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All Journal JAB (Jurnal Akuntansi & Bisnis) JURNAL LENTERA BISNIS Ilomata International Journal of Management Ilomata International Journal of Management Portofolio: Jurnal Ekonomi, Bisnis, Manajemen dan Akuntansi Innovative: Journal Of Social Science Research JURNAL ABDIMAS PLJ Aspiration of Health Journal
Kartini, Iis
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Journal : JURNAL LENTERA BISNIS

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EFEKTIVITAS PEMBAYARAN NON TUNAI PADA UMKM DAERAH ALIRAN SUNGAI CITARUM Rustanto, Agung Edi; Kartini, Iis
JURNAL LENTERA BISNIS Vol 8, No 2 (2019): JURNAL LENTERA BISNIS
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v8i2.302

Abstract

The rapid development of non-cash payment systems has also developed non-cash payment instruments which are alternative choices for MSMEs in the Citarum river basin to increase sales because they offer convenience to customers. MSMEs in the Citarum River Basin still need to accelerate in terms of business strategies to improve their business results. This needs to be done because buying and selling transactions with a non-cash payment system can be an efficient payment alternative as well as for transactions that can increase the effectiveness of the payment system at MSMEs. This research aims to help the community and MSMEs in the Citarum watershed to be more effective in making payment systems so that people make payments more easily and can increase sales. Non-cash payment systems are very useful for business people and the community in making payments so that MSMEs in the Citarum watershed are more advanced. The method used is the biplot and logit to determine the mapping model of the effectiveness of non-cash payments to MSMEs. The results of this study are that overall perceptions of benefits, convenience and risk from MSMEs do not significantly influence the effectiveness of non-cash payments. Between Perception of Benefits, Perception of Ease and Effectiveness has a positive correlation. Risk perception with other variables has a very low correlation.Key words: effectiveness, non-cash payment system, MSME
Co-Authors Agung Edi Rustanto Agustinah, Aminah Astri Dwi Andriani Chotimah, Destiana Husnul Denny Aditya Dwiwarman Djuarni, Wenny Faturohman, Farhan Hilmawan, Irfan Sophan Hilmiana Hindarsah, Merry Merliani Jamilah, Pupu Julaeha, Maya Marlina , N. Marlina, N. Novan Yurindera Nugraha, Mohamad Sigit Adi Nugraha, Mohammad Sigit Adi Nurlaela, Reni Rahmansyah, Robi Aria Sulaeman Rahman Nidar sulaeman, pradika Suryati, Enden Teguh, Dodi Faraitody Triadi, Dali Cahyo Yayandi, Muhamad