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All Journal Sabda: Jurnal Kajian Kebudayaan HUMANIKA PREMISE: Journal of English Education and Applied Linguistics ELS Journal on Interdisciplinary Studies in Humanities Diglosia: Jurnal Kajian Bahasa, Sastra, dan Pengajarannya SeBaSa: Jurnal Pendidikan Bahasa dan Sastra Indonesia Jurnal Onoma: Pendidikan, Bahasa, dan Sastra Bakti Budaya: Jurnal Pengabdian kepada Masyarakat Lingua Litteria Journal
andriani, merry
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Religion Arts Humanities Education Languange, Linguistic, Communication & Media Social Sciences

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The grammar of beauty through the language of advertisements on Vaseline US and Indonesia websites Gratia, Agata Filia Dei; Andriani, Merry
Diglosia: Jurnal Kajian Bahasa, Sastra, dan Pengajarannya Vol 8 No 2 (2025)
Publisher : Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/diglosia.v8i2.1169

Abstract

This study examines how the systemic functional grammar is employed in Vaseline advertisements to construct and convey notions of beauty, as well as the underlying brand messages communicated through promotional content. Specifically, it compared the linguistic features on the Vaseline ads for the US and Indonesia. Qualitative-descriptive methodology was employed in this study. The data collected correlated to the transitivity found in the sentences on both advertisements. The Transitivity in SFG theory by Halliday & Matthiessen serves as the analytical framework, which focuses on three elements of transitivity: process, participants, and circumstance. The findings show that Vaseline advertisements' transitivity refers to a reflection of relational and material processes. Vaseline US focuses on its line of products and services to achieve dream skin, while Vaseline Indonesia emphasizes its key ingredients and reputation as an innovator. The concept of beauty in both nations is also reflected in the transitivity. Vaseline US encourages Americans to strive for healthy skin, while Vaseline Indonesia perpetuates the myth of ageless and bright skin. In conclusion, Vaseline's technique of differentiating linguistic elements in Vaseline advertisements based on the concept of beauty standards might be considered effective as it makes Vaseline becomes one of the biggest beauty brands.
TRANSLANGUAGING AND IDENTITIES CONSTRUCTIONS: INVESTIGATING MULTILINGUAL PRACTICES AMONG INDONESIAN ENGLISH LEARNERS IN A UNIVERSITY Fauziyah, Nur Nabilah; Andriani, Merry
Premise: Journal of English Education and Applied Linguistics Vol 14, No 2 (2025): Premise Journal: e-ISSN 2442-482x, p-ISSN 2089-3345
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/pj.v14i2.12170

Abstract

This article examines the impact of translanguaging spaces on the language practices and identity constructions of Indonesian English learners. To answer these questions, we employed multiple conceptual frameworks, including the concept of translanguaging, moment analysis, and English global positions. We collected the data through classroom observation, semi-structured interviews, and an analysis of written texts from fifth-semester students in the English Literature department at an Indonesian university in Malang. The findings show that translanguaging is highly appreciated by most Indonesian English learners, both in oral presentations and written works. Translanguaging has several pedagogical functions, including improving students' understanding of content, clarifying complex ideas, providing authenticity to stories, and reducing language anxiety. We also found multiple and dynamic identities constructed by participants in different contexts, namely hybrid identity, multilingual identity, laissez-faire liberalism, colonial celebration, and linguistic imperialism. These dynamic identities are primarily influenced by the dominance of monolingual and colonial celebration views in various contexts, despite the increasing use of translanguaging in classrooms. 
Intertekstualitas dan Interdiskursivitas dalam Pemberitaan tentang Pengusiran terhadap Pengungsi Rohingya di detik.com Andriani, Cindy; Andriani, Merry
Jurnal Onoma: Pendidikan, Bahasa, dan Sastra Vol. 11 No. 3 (2025)
Publisher : Universitas Cokroaminoto Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30605/onoma.v11i3.6351

