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Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism)

JAA
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Published by Universitas Udayana

ISSN : 23016523 EISSN : 26853809 DOI : -

Core Subject : Economy, Agriculture, Social,

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

E-Jurnal Agribisnis dan Agrowisata (JAA) adalah peer-reviewed, open access jurnal, diterbitkan oleh Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana. JAA menerbitkan hasil peneitian original dan review artikel dalam bidang sosial ekonomi pertanian, agribisnis, dan agrowisata. Penulis diharapkan mengimkan karya tulisnya yang belum pernah dipublikasikan, sedang di-review atau sedang dipertimbangkan untuk diterbitkan di jurnal atau media lain secara lengkap. Ruang lingkup JAA mencangkup, tetapi tidak terbatas pada bidang berikut: pengembangan bisnis, pengembangan masyarakat, sistem subak dan rekayasa agrowisata, koperasi agribisnis, serta komputasi dan multimedia dalam bidang pertanian. Saat ini, JAA hanya menerbitkan jurnal dalam versi online.

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Articles 672 Documents

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Analisis Risiko Produksi Bawang Merah di Desa Songan B, Kecamatan Kintamani, Kabupaten Bangli ANJELINA PUTRI; RATNA KOMALA DEWI; I DEWA AYU SRI YUDHARI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.3, Juli 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Risk Analysis of Red Onion Production in Songan B Village Kintamani District,Bangli Regency Songan B Village is one of the villages that develop onion farming. Songan B villagehas farmer groups spread from the lowland to the highland areas. The problems facedare on the fluctuation of onion productivity which indicates that onion farming facesproduction risk. This study aimed to identify the types of risks and analyze the risk ofonion production. This research used quantitative and qualitative analysis. The resultsshowed that the types of production risks encountered in onion farming in the highlandand lowland areas in the village of Songan B, namely climatic conditions, pest, anddisease attacks. The risk of onion production in the highland areas (KV = 3.09) andlowland areas (KV = 2.46) was relatively high, where the level of risk of onionproduction in the highland areas was greater than that in the lower regions. This is dueto the expected production, variant, and standard deviation of onion productivity in thehighland areas is greater than that in the lower regions. The suggestion that can be givenin this research is that farmers need to recognize the types of production risks faced inorder to anticipate production decline.

Hubungan Bauran Pemasaran Pie Susu dengan Keputusan Pembelian Wisatawan Domestik di Kota Denpasar SARAH IMANUELLA TAMBUNAN; KETUT BUDI SUSRUSA; IGAA LIES ANGGRENI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.8, No.4, Oktober 2019
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (183.151 KB)

Correlation of Milk Pie Marketing Mix on Domestic Tourist Buying Decisions in Denpasar City The purpose of this study was to determine whether the marketing mix which includesproduct, price, place, and promotion factors have correlation with the buying decisions ofdomestic tourists in buying milk pies and to find out the most dominant variablesconsidered by domestic tourists in buying milk pies in the of City Denpasar. Productvariables (X1), prices (X2), place (X3), and promotions (X) are the independent variablesin this study, with the dependent variable namely the buying decision of domestic tourists(Y). The type of research data used is quantitative and qualitative data. Data sources wereobtained from the results of interviews and observations in the companies of Pie SusuAsli Enaaak and Pie Susu Special, and by using literature studies of books, notes relatingto research and the internet. Data analysis used was the analysis of Rank Spearmancorrelation using SPSS 23. The marketing mix which includes products, prices, place, and promotions, has a positiveinfluence on the buying decisions of domestic tourists in Denpasar City. Milk pieproducts are variables that have a dominant influence on purchasing decisions ofdomestic tourists in Denpasar City. Based on the results of Rank Spearman's correlationanalysis, it is suggested to the milk pie companies to pay attention to the distributionchannel variables as well as to establish cooperation in the future with Balinese gift shops 4and courier services. It is also hoped that they improve the promotion variables byutilizing social media to promote milk pie products, and maintain the gift offer to attractdomestic tourists.

