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RELASI MEDIA, PEMERINTAH, DAN PUBLIK (ANALISIS FRAMING DAN STRUKTURASI PADA MAJALAH TEMPO) Daniel Deha; Mulharnetti Syas
JURNAL SIGNAL Vol 9, No 1 (2021): JURNAL SIGNAL
Publisher : Universitas Swadaya Gunung Djati

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (361.635 KB) | DOI: 10.33603/signal.v9i1.3993

Abstract

Penelitian ini bertujuan mengkaji relasi antara media, pemerintah, dan publik dalam pemberitaan Majalah Tempo tentang Revisi Undang-Undang (RUU) Nomor 32 Tahun 2002 tentang Komisi Pemberantasan Korupsi (KPK). Dengan menggunakan paradigma konstruktivis dan pendekatan deskriptif-kualitatif, peneliti membedah permasalahan penelitian ini melalui metode analisis teks framing model Robert N. Entman dan teori strukturasi Anthony Giddens. Hasil penelitian menunjukkan bahwa ada ketimpangan relasional dan struktural antara media, pemerintah, dan publik terkait RUU KPK. Pemerintah cenderung mereproduksi RUU KPK sebagai media kekuasaan dengan menggunakan sumber daya ekonomi dan politik untuk menciptakan struktur dominasi pada publik. Sementara media menyoroti secara tajam dominasi pemerintah dengan membeberkan sejumlah fakta dan argumentasi yang memperlihatkan kekeliruan pemerintah.Kata kunci: Framing; Media, pemerintah, dan publik; Relasi; Strukturasi
Komodifikasi Users pada Platform Game Online Roblox Syas, Mulharnetti; Yahsy, Umair Shiddiq
Jurnal InterAct Vol. 11 No. 2 (2022): Jurnal InterAct
Publisher : School of Communication - Atma Jaya Catholic University of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/interact.v11i2.3748

Abstract

Roblox online game is one of the most popular games in Indonesia. The market share targeted by Roblox online game is for children. However, some content from this game is known to be inappropriate for children to play. The problem is these types of inappropriate games are actually in great demands and visited by users. Therefore, this study aims to examine and explore how users are commodified on the Roblox online game platform. This study uses constructive paradigm, qualitative methodology, with the case study method. A qualitative approach is used to explain cases of the commodification of users on the Roblox online game platform through observation and in-depth interview techniques. The population of this study is the Roblox online game platform and the types of games contained in it. The results of the research show that Roblox has commodified users. In the Roblox online game platform, users can be categorized from two sides: as audiences or game connoisseurs, and also as workers or creators of the Roblox game itself. In terms of commodification, Roblox turns users into workers with inadequate wages. Users are also used to provide ratings which can then be sold to advertisers. Several types of Roblox online games contain elements of violence, pornography, and blasphemy that are visited by many users. In fact, Roblox is played mostly by children. Based on the results of the study, the researchers suggest that the Roblox online game platform does not commodify users for mere profit. In addition, parents must supervise their children when playing games, provide education, and choose games that are age-appropriate.
AUDIENCE RECEPTION OF THE CONTROVERSY SURROUNDING THE FILM "LAURA" Aladdin, Yuri Alfrin; Lestari, Desi; Syas, Mulharnetti; Samatan, Nuriyati
Konvergensi Vol 6 No 1 (2025): Konvergensi: Jurnal Ilmiah Ilmu Komunikasi (Juni 2025)
Publisher : Program Studi Ilmu Komunikasi Universitas Paramadina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51353/kvg.v6i1.995

