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All Journal Agrointek Jurnal Pengabdian Kepada Masyarakat Sakai Sambayan Journal of the Indonesian Tropical Animal Agriculture EDUFORTECH Tropical Animal Science Journal Jurnal Pertanian Agros TEKNOLOGI PANGAN : Media Informasi dan Komunikasi Ilmiah Teknologi Pertanian ACCRUALS (Accounting Research Journal of Sutaatmadja) SOSHUM : Jurnal Sosial dan Humaniora [Journal of Social Sciences and Humanities] JPPM (Jurnal Pengabdian dan Pemberdayaan Masyarakat) Bulletin of Applied Animal Research Jurnal Ilmiah Ilmu dan Teknologi Rekayasa JASS (Journal of Accounting for Sustainable Society) Jurnal Teknologi Pertanian Gorontalo Jurnal Pengabdian Masyarakat Indonesia Buletin Peternakan Tropis (Bulletin of Tropical Animal Science) Journal of Social Research Industrial Research Workshop and National Seminar Jurnal Bioteknologi & Biosains Indonesia (JBBI) Jurnal Bioteknologi & Biosains Indonesia
Rita Purwasih
Politeknik Negeri Subang
Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Materials Science & Nanotechnology Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Veterinary Other

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Journal : Journal of Social Research

 1 
DEVELOPMENT OF BEEF CATTLE AGRIBUSINESS IN THE SUGARCANE FARMING SYSTEM IN THE COMMUNITY LIVESTOCK CENTER AREA Ferdi Fathurohman; Rita Purwasih
Journal of Social Research Vol. 1 No. 12 (2022): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v1i12.385

Abstract

Abstract (English) Background: The development of beef cattle in quantity has had a very real impact on increasing people's income in improving their welfare. The development of animal husbandry, especially in beef cattle, has been carried out for generations and shows quite good development, including in the k groups. Objective: The purpose of this study is to identify a canvas business model consisting of nine elements and map out how strategies are used for the improvement and development of beef cattle agribusiness in the sugarcane farming system. Methods: The methods used are qualitative and quantitative methods with sequential exploratory design. Data collection was carried out with in-depth interviews and observations to farmers and institutions in 15 livestock groups around RNI's sugarcane plantations. The results obtained where the business model is good when viewed from nine elements according to the concept of business model canvas. Results: This study found that the strength of the livestock group was in the high category. Very high opportunities in the customer segment and high threats in value propositions. Conslusion: Therefore, livestock groups are advised to carry out business development in a way; adding to the customer segment, namely restaurants, DKM mosques and large companies, increasing the value proposition by opening meat stalls and opening meat processing businesses, creating websites, conducting consignments with several sales points and collaborating with universities and looking for freelance web developers. Keywords: Livestock Group, Canvas Business Model, Beef Cattle Agribusiness.
Co-Authors A. Purnomoadi Abeng, Doni Agung Purnomoadi Atika Romalasari Bahata, Ridwan D. Samsudewa Dandy Hidayat E. Purbowati E.T. Setiatin Enceng Sobari, Enceng Fathurohman, Ferdi Fitri Suciati Hazna Azzahra Ilma Hana Yusrina Muhammad Gilang Ramadhan Nunu Nugraha Purnawan Nurul Mukminah Pirdan Garis Pratiwi, Putri Citra Qurrota ‘Ayun Nurhasanah Ramadhan, Muhammad Gilang Ratnasari, Uneng Restu Rizki Maulana Rian Piarna Ridwan Baharta S. Sutaryo Safitri, Laras Sirly Saindah, M. Septiani Nuraeni Setiani Nuraeni Sri Puri Andani Surya Mucti Susanto, Setio Sutaryo Sutaryo Tedi Heryan Triyuwanti, H. Wiwik Endah Rahayu Yusuf, F. S. Zaki Misbahudin Kusdiana ‪Irna Dwi Destiana