Article Per Year (5 Year)
p-Index From 2020 - 2025
1.642
P-Index
This Author published in this journals
All Journal Jurnal Ilmiah Publika International Journal of Education and Social Science (IJESS) Best Journal of Administration and Management JURNAL ABDIMAS PLJ MANAGER: Journal of Management and Administration Science Journal Socio Humanities Review
Nurlia, Titim
Unknown Affiliation
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

Published : 9 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 9 Documents
Search

 1 
The Influence of Taste, and Promotion Decisions to Purchase Indomie Instant Noodles Nurlia, Titim; Sutrisno, Supadi Bambang; Sanjaya, Feri; Ristiana, Mela; Nafida, Nida
IJESS International Journal of Education and Social Science Vol. 5 No. 1 (2024): VOL 5 NO 1 APRIL 2024
Publisher : INTERNATIONAL PENELITI EKONOMI, SOSIAL, DAN TEKNOLOGI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56371/ijess.v5i1.291

Abstract

The aim of this research is to determine the partial and simultaneous influence of taste and sales promotion on purchasing decisions among Indomie instant noodle consumers in Tangerang Regency. In this study the sample size was 100 respondents. In this research, accidental sampling technique was used. The technique for collecting data uses a questionnaire that has been tested for validity and reliability. In this study the sample size was 100 respondents. Accidental sampling technique was used in this research. The data collection technique uses a questionnaire whose validity and reliability have been tested. This research uses analytical techniques in the form of multiple linear regression analysis. The results of the research conducted show that: (1) Cita Rasa has a positive and significant influence on the purchasing decisions of Indomie instant noodle consumers in Tangerang Regency, as evidenced by the coefficient (?1) = 0, > 0 on the Cita Rasa variable. (X1). t count 2.456 > t table 1.987 and significance (0.000) < 0.05. (2) Promotion has a positive and significant effect on the purchasing decisions of Indomie instant noodle consumers in Tangerang Regency, as evidenced by the offer variable (X2) with coefficient (?2) = 0, > 0. t count 2.456 > t table 1.987 and significance (0.000) < 0.05. The results of this analysis are expected to provide useful information for PT. Indofood Sukses Makmur develops flavors and promotions to increase consumer purchasing decisions for Indomie instant noodles.
Implementation of Problem Based Learning with Gamification Approach Handikaningtyas, Tristania; Kenya, Ponasari Baron Mutiara; Ramadhan, Aditya; Fajarianto, Otto; Nurlia, Titim
IJESS International Journal of Education and Social Science Vol. 5 No. 2 (2024): VOL 5 NO 2 OCTOBER 2024
Publisher : INTERNATIONAL PENELITI EKONOMI, SOSIAL, DAN TEKNOLOGI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56371/ijess.v5i2.364

Abstract

The 21st century learning presents significant challenges in the learning process. In this context, critical thinking, creativity, collaboration and communication skills are important skills that students must master. This study aims to explore the implementation of Problem-Based Learning (PBL) integrated with a gamification approach as a solution to improve 21st century skills in students. This research uses the systematic literature review (SLR) method with the inclusion criteria of review articles published within the last 5 years and covers the research area of gamification in Problem-Based Learning (PBL) to improve 21st century skills. Problem-Based Learning (PBL) provides meaningful learning experiences through learning activities that are relevant to the real world and can encourage students to actively participate in the learning process. However, there are challenges in maintaining the consistency of students' motivation and active involvement in learning. The implementation of PBL with a gamification approach is proven to show a significant increase in students' critical, creative and collaborative skills. However, in this context, educators' skills in designing learning by incorporating gamification elements are important factors in determining the success of gamification. The results of this study are expected to contribute positively to the development of effective and joyful learning models. It is also expected that the results of the research can provide recommendations for the creation of an interactive learning environment and support the achievement of mastery of 21st century skills in students.
Analysis of the Influence of Motivation and Competence on Employee Commitment At XYZ Polytechnic of Jakarta Caniago, Aspizain; Mardikawaty, Rini; Nurlia, Titim; Sopiah; Bambang Sutrisno, Supadi
MANAGER: Journal of Management and Administration Science Vol. 2 No. 1 (2023): MANAGER: Journal of Management and Administration Science, August 2023
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58738/manager.v2i1.319