Perilaku Petani Terhadap Program Pemberdayaan dan Pengembangan Usaha Agribisnis Peternakan GEDE AGUS NEVO HANDRIYANTA; I WAYAN SUDARTA; I DEWA PUTU OKA SUARDI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol. 1, No. 1, Juli 2012
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (194.957 KB)

ABSTRACT Farmers' Behavior on the Empowerment and Development of Animal Agribusiness The Empowerment and Development of Agribusiness at Lembaga Mandiri yang Mengakar di Masyarakat (LM3) is a government program to make agriculture resilient, increasing added value and competitiveness of products, and improving the welfare of farmers. This study aims to assess the behavior of farmers towards the empowerment and development of agribusiness farms in LM3. The location of the study is determined by using purposive and retrieval methods performed by the method of census respondents. Measurement data using a Likert scale and tabulated based on predetermined criteria. Further data analysis descriptive. By using descriptive analysis, it was found that the farmers behavior of the program in the category of middle, by achieving a score of 54.61%. This is due to a lack of seriousness of both parties in implementing program. Therefore, it is suggested that the monitoring of each month from the Department of Animal Husbandry and sustainable development of the program. Keyword: the empowerment, development, agribusiness, behavior.

Hubungan Harga dan Volume Penjualan Buah Lokal dalam Strategi Penentuan Harga Bauran Produk (Kasus pada Ritel UD Moena Farm Sejahtera I) WAYAN WIDYANTARA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.5, No.4, Oktober 2016
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (177.835 KB)

The Relationship of Price and Sale Volume of Local Fruits in Pricing Strategies of Mix Products (Case in Ritel UD Moena Farm Sejahtera I)Retail stores which are also called retailer have been growing rapidly these days, especially in urban areas. Many retailers specifically sell agricultural commodities such as fruits and vegetables. The objectives of the study were to: (1) determine the correlation between the selling price the commodity of fruits offered between the lines, (2) the effect of the selling price of commodity of fruits on the volume of sales on each line, and (3) determine the sales prospects of each commodity and the maximum revenues from sales in each line of fruits at UD Moena Farm Sejahtera I.The analysis showed that, there was a fairly strong correlation between the price of guava and the selling price of salak Bali. The correlation of selling prices on other commodities (bananas, Lumajang oranges, and Kintamani oranges) was very weak. The selling price which affected the volume of sales occurred in fruit commodity of salak Bali, bananas, oranges Lumajang oranges, and Kintamani oranges. The selling price of guava had no effect on the selling volume. There were two commodities of fruits that had a good prospect, namely: Lumajang oranges, and Kintamani oranges, but these commodities are substitution goods. Salak Bali and banana negatively affected on the sales.

Partisipasi Anggota Kelompok Wanita Tani Pangan Sari pada Program Kawasan Rumah Pangan Lestari (Studi kasus di Dusun Cengkilung, Desa Peguyangan Kangin, Kecamatan Denpasar Utara, Kota Denpasar) NI LUH PUTU CANDRA DEWI; WAYAN SUDANA; I GEDE SETIAWAN ADI PUTRA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.4, No.5, Desember 2015
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (96.681 KB)

Abstract The Participation of Group Members of Women Farmers of Pangan Sari in the Program of Sustainable Food House Area (Case Study in Cengkilung Sub Village, Peguyangan Kangin Village, The Sub-District of North Denpasar, Denpasar City). The Ministry of Agriculture has developed the Sustainable Food House Area Program in the Women Farmers Group of Pangan Sari. To develop the programs, it needs participation. The aims of the research are to determine: (1) the level of participation of members;(2) to describe the obstacles faced the Women Farmers Group of Pangan Sari. The study was conducted in Cengkilung sub village. The research location was determined intentionally with the population of the Women Farmers Group of Pangan Sari members of 20 people and they were all used as the respondents defined by census method. Data were analyzed by using descriptive qualitative ordinal scale (Likert). The average level of participation based on the forms of participation which were: financial, material, service and moral participation of 86,67% which considered as a very high category. The obstacles faced (1) the technical aspects: limitations of nursery village; (2) the economic aspect: land supply remains of nursery village and capital limitation in fulfilling the crop production facilities; (3) the social aspect: no problem raised because the group member have good relationship with the goverment, inter-group members and outside parties. The participation of members is very high, then the program can be developed in the field of marketing, making an agreement with the owner of the land or using one of member’s land as nursery village and more technical guidance related to organic cultivation techniques. Keywords: participation, sustainable food house area, group, women farmers.