Abstract

Tujuan penelitian ini adalah untuk menjelaskan wacana dan narasi dalam pemberitaan yang digunakan untuk melegitimasi penolakan terhadap pengungsi Rohingya. Penelitian ini adalah penelitian kualitatif dengan menggunakan pendekatan wacana historis. Data dalam penelitian adalah pemberitaan tentang pengusiran pengungsi Rohingya yang bersumber dari detik.com. Pengumpulan data dilakukan menggunakan metode simak dan catat. Sementara itu, data dianalisis menggunakan konsep intertekstualitas dan interdiskursivitas yang dikemukakan oleh Wodak (2001). Hasil penelitian menunjukkan bahwa terdapat intertekstualitas antara teks berita dengan naskah konstitusi (Pembukaan UUD 1945), Pancasila, dan kovenan serta konvensi HAM. Sementara itu, interdiskursivitas yang ditemukan berupa keterkaitan antara wacana pengusiran pengungsi Rohingya dengan wacana budaya, wacana hukum, wacana politik, dan wacana kemanusiaan. Penolakan terhadap pengungsi Rohingya dilegitimasi dengan intertekstualitas yang menyiratkan bahwa penolakan yang dilakukan harus berlandaskan aspek etika dan norma kemanusiaan. Selain itu, penolakan terhadap pengungsi Rohingya juga diperkuat dengan interdiskursivitas pada wacana. Interdiskursivitas pada wacana budaya menunjukkan bahwa penolakan terhadap pengungsi Rohingya boleh dilakukan asal tidak merusak citra Indonesia yang terkenal baik di mata publik internasional. Hal ini berkaitan dengan interdiskursivitas pada wacana kemanusiaan yang menempatkan problematika pengungsi Rohingya sebagai bagian dari isu-isu kemanusiaan. Selain itu, interdiskursivitas pada wacana hukum menempatkan pengungsi Rohingya tidak hanya sebagai korban, tetapi juga sebagai pihak yang bermasalah secara hukum karena kedatangannya di Indonesia diperantarai oleh pelaku TPPO. Di sisi lain, interdiskursivitas pada wacana politik menunjukkan bahwa problematika pengungsi Rohingya bukan hanya tanggung jawab Indonesia saja, melainkan juga negara lain dan lembaga-lembaga internasional terkait pengungsi.
REPRESENTASI NEPOTISME DALAM WACANA VISUAL: KAJIAN MULTIMODAL SAMPUL TEMPO PASCAPILPRES 2024 Dalil Maulana, Abang Muhammad; Andriani, Merry
SEBASA Jurnal Pendidikan Bahasa dan Sastra Vol 8 No 2 (2025): SeBaSa
Publisher : Universitas Hamzanwadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29408/sbs.v8i2.30162

Abstract

This research examines the representation of Gibran Rakabuming Raka and Kaesang Pangarep on the cover of Tempo newspaper within the context of political nepotism allegations in Indonesia. Using a qualitative approach, the study applies multimodal analysis to uncover the visual meanings and narratives in the newspaper cover’s illustration and texts. Data were collected from several editions of Tempo’s newspaper featuring both sons of President Joko Widodo in various political nomination contexts. The analysis reveals that the illustrations on the newspaper covers depict Gibran and Kaesang as central figures benefitting from their positions as the president's children, often accompanied by elements of satire and criticism regarding nepotistic practices. Through the combination of visual elements and text, Tempo constructs a narrative that questions their political legitimacy amid the dynamics of national political contests. This research aims to provide insights into how mass media play a role in framing issues of nepotism and influencing public perceptions of political integrity during Jokowi's era.
Pola Umum Wacana Berita Duka Berbahasa Prancis dan Berbahasa Indonesia Rachmawati, Jeanni Imas; Andriani, Merry
Lingua Litteria Journal Vol. 11 No. 2 (2024): Octobre 2024
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/lel.v11i2.11304

Abstract

This study analyzes the general pattern of discourse of French and Indonesian death notices. The researcher used 20 death notices consisting of 10 French death notices and 10 Indonesian death notices obtained from the internet. This research is a mixed research which is qualitative-descriptive and quantitative. The data collection technique used listening and note-taking technique. Meanwhile, the data analysis was carried out using the theory of genre analysis according to Swales and the category of the percentage of occurrence of moves that compose each death notices according to Pho. Based on the results, it is found that there are three obligatory moves which are also the general pattern of French death notices namely 7-3-4; Showing the Mourner, Providing Explanation, and Showing the Profile of the Deceased. On the other hand, only two obligatory moves were found to be the common pattern of Indonesian death notices namely 3-4; Giving Explanation, Showing the Profile of the Deceased. Understanding the pattern of death notices.is one of the methods to explore a culture because it can be seen how a cultural variation organizes and presents information.
Pelatihan Bahasa Prancis Berbasis Media Audiovisual untuk Guru SMA dari 21 Kota di Indonesia Baskoro, B. R. Suryo; Udasmoro, Wening; Andriani, Merry
Bakti Budaya: Jurnal Pengabdian kepada masyarakat Vol 5 No 1 (2022): 2022: Edisi 1
Publisher : Faculty of Cultural Sciences, Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/bakti.4078

