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All Journal Jurnal Sosial Humaniora dan Pendidikan (JUSHPEN) Jurnal Ilmiah Multidisiplin (JUKIM) Jurnal Abdi Masyarakat Multidisiplin
Tri Satria Muhammad
Universitas Dian Nusantara
Computer Science & IT Economics, Econometrics & Finance Education Social Sciences

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Difusi Inovasi Kebijakan PP Tunas: Mengukur Penerimaan dan Adopsi Perlindungan Anak di Ruang Digital Algooth Putranto; Budi Suswanto; Tri Satria Muhammad; Faruq Umar Haidar; Siti Nuraeni; Fadilah Arya Saputra; Yuniar Yuniar
Jurnal Sosial Humaniora dan Pendidikan Vol. 5 No. 2 (2026): Agustus : Jurnal Sosial Humaniora dan Pendidikan
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jushpen.v5i2.2993

Abstract

The escalating access of children to social media has significantly broadened their exposure to cyber risks, a pressing phenomenon to which the government responded by enacting Government Regulation Number 17 of 2025 concerning the Governance of Electronic System Operation for Child Protection (PP TUNAS). This study aims to analyze the innovation diffusion process of the PP TUNAS policy within the broader social system by applying Everett M. Rogers’ theoretical framework. Employing a sequential explanatory mixed-methods design, descriptive quantitative data derived from an EVIDENT Institute survey of 1,050 urban respondents serve as the foundational baseline layer. The robustness of this study relies on a qualitative approach using an interpretive policy discourse analysis grounded in Lasswell’s Communication Model (who, says what, in which channel, to whom, with what effect). This qualitative method critically deconstructs the official regulatory text of PP TUNAS and the respondents' thematic narratives to uncover the root causes of dissonance underlying the statistical figures. The findings indicate that PP TUNAS has successfully progressed through all stages of innovation diffusion. During the knowledge and persuasion phases, the public demonstrated substantial affective support (96.1%), which was followed by autonomous protective measures taken by parents in the implementation stage (91%). Nevertheless, the confirmation stage revealed distinct dissonance regarding the perceived ineffectiveness of digital platforms' age verification systems (59.3%). The qualitative analysis acutely reveals that this dissonance stems from a rupture in the communication chain at the channel level (the platform's technical delivery), even though the policy message (says what) was well-received by the communicants (to whom). The study concludes that the long-term success of PP TUNAS heavily depends on structural rectifications of the platform's technical channels alongside the reinforcement of humanistic family digital literacy programs.
The Influence Of Influencer Communication Strategies On Audience Donation Participation (A Study Of Windah Basudara’s Charity Live Streaming) Salfhaoctha Friemay Aliefia Poetry; Tri Satria Muhammad; May Rizdiana Santi; Ferdi Setiawan
Jurnal Ilmiah Multidisiplin Vol. 5 No. 01 (2026): Januari: Jurnal Ilmiah Multidisiplin
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jukim.v5i01.2533

Abstract

The development of digital media, particularly live streaming, has led to new forms of social fundraising that utilize influencers as key communicators. One prominent phenomenon is the success of Windah Basudara, an Indonesian gaming content creator, in raising a substantial amount of donations through live streaming activities. This phenomenon highlights the importance of communication strategies in encouraging audience donation participation. This study aims to analyze the effect of communication strategies on audience donation participation in live streaming based fundraising activities conducted by Windah Basudara. This research adopts a positivist paradigm with a quantitative approach and a survey method. Data were collected through online questionnaires distributed via Google Forms to 100 respondents selected using probability sampling. Communication strategies were measured based on the five dimensions of Lasswell’s communication model communicator, message, media, audience, and effect while donation participation was measured through financial, affective, interactive, social, and cognitive dimensions. Data were analyzed using inferential statistics with multiple linear regression analysis. The results indicate that communication strategies have a positive and significant effect on audience donation participation. Effective communication strategies characterized by communicator credibility, clear and transparent messages, interactive use of live streaming media, and alignment with audience characteristics can enhance audience engagement in donation activities. These findings confirm the crucial role of communication strategies in the success of digital-based social fundraising.
Pendampingan Pengelolaan AI Tools Canva dalam Mengembangkan Promosi Sanggar Seni dalam Society 4.0 Rafi’i; Novida Irawan; May Rizdiana Santi; Suswinda Ningsih; Salfhaoctha Friemay Aliefia Poetry; Sri Hesti; Ummy Hanifah; Tri Satria Muhammad; Anastasia Lintang Proborini
 Jurnal Abdi Masyarakat Multidisiplin Vol. 4 No. 03 (2025): Desember: JURNAL ABDI MASYARAKAT MULTIDISIPLIN
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jammu.v4i03.2519