Pemberdayaan Subak Penarungan sebagai Lembaga Agribisnis di Desa Penarungan, Kecamatan Mengwi, Kabupaten Badung NYOMAN EDY DARMAYASA; NYOMAN PARINING; WAYAN SUDARTA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.1, Januari 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Empowerment of Subak Penarungan as an Agribusiness Institution in PenarunganVillage, Sub-District of Mengwi, Badung Regency The preservation of subak or Balinese irrigation organization is important because itssustainability in Bali based on the Tri Hita Karana concepts. Subak-based economicbusiness is a food-based agribusiness or paddy fields. The studies on empowerment ofsubak as an agribusiness institution aimed to improve the economy and welfare offarmers, so that the agricultural culture is in demand and not abandoned by the SubakPenarungan community. This study aimed to determine (1) the potentials of subakrelated to natural resources, human resources, and financial resources, (2) the effortsmade to empower Subak Penarungan as an agribusiness institution. The research wasconducted in Subak Penarungan, Mengwi Sub-district, Badung Regency. The selectionof research site was done purposively. The population of this study is active members ofSubak Penarungan, amounting to 167 people. The sample size was determined by usingSlovin formula, so the number of respondents was 63 people. The data analysis used adescriptive qualitative analysis method. The findings showed that the potential of Subakpenarungan was in good category with the average score of 3.55, and the results ofresearch on the efforts of empowerment of Subak Penarungan was in good category,with average achievement score of 3.50. Based on the results of this study, it can besuggested to farmers that the assistance in the form of agricultural machine toolsprovided by the government for subak should be utilized properly, so as to increase theirproductivity.

Strategi Pengendalian Alih Fungsi Lahan Pertanian di Subak Kerdung, Kelurahan Pedungan, Kecamatan Denpasar Selatan, Kota Denpasar LATIEF IKHSAN; I WAYAN WINDIA; NI WAYAN SRI ASTITI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.8, No.2, April 2019
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Strategy for Controlling the Transfer of Agricultural Land Functions inSubakKerdung, Sub-District of South Denpasar, Denpasar CityControl over the conversion of agricultural land is very necessary in order to maintainthe existence and sustainability of subak in the City of Denpasar, especially inSubakKerdung. There needs to be appropriate strategies as a solution so that controlover the conversion of agricultural land in SubakKerdung can be done. The purpose ofthis study was to determine internal and external factors and to find out the mostappropriate strategy in controlling the conversion of agricultural land in SubakKerdung.The results of the analysis of internal factors in SubakKerdung were: a) strength (theapplication of Tri Hita Karana in subak), b) weakness (low interest of subak members todefend their land). External factors were: a) opportunities (the development ofecotourism as a tourist attraction), b) threats (over the function of agriculturalland).Based on the SWOT analysis, the development strategies found were: (a) S-OStrategy - Optimizing the empowerment of farmer communities as the main actors inecotourism development by directly selling their agricultural products to tourists. (b) WOStrategy - Conducting education and training through counseling in adopting newinnovations so that agricultural products can be marketed to tourists. (c) S-T Strategy -Planting vegetables that have high economic value and can be processed into snacks anddrinks (d) The W-T Strategy -Implementing and increasing the intensity of educationand training on tour guides, i.e. English training for young people and farmingcommunities.

Faktor-faktor yang Berperan dalam Keputusan Konsumen Mengkonsumsi Produk Susu Bubuk Dancow Instant Enriched di Kota Denpasar LUH GEDE GITA SARASWATI; I KETUT SUAMBA; NYOMAN PARINING
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.4, No.4, Oktober 2015
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (77.025 KB)