Abstract

Audiovisual media-based French language training for high school teachers in Sumatra, Java and Eastern Indonesia aims to improve teachers’ abilities and provide access to audiovisual learning media especially for those serving in remote areas. French Literature Program FIB-UGM conducted it in collaboration with the French Embassy in Indonesia, Institut Français d’Indonésie, and TV5Monde. The success of socialization makes this program not only atrract high school teachers, but also by French lecturers from various universities and French teachers from five Institut Français d’Indonésie and Alliance Française. The program was conducted online and took place from 5 to 16 July 2021, followed by a total of 105 people. Participants were divided into 8 groups with a learning length of 27 hours / group. The training materials are divided into Modules A and B. Module A contains training on ‘exploring tv5monde.com sites for teachers’, ‘Accessing learning resources’, ‘using apprendre.tv5monde.com in the classroom’, and ‘understanding and using pedagogical tools on enseigner. tv5monde.com’. Module B contains everything in module A, ‘creating activities out of videos’, and ‘designing teaching sheets from audiovisual media’. This program provides access to teaching materials in the form of audio-visual documents that can be downloaded and used in classrooms that do not yet have adequate network infrastructure. This is an important contribution for teachers in the regions who often have difficulty accessing audio document teaching materials that suit the needs of their class. This training has been successfully improve the ability and confidence of high school and vocational teachers and produce output in the form of sitography (resources pages) databases easily accessible to teachers. ==== Pelatihan bahasa Prancis berbasis media audiovisual untuk guru SMA di Sumatra, Jawa, dan Indonesia Timur bertujuan untuk meningkatkan kemampuan guru dan memberikan akses media pembelajaran audiovisual, khususnya bagi mereka yang bertugas di daerah-daerah terpencil. Prodi Sastra Prancis FIB UGM melaksanakannya dengan bekerja sama dengan Kedubes Prancis di Indonesia, Institut Français d’Indonésie, dan TV5Monde. Keberhasilan sosialisasi membuat program ini tidak hanya diikuti oleh para guru SMA, tetapi juga oleh para dosen prodi Sastra Prancis dari berbagai perguruan tinggi dan para pengajar bahasa Prancis dari lima Institut Français d’Indonésie dan Alliance Française. Program dilaksanakan secara daring dan berlangsung pada 5—16 Juli 2021 dengan diikuti oleh total 105 orang. Peserta dibagi menjadi 8 kelompok dengan lama pembelajaran 27 jam/kelompok. Materi pelatihan dibagi ke dalam Modul A dan B. Modul A berisi pelatihan tentang ‘menjelajah situs tv5mode.com’, ‘mengakses sumber-sumber pembelajaran’, ‘menggunakan apprendre.tv5monde.com di kelas’, serta ‘memahami dan menggunakan lembar-lembar pedagogik pada enseigner.tv5monde.com’. Modul B berisi semua yang ada di modul A, ‘membuat kegiatan dari video’ dan ‘merancang lembar pengajaran dari media audiovisual’. Program ini memberikan akses bahan ajar berupa dokumen audiovisual yang dapat diunduh dan digunakan di kelas yang belum memiliki prasarana jaringan yang memadai. Hal ini menjadi kontribusi penting bagi guru-guru di daerah yang sering kali kesulitan mengakses bahan ajar dokumen audio yang sesuai dengan kebutuhan kelasnya. Pelatihan ini terpantau berhasil meningkatkan kemampuan dan kepercayaan diri para guru SMA dan SMK serta menghasilkan output berupa basis data sitografi yang mudah diakses oleh para guru.
“Difusi dan Ideologi Bahasa: Analisis Wacana Kritis terhadap Situs Badan Bahasa” Falah, Fajrul; Andriani, Merry; Fitriati, Anna; Tiani, Riris; Pratama, Rifka
Sabda: Jurnal Kajian Kebudayaan Vol 20, No 2 (2025): Sabda: Jurnal Kajian Kebudayaan Vol. 20 No. 2
Publisher : Fakultas Ilmu Budaya Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/sabda.20.2.110-124