Abstract

This study's title is "Analysis of the Influence of provocation and capability on Hand Commitment at XYZ Polytechnic Jakarta." The purpose of this exploration is to ascertain the extent to which capability and provocation influence hand commitment at the XYZ Polytechnic Jakarta. Capability is an existent's capacity, mastery, and individual capacities, and responsibility is an existent's feeling of obligation for the work terrain. A strong internal drive is provocation. This study employs a quantitative exploration approach via a questionnaire with a total population of 85 and a sample size of 85 using the tale system for sample computation. The examination demonstrating this The t test shows that capability and allegiance have a significant impact on representative responsibility. This is shown by the tcount X1 of 0.364, the tcount X2 of 0.455. The determination measure( R2) is 0.496. This suggests that other variables that this study did not examine account for the remaining 50.4, while provocation and capability have an impact of 49.6.
The Influence of Online Customer Reviews on Purchasing Decisions at the Radjawali.Id Online Shop in Jakarta Barat Aisyah Qadri Saiful, Nur; Sudirman; Nurlia, Titim; Angraini, Desi; Haris Ependi, Nur
MANAGER: Journal of Management and Administration Science Vol. 2 No. 2 (2023): MANAGER: Journal of Management and Administration Science, December 2023
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58738/manager.v2i2.515

Abstract

The purpose of this research is to find out whether Online Customer Reviews have an effect on Purchasing Decisions at radjawali.id Onlineshop in West Jakarta. The research method uses quantitative research with survey method types. The population in this study were all product users at radjawali.id onlineshop, who had purchased products at radjawali.id onlineshop and used Shopee as a medium to view product reviews, totaling 100 product users. Based on the results of the research and analysis that has been carried out regarding the effect of Online Customer Review (X) on Purchase Decisions (Y), it can be concluded in this study that Based on the results of the t table calculations used, it can be obtained that the t test results for the Online Customer Review variable have a t count of 12.158 and a significant value of 0.000. So it can be concluded that the hypothesis (H1) which reads "Does Online Customer Reviews affect Purchasing Decisions at Onlineshop radjawali.id?", is accepted. The adjusted R2 result (coefficient of determination) is 0.601. This means that 60.1% of the Purchasing Decision variable will be influenced by the independent variable, namely Online Customer Review. While the remaining 40.3% of the Purchasing Decision variable will be influenced by other variables not discussed in this study.
EFEKTIVITAS MEDIA DIGITAL DALAM MENINGKATKAN PROMOSI DAN INFORMASI DI UNIVERSITAS SWADAYA GUNUNG JATI CIREBON Wulandari, Sri; Agustina, Heryani; Nurlia, Titim
Jurnal Ilmiah Publika Vol 9 No 2 (2021): JURNAL ILMIAH PUBLIKA
Publisher : Faculty of Social and Political Sciences, Universitas Swadaya Gunung Jati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33603/publika.v9i2.6724

Abstract

Perkembangan zaman yang semakin modern mendorong perubahan baik  secara langsung maupun tidak langsung, meningkatnya jumlah pengguna internet sendiri telah menarik berbagai macam bisnis untuk mempromosikan produknya di internet. Pada dasarnya media sosial telah mengubah cara konsumen berinteraksi dan perusahaan di dalam memasarkan produk. Digital Media adalah media yang tersaji secara online. Pada tahun 2020-2022 terdapat pertambahan jumlah mahasiswa pada Univresitas Gunung Jati, padahal sedang terjadi pandemic dimana calon mahasiswa banyak sulit mendapat akses untuk keluar melakukan aktivitas luar. Metode yang digunakan penelitian ini adalah survey. Hasil penelitian media digital sangat efektif untuk meningkatkan promosi dan informasi terutama penggunaan website yang menajdi portal utama dan disebar pada media sosial resmi dari Universitas Gunung Jati.
The Effect Of Promotion And Service Quality On Buying Interest At Online Travel Ticket Applications Susbiyantoro; Nurlia, Titim; Harjoko
Best Journal of Administration and Management Vol 1 No 1 (2022): Best Journal of Administration and Management
Publisher : International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (214.821 KB) | DOI: 10.56403/bejam.v1i1.19

Abstract

This study aims to determine the effect of promotion and service quality on buying interest in online travel ticket applications during the Covid-19 pandemic. The research sample was 99 respondents obtained from online questionnaires distributed to respondents who made purchases on the Online Travel Ticket application. The sampling technique used is non-probability sampling. The questionnaires were distributed online via google form and the data processing used SPSS Version 25. The research model used was a descriptive research model that systematically and accurately described the factors studied. The data testing technique used in this research is the validity test with the calculated r value and the reliability test with Croncbach's Aplha, the data analysis used is linear regression analysis to test and prove the research hypothesis. The results show that promotion and service quality simultaneously have a positive and significant effect on buying interest with online travel ticket applications.
PELUANG BISNIS SESERAHAN YUNTUK MENAMBAH INCOME KELUARGA Janaka, Janaka; Sutrisno, Supadi Bambang; Sugiyanto, Eko; Ermanuri, Ermanuri; Nurlia, Titim; Suparti, Suparti
JURNAL ABDIMAS PLJ Vol. 3 No. 2 (2023): JURNAL ABDIMAS PLJ, Desember 2023
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/japlj.v3i2.990

