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The Asian Journal of Technology Management (AJTM)
Published by Institut Teknologi Bandung
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
PURPOSE The Asian Journal of Technology management aims to promote interdisciplinary research regarding the special problems and opportunities related to technology management fields in Asia and its effects beyond. It publishes papers by worldwide scholars, practitioners, and those interested in Asian technology development under one of these classifications research paper, viewpoint, conceptual paper, case study, literature review. The journal is intended as an instrument for individuals conducting research on technology management at both micro and macro level of analysis as well as its relationship with other managerial functions such as operations, marketing finance, and human resource. READERSHIP Researchers, educator, senior practitioners in the areas of technology economics, research and development, innovation management, technology management, technology transfer, technology and business strategy will find the journal interest. UNIQUENESS AS ATTRACTIVENESS FACTOR The uniqueness factor of Asian Journal of Technology Management is the scope of study which views the intersect of Technology and Management in a fashionable and unique way in creating competitive advantage of corporations and nations in Asia. As we are facing a fast changing Asia, where old customs and tradition meet technology adoption and the government, industry, corporations; the journal intends to take part in the swift change and is filling a niche in the journal business. There is no other journal that intersects Technology Management and micro-macro level analyzes in the continent of Asia where extensive and considerable shift of technology adoption is in a fast pace. AJTM Journal Indexed by Cross Ref, Index Copernicus, Google Scholar, DOAJ and Indonesian Publication Index (IPI). Print ISSN: 1978-6956; Online ISSN: 2089-791X
Arjuna Subject : -
Articles 296 Documents
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A System Dynamics Model for Biodiesel Industry in Indonesia Arrumaisho, Ummu Sulaim; Sunitiyoso, Yos
The Asian Journal of Technology Management (AJTM) Vol 12, No 2 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2019.12.2.6

Abstract

Abstract. The biggest demand for energy in Indonesia is oil fuels. To fulfill this demand, Indonesia has to import oil fuels. In order to decrease oil import, Government of Indonesia develop some policies to use biodiesel. Since 2009, biodiesel production in Indonesia has increased every year. To find out what factors and how these factors affect biodiesel industry’s growth in Indonesia, this research was conducted using literature study and system dynamics modeling. In this research, the factors that were evaluated are feedstock, biodiesel price, and government mandatory and regulation. The evaluation was carried out through system dynamics modeling for the next thirty years. The results of the system dynamics modeling simulation show that the factor that most influence the profit and biodiesel capacity construction is the use of advanced technology that can produce biodiesel from low quality and low-cost feedstocks. The second factor is government incentives in the form of a carbon tax that can increase the profit. The next factor is the amount of mandatory mixing of biodiesel in diesel oil. While biodiesel price factor did not significantly affect the profit and biodiesel capacity construction.Keywords:  Biodiesel, causal loop diagram, industry, stock and flow diagram, system dynamics
Front-Matter AJTM Vol 12 No 1 2019 Haryanto, Supri
The Asian Journal of Technology Management (AJTM) Vol 12, No 1 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

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Abstract

Front-Matter AJTM Vol 12 No 1 2019
Key Success Factors for 5G Technology Commercialization in Telecommunication Company Case Study of an Established XYZ Company in Indonesia Hutajulu, Sahat; Dhewanto, Wawan; Prasetio, Eko Agus; Rudito, Priyantono
The Asian Journal of Technology Management (AJTM) Vol 13, No 1 (2020)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2020.13.1.2

Abstract

Abstract. Technology commercialization is the long process to bring technology from the research domain into the commercialization area to end-users with monetizing purposes. This study analyzes critical success factors for 5G technology commercialization in an established company in Indonesia. By defining the most significant factors, a company can strategize the most effective investments to important factors only and avoid other less meaningful areas. 5G is approaching fast, and some of the major early adopters Mobile Network Operators (MNO) have already deployed 5G within this year. However, some other MNOs or telecom companies, in general, remain skeptical, considering the wide range of new business cases, the readiness of industries, and twice significant capital investment compare to predecessor technology 4G. This study is based on interpretivism philosophy and uses Qualitative semi-structured in-depth interviews, observation, and deductive scenario planning as the methodology. Use cases, innovation ecosystem, and technology complementary are found to be the key success factors for 5G commercialization in an established company. The novelty of this study is to identify the key success factors for technology commercialization specific for the 5G technology context in Indonesia. Three axes deductive scenario planning using critical success factors as the uncertainties are considered as the originality of this study.Keywords:  Key success factors, technology commercialization, established company, 5G
Proposed Business Model of Dairy Cooperative to Empower Dairy Supply Chain of Dairy Cooperative Nuryadi, Rizka Tauria; Mulyono, Nur Budi
The Asian Journal of Technology Management (AJTM) Vol 12, No 3 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2019.12.3.6