Abstract

This study analyzes audience reception of the controversy surrounding the “Laura” movie, which is based on the true story of influencer Laura Anna. The film portrays Laura’s struggle against injustice after experiencing a tragic accident that changed her life. Laura had a free intimate lifestyle with her boyfriend and posted her night parties’ life. However, one night she had an accident when she was coming home with her boyfriend and both of them were drunk. The film sparked various public opinions, both supportive and critical, particularly regarding Laura’s life before the accident. This research uses a descriptive qualitative research approach and Stuart Hall’s reception theory. This study examines how audiences interpret the messages in Laura through three positions: hegemonic dominant, negotiated, and oppositional. Reception analysis is used as a method to describe how the audience receives and interprets media texts. The findings reveal that one audience member falls into the hegemonic dominant position, stating that Laura is an inspirational story and disregarding the controversy. Three participants are in the negotiated position, acknowledging that the film’s message remains clear despite the surrounding controversy. One participant takes an oppositional stance, holding views that contradict the film’s intended message. The audience believes that the film Laura was brought to the big screen merely as an exploitation of tragedy rather than a work conveying the struggle of Laura. The audience thinks that the film is too dramatic and does not provide a clear solution to the issues raised. Keywords: Audience Reception, Stuart Hall, Indonesian Film, “Laura”, Controversy
Analysis of Follower Satisfaction on The Instagram Account @infokonser Samatan, Nuriyati; Syas, Mulharnetti; Robingah, Robingah; Aladdin, Yuri Alfrin; Gemilang, Rattu
International Journal of Advanced Multidisciplinary Vol. 4 No. 1 (2025): International Journal of Advanced Multidisciplinary (April-June 2025)
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/ijam.v4i1.858

Abstract

Research Objective: This study aims to analyze follower satisfaction on the @infokonser account through three variables: social media and information quality variables as X1 and X2; and information fulfillment variable as Y. Research Method: the type of research is quantitative, the paradigm used is positivism,The sampling technique used is non-probability sampling, the sample determination uses purposive sampling, while the sample size determination uses the Slovin formula with a margin of error of 0.5% with a total of 400 respondents.The questionnaire was distributed via Google Forms to the followers of the Instagram account @infokonser.Analysis was conducted using SPSS version 29. Findings: this study found that, partially, there is an influence of the @infokonser social media on the fulfillment of followers' information, and there is an influence of the quality of @infokonser information on the fulfillment of followers' information; and simultaneously, the social media variable and the quality of @infokonser information together influence the information needs of followers.
KUALITAS INFORMASI DAN KREDIBILITAS AKUN INSTAGRAM @ABOUTTNG TERHADAP PEMENUHAN KEBUTUHAN INFORMASI FOLLOWERS Zahra Zhafirah; Nuriyati Samatan; Mulharnetti Syas; Alamsyah
KOMUNIKATA57 Vol. 6 No. 1 (2025): KOMUNIKATA57
Publisher : FISIP IBI-K57 Prodi Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55122/kom57.v6i1.1703

Abstract

Penelitian ini bertujuan untuk mengkaji bagaimana kualitas dan kredibilitas akun Instagram @abouttng berpengaruh terhadap pemenuhan kebutuhan informasi para pengikutnya. Penelitian ini menggunakan pendekatan kuantitatif dengan paradigma positivisme. Teknik pengumpulan data dilakukan dengan metode non-probability sampling, khususnya purposive sampling, yang menargetkan pengikut akun @abouttng selama periode penelitian Maret–Agustus 2023, dengan total 1 juta pengikut. Penentuan ukuran sampel dilakukan menggunakan Rumus Slovin dengan tingkat kesalahan sebesar 5%, sehingga diperoleh 400 responden. Hasil penelitian menunjukkan bahwa kualitas informasi yang disajikan oleh akun Instagram @abouttng berpengaruh signifikan terhadap pemenuhan kebutuhan informasi pengikutnya. Hal ini dibuktikan melalui hasil uji T yang menunjukkan nilai signifikansi sebesar 0,004, sehingga Ho1 ditolak dan Ha1 diterima. Selain itu, penelitian ini juga membuktikan adanya pengaruh signifikan kredibilitas akun Instagram @abouttng terhadap pemenuhan kebutuhan informasi pengikutnya, yang ditunjukkan oleh nilai signifikansi sebesar 0,000 dalam uji T, sehingga Ho2 ditolak dan Ha2 diterima. Uji koefisien determinasi menunjukkan bahwa kualitas informasi dan kredibilitas akun Instagram @abouttng secara bersama-sama memberikan kontribusi sebesar 23,4% terhadap pemenuhan kebutuhan informasi para pengikutnya.
Praktik Hegemoni Media Atas Isu Boikot Produk Prancis pada Grup Trans Media Sari, Nila Kurnia; Syas, Mulharnetti
Jurnal ISIP: Jurnal Ilmu Sosial dan Ilmu Politik Vol. 20 No. 1 (2023): Jurnal ISIP: Jurnal Ilmu Sosial dan Ilmu Politik
Publisher : Institute of Social and Political Science Jakarta (Institut Ilmu Sosial dan Ilmu Politik Jakarta - IISIP Jakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36451/jisip.v20i1.8

