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Journal : Jurnal Optimalisasi

Human Resource Development Analysis Using SOAR Analysis and QSPM Analysis (Case Study at CV. Mustika Digdaya) Deviyanti, I Gusti Ayu Sri; Widari, Nyoman Sri; Fais, Moh. Ainul
Jurnal Optimalisasi Vol 11, No 1 (2025): April
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jopt.v11i1.11573

Abstract

The purpose of this research is to explain the process of training and developing human resources at the Fan Sate soy sauce factory in Probolinggo Regency. The sources of information in this study were factory owners and workers. The methods used in this study are qualitative–descriptive methods using data collection techniques in the form of observation, interviews, transportation, and documentation. The analysis results found that the Fan Sate soy sauce factory applied several methods in employee training, such as learning methods, work instruction training, and work training. As for employee development, the Fan Sate soy sauce factory uses job rotation and training methods. The research uses SOAR (Strengths, Opportunities, Aspirations, Results) and QSPM (Quantitative Strategic Planning Matrix) analysis. The development of mentorship or coaching programs has become an important strategy in improving the leadership and skills of employees in various organizations. Through mentorship or coaching relationships, employees get insights and feedback directly from an experienced mentor or coach, which can accelerate their learning process and improve their performance. Thus, the program is not only beneficial to the individuals involved but also has a positive impact on the entire organization.
The Application of Value Engineering-Based Balanced Scorecard on Madura Small and Medium Enterprises: A Customer-Oriented and Cost- Efficiency Strategic Approach Fais, Moh. Ainul; Deviyanti, I Gusti Ayu Sri; Widari, Nyoman Sri; Tjandra, Suhatati
Jurnal Optimalisasi Vol 11, No 2 (2025): Oktober
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jopt.v11i2.12841

Abstract

Madura stalls, as part of informal micro-enterprises, play a vital role in meeting the needs of urban communities. However, most still operate without a structured strategic management system and performance measurement. This situation makes it difficult for business owners to monitor efficiency, understand customer satisfaction, and plan for long-term competitiveness. On the other hand, there is a research opportunity to adapt modern management methods, such as the Balanced Scorecard (BSC) and Value Engineering (VE), to suit the context of simple yet influential small businesses. This study aims to design a performance measurement system by integrating VE into the BSC framework at a Madura stall in Klampis, Surabaya. The method used is an exploratory case study with a mixed-methods approach, involving owners (n = 5), employees (n = 10), and customers (n = 30). Data were collected through interviews, observations, questionnaires, and document review. Data were then analyzed using the Function Analysis System Technique (FAST), KPI formulation, AHP weighting, and performance evaluation. The study results show that several key performance indicators exceeded targets, such as daily sales volume (226.7%), number of customers (200%), and net profit (120%). These achievements confirm that the integration of the BSC and VE can improve cost efficiency, strengthen customer orientation, and provide a clearer strategic direction for informal micro-enterprises. This study contributes by providing a contextually relevant performance measurement framework and opens up opportunities for further research on the application of the BSC and VE to other micro-enterprise units.