Abstract

Abstract. Huge number of small dairy farmers dispersed in wide are of West Java Indonesia had become a major contributor of fresh-milk production. Dairy-cooperative plays important role in collecting fresh-milk from dairy farmer, conduct pre-processing, and sell fresh milk to large industry and end customers. Some dairy cooperative further process fresh milk into dairy products. The role of dairy cooperative is central to improve the competitiveness of the dairy farmers against others fresh milk producer. This research aims to understand in dairy supply chain especially situation faced by dairy farmer and dairy-cooperative, and to provide recommendation on the new business model for dairy cooperative to empower themselves and improve competitiveness of the dairy farmers. We employ secondary data analysis to understand the situation in the upstream of the dairy supply chain and conjoint analysis to get customer preference as a basis for new business model development for dairy cooperative. Our result suggests that dairy cooperative must proactively collaborate with the owner of an abandon land for seeding forage pasture for the upstream strategy, and focusing value proposition in packaging, local brand, and dairy farmers assistance.Keywords: Dairy cooperative, empowerment, policy, small dairy farmers, supply chain
Method of Payment Adoption in Indonesia E-Commerce Putri, Yolli Eka; Wiryono, Sudarso Kaderi; Nainggolan, Yunieta Anny; Dwi Cahyono, Tomy
The Asian Journal of Technology Management (AJTM) Vol 12, No 2 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2019.12.2.2

Abstract

Abstract. The emergence of e-commerce nowadays needs a payment method that supports speed and easiness of the transaction. Payment options that are provided by the e-commerce platform influence the customer purchase decision making, but the security of data still becoming an issue for seller and buyer in the e-commerce system. There are popular methods of payment in Indonesian e-commerce, they are transfer, cash on delivery, point of service, virtual account, credit card, and prepaid account. This research aim is to explore the behaviors of Indonesian e-commerce customers based on their ownership and preferred method of payment. This research used a quantitative approach, researchers have surveyed 492 Indonesian e-commerce customer that have shopping experience in e-commerce platforms (website, phone application, etc.). The proposed model in this study has five independent variables from the UTAUT (Unified Theory of Acceptance and Use of Technology) model and its development from other research. The findings of this research are the method of payment that needs less effort to use is used more often in e-commerce transaction, financial benefit is not a factor that attracts an e-commerce customer to have a method of payment, but they very consider fee that is charged because of using a method of payment,  and the higher an account holder perceived security of a method of payment, the higher they keep the account balance.Keywords: E-commerce, payment adoption, payment fee, prepaid payment, UTAUT
Perceived Benefit, Environmental Concern and Sustainable Customer Behavior on Technology Adoption Nanggong, Ardiwansyah; Rahmatia, Rahmatia
The Asian Journal of Technology Management (AJTM) Vol 12, No 1 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2019.12.1.3

Abstract

Abstract. Environmentally friendly practices in the business sector for more targeting corporations as economic actors. However, the contribution of environmental sustainability cannot only encouraged by the firm but also the consumer’s participation. The eco-friendly behavior that arises from the adoption of technology by consumers is often influenced by various opposite motives. Perceived benefit is often regarded as a pragmatic motif because it is utilitarian while the environmental concern is interpreted as a form of altruism. This study aims to investigate the relevance of perceived benefit and environmental concern in the adoption of e-ticketing technology (paperless) and the dominant motive that influences consumers' sustainable behavior in adopting the technology. Data collection using paperless case (e-ticketing) to determine the motive of environmentally friendly behavior by consumers. There were 188 respondents who participated in the study. The study findings explain the importance and the corresponding conformity between the perceived benefits and the environmental concern of consumers in predicting sustainable consumer behavior in technology adoption.Keywords: Environmental concern, paperless, perceived benefit, sustainable consumer behavior, technology adoption
Appendix AJTM Vol 12 2019 Haryanto, Supri
The Asian Journal of Technology Management (AJTM) Vol 12, No 3 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Appendix AJTM Vol 12 2019
Front-Matter AJTM Vol 12 No 2 2019 Haryanto, Supri
The Asian Journal of Technology Management (AJTM) Vol 12, No 2 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Front-Matter AJTM Vol 12 No 2 2019
Back-Matter AJTM Vol 12 No 1 2019 Haryanto, Supri
The Asian Journal of Technology Management (AJTM) Vol 12, No 1 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Back-Matter AJTM Vol 12 No 1 2019
Effect of Customer Value and Experiential Marketing to Customer Loyalty with Customer Satisfaction as Intervening Variable (Case Study on Gojek Makassar Consumers) Abadi, Rahmat Riwayat; Nursyamsi, Idayanti; Syamsuddin, Andi Reni
The Asian Journal of Technology Management (AJTM) Vol 13, No 1 (2020)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2020.13.1.6

Abstract

Abstract. The rapid growth in computer, technology, telecommunications, information and transportation has a big impact on companies to deliver a value and experience for customers. Companies are competing to offer excellent service for consumers, because consumers will satisfaction and encourage customers to be loyal. However, in reality there are deficiencies arising from online-based transportation systems. Complaints also varied, ranging from the application system or the driver. The research aimed at examining and analyzing the effect of customer value and experiential marketing on consumer’s loyalty with consumer’s satisfaction as intervening variable. The analysis units were the users of Gojek transportation service in Makassar city. Sampling in this study uses a purposive sampling method to get samples that fulfill the research criteria. The data were obtained using questionnaires. They were analyzed using Partial Least Square (PLS) processed with Smart PLS 3.0 program. The results of the research indicate that customer value positive and significantly affects costumer’s satisfaction and loyalty. Experiential marketing positive and significantly affects costumer’s satisfaction and loyalty. Costumer’s satisfaction positive and significantly affects costumer’s loyalty. Customer value and experiential marketing positive and significantly affects costumer’s loyalty through costumer’s satisfaction.Keywords:  Customer Loyalty, Customer Satisfaction, Customer Value, Experiential Marketing, and Transportation

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