Abstract

Pernyataan Presiden Prancis Emmanuel Macron mengenai karikatur Nabi Muhammad SAW telah memicu kemarahan umat Islam, termasuk di Indonesia. Isu mengenai boikot produk Prancis menjadi ramai diberitakan, termasuk oleh media yang tergabung dalam Grup Trans Media. Penelitian ini bertujuan mengkaji praktik hegemoni yang dilakukan oleh Grup Trans Media, yaitu situs media online Detik.com dalam isu boikot produk Prancis, dilihat melalui pendekatan teori ekonomi politik media Vincent Mosco. Penelitian ini diharapkan dapat menjadi acuan bagi media, khususnya Grup Trans Media dalam menyajikan berita agar lebih berimbang. Metode penelitian yang digunakan adalah Critical Discourse Analysis model Norman Fairclough. Hasil penelitian menunjukkan bahwa praktik penyajian berita di Detik.com menunjukkan representasi ideologi media dengan cara menonjolkan bagian-bagian tentang boikot produk Prancis yang bersinggungan dengan umat Islam. Berita mengenai isu boikot produk Prancis disajikan dengan cara tertentu sehingga menjadi menarik bagi masyarakat Indonesia yang mayoritas beragama Islam.
Komunikasi Pemerintah Dan Fragmentasi Opini Publik Di Media Sosial: Kasus Program Makan Bergizi Gratis Sarah Pamela; Mulharnetti Syas
Khazanah Multidisiplin Vol. 7 No. 1 (2026): Khazanah Multidisiplin
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/kl.v7i1.54253

Abstract

The Free Nutritious Meals Program (MBG) is one of the Indonesian government's strategic policies in an effort to improve nutrition and human resources. However, the implementation and communication of this policy takes place in the context of social media, which is characterized by openness of information and fragmentation of public opinion. This study aims to analyze how the government's communication regarding the Free Nutritious Meals Program takes place on social media and how fragmentation of public opinion is formed in response to this policy. This study uses a qualitative approach with a document study design and secondary social media data analysis. Data were obtained from official government documents, the national Free Nutritious Meals Program dashboard, and public posts and comments on social media platforms. The analysis was conducted thematically using the perspective of political public relations in the social media era as proposed by Kara Alaimo. The results show that although the government has communicated the MBG through data-based narratives and statistical visualizations, social media has become an arena for reinterpreting policy messages, resulting in the fragmentation of public opinion. Public opinion is divided into various clusters influenced by local experiences, emotions, and perceptions of policy implementation. These findings confirm that government communication in the social media era faces structural challenges in the form of a loss of narrative control and a tendency toward reactive communication. This study concludes that data-based policy communication needs to be complemented by communication strategies that are adaptive to the dynamics of social media in order to manage the fragmentation of public opinion and strengthen policy legitimacy.
Narasi Ramah Lingkungan Sebagai Instrumen Persuasi Entitas Bisnis Asep Kurnia Saputra; Darwadi Darwadi; Mulharnetti Syas
Atmosfer: Jurnal Pendidikan, Bahasa, Sastra, Seni, Budaya, dan Sosial Humaniora Vol. 4 No. 2 (2026): Mei: Atmosfer: Jurnal Pendidikan, Bahasa, Sastra, Seni, Budaya, dan Sosial Huma
Publisher : Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/atmosfer.v4i2.1739

