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Journal of Management and Business Review
Published by Sekolah Tinggi Manajemen PPM
ISSN : 18298176     EISSN : 25030736     DOI : -
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Journal of Management and Business Review (JMBR) is a source of scientific information for academia, research institution, government agencies, and industries. We publish research paper on management and business strategy as well as related topics.
Arjuna Subject : -
Articles 6 Documents
 1 
Search results for , issue "Vol 21, No 2 (2024)" : 6 Documents clear
Peran Niat Pembelian Online Pada Media Sosial Instagram: Mediasi Advertising Attitude dan Advertising Clicks Wijaya, Siswoyo Ari; Heruwasto, Ignatius
Journal of Management and Business Review Vol 21, No 2 (2024)
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v21i2.546

Abstract

The rapid growth of social media users in Indonesia has prompted researchers to identify factors that impact consumer purchase intentions through advertising click activities, such as informativeness, entertainment, irritation, emotional appeal, credibility, and privacy concerns mediated by advertising attitude. This research examines how informativeness, entertainment, emotional appeal, and privacy concerns simultaneously influence attitudes toward advertising and purchase intentions. This study employed a quantitative approach through an online survey with a sample of 321 respondents residing in major cities in Indonesia. This study applied purposive sampling with individual criteria as Instagram users were exposed to ads within the last month, and the data were analyzed through structural equation modeling. The results of this study show that advertising attitude fully mediates informativeness, entertainment, emotional appeal, and credibility toward advertising clicks, which drive purchase intentions. Meanwhile, irritation and privacy concerns have a negative impact on advertising attitudes. This research proved that Incentives have a direct influence on purchase intention. Suggestions for future researchers need to consider the classification of ad product or service categories so that advertisers can better understand consumer behavior and provide ad impression effectiveness according to the target audience
The Analysis of Sustainable Firm Performance in Textiles SMEs in Bogor, Indonesia Liestyana, Yuli; Adella, Nabila Prisma; Wahyuningsih, Tri; Utami, Yekti
Journal of Management and Business Review Vol 21, No 2 (2024)
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v21i2.488

Abstract

Green supply chain management (GSCM) is an environmentally friendly initiative for all stages of the product life cycle, from product design to handling when the product life cycle ends. This research aims to determine the impact of green entrepreneurial orientation, market orientation, and green supply chain management practices on sustainable firm performance. The sample used was textile SMEs in Bogor Regency, with 62 respondents. The technique used for sampling is purposive sampling with the criteria of SMEs applying the green supply chain management concept. Data was collected through a questionnaire and analyzed using PLS (Partial Least Square). The study shows that green entrepreneurial orientation does not affect green supply chain management practices. Market orientation influences green supply chain management practices. Green supply chain management practices influence sustainable firm performance. Green supply chain management practices do not mediate the relationship between green entrepreneurial orientation and sustainable firm performance but do mediate the relationship between market orientation and sustainable firm performance.
The Impact of Social Concepts on Adventure Tourism Participation: A Mixed Method Study Pranoto, Pranoto; Sukrisno, Sukrisno; Supriyanto, Sapto; Listyorini, Haniek; Soehari, Hartoyo; Kundori, Kundori
Journal of Management and Business Review Vol 21, No 2 (2024)
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v21i2.652

Abstract

Self-identity theory in social psychology highlights the importance of social groups, interactions, and context in shaping an individual's sense of self and how this self-identity influences thoughts, feelings, and behavior. This research seeks to review various literature on adventure tourism by providing a specific exploration of the role of self-identity in triggering participation in forms of adventure tourism using a mixed-method research design, 50 visitors were identified as informants for the qualitative research, and 329 respondents were surveyed as visitors to surfing tourist destinations at Menganti, Widarapayung, and Parangtritis beaches. All hypotheses proposed in this research were accepted. This shows that comparisons between regions show little difference among young consumers. The model presented and tested in this research provides a solid theoretical framework and can help understand self-identity as a driver of consumer participation. Managerial implications can provide understanding for surf destination managers so that they reflect the importance of creating a positive attitude towards the product before traveling.
Unveiling the Impact of Audience Involvement, Celebrity Worship, Brand Awareness, and Perceived Product Quality on Purchase and Visit Intentions Siahaan, Juniarty; Sari, Yuca Yolanda; Wijayanti, Cynthia Anna
Journal of Management and Business Review Vol 21, No 2 (2024)
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v21i2.566