Abstract

Wirausaha dalam pembuatan bisnis seserahan sangat popular dalam masyarakat. Ini sangat praktis sekali cara pembuataanya karena dalam membentuk seserahan yang bagus sangat perlu sekali pengalaman dalam pembuatannya. Bentuk dari seserahan itu sendiri sangat bermacam macam. Semakin bagus bentuknya maka akan mahal juga harga jualnya. Salah satu usaha rumahan kreatif yang saat ini mulai digandrungi beberapa orang, adalah bisnis seserahan. peluang bisnis adalah suatu kondisi dimana dapat memberikan kesempatan bagi seseorang terutama pebisnis untuk mencapai tujuannya. Tujuan bisnis tersebut dilakukan dengan usaha tertentu serta memakai sumber daya yang dimiliki secara efektif. Sehingga, bisnis tersebut dapat berkembang, penjualan meningkat, reputasi semakin baik, dan pada akhirnya keuntungan pun akan meningkat. Sedangkan menurut Thomas W. Zimmer, peluang bisnis adalah seseorang yang menciptakan inovasi dan pemikiran kreatif dari sebuah kesempatan untuk dapat mencapai tujuannya. Sebagai seorang pebisnis baru, ada banyak hal yang harus dilakukan untuk memulai sebuah bisnis. Namun dalam semua proses tersebut, ada satu hal yang sangat penting dan sering membuat pebisnis pemula mendadak galau, yaitu menentukan penambahan income bagi keluarga. Dengan demikian maka peluang bisnis seserahan untuk menambah income keluarga akan lebih baik lagi dalam masyarakat yang berada di RW 08 Graha Lestari Citra Raya. Pengabdian masyarakat ini membahas tetang mencari peluang bisnis dalam menambahkan income keluarga Graha Lestari Citra Raya Keluarahan Mekarbakti Kecamatan Panongan Kabupaten Tangerang.Banten. Kata Kunci : Peluang Bisnis, Seserahan, Income
The Effectiveness of Using The Application of Pegadaian Digital Service to Easy Customer Transaction at Pegadaian Cirebon Branch Sutarjo, Moh; Nurlia, Titim
Journal Socio Humanities Review Vol 2 No 1 (2022): VOLUME 2 NUMBER 1 MARCH 2022
Publisher : Lembaga Penelitian Universitas Swadaya Gunung Jati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33603/jshr.v2i1.6829

Abstract

The Pegadaian Digital Service application is a Pegadaian digital service in the form of a mobile-based application that can provide Pegadaian product services to make it easier for customers to make transactions anytime and anywhere. However, there are still many customers who carry out conventional transactions. This is the background for researchers to choose the title "Effectiveness of Using the Pawnshop Digital Service Application in Making Transactions Easier for Customers at Pawnshops Cirebon Branch." The purpose of this study is to determine the effectiveness of users transacting through the Pegadaian Digital Service application. This research uses descriptive qualitative method. The researcher used one key informant and four supporting informants. This study uses the theory of effectiveness measures by Campbell J.P. (1989:121) in Starawaji (2009) to be a guide in research. The results of the study can be concluded that judging from the success of the program, the success of the target, satisfaction with the program, the level of input and output, the achievement of overall goals is not optimal. And the data collection used by the researcher is a literature study and using field studies, namely observations and interviews.
Use of the National Museum as a Learning Resource for Social Science Subjects Ahmad, Andy; Jubaedah, Siti; Fajarianto, Otto; Nurlia, Titim
Journal Socio Humanities Review Vol 2 No 2 (2022): VOLUME 2 NUMBER 2 SEPTEMBER 2022
Publisher : Lembaga Penelitian Universitas Swadaya Gunung Jati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33603/jshr.v2i2.7607

Abstract

Social studies subjects are one of the subjects that must be passed by students from elementary to high school levels. History subjects at the high school level are about building students' awareness of the importance of time and place which is a process from the past, present and future, training students' critical power to understand facts, concepts and generalizations correctly based on a scientific and methodological approach. science. However, what happens in the learning process in schools does not pay attention to these goals so that students do not understand social studies. This study aims to provide a theoretical basis that in the learning process can use various sources in social studies subjects, namely museums. Museums are places where valuable items from the past are exhibited that can support the learning process. The national museum is one of the museum facilities that can be used. From various learning theories and the cone of Dale's experience, it shows that there are good results if learning is based on learning by doing.
Co-Authors Agustina, Heryani Ahmad, Andy Aisyah Qadri Saiful, Nur Angraini, Desi Bambang Sutrisno, Supadi Caniago, Aspizain Eko Sugiyanto Ermanuri, Ermanuri Handikaningtyas, Tristania Haris Ependi, Nur Harjoko Janaka, Janaka Kenya, Ponasari Baron Mutiara Mardikawaty, Rini Nafida, Nida Nurwijayanti Otto Fajarianto Ramadhan, Aditya Ristiana, Mela Sanjaya, Feri Sopiah, Sopiah Sri Wulandari Sudirman Suparti Suparti Susbiyantoro, Susbiyantoro Sutarjo, Moh Sutrisno, Supadi Bambang