Abstract Factors that Plays Role in Consumer’s Decision of Consuming Dancow Instant Enriched Powdered Milk in Denpasar. The purpose of this study was to determine any factors that play a role in the consumer's decision to consuming Dancow Instant Enriched milk powder , the role of indicators to variable, and the role of indicators of consumer’s decision to consume Dancow Instant Enriched milk powder in Denpasar. Data collection method used in this research is interview and documentation study. Method used is quantitative method, where variables are measured with an ordinal scale. The data is then processed using confirmatory factor analysis. Based on the results of this study concluded that the variables that have the largest share of the consumer's decision is variable X4, X2 and X5. X6 has the lowest variable part of the consumer's decision to consume Dancow Instant Enriched milk powder. Indicators of variables X1, X2, X3, X5, and X6 are equally important by 50%. indicator x43 has the biggest role value to variable X4 which is equal to 28.8%. Indicator x81 has the biggest role value to variable X8 which is equal to 42.2%. Indicators that have the biggest role to the consumer's decision to consume Dancow Instant Enriched milk powder is indicator x43 with the role value 9.81%. Indicators that have the second biggest role value is indicator x42 with 9.54%. The role value of indicators x21 and x22 is equal to 9.18%. Keywords: consumer decision, factor analysis, Dancow Instant Enriched

Perilaku Petani terhadap Program Gerbang Pangan Serasi (Kasus di Subak Tajen, Desa Tajen, Kecamatan Penebel, Kabupaten Tabanan) AGUNG PUTRA INDRA GUNAWAN; I DEWA PUTU OKA SUARDI; WAYAN SUDARTA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.4, Oktober 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Farmer Behavior towards the Program of Gerbang Pangan Serasi (A Case atIrrigation Organization of Subak Tajen, Village of Tajen, Penebel Sub-District,Regency of Tabanan) Continuous use of inorganic fertilizer for a long time has had a negative impact onsoil and the environment. In order to maintain the existence of the agricultural sectorand to implement the efforts towards organic agriculture, the local government ofTabanan Regency established a flagship program called the Gerbang Pangan Serasi(GPS) Program. This study aims to determine the behavior of farmers towards theGerbang Pangan Serasi (GPS) Program, which is measured from the level ofknowledge, attitude, and skills. The research was conducted in Subak Tajen, TajenVillage, Penebel Sub-District, Tabanan Regency. The selection of research site wasdone purposively. The population was the Subak Tajen members who received theGerbang Pangan Serasi (GPS) Program as many as 34 people. With the censustechnique, 12 farmers who received the aid of cattle were taken as respondents, plus12 farmers who did not receive the aid of cattle. Thus, the total number ofrespondents was 24 people. Based on the findings of the research, it is known that thebehavior of farmers who received the aid of cattle towards the Gerbang PanganSerasi Program is good category, with knowledge score of 3,91, attitude score of4,08 and skill score of 4,82. Whereas, the behavior of farmers who did not receivethe aid of cattle was in moderate category, with the knowledge score of 3,01, attitudescore of 3,69 and skill of 2,78. Thus, the behavior of farmers who received cattleassistance is categorized as good category with the score of 3.94 and the behavior offarmers who did not get the aid of cattle is classified as moderate category with thescore 3.35. Based on the findings, it is suggested to farmers that they should bewilling to apply technology and innovation in the field of agriculture provided byextension workers, because the farmers will get new experiences to be applied intheir farming.

Pengawasan Mutu Beras pada Perusahaan Umum BULOG Divisi Regional Bali PUTU RAKA MAHENDRA; RATNA KOMALA DEWI; I KETUT SUAMBA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.5, No.3, Juli 2016
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (280.784 KB)

Rice Quality Supervision On Regional Division BULOG Public Company BaliThe purpose of this study to determine the performance of the quality controlconducted by Perum Bulog Division Bali and quality control analysis usingstatistical quality control approach that maps the control and quality cost. Researchmethods using primary data from some respondents that the head of production,head of marketing and head of the administration. Secondary data were obtainedfrom research journals, internet, papers and books. Quality inspection on thecontent of the rice is to pour the rice from the sample. In the storage phase is alsotaken care by performing the spraying and fumigation. Based on the control chart isshown that the data obtained are not entirely within the control limits that have beenestablished that there are a few months out of the upper control limit covering Julyand August. Quality control using the cost of the quality of the company is stillloose, because the real quality cost incurred is Quality Control Cost Rp4.478.218.605, Quality Assurance Cost Rp 39.484.680.000, and Total Quality CostRp 43.962.898.605 with the extent of damage of 4.492 tons, larger than theoptimum quality cost Quality Assurance Cost is Rp 13.304.337.284, QualityAssurance Cost Rp 13.290.480.000, and Total Quality Cost Rp 26.594.817.284with the level of damage by 1.512 tons.

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