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Pengaruh Pengetahuan Kesadaran Dan Motivasi Terhadap Keputusan Investasi Mahasiswa Di Universitas Dharma Andalas Hendry Mendrofa, Anes; Sovita, Ingra
Jurnal Akuntansi Keuangan dan Bisnis Vol. 4 No. 1 (2026): April - Juni
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jakbs.v4i1.4468

Abstract

This study aims to analyze the influence of knowledge, awareness, and motivation on student investment decisions at Dharma Andalas University. This research was motivated by the phenomenon of low student investment participation despite the support of the BEI Investment Gallery, where data shows that only 11.85% of students are registered as investors.The research method used was a quantitative associative causal approach. The study sample consisted of 300 respondents drawn through purposive sampling from a total population of 2,160 students. Data were collected using a Likert-scale questionnaire and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS) using SmartPLS software.The results showed that, partially, the variables knowledge (t = 6.618), awareness (t = 8.123), and motivation (t = 7.202) had a positive and significant effect on student investment decisions with a p value < 0.05. Simultaneously, the R-Square value of 0.720 indicates that these three variables can explain 72% of the variation in investment decisions. The conclusion of this study confirms that improving literacy and motivation are crucial in strengthening students' financial independence. Institutions are advised to optimize the role of the Investment Gallery through more intensive technical training.
Faktor-Faktor Yang Mempengaruhi Minat Mahasiswa Untuk Berkarir Sebagai Akuntan Syariah (Studi Kasus Mahasiswa S1 Akuntansi Fakultas Ekonomi Dan Bisnis Universitas Dharma Andalas) Anita, Nofri; Sovita, Ingra
Jurnal Akuntansi Keuangan dan Bisnis Vol. 4 No. 1 (2026): April - Juni
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jakbs.v4i1.4476

Abstract

This study aims to analyze the influence of sharia knowledge, work environment, and labor market considerations on the interest of accounting students at Universitas Dharma Andalas in pursuing a career as sharia accountants. Using a quantitative descriptive approach, the research population consisted of 136 students from the 2022–2023 cohorts, with a sample of 115 respondents selected via purposive sampling. Primary data were collected through Likert-scale questionnaires and analyzed using multiple linear regression and classical assumption tests. Partial test results indicate that sharia knowledge has a significant positive effect (t = 2.148; sig = 0.034), work environment has a significant positive effect (t = 2.850$; sig = 0.005), and labor market considerations have a significant positive effect (t = 3.823; sig < 0.001). An Adjusted value of 0.810 demonstrates that the model possesses strong explanatory power, with the independent variables accounting for 81% of the variation in career interest. In conclusion, sharia knowledge, work environment, and labor market considerations consistently drive students' interest in sharia accounting careers.