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All Journal Golden Ratio of Mapping Idea and Literature Format Jurnal Masyarakat Madani Indonesia
Latifah Gusri
Universitas Maritim Raja Ali Haji
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Library & Information Science Public Health Social Sciences

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Explaining Student Intention to Use E-Learning Policy in Coastal and Archipelagic Regions: The Role of Facilitating Conditions and Trust Dedy Afrizal; H. Hildawati; Ilham Yuri Nanda; Dina Purnamasari; M. Tazri; Latifah Gusri; Ida Rahayu; Yusuf Velandi
Golden Ratio of Mapping Idea and Literature Format Vol. 6 No. 3 (2026): May - July
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grmilf.v6i3.2261

Abstract

The digitalization that has occurred has changed the way universities in Indonesia implement the learning process. The government's push for e-learning the best solution for students and lecturers to carry out their learning activities. The emergence of a series of innovative findings related to online learning would certainly provide the government with insight into formulating regulations in the face for Students in the Coastal Area. The findings of research on the usage of information technology are not limited to universities as service providers, as well as on the student intentions of technology users. This paper will investigate how students intend to use e-learning in in the Coastal Area. Quantitative approach was conducted in Riau Island Province, involving 150 students. The main construct of the UTAUT Model, was studied and tested with Structural Equation Modeling. The results of the analysis show that only Facilitating Conditions and Trust have a positive and significant effect on the intention to use e-learning. The study suggests to government should prioritize improving the equitable distribution of technological infrastructure and internet accessibility, particularly in coastal areas, small islands, and border regions within the Riau Islands Province.
UMKM Go Digital: Penguatan Identitas Brand dan Komunikasi Digital UMKM Pulau Penyengat Melalui Pendampingan Media Sosial Latifah Gusri; Dina Purnamasari; Daffa Okta Ramadhan; Dimas Galang Saputra; Fran Dapist; Muhammad Nurhakim; Dealova Kurnia Putri; Wanda Amilda
Jurnal Masyarakat Madani Indonesia Vol. 5 No. 3 (2026): Agustus (In Progress)
Publisher : Alesha Media Digital

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59025/pqpddf30

Abstract

Perkembangan teknologi digital membuka peluang usaha kecil dan menengah untuk memperluas jangkauan pasar. Namun, sebagian pelaku usaha, khususnya di kawasan wisata budaya, masih menghadapi keterbatasan dalam membangun identitas brand serta memanfaatkan media digital secara optimal. Kondisi tersebut dialami oleh usaha Deram-deram Kak Tina di Pulau Penyengat yang selama ini mengandalkan promosi tradisional dan belum memiliki identitas visual yang kuat di media sosial. Kegiatan pendampingan melalui program UMKM Go Digital dilaksanakan untuk meningkatkan kehadiran digital dan daya tarik usaha melalui penguatan strategi komunikasi digital. Tujuan kegiatan ini adalah membantu mitra membangun identitas usaha yang profesional, memanfaatkan media sosial sebagai sarana promosi serta menghasilkan konten digital yang berkelanjutan. Metode yang digunakan meliputi observasi lapangan, wawancara, identifikasi kebutuhan, penyusunan strategi komunikasi digital, produksi materi promosi, publikasi konten dan evaluasi bersama mitra. Hasil kegiatan menunjukkan bahwa mitra berhasil memperoleh logo dan identitas visual baru, rencana konten selama satu bulan, tiga konten media sosial serta video promosi yang mendukung pemasaran produk. Kegiatan ini juga meningkatkan pemahaman mitra mengenai pentingnya pemanfaatan media digital secara konsisten untuk pengembangan usaha di Kawasan wisata Pulau Penyengat.
Co-Authors Daffa Okta Ramadhan Dealova Kurnia Putri Dedy Afrizal Dimas Galang Saputra Dina Purnamasari Fran Dapist H. Hildawati Ida Rahayu Ilham Yuri Nanda M. Tazri Muhammad Nurhakim Wanda Amilda Yusuf Velandi