cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
maj@mail.unnes.ac.id
Editorial Address
-
Location
Kota semarang,
Jawa tengah
INDONESIA
Management Analysis Journal
Published by Universitas Negeri Semarang
ISSN : 22526552     EISSN : 25021451     DOI : 10.15294/maj
Core Subject : Science,
Decision Sciences, Operations Research & Management
Management Analysis Journal (MAJ) is an open-access electronic journal focusing on scientific work on the field of business. This journal applies the theory developed from business research and connects it to actual business situations. The articles within this journal are published quarterly (March, June, September, and December). This journal is maintained and issued by Departement of Management, Faculty of Economics, Universitas Negeri Semarang. MAJ has been accredited by National Journal Accreditation (ARJUNA) Managed by Ministry of Research, Technology, and Higher Education, Republic Indonesia with Third Grade according to the decree No. 23/E/KPT/2019.
Arjuna Subject : -
Articles 905 Documents
 87   88   89   90   91 
How User Satisfaction Impacts The Effectiveness of The Indonesia Integrated Electronic Business Licensing Management Information System as Sustainable Design for Enviromental Business? Putri Maulida Sarie; Alfian Alfian
Management Analysis Journal Vol 12 No 4 (2023): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v12i4.75820

Abstract

This study aimed to investigate the impact of user satisfaction on the effectiveness of the Indonesia Integrated Electronic Business Licensing Management Information System. The research population comprised members of Business Actors and Licensing Associations in Indonesia, with a sample size of 44 members selected using a simple random sampling technique. Multiple linear regression analysis using SPSS version 26 was used for data analysis. The findings indicate that the effectiveness of the integrated licensing management information system is influenced by user satisfaction. The results indicate that the system is highly effective in terms of user satisfaction. This research can be utilized as an evaluation tool for improving and developing the Electronically Integrated Business Licensing Management Information System in Indonesia.
Utilization of Financial Technology Services to Increase Business Sustainability for MSMEs in Demak Regency Siti Shobandiyah; Septia Kurniati; Astohar Astohar
Management Analysis Journal Vol 12 No 4 (2023): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v12i4.75827

Abstract

Financial technology in Indonesia is currently developing very rapidly marked by the innovation of several applications in the field of financial services such as payment instruments, loan instruments and others that are becoming known in this digital era. Several business actors such as MSMEs in Demak Regency have also utilized this financial technology (fintech) to make it easier to run businesses. The survey results show that MSMEs are still not optimal in using fintech and the level of inclusion is still relatively low. The population in this study were all UMKM in the District of Demak Regency. Collecting data using cross sectional data with the sampling method using accidental sampling. The analysis tool uses multiple step multiple regression by carrying out other tests such as the normality test, the classical assumption deviation test, the fit test and the coefficient of determination test. The results of the study show that financial literacy has a significant positive effect on financial inclusion. Fintech-based financial services have a significant positive effect on financial inclusion. Financial skills have a significant positive effect on financial inclusion. MSMEs that are able to utilize financial technology are more capable of sustainability in business.
Dynamic Capabilities and Innovation Implications for Business Sustainability Suharto Suharto; Siti Handayani Maulidina; Muhammad Harri; Titi Kurnia Fitriati; Iwan Kurniawan Subagja
Management Analysis Journal Vol 12 No 4 (2023): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v12i4.75828

Abstract

The aims of this study are to: 1) test and analyze the effect of dynamic capabilities on innovation 2) test and analyze the effect of capabilities on business continuity 3) test and analyze the effect of innovation on business continuity 4) test and analyze the effect of dynamic capabilities and innovation on business continuity. The research was conducted on Micro, Small and Medium Enterprises in Indonesia with a sample of 93 respondents. This research is quantitative of research by distributing questionnaires to Micro, Small and Medium Enterprises entrepreneurs. The sampling technique uses the saturation technique. Methods of data analysis using descriptive analysis and path analysis. The results of the study show that: 1) dynamic capabilities have a positive and significant effect on innovation 2) dynamic capabilities have a positive and significant effect on business continuity 3) dynamic capabilities have a positive and significant effect on business continuity 4) dynamic capabilities and innovation have a significant positive effect on continuity business.
How to Predict Business Income on Business Capital, Green Business Practice Adoption, Leadership for Small and Medium-Size Industries in East Java Jeni Susyanti; Ahmad Dahlan; Achmad Ghazi Bagaskara
Management Analysis Journal Vol 12 No 4 (2023): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v12i4.75886

Abstract

This study aims to determine the prediction of business income for Small and Medium Industries through business capital, green business practice adoption, and leadership. The sampling technique using purposive sampling obtained a data sample of 40 respondents from the population. Methods of data collection using a questionnaire method. The data analysis technique used in this study is multiple linear regression. The results of this study indicate that business capital variable can positively and significantly predict business income, green business practice adoption can predict positively and significantly to business income. leadership can positively and significantly predict business income. although as is known, working from home was carried out during the covid 19 pandemic. We found that the TPB theory has good explanatory power decision making to adopt green business in running SMIs
The Effect of Co-Branding, Customer-Based Brand-Equity, and Packaging on Purchase Decision (Study on Purchasing Serum Azarine Cosmetic Marvel Edition) Rizaldi Anggito Yudha; Restu Frida Utami; Herni Justiana Astuti; Suyoto Suyoto
Management Analysis Journal Vol 12 No 4 (2023): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v12i4.77143

