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All Journal IKRA-ITH EKONOMIKA Indonesian Journal of Business, Accounting and Management Jurnal Riset Manajemen dan Bisnis Journal of Entrepreneurship and Community Innovations Konsienti: Community Services Journal Prosiding Simposium Nasional Manajemen dan Bisnis
Aprileny, Imelda
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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Digitalisasi UMKM Untuk Mendongkrak Produk Lokal dan Ekonomu Daerah Prabantoro , Gatot; Mais, Rimi Gusliana; Lovita, Erna; Nursanita, Nursanita; Apandi, Aden; Aprileny, Imelda
Journal of Entrepreneurship and Community Innovations Vol 4 No 2 (2026): FEBRUARI 2026
Publisher : Lembaga Penelitian Universitas YARSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33476/jeci.v4i2.430

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran penting dalam perekonomian daerah, namun masih menghadapi permasalahan rendahnya literasi digital dan keterbatasan akses pasar yang berdampak pada daya saing produk lokal. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan pemahaman dan kapasitas pelaku UMKM dalam menerapkan strategi digitalisasi usaha. Kegiatan dilaksanakan melalui webinar internasional yang diikuti oleh sekitar 150 peserta UMKM dari berbagai daerah Kepulauan Sangihe Sulawesi Utara. Metode yang digunakan meliputi penyampaian materi, diskusi interaktif, dan sesi tanya jawab. Data diperoleh secara deskriptif dan kualitatif melalui tingkat partisipasi peserta, interaksi selama kegiatan, serta umpan balik yang diberikan. Hasil kegiatan menunjukkan peningkatan pemahaman peserta mengenai pentingnya digitalisasi UMKM, perubahan sikap yang lebih positif terhadap pemanfaatan teknologi digital, serta kesiapan peserta dalam menerapkan strategi digital pada pengelolaan dan pemasaran usaha. Kegiatan ini menyimpulkan bahwa edukasi digital berbasis webinar efektif sebagai langkah awal transformasi digital UMKM dan memiliki implikasi manajerial dalam mendorong peningkatan daya saing serta keberlanjutan usaha
Organizational culture, commitment, and compensation as determinants of employee retention Ferdiansyah, Muhammad; Aprileny, Imelda
Jurnal Riset Manajemen dan Bisnis Vol 10 No 2 (2025)
Publisher : Lembaga Pengembangan Manajemen dan Publikasi Imperium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36407/jrmb.v10i2.990

Abstract

This study aims to investigate the effects of organizational culture, organizational commitment, and compensation on employee retention at PT PI. Employing a quantitative approach with an associative research design, the research delves into the relationships among these variables within the company context. The study's population included all employees of PT PI, and a sample was selected using a non-probability sampling method. Data were gathered through questionnaires, literature reviews, and observations to gain comprehensive insights into the factors influencing employees’ decisions to stay with the company. The findings reveal that organizational culture has a significant positive impact on employee retention. In contrast, organizational commitment did not significantly affect retention rates. Similarly, compensation also did not demonstrate a significant influence on employee retention. While compensation remains an important factor in job satisfaction, this study's results suggest it does not play a major role in employees' decisions to remain with the organization
Co-Authors Apandi, Aden Apri E , Jayanti Apri E, Jayanti Apriani, Fanny Yulia Ayu, Devy Tya Emarawati, Jayanti Apri Engkur Engkur Engkur Handoko Sakti, Sri Hendro, Junaedi Lovita, Erna M ROMLI, M M. Romli M. Romli Muhammad Ferdiansyah, Muhammad Muhammad Ikhsan Natser, Muhammad Ngiu, Abdul Fattah Nursanita, Nursanita Prabantoro , Gatot Rimi Gusliana Mais Sakti, Sri Handoko Syahra, Alfi