Abstract

Keterampilan berkomunikasi diera globalisasi saat ini bergerak lintas generasi, hampir seluruh komponen Lingkungan sosial Masyarakat. Kemampuan untuk mengelola dan menumbuhkan konten yang bermanfaat dalam promosi Sanggar seni, perlu mengetahui beberapa unsur pengetahuan bidang Media Personal Branding dan Marketing Product bidang Seni Teater menjadi kebutuhan yang tidak terelakkan saat ini. Keterampilan ini dapat mengembangkan kualitas pribadi, meningkatkan citra dan reputasi diri dan organisasi kelompok seni. Serta diharapkan dapat menunjang kesuksesan secara keseluruhan di masa mendatang. Namun, masih banyak individu yang belum menyadari mengenai pentingnya keterampilan tersebut. Program pengabdian masyarakat berupa pelatihan ilmu komunikasi dalam pemanfaat Perkembangan Teknologi Komunikasi ini bertujuan untuk meningkatkan kesadaran tersebut, terutama di lingkungan pendidikan non-formal di kalangan Sanggar seni.
Peningkatan Kemampuan Siaran Siswa SMK 1 PB Sudirman melalui Pelatihan Jurnalisme Multimedia Dani Setiadarma; Ferdi Setiawan; Soemiadeny Soemiadeny; Tri Satria Muhammad; Marwan Albab
 Jurnal Abdi Masyarakat Multidisiplin Vol. 5 No. 01 (2026): April: JURNAL ABDI MASYARAKAT MULTIDISIPLIN
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jammu.v5i01.2859

Abstract

Kegiatan Pengabdian kepada Masyarakat ini bertujuan untuk meningkatkan kemampuan siaran siswa SMK 1 PB Sudirman melalui pelatihan jurnalisme multimedia berbasis teknologi digital. Permasalahan mitra meliputi rendahnya kemampuan siswa dalam menulis naskah berita, keterampilan tampil di depan kamera, penguasaan perangkat siaran, serta pemanfaatan teknologi digital dalam proses produksi berita. Metode pelaksanaan dilakukan melalui beberapa tahapan, yaitu sosialisasi, pelatihan dasar jurnalisme, praktik penulisan naskah berita, pelatihan performa siaran, penerapan teknologi digital, pendampingan produksi konten, evaluasi hasil, dan penyusunan strategi keberlanjutan. Pendekatan yang digunakan adalah experiential learning, sehingga peserta tidak hanya memperoleh materi, tetapi juga melakukan praktik langsung dalam produksi siaran berita. Hasil kegiatan menunjukkan adanya peningkatan pemahaman peserta berdasarkan perbandingan nilai pre-test dan post-test, dengan peningkatan rata-rata sebesar 58%. Selain itu, sebanyak 83% peserta mampu menggunakan perangkat dan tools digital dalam praktik produksi berita multimedia. Kegiatan ini juga mendorong optimalisasi Laboratorium Televisi sekolah sebagai ruang praktik pembelajaran berbasis industri. Dengan demikian, pelatihan jurnalisme multimedia ini memberikan kontribusi positif terhadap peningkatan kompetensi siaran, literasi digital, dan kesiapan siswa dalam menghadapi kebutuhan industri media di era Society 5.0.
Pelatihan Menyusun Program Siaran Langsung Televisi Dani Setiadarma; Ferdi Setiawan; Soemiadeny Soemiadeny; Tri Satria Muhammad; Marwan Albab
 Jurnal Abdi Masyarakat Multidisiplin Vol. 5 No. 01 (2026): April: JURNAL ABDI MASYARAKAT MULTIDISIPLIN
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jammu.v5i01.2905

Abstract

Pengabdian kepada Masyarakat ini dilakukan dengan memberikan pelatihan mengenai kegiatan siaran langsung televisi untuk SMK 1 PB Soedirman di Kelurahan Cijantung, Kecamatan Pasar Rebo, Kota Jakarta Timur, DKI Jakarta yang akan dijadikan lokasi kegiatan pengabdian kepada masyarakat. Rendahnya wawasan peserta pelatihan mengenai siaran langsung televisi membuat kegiatan PKM ini fokus pada peningkatan dalam teknik reportase jurnalistik televisi. Peserta mempelajari proses penyusunan program berita hingga siaran langsung dilakukan sesuai yang dijalankan di industri dalam mempraktekkan kerja jurnalistik di ruang berita. Hasilnya, peserta mampu membangun sikap positif untuk memahami bagaimana menyusun program berita dan menyiarkan langsung acara televise dilaksanakan sebagai persiapan menjadi jurnalis, peserta mampu mempraktekkan ketrampilan yang dibutuhkan, serta peserta semakin memahami perkembangan teknologi komunikasi dalam ruang redaksi berita.
Co-Authors Algooth Putranto Anastasia Lintang Proborini Budi Suswanto Dani Setiadarma Dani Setiadarma Fadilah Arya Saputra Faruq Umar Haidar Ferdi Setiawan Ferdi Setiawan Marwan Albab May Rizdiana Santi Novida Irawan Rafi’i Salfhaoctha Friemay Aliefia Poetry Siti Nuraeni Soemiadeny Soemiadeny Soemiadeny Soemiadeny Sri Hesti Suswinda Ningsih Ummy Hanifah Yuniar Yuniar