Abstract

The level of popularity of Korean music is in line with the increasing number of K-pop fans in Indonesia. Despite K-Pop's increasing popularity in Indonesia, K-beauty's reputation has declined. This study explores the influence of the Korean wave on consumer behavior in Indonesia, focusing on the K-Pop and K-Beauty industries. The research analyzes the effects of audience involvement, celebrity worship, brand awareness, and perceived product quality on purchase and visit intentions using survey data of 221 K-pop fans. Data were analyzed using Partial Least Squares (PLS). Findings reveal that audience involvement positively influences celebrity worship, which, in turn, boosts brand awareness, and sigficantly impacts perceived product quality. This perceived product quality positively affects consumers' intentions to purchase and visit, highlighting the interconnectedness of these factors. These results underscore the substantial role of audience involvement and celebrity worship in enhancing brand awareness and perceived product quality, which are pivotal in shaping purchase and visit intentions. The study offers valuable insights for businesses and marketers in the K-Pop and K-Beauty industries, emphasizing the need to understand and leverage these dynamics within the Indonesian consumer market.
A Delphi Method Exploration of Performance Pressures and Ethical Leadership Compromises in Business Organizations Ngcobo, Lloyd Senzo; Reddy, Colin David
Journal of Management and Business Review Vol 21, No 2 (2024)
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v21i2.541

Abstract

A deep understanding of the dynamics between performance pressures and ethical leadership becomes crucial in an era of stressful economic recovery. This research explores the complex relationship between organizational performance pressures and ethical leadership, focusing on how these pressures impact ethical decision-making and the challenges of maintaining ethical integrity in demanding environments. Employing a convenience sampling method and the rank-type Delphi method, the study engaged 40 experts from both academic and practical fields to identify and rank key performance pressures that compromise ethical leadership. Significant pressures identified include the imperative to generate positive financial reports, achieve greater efficiency, withstand competitive pressures, and pursue aggressive growth strategies, all eroding ethical leadership. These pressures lead to unethical practices, such as falsifying financial reports, exploiting working conditions, unfair competition, and aggressive merger and acquisition tactics. The findings underscore the critical need for leaders to recognize and manage these pressures effectively to foster an environment conducive to ethical leadership. This study contributes valuable insights into the mechanisms by which performance pressures undermine ethical leadership and highlights the importance of cultivating a culture that promotes normative behavior and addresses ethical challenges, thereby enriching the existing body of knowledge on organizational ethics and leadership.
Baznas Micro-Crowdfunding: Risk Management-Based Organizational Design on the Transformation of Baznas Micro Zakat Bank Pratama, Anggi Renaldy; Rofi, M Akhsanur
Journal of Management and Business Review Vol 21, No 2 (2024)
Publisher : Research Center and Case Clearing House PPM School of Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34149/jmbr.v21i2.571

Abstract

Bank Zakat Micro (BZM) is a microfinance service initiated by BAZNAS to leverage ZIS-DSKL funds for providing capital to micro business mustahik under the al-Qardh principle, which entails interest-free financing. The main goal of this study is to develop a strategic model that transforms BCM’s operational framework into an independent institution capable of generating organizational revenue while fostering community participation in poverty alleviation. This applied research employs a qualitative descriptive approach to explain, design, and process data into a practically implementable model. The data collection technique was systematically performed using a sequential transformative strategy that involved stakeholder interviews, regional observations of BZM activities, and the analysis of internal and external institutional reports. using the method of interviews with stakeholders, observations of BZM in several regions, and document studies in the form of internal and external reports of the institution. The findings led to the creation of a risk-based organizational design to transform BZM into BAZNAS Micro-Crowdfunding, which is a crowdfunding service for Mustahik MSMEs in the form of KSPPS. Additionally, future BZM services are anticipated to encompass a combination of Qardh-based savings and loans, micro-crowdfunding investments, and assistance for Mustahik MSMEs. The research also outlines a comprehensive guide to implementing micro-crowdfunding schemes, from business processes to the impact assessment of the results, and demonstrates the practical applications of the study.

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