Abstract

This study departs from the view that Badan Pengembangan dan Pembinaan Bahasa website serves as a showcase for the national and international language. How does the website display and represent the image and value of the Indonesian language both domestically and abroad. The purpose of this study is to reveal the linguistic ideology and diffusion of language (terminology) through the digital media of official state institutions. The research method used is Norman Fairclough's critical discourse analysis (CDA), focusing on three dimensions of analysis, namely textual analysis (micro description), discursive practice (meso interpretation), and social analysis (macro-explanation). This study focuses on the features of BIPA, Penerjemahan Daring, and KBBI Daring on the website. The results of the study show that the features on the Badan Bahasa website represent Indonesian as a national identity and a means of diplomacy. These features are not merely a collection of data or terms, but play a role in spreading the ideology, hegemony, and legitimacy of Indonesian at the regional, national, and international levels. Although the language standardization efforts have been relatively successful, it is necessary to continuously update the data and evaluate its effectiveness in society. This study is limited to the study of language diffusion, and further in-depth research is needed through other approaches such as linguistic corpus, sociolinguistics, and comparative historical linguistics.
Illustrating Patriarchy through Sexual Violence Narratives: A Sara Mills CDA Framework Ganesh Ratnasari, Aisha; Andriani, Merry
ELS Journal on Interdisciplinary Studies in Humanities Vol. 8 No. 4 (2025): DECEMBER
Publisher : Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34050/els-jish.v8i4.45511

Abstract

Patriarchy has affected women’s lives in every sector such as education, workplace, and family. Many forms of patriarchy in affecting women’s lives such as limitation of adequating education, raising an opinion, until experienced the violence including sexual violence. Patriarchy representation also available in media discourse, namely Jakarta Post text news. This research aimed to inquire how sexual violence as the form of patriarchy affect women’s live through Jakarta Post text news. A qualitative descriptive study and Sara Mills Critical Discourse Analysis were employed in this research. There are five topics and 11 results for the data, namely women positions as the victim, male position as the perpetrators, women objectification, male dominance, and oppression of women voices. Revealing the patriarchy representation, women are always experiencing the victim blaming and male accountability was erased.
Komodifikasi Tubuh Perempuan dalam Iklan Yoghurt Bio Berbahasa Prancis: Analisis Wacana Multimodal Aufinda, Calyaputri Rafa; Andriani, Merry
HUMANIKA Vol 32, No 2 (2025): December
Publisher : Faculty of Humanities, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/humanika.v32i2.79297

Abstract

The goal of this research is to determine how women’s bodies are commodified through analysing the use of visual and verbal elements in the French Bio yoghurt advertisement. The analysis was conducted using Gunther Kress and Theo van Leeuwen’s multimodal theory as well as Firouzeh Nahavandi’s theory of body commodification to examine how women’s bodies become commodities in the media context. Research data in the form of a video clip of advertisements was taken from the official website of Institut national de l’audiovisuel. This research uses qualitative descriptive methods. The results indicate two forms of  commodication of women’s bodies in Bio yoghurt advertisements, consisting of commodification of women bodies through sensuality and through youthful body. Women’s bodies as an important part of the marketing strategy for Bio yoghurt products. The combination of visual elements, such as the gestures and actions performed by the actors in the advertisement, eye contact, camera focus on certain parts, shooting techniques, lighting direction, colours, and verbal elements, such as narration, shows that women’s bodies are commodified to create appeal so that the audience is interested in watching the advertisement, which then leads them to buy and consume Bio yoghurt products. This finding confirms that women’s bodies are used as capitalist values, that sensual, happy, young and healthy bodies are bodies that can be shaped and maintained through product consumption.
Co-Authors Andriani, Cindy Anna Fitriati Aufinda, Calyaputri Rafa B.R. Suryo Baskoro Dalil Maulana, Abang Muhammad Falah, Fajrul Fauziyah, Nur Nabilah Ganesh Ratnasari, Aisha Gratia, Agata Filia Dei Pratama, Rifka Rachmawati, Jeanni Imas Riris Tiani Wening Udasmoro