Abstract

This article examines how business entities construct eco-friendly narratives as strategic persuasive instruments in sustainable product advertising, operating through discursive and ideological mechanisms deliberately managed by corporations. Drawing on Norman Fairclough's Critical Discourse Analysis (CDA) framework, which dissects discourse across three analytical dimensions such as text, discursive practice, and social practice, as a lens to expose corporate ideology concealed beneath sustainability claims, this study analyses four eco-friendly product advertisements from international and domestic brands published between 2020 and 2026. Findings reveal that eco-friendly advertising narratives are constructed through three dominant discursive strategies: 1. Naturalization of consumer identity as a morally responsible environmental subject. 2. Reframing of consumption as a form of activism. 3. Linguistic greenwashing that conceals the contradictions of green capitalism behind vague sustainability lexicons. The study argues that business entities actively manage eco-friendly narratives not merely as informative messages, but as ideological apparatuses that strategically discipline consumer subjectivity, reproduce corporate hegemony, and legitimize green capitalism practices within ecological discourse. Implications for environmental communication studies, advertising regulation, and consumer critical literacy are discussed in the concluding section.
Collaborative Communication for Inclusive Nutrition Access : A Case Study of Free Nutritious Meals Program (MBG) in Bandung Regency, Indonesia Sarah Pamela; Mulharnetti Syas
Government & Resilience Vol. 4 No. 1 (2026): Government & Resilience (April 2026)
Publisher : Dealings Foundation Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62503/gr.v4i1.63

Abstract

This study aims to analyze collaborative communication in the implementation of the Free School Lunch Program (MBG) in Bandung Regency, Indonesia. A descriptive qualitative approach with a case study design was used in this research. Data were collected through in-depth interviews, observations, and documentation, while data analysis utilized an interactive model consisting of data reduction, data display, and drawing conclusions. The results indicate that the Bandung Regency Government acts as the primary coordinator through governance strengthening, task force formation, and dashboard-based monitoring, while the media plays a role in disseminating information and ensuring transparency, and the community participates in monitoring and providing feedback. The findings indicate that the synergy among these three actors forms a triple-helix collaborative communication model that enhances the effectiveness of the sustainable implementation of the MBG program in Bandung Regency, Indonesia. The contribution of this research is to propose a collaborative governance-based communication model that integrates the government, media, and the public through digital monitoring and local supply chains to improve communication networks in the implementation of a sustainable MBG program.
Customer Engagement as the Key to Customer Loyalty in Saung Apung Harvest City Restaurant Nuriyati Samatan; Mulharnetti Syas; Robingah; Jun Firmansyah; A. Saifulloh
Greenation International Journal of Law and Social Sciences Vol. 3 No. 3 (2025): (GIJLSS) Greenation International Journal of Law and Social Sciences (September
Publisher : Greenation Research & Yayasan Global Resarch National

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/gijlss.v3i3.557

Abstract

This study aims to determine customer engagement as the key to customer loyalty at Saung Apung Harvest City Restaurant. This study used the Two-Way Symmetrical Model, which emphasizes mutual understanding between organizations and their publics. The research is qualitative, using the Constructivism paradigm, with field data collection conducted through observation, interviews, and documentation. The results of the study found that two-way communication between management and customers builds customer engagement in providing information, comments, and suggestions to management for the improvement and enhancement of the restaurant's performance, ambience, and the taste of the food and beverages served. Saung Apung Restaurant is also unique in that it is located quite far from the center of town, with no physical signs indicating its presence, yet customers still choose to visit and enjoy the dishes served at Saung Apung Restaurant. Management also strives to build good relationships with customers to increase loyalty and ensure the growth and sustainability of the restaurant in a highly competitive market.