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Program Corporate Social Responsibility (Csr) dalam Pilar Astra Cerdas di Pt Astra Agro Lestari Tbk Nelsa Nelsa; Intan Fazira; Arifa Nurhidayanti; Dian Nurfadila; Yulita Septi Ardaneshwari; Sabania Amrina Rosada; Nur Fadhilah Dwi Putri Zaenong; Devi Petonengan; Moh. Taqwa; Rahmawati Halim; Andi Maman; Askar Mayusa
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 3 (2026): MEI
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v3i3.2442

Abstract

This study aims to analyze the implementation of the Corporate Social Responsibility (CSR) Program under the Astra Cerdas pillar at PT Astra Agro Lestari Tbk as a form of corporate social responsibility in the field of education. The study employs a descriptive qualitative method, with data collected through observation, documentation, and Focus Group Discussions (FGDs). The Astra Cerdas Program is implemented in the company’s Ring-1 area, which includes Gunungsari Village, Pakawa Village, Ako Village, Ngovi Village, and Pasangkayu Subdistrict. The research findings indicate that the implementation of the Astra Cerdas CSR program is not only focused on providing educational assistance but is also directed toward sustainable social development. The programs implemented include scholarships for high-achieving students and underprivileged families, capacity building for educators, the construction of educational facilities and infrastructure, the development of Adiwiyata Schools, the Love Pink program, and special education for the Bunggu indigenous community through tutoring and the Kejar Paket program. These programs have a positive impact on improving access to education, the quality of learning, environmental awareness, and community empowerment in the areas surrounding the company’s operations. The implementation of the Astra Cerdas program demonstrates that CSR can serve as a strategic tool in fostering harmonious relationships between the company and the community while supporting the development of high-quality human resources
Kemitraan Pt Astra Agro Lestari Tbk dalam Pilar Astra Hijau di Pasangkayu Nelsa Nelsa; Intan Fazira; Arifa Nurhidayanti; Yulita Septi Ardaneshwari; Nabilah Sanjana Putri Armasnsyah; Nur Fadhilah Dwi Putri Zaenong; Devi Petonengan; Ammatullah Anisah; Friscia Novianti Setiawan; Qiska Natasyah Chandra; I Gede Aditya Purwanto; Faustino Andresta Soande; Moh. Taqwa; Nawawi Natsir; Muhammad Afandi; Askar Mayusa
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 3 (2026): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i3.10484

Abstract

This study aims to analyze the implementation of the Astra Hijau program as a form of corporate social responsibility (CSR) by PT Astra Agro Lestari Tbk through PT Pasangkayu, as well as the partnership models that support sustainable development in Pasangkayu Regency. Using a qualitative descriptive approach, the research findings indicate that Astra Hijau has successfully increased public awareness and participation in environmental conservation through programs such as clean water assistance, waste bank revitalization, reforestation, Ecobrick initiatives, and the empowerment of environmental cadres. The program’s success is supported by collaborative partnerships between companies, the government, schools, communities, the media, women, and youth. This program is considered capable of delivering integrated social, economic, and environmental impacts while improving the quality of life for the community.