Abstract

The purpose of this research is to determine the influence of co-branding, customer-based brand equity, and packaging on purchasing decisions. To collect and study data, researchers used quantitative research methodology. Multiple linear regression analysis is the data analysis method used in this research, allowing researchers to investigate the influence between relevant variables. The sample obtained consisted of 102 respondents, but during distribution there were 2 data that were damaged, so only 100 respondents were used, which was distributed using Google Form via direct message Instagram users of Azarine Cosmetic Marvel Edition Serum, where the sample selection used a purposive sampling technique where they were selected based on standards. certain. The results of the analysis show that customer-based brand equity and packaging have a positive and significant effect on purchasing decisions, while co-branding has an insignificant negative effect on purchasing decisions for Azarine Cosmetic Marvel Edition. Specifically, the study found that the combined impact of co-branding, customer-based brand equity, and packaging accounted for 44.7% of the variability in purchasing decisions.

Page 91 of 91 | Total Record : 905

 87   88   89   90   91 

Filter by Year

2012 2023


Reset
Filter By Issues
All Issue Vol 12 No 4 (2023): Management Analysis Journal Vol 12 No 3 (2023): Management Analysis Journal Vol 12 No 2 (2023): Management Analysis Journal Vol 12 No 1 (2023): Management Analysis Journal Vol 11 No 4 (2022): Management Analysis Journal Vol 11 No 3 (2022): Management Analysis Journal Vol 11 No 2 (2022): Management Analysis Journal Vol 11 No 1 (2022): Management Analysis Journal Vol 10 No 4 (2021): Management Analysis Journal Vol 10 No 3 (2021): Management Analysis Journal Vol 10 No 2 (2021): Management Analysis Journal Vol 10 No 1 (2021): Management Analysis Journal Vol 9 No 4 (2020): Management Analysis Journal Vol 9 No 3 (2020): Management Analysis Journal Vol 9 No 2 (2020): Management Analysis Journal Vol 9 No 1 (2020): Management Analysis Journal Vol 8 No 4 (2019): Management Analysis Journal Vol 8 No 3 (2019): Management Analysis Journal Vol 8 No 2 (2019): Management Analysis Journal Vol 8 No 1 (2019): Management Analysis Journal Vol 7 No 4 (2018): Management Analysis Journal Vol 7 No 4 (2018): Management Analysis Journal Vol 7 No 3 (2018): Management Analysis Journal Vol 7 No 3 (2018): Management Analysis Journal Vol 7 No 2 (2018): Management Analysis Journal Vol 7 No 2 (2018): Management Analysis Journal Vol 7 No 1 (2018): Management Analysis Journal Vol 7 No 1 (2018): Management Analysis Journal Vol 6 No 4 (2017): Management Analysis Journal Vol 6 No 4 (2017): Management Analysis Journal Vol 6 No 3 (2017): Management Analysis Journal Vol 6 No 3 (2017): Management Analysis Journal Vol 6 No 2 (2017): Management Analysis Journal Vol 6 No 2 (2017): Management Analysis Journal Vol 6 No 1 (2017): Management Analysis Journal Vol 6 No 1 (2017): Management Analysis Journal Vol 5 No 4 (2016): Management Analysis Journal Vol 5 No 4 (2016): Management Analysis Journal Vol 5 No 4 (2016): Managemant Analysis Journal Vol 5 No 3 (2016): Management Analysis Journal Vol 5 No 3 (2016): Managemant Analysis Journal Vol 5 No 3 (2016): Management Analysis Journal Vol 5 No 2 (2016): Management Analysis Journal Vol 5 No 2 (2016): Management Analysis Journal Vol 5 No 1 (2016): Management Analysis Journal Vol 5 No 1 (2016): Management Analysis Journal Vol 4 No 4 (2015): Management Analysis Journal Vol 4 No 4 (2015): Management Analysis Journal Vol 4 No 3 (2015): Management Analysis Journal Vol 4 No 3 (2015): Management Analysis Journal Vol 4 No 2 (2015): Management Analysis Journal Vol 4 No 2 (2015): Management Analysis Journal Vol 4 No 1 (2015): Management Analysis Journal Vol 4 No 1 (2015): Management Analysis Journal Vol 3 No 2 (2014): Management Analysis Journal Vol 3 No 2 (2014): Management Analysis Journal Vol 3 No 1 (2014): Management Analysis Journal Vol 3 No 1 (2014): Management Analysis Journal Vol 2 No 2 (2013): Management Analysis Journal Vol 2 No 2 (2013): Management Analysis Journal Vol 2 No 1 (2013): Management Analysis Journal Vol 2 No 1 (2013): Management Analysis Journal Vol 1 No 2 (2012): Management Analysis Journal Vol 1 No 2 (2012): Management Analysis Journal Vol 1 No 1 (2012): Management Analysis Journal Vol 1 No 1 (2012): Management Analysis Journal More Issue