, customers, innovation, markets, and ecosystems while also having the potential to result in value co-destruction. Practical/Policy Implications: The findings suggest that organizations should develop digital platforms not only as transaction channels but also as collaborative ecosystems that facilitate resource integration among actors to foster sustainable value co-creation. From an academic perspective, this study provides a comprehensive overview of value co-creation research in digital ecosystems and proposes a research agenda for future studies, particularly by encouraging quantitative approaches to empirically examine the relationships among antecedent variables, the value co-creation process, and outcomes across various digital ecosystem contexts.

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